how to communicate science effectively (iwc8 presentation)

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How to communicate science effectively

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Page 1: How to communicate science effectively (IWC8 Presentation)

How to communicate

science effectively

Page 2: How to communicate science effectively (IWC8 Presentation)
Page 3: How to communicate science effectively (IWC8 Presentation)

Define the Story• Need• Approach• Supporting evidence• Evaluation• Conclusion

Page 4: How to communicate science effectively (IWC8 Presentation)

Know your audience

Message Audience

It’s not about you, it’s about them and the message

Page 5: How to communicate science effectively (IWC8 Presentation)

Organise the Story

• Roadmap – Story board

Set out sections:

NeedApproachSupporting evidenceEvaluationConclusion

Page 6: How to communicate science effectively (IWC8 Presentation)

Working title

Method 1

Method 2

Method 3

Method 4

Discus’n1

Discus’n2

Discus’n3

Discus’n4

Result 1Figures

1,2

Result 2

Result 4Tables

1,2Figure

6

Result 3

Figures 3,4,5

talk1? talk2?

NeedNeed 1Need

Page 7: How to communicate science effectively (IWC8 Presentation)
Page 8: How to communicate science effectively (IWC8 Presentation)

Action time• Two minutes elevator test

challenge

• One minute shake hand challenge

• 15 words highlights of the show challenge

Page 9: How to communicate science effectively (IWC8 Presentation)

You have 15 minutes to prepare

• Need• Approach• Supporting evidence• Evaluation• Conclusion