How did you attract/address your audience?

DESIGNI used the colours red, black, grey and white, and black, these colours all relate to R&B and Hip-Hop and the colours often use in R&B and Hip-Hop magazines. There is a range of dark and bright colours and because they are bold they stand out attracting my audience. I Also attracted my audience by blending my mast head with an image making my magazine appear stylish and unique. Through out my magazine I consistently use a fading tool , to make certain areas of my magazine appear as if they are fading away this attracts my audience because my magazine looks creative.

I made sure that the pictures of my model are not dominated by text and instead placed the text around the images or away from the image. This makes the image stand out to my audience therefore attracting them.

Language and Font I used colloquial language for my magazine and when reading my double spread page you can notice this also I used informal language I did this because my target audience are young people and I want them to be able to relate with my magazine. I used a mixture of fonts but a font which I used a lot was Impact. I used this font because I love the boldness of it and how easy it was to notice therefore easy for my target audience to notice. My cover lines all relate to the R&B and Hip-Hop genre attracting my audience. I talked about different artist and also gave short hints about celebrity gossip generating interest from my target audience.

Model

The appearance of my model is a key part in attracting my audience. I choose a young female my target audience can relate to my model because they are also young.The lighting on my models face makes her face glow giving her a softer look, but her face has a ‘hard’ expression and she appears ‘sultry’ this shows the softness of R& and the more tougher side of Hip-Hop.The pose my model did for the front cover majority of the page and she stares directly at the camera this can attract the target audience because it makes them feel as if she is looking at them.