Instagram is a visual platform where interaction with a brand can be much intimate – in form of photos and videos. It has a much better reach to younger audiences and people who like fashion, food, travel. So, get cracking on Instagram!

Being an iphone only app in the initial days, it wasslow on numbers till the world of Android came in.Facebook's acquisition of Instagram has unleashedhigh levels of engagement any app has ever witnessedbefore.

HOW A BRAND SHOULD LEVERAGE

INSTAGRAM?

HISTORY

INSTAGRAM FACEBOOKVS

3million Instagram followers worldwide.

- WHO SHOULD YOU PICK? -

3People love to talk on Internet & love to click things that fancy them. Start a cool #hashtag and ask people to use it when they interact with your brand.

Instagram posts have 58 times higher per-follower engagement than Facebook. It survives on organic reach. On the other hand, Facebook reach for brands has come

down to NIL with stricter algorithms.

Instagram is the only visual ride you can give your audience for free so make it worth their

time and love!

THINGS BRANDS CANNOT AFFORD TO MISS DOING ON INSTAGRAM

1. LOOK WHO'S TALKING

Every brand has people who build and preserve it. Take your followers behind the scenes to show the love that your people put into the brand to serve them.

2. MEET THE FOCKERS

Keep track of your most passionate followers and choose a few as your brand ambassadors. Give them your product for free to use and flaunt on Instagram.

3. I KNOW WHAT YOU DID LAST SUMMER