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790 S. Gulfview Blvd., Clearwater Beach, FL 33767 727-443-0032 1261 Gulf Blvd., Suite 119, Clearwater, FL 33767 727-595-1010
www.SandKey.com
____________________________________________________________________________________________
~ THE NAME YOU KNOW, THE PEOPLE YOU TRUST ~ Clearwater Beach Office | 790 South Gulfview Boulevard | Clearwater Beach, FL 33767
Sand Key Office | (Shoppes of Sand Key) | 1261 Gulf Boulevard, Suite 119 | Clearwater, FL 33767
Listing Marketing Plan
MY PLEDGE TO YOU… “I will give you the same level of care and attention to the sale of your home that I would use in selling my own home.
My goal is to make life-long clients who turn to me first and who recommend me to others – not just a quick sale”
Preparing Your Home.
I will provide specific guidance on what you should do prior to placing your home on the market if needed. The goal is to get your home a premium price.
Pre-Listing Preparation.
Properly price your property 3 Things happen when your property goes on the market…
1. Priced too high… we have low to no showings. We missed the mark, price wise, andwe are in need of a significant repositioning.
2. Priced above market… we have showings, but no offers. We need a minor pricepositioning.
3. Priced right… The property receives lots of activity, and offers will follow shortly.
Marketing Your Property.
Professional Photographer to photograph your home.
Enter the property into the MLS (Multiple Listing Service) with 25 professionally photographs.
Professional Yard Sign and/or Secure Lockbox (if applicable)
Online Presence and Listing Syndication: 90% of all real estate purchases start with an online search. The internet is constantly growing and there is no better advertising medium. Imagine reaching millions of people interested in your property. 24 hours a day, 7 days a week. We can give you the exposures that your propertydeserves. Realtor.com, Zillow.com, Trulia.com, SandKey.com, LeadingRE.com…. just to name a few.
Top Social Networks: Popular social networking tools like Facebook, Google+, Twitter, You Tube and LinkedIn will allow us to communicate with our network instantly and in ways never before.
Customized Full Color Postcards: We will design a “Just Listed” postcard with professional digital pictures, enhancing the features of your property. It will be mailed to hundreds of surrounding property owners, as well as our own database of Buyer prospects.
Customized Full Color Flyers: We will create a high quality brochure of your property. After viewing sometimes dozens of properties in a day, it’s important that your property stand out in the buyer’s mind.
Open Houses: Brokers Open for agent preview as well as Public Open Houses for public preview.
Where does your listing go...
We are the oldest & most prominent Real Estate Firm on Sand Key & Clearwater Beaches.
We have 40 years of building success and successful Real Estate Agents.
Over $21 Million Sold so far in 2017. Over $100 Million Sold in 2016
Two Beach Locations to Serve You…
790 S. Gulfview Blvd, Clearwater Beach, FL 33767 | 727-443-0032
1261 Gulf Blvd, Suite 119, Sand Key, FL 33767 | 727-595-1010
THE NAME YOU KNOW, THE PEOPLE YOU TRUST!
SandKey.com
As an affiliate of Leading Real Estate Companies of the World,® we are connected to the very best real estate brokers. Our worldwide network dominates in more markets across the U.S., with #1 market rankings in 44% of the top markets — significantly more than our closest national franchise competitor. Once again proving the power of connecting local brands with a pervasive national and global network.
PERCENTAGE OF TOP 121 U.S. MARKETS IN WHICH NETWORK AFFILIATES WERE #1 IN SALES VOLUME, TRANSACTION SIDES OR BOTH IN 2015
I HAVE CONNECTIONS TO
THE VERY BEST REAL ESTATE BROKERS
I’M LOCAL I’M GLOBALTM
OVER ONE MILLION TRANSACTIONS VALUED
AT $351 BILLION IN ANNUAL HOME SALES
550 COMPANIES
4,000 OFFICES
128,000 SALES ASSOCIATES
OVER 55 COUNTRIES
© 2016 Leading Real Estate Companies of the World.® All Rights Reserved.
C–Market Leaders. 05.16 Equal Housing Opportunity
0 5 10 15 20 25 30 35 40 45
Source: REAL Trends Market Leaders for 2015.
