how one delightfully simple plugin can boost 3 crucial customer support metrics

64
HOW ONE DELIGHTFULLY SIMPLE PLUGIN CAN BOOST 3 CRUCIAL CUSTOMER SUPPORT METRICS

Upload: chargebee

Post on 17-Mar-2018

414 views

Category:

Software


0 download

TRANSCRIPT

Page 1: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

HOW ONE DELIGHTFULLY SIMPLE PLUGIN CAN

BOOST 3 CRUCIAL CUSTOMER SUPPORT

METRICS

Page 2: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Ahhh…Customer Satisfaction

Page 3: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Ahhh…Customer Satisfaction

So crucial to the success of any business, especially SaaS. Yet so elusive and hard to achieve..

Page 4: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

There is no silver bullet to magically satisfy all of your customers, all the time.

Page 5: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

There is no silver bullet to magically satisfy all of your customers, all the time.

But one thing is for sure!

Page 6: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

f

Customer Satisfaction

Is a function of

Page 7: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

f

Top-of-the-line Customer Support

Customer Satisfaction

Is a function of

Page 8: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Don't trust me? Here are some stats that might change your mind.

Page 9: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

55% of consumers say easy access to support & information can make them fall in love with a brand.

Source

Page 10: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

59% of consumers would try a new brand or company for a better service experience.

Source

Page 11: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

66% of B2B customers stopped buying from a company after a bad customer service experience.

Source

Page 12: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

News of bad customer service reaches more than twice as many ears as praise for a good service experience.

Source

Page 13: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

There’s a lot of content out there that talks about how you should improve your customer support metrics.

Page 14: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

We cut to the chase to present to you with a one-stop plugin to lookup everything related to billing,

and help you boost 3 of your most crucial customer support metrics.

Page 15: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

All you have to do is sign up & install Chargebee’s Support Plugin within your helpdesk of choice. And that’s it.

Disclaimer: I am assuming you are using Freshdesk, Zendesk or Groove, cause, like, who isn't?

Page 16: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Here’s how the Plugin looks. It displays..

Page 17: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Customer name, email address & company

Monthly Recurring Revenue for the subscription

Credit card details & Payment information

The state of the plan: Active/Archived/Deleted

Name of the plan that the customer is on

The date when the subscription began & when the next billing will happen

Here’s how the Plugin looks. It displays..

Page 18: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

All this info is displayed in the side-view right next to the corresponding support ticket on the Freshdesk/Zendesk/Groove app.

Page 19: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Great! Now let me show you why the Plugin is delightfully simple yet surprisingly effective in boosting customer support metrics.

Page 20: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Speedy First Response Time

Page 21: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

FACT: 45% of US consumers will abandon an online transaction if their questions or concerns are not addressed quickly. – Forrester Research

Page 22: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Waiting for a response from a support agent can be extremely frustrating.

Page 23: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

It can drive customers to think that you don’t care.

Waiting for a response from a support agent can be extremely frustrating.

Page 24: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Some customer queries take a long time to dissect and resolve.

Page 25: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

But most of the time, support staff waste time ‘Tab-hopping’, collecting information to answer easily resolvable queries.

Page 26: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Having all of the basic customer info right in front of you will drastically improve the First Response Time for basic SaaS queries.

Page 27: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Having all of the basic customer info right in front of you will drastically improve the First Response Time for basic SaaS queries.

Like --->

Page 28: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Can I extend my trial?Yes, we’ll give you an additional 15 days’ trial since you’re the first to sign up from your company.

Page 29: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Can I extend my trial period?Yes, we’ll give you additional 15 days trial since you’re the first to signup from your company.

Page 30: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Can I extend my trial period?Yes, we’ll give you additional 15 days trial since you’re the first to signup from your company.

I told you! Delightfully simple!

Page 31: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Lean Ticket Resolution TimeBONUS: Prevention of immediate Churn

Page 32: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Ok, so first response time is essential to prevent negative feelings and make your customers feel cared for.

Page 33: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

But what truly delights a customer is how fast you are able to actuallysolve their problem.

