How effective is the combination of your main product and ancillary texts?

Chelsea Fashole-LukeRosalin Zein

Marisha InokeRussvictoria Monocillo

Ident

• Channel 4 was our chosen channel to air our documentary.

• We used a channel 4 ident at the beginning of our doc, as well as in our newspaper advert.

Channel 4 logo, as seen on many channel 4 adverts

Ident

• Our DPS and newspaper advert use similar themes and colour, allowing our audience to be aware of he relation, not just to each other, but to our theme of social media.

Similar ‘blue’ colour, links with social media theme

‘black and white’ images

Ident• Our audience would be attracted to our theme of social media, as we are aimed

primarily at a young audience of 16-24, our secondary audience being 25-35.

• Channel 4 also caters to these audiences, therefore we chose to use them as our channel.

Our documentary ident and advert.

Real-life channel 4 ident and advert.

Number ‘4’ can be seen through different designs.

Target Audience - Channel 4

• Through our research of audiences we found that channel 4 target audience consisted of

Therefore, channel 4 has a niche audience

Rosalin Zein 7479

Target Audience - Peer Magazine

• This is similar to Peer magazine, as it also has a niche audience which is aimed at

Rosalin Zein 7479

Target Audience - Metro

• The metro newspaper has a mass audience as it available on many platforms.

• Also, it is available for free on public transport in London.

• This would be appealing to our target audience who are females between the ages of 16 - 25, as they are students who are most likely to take public transport.

Therefore,

Our documentary and ancillary texts are an effective combination as both texts have a similar target

audience meaning that we can attract our target audience through our double page spread and

newspaper advert so that they will ultimately watch our documentary.

Rosalin Zein 7479

How effective is the combination of you main product and ancillary text?

The combination of our main product and ancillary text are effective because it works

as a unit and it doesn't look separated.

This is effective because our audience are able to make links between the ancillary texts

and then watch the documentary.

How effective is the combination of you main product and ancillary text?● Additionally, our main product is the

documentary which introduces the debate and perhaps, enables the audience to think.

● This in itself is effective because your able to make the audience think and question their usage of social media and its impact on their own identity.