44% Leading Real Estate Companies of the World®
25% Coldwell Banker
9% Keller Williams
7% Unaffiliated Firms
6% Berkshire Hathaway Home Services
6% RE/MAX
1% ERA
1% Sotheby’s
1% Realty Executives790 S. Gulfview Blvd.Clearwater Beach, FL 33767
727-443-0032
1261 Gulf Blvd., Suite 119Sand Key, FL 33767
727-595-1010
SELL FASTERBeyond the obvious elements such as location and size, here are nine factors that can a�ect how quickly your home sells.
Reasons Why Some Homes
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3
4
7
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CURB APPEAL.Realtors® named curb appeal the No. 1 factor a�ecting the amount of time a home is on the market. – Zillow study
MOVE-IN CONDITION.Homes that can be marketed as move-in condition sell 12 percent faster. – The Wall Street Journal
LOCAL SCHOOL RATINGS. Homes linked to good schools sell faster and at a premium. In one study, one in �ve buyers said they’d pay 6% to 10% above their budget for the right school. – Realtor.com survey
QUALITY PHOTOS.Homes that were marketed with professional photos sold faster in one study, and for $3,400 to $11,200 more than homes presented through amateur photos. – Red�n study
STAGING.Staged homes spend 73% less time on the market than non-staged homes. – The Real Estate Staging Association
PROPER PRICING.Homes priced around or slightly below market value are almost 50 percent more likely to sell within 60 days than those priced 12 percent of more above market value. – Zillow study
THE RIGHT AGENT.An experienced agent, who knows the market and has a network of potential buyers can help sell a home 32 percent more quickly than an inexperienced agent. – Study by Dr. Bennie D. Waller, Longwood University
VIRTUAL TOURS.Adding a virtual tour to marketing decreases sales time by 20% and increases price by 2%. – Paul Carrillo, George Washington University study
DESIGN FEATURES. According to one study, homes marketed with the following features sell anywhere from 38 to 63 days faster: farmhouse sink, subway tile, quartz, barn door, shaker cabinets, pendant light, exposed brick, frameless shower, stainless steel, tankless water heater.– Zillow Digs study
727-443-0032
We bring you the power of our worldwide invitation-only network, Leading Real Estate Companies of the World.® As a global organization, we connect tens of thousands of buyers and sellers every year. Our network dominates in home sales units among the top 500 U.S. real estate firms and overall was responsible for nearly 1.1 million sales units in 2015.
WE SELL 48% MORE HOMES THAN ANY COMPETITORAMONG THE TOP 500 REAL ESTATE FIRMS
Source: REAL Trends Top 500 for 2015 production, sales units.
18.3% KELLER WILLIAMS
533,727 UNITS
© 2016 Leading Real Estate Companies of the World.® All Rights Reserved.
C–Top 500 Chart. 04.16 Equal Housing Opportunity
n Leading Real Estate Companies of the World®
n Keller Williamsn Coldwell Bankern RE/MAXn Unaffiliated Firmsn Berkshire Hathaway
Home Servicesn Century 21n Sotheby’s International Realtyn ERAn Better Homes & Gardens n Realty Executivesn HomeSmartn Othern Prudential
27% LEADING REAL ESTATE COMPANIES OF THE WORLD®
788,450 UNITS
10.3% RE/MAX
301,139UNITS
8.3%UNAFFILIATED FIRMS242,709 UNITS
17.1% COLDWELL BANKER
498,370 UNITS
LEADING THE INDUSTRY
AMONG THE TOP 500 BROKERAGES.
