how to get more instagram followers
TRANSCRIPT
Davinder Kumar Toun
How to Improve Instagram Followers
7 ways to get more Instagram Followers
1. Strategy 2. Visibility
3. Content 4. Campaigns
5. Community
building 6.
Advertising 7.
Measurement
1. Strategy
Create a crystal clear Instagram strategy Before doing anything in social network it is
better to have a strategy because having strategy will help one in achieving desired target
First step is Research for your Competitors
What real followers look life in your niche or industry or look for your target audience
Look the type of content other business in your niche are posting then see whether its working or not
Frequency of posting How they engage with their audience
What will be your Instagram story ? Does not matter in what
industry your business is , if you have a story to tell which is perfectly fit for highly visual social network like instagram to engage the audience then it will bring more followers
An appealing content give a sense of purpose and can inspire word of mouth for attracting more new followers
Goal setting Strategy will only be effective if the goals
for which it is made is already designed Goals must align with overall marketing
and business strategy like raising brand awareness, driving traffic to website etc
2. Visibility Make your instagram account more
visible for attracting more followers If it is becoming hard for you to get the
followers then make it easy for the people to find you hence increasing the number of ways by which they will be able to discover your instagram account
Announce on other platforms
Announce about your instagram account on other platforms Let your followers on other social media like
Facebook , twitter, Pinterest , Google plus etc come to know about your account
Make use of paid advertising for boosting posts
Link your Instagram account
Link to your instagram account - Link instagram account in website, email
signature , newsletters etc so that more people come in contact with your brand
Follow people and like or comment on their photos for increasing visibility
Use relevant hash tags that will help to appear your content in searches
Embed instagram posts in blog posts
3. Content GOOD content for improving the number of
FOLLOWERS Find the best time to post
Make use of present insight about customers and determine best time for posting on instagram
Most effective way of determining the best time to post on instagram is by testing how the photos perform at different times of day
If photos in mornings are earning more likes, comments or followers than those in afternoon or night then adjust the schedule according to it
Be consistent and Use hash tags
Post consistently Well there is no number how many times one
should be posting to instagram but a report cleared that 75 per cent of top brands publish at least once a week
Make use of hash tags Include relevant hash tags in captions that will
help your posts appear to people who are not following you but searching for photos which are related to your brand
Find and use the popular hash tags or create own hash tag
Use Captions Make use of captions
Instagram is a highly visual platform and captions play a major role in helping you to get more followers
One can ask questions in caption which will encourage the audience to leave an answer
4. Tag Users and Be creative
Make use of tagging feature Tag Users or other instagramers which are
featured in your photos or either in caption Tag location
If you are into business then tagging a physical location can be very effective for encouraging customers to do same
Get creative with the video
5. Building community Like all social media networks , instagram is
also mainly about communities Find the potential in new instagram followers
by following them first and then liking , sharing as well as commenting back
Collaborate with other successful instgrammers which are in your industry so that they can help you and these can reach your audience to gain increased followers and exposure
6. Instagram Advertising Advertising on Instagram
If one have a budget for doing social advertising then instagram ads should definitely be used
A sponsored ad is a very powerful way to reach new followers quickly as instagram allows anyone to purchase sponsored posts within the platform by making use of online ad buying tools
7. Analyse Instagram results
If one is not gaining followers on instagram at the rate you want then review the techniques you have implemented on regular basis that can help you find out where you are lagging behind
Implement your instagram strategy properly
Thank You