how to choose an affiliate program & make money

15
How to choose an Affiliate Program & Make Money www.AdamRiemer.me Twitter:@Rollerblader Skype: adam-riemer

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This presentation is from Affiliate Summit East 2013 (August 18-20, 2013 in Philadelphia, PA). Session description: Learn to choose between affiliate programs & determine which has the best chance at making money for your site. We’ll cover expected loss, program evaluation and site sales paths. More information on Affiliate Summit at www.AffiliateSummit.com

TRANSCRIPT

Page 1: How to Choose an Affiliate Program & Make Money

How to choose an Affiliate Program & Make Money

www.AdamRiemer.meTwitter:@RollerbladerSkype: adam-riemer

Page 2: How to Choose an Affiliate Program & Make Money

Work with me, no me, no me!

http://www.last.fm/music/Sesame+Street@Rollerblader

Page 3: How to Choose an Affiliate Program & Make Money

You’re in good hands!

@Rollerblader

Page 4: How to Choose an Affiliate Program & Make Money

Finding merchants Potential losses Sales funnels Attentive Managers Program details Creatives

Overview

@Rollerblader

Page 5: How to Choose an Affiliate Program & Make Money

Networks Search Engines Forums

Finding Merchants

@Rollerblader

Page 6: How to Choose an Affiliate Program & Make Money

Coupon and Loyalty sites Adware Trademark bidders Leaks Affiliate links Links to other Affiliates

Potential Losses

@Rollerblader

Page 7: How to Choose an Affiliate Program & Make Money

Coupon Sites & Trademark Bidders

Page 8: How to Choose an Affiliate Program & Make Money

Adware

@Rollerblader

Page 9: How to Choose an Affiliate Program & Make Money

Adware 2

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Page 10: How to Choose an Affiliate Program & Make Money

Leaks

@Rollerblader

Page 11: How to Choose an Affiliate Program & Make Money

Go through the Merchant’s sites◦ How easy is it to shop◦ Do they cross sell or up sell

Do you get credit for them? ◦ Easy check out process

Sales Funnels

@Rollerblader

Page 12: How to Choose an Affiliate Program & Make Money

If they aren’t there when you don’t need them, what happens when you do? ◦ Missing sales◦ Downtime

Website Off the network for no payments or funds

◦ Broken links◦ Offline

Attentive Managers

@Rollerblader

Page 13: How to Choose an Affiliate Program & Make Money

Payouts◦ Conversion rates◦ AOV◦ CTR based on niche

Cookie life Multiple networks Uptime vs. downtime Tracking and other options

Program Details

@Rollerblader

Page 14: How to Choose an Affiliate Program & Make Money

What do they offer?◦ Banners◦ Text links◦ Datafeeds◦ Video◦ Widgets◦ Other

Creatives

@Rollerblader

Page 15: How to Choose an Affiliate Program & Make Money

Thank You!www.AdamRiemer.meTwitter:@RollerbladerSkype: adam-riemer