Page 34: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

But what truly delights a customer is how fast you are able to actuallysolve their problem.

This is measured through Average Ticket Resolution Time.

Page 35: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

The first and most time-consuming step to solving your customer’s problem is ‘Problem Identification’.

Page 36: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Name

Subscriptiondetails

Company

Payment method

And a very important part of ‘Problem Identification’ is to know key details about your customer’s background.

Page 37: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Name

Subscriptiondetails

Company

Payment method

And a very important part of ‘Problem Identification’ is to know key details about your customer’s background.

The Plugin gives you just that.

Let’s look at an example. -->

Page 38: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

John Doe has emailed you

Let's assume you just got a support query from John asking for a feature upgrade.

Support query from John

Page 39: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Let's assume you just got a support query from John asking for a feature upgrade.

John Doe has emailed youUsually a customer support staff will rummage around on her database to find out who John is in order to get to the root of the problem.

Page 40: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

John Doe has emailed you

But the fact is that John hasn't subscribed to your service, the subscription is under Jane who belongs to the same company as John.

Page 41: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

John Doe has emailed you

But the fact is that John hasn't subscribed to your service, the subscription is under Jane who belongs to the same company as John.

Subscription is under Jane, not John.

The widget shows you this information instantly, just by typing the company’s domain name in the search bar. This saves you precious time and improves efficiency.

Page 42: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

What's more? You can also see that Jane is on the Free Plan, now you know exactly how to solve John's problem.

Page 43: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

What's more? You can also see that Jane is on the Free Plan, now you know exactly how to solve John's problem.

Plan details of Jane

Ta da! Your issue resolution time went from 30 mins to just a matter of seconds.

Page 44: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Now, let’s look at some specific scenarios where quick and accurate Problem Identification leaps up, and helps manage another important business metric - Churn.

Page 45: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Let's say that customer X from company Y has raised a support query.

Mr. X has emailed you

Page 46: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Scenario 1: Through Chargebee’s Wonder Widget (!), you can always keep an eye on whether the customer’s subscription is about to get cancelled.

Page 47: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

You can then offer discounted upgrades (within Chargebee) to avoid possible immediate churn.

Page 48: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Scenario 2:Readily knowing what Plan your customer is on and his past purchase behavior could make the difference between an instant upgrade and a lost opportunity.

Page 49: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Scenario 3:Your customer is actively using the product but if his account is getting cancelled due to invalid payment details, you can send a Payment Update link directly from the Plugin and save the subscription from getting cancelled!

Page 50: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Hooray! Now you know how to prevent Immediate Churn with the help of the Plugin!

Page 51: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Improved Overall Satisfaction

Page 52: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

With customer acquisition costs going through the roof, it becomes especially important to satisfy and retain your customers.

Page 53: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

This especially holds true for Enterprise Customers.

With customer acquisition costs going through the roof, it becomes especially important to satisfy and retain your customers.

Page 54: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

For them, an unresolved issue affects the productivity of a large group of people and this in turn contributes to negative word of mouth.

Page 55: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

So it becomes important that you focus on quickly resolving tickets raised by high-priority customers.

Page 56: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

So it becomes important that you focus on quickly resolving tickets raised by high-priority customers.

Don’t you worry, we've got it covered.How, you may ask.

Page 57: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

For any query, Chargebee’s Support Plugin will show the Plan your customers have subscribed to.

Page 58: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Now, with this info, you can set-up SLA rules & always be there for customers who need you the most.

For any query, Chargebee’s Support Plugin will show the Plan your customers have subscribed to.

Page 59: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

There! We’ve showed you how to improve four of your most important customer support metrics with one simple Plugin.

Page 60: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

There! We’ve showed you how to improve four of your most important customer support metrics with one simple Plugin.

That’s pretty neat, isn’t it?

Page 61: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Are you excited about improving your support metrics?

Page 63: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

Great! Thank you for reading.

Page 64: How One Delightfully Simple Plugin Can Boost 3 Crucial Customer Support Metrics

To subscribe to our weekly newsletter, head over to our

blog:

www.chargebee.com/blog/