OVER ONE MILLION TRANSACTIONS VALUED
AT $351 BILLION IN ANNUAL HOME SALES
550 COMPANIES
4,000 OFFICES
128,000 SALES ASSOCIATES
OVER 55 COUNTRIES
I’M LOCAL I’M GLOBALTM
790 S. Gulfview Blvd.Clearwater Beach, FL 33767
727-443-0032
1261 Gulf Blvd., Suite 119Sand Key, FL 33767
727-595-1010
INTERNATIONAL
ARUBAarubapalmsrealtors.com
AUSTRALIA theagencyco.com
BAHAMAS bahamasrealty.bs
BARBADOS askbarbadosrealty.com
BELGIUM lecobel-vaneau.be
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BRITISH VIRGIN ISLANDS smithsgore.com
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CAYMAN ISLANDS irgcayman.com
CHINA ark-shanghai.comasiapacificproperties.com
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COSTA RICA lxcostarica.comkraincostarica.com
CZECH REPUBLIC bhouse.cz
DOMINICAN REPUBLIC grupoactua.com.doselectcaribbean.com
FRANCEparis-fineresidences.com
FRENCH WEST INDIESsibarthrealestate.com
GERMANYagbf.comkampmeyer.com
GIBRALTARjjc-epos.com
GREECEjkproperty.gr
ICELANDhusaskjol.is
INDIAclre.in
IRELANDganlywalters.ie
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MEXICOcdrsanmiguel.compvre.com
NEW ZEALAND barfoot.co.nzhoamz.co.nzpropertybrokers.co.nz
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PORTUGAL atlantichomesportugal.com ins.ptplpproperty.com
QATAR mdproperties.com.qa
SINGAPORE ray.com.sg
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UNITED ARAB EMIRATESuniversaluaerealestate.com
U.S. VIRGIN ISLANDS seaglassproperties.com
ZAMBIAchaseveritt.co.za
UNITED STATES
ALABAMA alfarealty.comarcrealtyco.com hamnerrealestate.com lahrealestate.com llbb.commovingtohuntsvillenow.comrealtysouth.com robertsbrothers.comwaddellrealtyco.com weems-realestate.com
ALASKAjackwhiteresidential.com
ARIZONA arizonabest.comlindquistrealtors.com longrealty.com
ARKANSAS crye-leike.comjanetjones.com jonesbororealestate.com rcanumberone.comweichertgriffin.com
© 2016 Leading Real Estate Companies of the World.® All Rights Reserved.
C-LeadingRE.com Linking 07.16
WHEN YOU ENTRUST US TO SELL YOUR HOME,
YOUR LISTING CAN BE FOUND FROM THE WEBSITES OF
TOP REAL ESTATE COMPANIES THROUGH OUR PARTICIPATION IN
LEADINGRE.COM, A PROGRAM AVAILABLE TO US AS MEMBERS
OF LEADING REAL ESTATE COMPANIES OF THE WORLD.®
92% OF HOME BUYERS USE THE INTERNET IN
THEIR SEARCH* — LET ME HELP YOU REACH THOSE BUYERS INTERESTED IN OUR AREA —
WORLDWIDE.
Equal Housing Opportunity
I’M LOCAL I’M GLOBALTM
790 S. Gulfview Blvd.Clearwater Beach, FL 33767
727-443-0032
1261 Gulf Blvd., Suite 119Sand Key, FL 33767
727-595-1010
CALIFORNIA ascentrealestate.netapr.combaileyproperties.combdhomes.comchaseinternational.comcookrealty.netdicksonrealty.comdilbeck.comempirerealty.comfarrellsmyth.comfirstteam.comgibsonintl.comgolyon.comgrubbco.comhiltonhyland.cominterorealestate.comlondonproperties.commcguire.comnourmand.comparagon-re.compattersonrealty.compinnacleestate.compmz.compodley.comrancon.comrealestateoflaketahoe.comrealestate-redding.comrealtyconcepts.comstarrealestate.comstumbaughrealty.comvillagesite.comwillisallen.comzephyrsf.com
COLORADO brayandco.combreckenridgeassociates.comcoloradolandmark.comdenverrealestate.comjones-healy.commybrokers.comnevasca.comperryandco.complatinumhomesales.comsearsrealestate.comthegroupinc.comvailrealestate.comwellsgroupdurango.comwkre.com
CONNECTICUT bhrealestate.comferrignorealtors.comhalstead.comhoulihanlawrence.comhpearce.comneumannrealestate.compresscuozzo.comraveis.comrealty3ct.comrealtyseven.comsentryrealestate.comweichert.com
DELAWARE longandfoster.compattersonschwartz.comweichert.com
DISTRICT OF COLUMBIA longandfoster.commcenearney.comweichert.comwfp.com
FLORIDA adamscameron.comameliaislandrealestate.netarmorrealty.combalistreri.combhsusa.comcastellihomes.com
