Natalia Karbasova

Chengcheng ZhuNatalia Karbasova

Chengcheng Zhu

20. Januar 2010 // MBK20. Januar 2010 // MBK

- a focussed exchange of questions and answers with the objective of acquiring information

Length:3-20 min.

to get accurate and interesting information for your story

to get the interviewee to say something that he/she isn’t prepared to say.

and sometimes - to say something that they

may not really have thought about.

Interviews to be broadcast/published as a whole

Information Interview - facts & figures about certain topics

Opinion Interview - what the interviewee thinks of a specific issue,event or development

Personality Interview - personality of the interviewee

Interviews as tools

Research Interview – research or double-check information.Get additional infos for writing reports/commentaries

Statement Interview - get an individual statement which becomes part of another jounalistic piece

PREPARE IT

DO IT

PASTE IT TOGETHER

“Be prepared!”Motto, Boy Scouts of America

“Always prepared!” Motto, Soviet pioneers

Focus on one topic

Define the goal

Research the topic

Interviewees

Time & place

Selecting

Topic

Format

Time

Place

Briefing the interviewees

zzzzzzzzzPreparing the interview

Topic Past interviews Publications Biography Activities

Better to be over-prepared than under-prepared

Save your toughest questions for last

This enables time to build trust with your interview subject

Tough, specific questions first

Use if you have little time

Use if you need to nail down an answer

Gain trust of the subject Honesty and empathy almost always work Address the subject by name in practically

every sentence Eye contact

GOAL: Make the interviewee relax and really TALK instead of just answering

questions

Anticipate answers as part of your plan Be alert for intentional drifters -

interviewees who deliberately change the focus of a question ("I'm still wondering about the original question..." , "You didn't answer the question.“)

Know when and how to interrupt to keep the subject from rambling

Make sure that your key questions are answered

Ask follow-up questions

First question should be friendly and easy

Ask critical questions after you’ve established a rapport

If you don’t get a direct answer, ask later in different words

Politeness allows you to ask hard-nosed questions without being rude

Who What When Where Why How

Blame someone else for the question Imply that the question is a playful one Preface the question with some praise. Use separate, apparently disconnected

questions Ask the question in a matter-of-fact

manner, no matter how sensible the area.

Specify the amount of time you will need Create a good first impression – it‘s

critical When meeting someone for the first

time, it’s better to be a little formal at the outset. Never be familiar

The good interviewer listens carefully, but not passively

Have a conversation

Don't be fixated on your notebook Don’t gaze at your watch showing that

you’re in a rush (if you are not) Don’t interrupt when the subject is

talking Don't try to shout down someone or get

defensive Stupidity is a reporter’s greatest asset.

So, don’t be afraid to say: “I don’t understand”

“One final question…” “Is there anything you think important

which I haven’t asked?” “Who else should I speak to about this

topic?” “Thanks for giving me your time and

some great quotes”.  Make sure you can contact the

interviewee later

Double-check the information

Statistics are often manipulated - be prepared to confirm all statistics with

an independent source

Keep in touch – like whine, a good source improves with age and occasional care.

John Brady, “The Craft of Interview” DW-Akademie, “Manual for Radio

Journalists” http://

radioasia2010.posterous.com/interviewing-techniques

http://radioasia2010.posterous.com/the-radio-interview-some-tips-and-techniques

http://www.icfj.org/ http://newscollege.ca/ http://www.youtube.com/watch?

v=6NG-XCwuWfk&feature=related

http://www.slideshare.net/

THANKSDANKE

СПАСИБО谢谢

OBRIGADAGRACIAS

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