how does social marketing work?
DESCRIPTION
A very brief overview showing how social networking combined with video, can assist your marketing and add value for your target market. Social Networking is about the "soft sell" - Crack the Video Social Code today.TRANSCRIPT
Video.Social.Marketing.
Show me how Social Networking and Online Video can be monetised.....
Social Networks are delivery systems
Real World Example
Let’s begin with a Weight Loss/ManagementConsultant.
She has a great product or piece of exercise equipment she has sourced and is excited about.
She has a history on social networks, has created a modest following through her tips, tricks and articles on Weight Management.
Let’s see how she will use Social Media and Video to take this new information to the market.
Real World Example
Blog (opt-in + with links to other sites)
YouTube (with a banner pointing to you on the video)
Real World Example
Blog
YouTube
Your Website (with Opt –in)+ other complimentary links
Video Emails & Email Marketing Campaigns with Video
Real World Example
Blog
YouTube
Your Website+ other complimentary links
Video Emails & Email Marketing Campaigns with Video
Twitter (with value)
Real World Example
Blog
YouTube
Your Website+ other complimentary links
LinkedIn (add value - with links )
Video Emails & Email Marketing Campaigns with Video
Real World Example
Blog
YouTube
Your Website+ other complimentary links
Video Emails & Email Marketing Campaigns with Video
Real World Example
Something to remember –
Use automation tools to help you (Ping.fm, TubeMogul)
Do not confuse clever automation to save you time, with mindless automation which clogs up the Internetwith SPAM and useless information.