how to generate business on zillow by andrew adams
DESCRIPTION
Learn how Andrew Adams is winning loan business using ZillowTRANSCRIPT
Thank you for joining us.
This Webinar will be starting shortly.
Joe PuthurPresident
Breakthrough: significant or sudden advance, development, achievement that removes a barrier to progress
LOS.CRM.Email Automation.
Blog.
Social.
SEO.
Video.
Website.
I’m passionate about finding sales and marketing breakthroughs and then making them predictable and
scalable with technology
Dave Savage
Mortgage Coach Mortgage Coach Philosophy
Deliver the Deliver the WOW
Provide Obvious Provide Obvious Value
We’re listening to you…
1.Learn how to get a meeting with the top Realtor in your local market
2.Learn how to close business from online communities like Zillow, Trulia & Redfin.
3.Learn how to Wow Realtors with the value you can deliver.
4.Learn how to show a Realtor how you can help them sell their listings faster.
5.Learn how to turn GFE conversation into opportunity.
6.Learn how to get renters to get off the fence and into their first home even with the stimulus program gone.
Interesting Facts
1.Most loan officers quote a rate to a quality prospect less than 3 times per week
2.90% of rate quotes don’t end up with a loan
This is a future webinar
Andrew usually close’s around 10 loans per
month.
However, this month he is closing over 20
loans
Andrew generates most of his business from Zillow™ & other
online communities
Today’s Opportunity
1.To find a new lead source with a constant flow of quality leads
2.To have a repeatable sales process so you can win over 50% of your rate quotes
Meet Andrew Adams
http://www.zillow.com/profile/203K-Specialist/
Please tell us a little Please tell us a little about your marketplace about your marketplace and mortgage practice?and mortgage practice?
Why do you like getting Why do you like getting business from Zillow™?business from Zillow™?
Show us how you win Show us how you win business online in business online in
Zillow™, Trulia & online Zillow™, Trulia & online communities communities
What not to do
?
“The leads goes up when I takes a position against another loan officer
who’s providing miss-information and bad advice”
A few key’s to Andrew’s Magic
&“When they see my passion and agree with my point of view they reach out to
me”
Andrew’s plan
1.Reads forums for 30 minutes per day
2.Managing 6-12 conversations at a time
3.Delivers consistent sales process that delivers obvious value
LeadGEN checklist
1.Read Zillow™ forums daily (30 mins daily)
2.Identify relevant threads
3.Set watch alerts (manage 6-12 at a time)
4.Respond quickly with obvious value
Sales Process checklist
1.Ask great questions via email
2.Sends email with link to EDGE report (obvious value)
3.If you want more details and an updated personal EDGE report call me to discuss
Andrew’s FORMULA
Andrew’s RESULTS
•18,000 people have viewed his profile
•12 people per day view his profile in Zillow™
•Gets weekly calls from clients he communicates directly within threads
•Gets calls from clients who read his threads
Your challenges
•Don’t any enough time
•What I’m doing is working
•It’s hard to charge
Show us your sales Show us your sales process that helps you process that helps you
win the trust and respect win the trust and respect of your prospectsof your prospects
How valuable is EDGE How valuable is EDGE to your business?to your business?
Get the attention of the best Realtors
“Been trying to get an appointment with him for more than 2 years”
“This is a very powerful tool that every originator should be using”
Wow Realtors with Value
Help Realtors sell homes faster
Help Realtors sell homes faster
Help Realtors sell homes faster
Lets get started...
5 steps get getting started with Zillow™
3 steps to getting started with EDGE
Zillow™ checklist1.Go to “Advice” tab and search your
local marketplace
2.Read Zillow™ forums daily
3.Identify relevant threads
4.Set watch alerts (manage 6-12 at a time)
5.Respond quickly with obvious value
EDGE checklist
1.Get access to EDGE
2.Create EDGE presentations
3.Send EDGE link to client and partner
will help will help you WIN more loans you WIN more loans
with less effort with less effort
Make More Effective Sales Presentations
Help Realtors® Sell More Homes
Certified Mortgage Coach SUCCESS
Thea Druley
•13 new Realtor relationships with 23 open houses!
•3 current Realtors with 3 or 4 locked loans each
•Old Average was maybe 1 referral every 3 months
•18 closings in one month!!
Self-Paced Online Training
Easy-to-Navigate Course
8 Hour NMLS National
Requirement for 2011 Included!
is Online & Easy to Use
Easier to adopt and gets used more often See for Yourself 800.485.7251
LIVE
powers a WOW experience
Better win ratio and more referrals See for Yourself 800.485.7251
Open House Seller Buydown
helps you Wow Realtors
YourYour Breakthrough..
See for Yourself 800.485.7251
8 Hours NMLS CE Now Included!!
$895$595 $295
See for Yourself 800.485.7251
You can start using start using EDGE for $89 monthly or $895 annually
See for Yourself 800.485.7251
You get access to Edge to see for yourself and HUGE today only savings.
$600 Savings. $900 for the first 10 sign-ups.
See for Yourself 800.485.7251
$695 gets you everything.
See for Yourself 800.485.7251
First 20 New Members ( Average Event 100)…
Meet Personally,
800.485.7251MortgageCoachEdge.com
“EDGE is an absolute game changer, it’s the most valuable tool for loan officers I’ve seen in my career “
Todd Duncan
Meet Personally,
800.485.7251
Thank you Andrew Adams
What I love about EDGE reports is that they are easy on the eye. You can look at the charts and graphs and tell exactly what the report is saying within seconds.
Brent Sute in Tuscaloosa, AL
See for Yourself 800.485.7251
“I think EDGE is fantastic. Edge puts all the calculations I do short hand into an easy process. The presentation is clean and easy to read. I love it! I was so excited I showed my wife last night.”
Aaron Kayser Herndon, Virginia
See for Yourself 800.485.7251
“In our ever changing financial world Mortgage Coach's EDGE platform is THE vital tool to bring clarity and value to our clients. ”
Paul Walton in Benicia, CA
See for Yourself 800.485.7251
“Edge works the way we do, ask the right questions in the right order and win your clients respect. The feedback and results have been amazing.”
Dan Rawitch, Petaluma, CA
See for Yourself 800.485.7251
Meet Personally,
800.485.7251MortgageCoachEdge.com