countsrealestate.comcrye-leike.comdennisrealty.comewm.comfanniehillman.comfivestarrealty.comfloridaexecutiverealty.comfoxfirerealty.comfreewheelerrealty.comipre.comjohnrwood.comkeyes.commatchmakerrealty.commichaelsaunders.comnationalrealtyfla.compelicanproperty.compremierestateproperties.compremierrealtygroup.comresortrealtylife.comridgefl.comrobertsflorida.comsandkey.comsmithandassociates.comsorensenrealestate.comthepremierpropertygroup.comtrumanandcompany.comviprealty.comwagnerrealty.comwatsonrealtycorp.comweicherthallmark.comweichertyates.com
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MAINE badgerrealty.combeangroup.comrealtyofmaine.comspragueandcurtis.comthemainerealestatenetwork.comtownandshore.com
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MINNESOTAedinarealty.comghrealtors.comparkcompany.com
MISSISSIPPI charlottesmith.comcrye-leike.comgardnerrealtors.com gulfcoastheritagerealty.com mcintoshandassoc.com
MISSOURIgotlakerealestate.comjanetmcafee.commurney.comreecenichols.com
MONTANAexperiencewindermere.com
NEBRASKA nebhomesales.com npdodge.comunitedrealestatesolutions.com
NEVADA chaseinternational.comdicksonrealty.comrealestateoflaketahoe.comwardleyre.comwindermerenevada.com
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NORTH DAKOTAedinarealty.comparkcompany.com
OHIO burganrealestate.com camtaylor.com comey.com cutlerhomes.com galbreathrealtors.comharingrealty.comhuff.comirongaterealtors.comnorthwood.comoldcolony.com russellrealty.com sibcycline.com wellesbowen.com
OKLAHOMA churchillbrown.comfprealtors.com gocrossland.com mcgrawrealtors.com parksjonesrealty.comrcanumberone.com
OREGON hasson.comjohnlscott.comwindermere.com
PENNSYLVANIA brwnstone.com chantre.com classicproperties.com duffyrealestate.com fishburn.comfishre.com howardhanna.com kingswayrealty.com lewith-freeman.comlongandfoster.commachomes.comnorthwood.com plumerre.comrealtyusa.com tfgrealtors.comthinkhhe.com villagerrealty.comweichert.com weidel.com
RHODE ISLAND cressrealestate.com liladelman.comraveis.comresidentialproperties.com
SOUTH CAROLINA 1stchoicerealty-sc.com allentate.comblanchardandcalhoun.com carolinaonerealestate.comcarriageprop.comcorabettthomas.comcchrealtors.com debordieu.comdickensmitchener.comdunesrealestategroup.com gardencityrealty.comhowardhanna.comlakegreenwood.comlongandfoster.comlowcountryrealestate.commeybohm.complumerre.comrinehartrealty.comthelitchfieldcompany.comweichertcp.com
SOUTH DAKOTA hegg.comunitedrealestatesolutions.com
TENNESSEE appalachianland.comcrye-leike.comfletcherbrighthomes.comgablesandgates.comknoxville-tn.commarx-bensdorf.comparksathome.comweichertjoeorr.comzeitlinrealtors.com
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virginiacook.comwaynemurray.netwestmarkrealtors.comwilliamstrew.com
UTAHchapmanrichards.com jessreidrealestate.com welchrandall.comwindermerenevada.com
VERMONT pallspera.compeabodysmith.comraveis.com
VIRGINIA ashecountyrealestate.comaveryhess.comdawsonfordgarbee.comhowardhanna.comjohnstewartwalker.comjoynerfineproperties.comklinemay.comlongandfoster.commcenearney.commkbrealtors.commontaguemiller.comnancychandler.comolddominionrealty.comroseandwomble.comroywheeler.comsagerrealestate.comwebberrealty.comweichert.comwfp.com
WASHINGTON distinctiveprop.comexperiencewindermere.comhasson.com johnlscott.com windermere.com
WEST VIRGINIA howardhanna.comlongandfoster.commachomes.comoldcolony.comolddominionrealty.comsagerrealestate.comwebberrealty.com
WISCONSIN atproperties.combeckmanproperties.combeiserrealty.comedinarealty.comfirstweber.comghrealtors.comkeeferealestate.comrealestateeagan.comresource1gb.comshorewest.comstarkhomes.com
* National Association of Realtors Profile of Home Buyers and Sellers 2015