how to have your subscribers and keep them too!

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How to have Your subscribers and keep them too!

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Post on 28-Jan-2015

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Marketing


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Many internet marketers find it challenging to build a list. What's even more challenging is to "keep" those subscribers from unsubscribing from their lists. Find out how you can tackle this serious issue! Full scoop about the topic here > http://pbs.li/OdRUTe

TRANSCRIPT

Page 1: How to have your subscribers and keep them too!

How to have

Your

subscribers

and keep

them too!

Page 2: How to have your subscribers and keep them too!

Let me start with this: 

Page 3: How to have your subscribers and keep them too!

Let me start with this: 

Email marketing STILL works!

Page 4: How to have your subscribers and keep them too!

Do NOT ignore email marketing thinking its old school!

Page 5: How to have your subscribers and keep them too!

There might be MANY new and shiny marketing techniques thatare introduced.

Page 6: How to have your subscribers and keep them too!

But email marketing is still a way to personally connect with your potential customers. 

Page 7: How to have your subscribers and keep them too!

You get to land directly into their inbox! 

Page 8: How to have your subscribers and keep them too!

That’s a golden opportunity,

Page 9: How to have your subscribers and keep them too!

That’s a golden opportunity,

isn’t?

Page 10: How to have your subscribers and keep them too!

Let me briefly point out the benefits of email marketing

Page 11: How to have your subscribers and keep them too!

Let me briefly point out the benefits of email marketing

> It’s too easy not to try!

Page 12: How to have your subscribers and keep them too!

Let me briefly point out the benefits of email marketing

> It’s too easy not to try!> You can personalize your emails!

Page 13: How to have your subscribers and keep them too!

Let me briefly point out the benefits of email marketing

> It’s too easy not to try!> You can personalize your emails!> You can cut through the marketing noise!

Page 14: How to have your subscribers and keep them too!

Let me briefly point out the benefits of email marketing

> It’s too easy not to try!> You can personalize your emails!> You can cut through the marketing noise!> You can easily build relationships!

Page 15: How to have your subscribers and keep them too!

Let me briefly point out the benefits of email marketing

> It’s too easy not to try!> You can personalize your emails!> You can cut through the marketing noise!> You can easily build relationships!> You can target and target even more!

Page 16: How to have your subscribers and keep them too!

So….

Page 17: How to have your subscribers and keep them too!

So….Why do people unsubscribe?

Page 18: How to have your subscribers and keep them too!

To find out how to keep

people in your list

Page 19: How to have your subscribers and keep them too!

We have to find out why people unsubscribe!

Page 20: How to have your subscribers and keep them too!

#1 Relevancy is missing!

Page 21: How to have your subscribers and keep them too!

They subscribe to your list to receive knitting tips ...

Page 22: How to have your subscribers and keep them too!

And you send them

bicycle

promotions.

Page 23: How to have your subscribers and keep them too!

Hmmm....

Page 24: How to have your subscribers and keep them too!

Will you stay on such a list, if it were you?

Page 25: How to have your subscribers and keep them too!

"Do to others as you would have them do to you"

Page 26: How to have your subscribers and keep them too!

#2 Long boring emails

Page 27: How to have your subscribers and keep them too!

First, people won’t have the time. 

Page 28: How to have your subscribers and keep them too!

Second,

they can't keep up the attention ...

Page 29: How to have your subscribers and keep them too!

... even if they are willing to spend time.

Page 30: How to have your subscribers and keep them too!
Page 31: How to have your subscribers and keep them too!

#3 Too frequent emails

Page 32: How to have your subscribers and keep them too!

They say one or two emails per week is ideal.

Page 33: How to have your subscribers and keep them too!

Keep the frequency low

and the quality very high.

Page 34: How to have your subscribers and keep them too!

I have unsubscribed from a lot of lists just because I get too frequent emails from them.

Page 35: How to have your subscribers and keep them too!

#4 Too infrequent emails

Page 36: How to have your subscribers and keep them too!

On the flip side ...

Page 37: How to have your subscribers and keep them too!

Sending emails very less frequently will make them forget you.

Page 38: How to have your subscribers and keep them too!

If people forget you 

Page 39: How to have your subscribers and keep them too!

They will unsubscribe whenever they cleanup their inbox

Page 40: How to have your subscribers and keep them too!

#5 Too much selling in emails

Page 41: How to have your subscribers and keep them too!
Page 42: How to have your subscribers and keep them too!

I have nothing against selling

Page 43: How to have your subscribers and keep them too!

If you are doing business you gotta

sell something.

Page 44: How to have your subscribers and keep them too!

What I am talking abouthere is too much selling

Page 45: How to have your subscribers and keep them too!

There should be a 80/20 ratio here

Page 46: How to have your subscribers and keep them too!

80% of high quality,useful, adorable content via email and 20% of your salesy emails.

Page 47: How to have your subscribers and keep them too!

And in that 20% make sure you don’t sound douchy salesy

Page 48: How to have your subscribers and keep them too!

#6 You don’t make them feel special

Page 49: How to have your subscribers and keep them too!

Earlier you can simply play the king if you have a high quality business set up

Page 50: How to have your subscribers and keep them too!

Now there are loads of places where people can get what they want

Page 51: How to have your subscribers and keep them too!

Unless you make them feel special ...

Page 52: How to have your subscribers and keep them too!

they are not going to stay with you.

Page 53: How to have your subscribers and keep them too!

How can you make them feel special?

Page 54: How to have your subscribers and keep them too!

How can you make them feel special?

> Be generous in providing value.

Page 55: How to have your subscribers and keep them too!

How can you make them feel special?

> Be generous in providing value.> Keep your promises (if you promise a download, deliver it!)

Page 56: How to have your subscribers and keep them too!

How can you make them feel special?

> Be generous in providing value.> Keep your promises (if you promise a download, deliver it!)> Personalize 

Page 57: How to have your subscribers and keep them too!

How can you make them feel special?

> Be generous in providing value.> Keep your promises (if you promise a download, deliver it!)> Personalize > Be relevant and timely

Page 58: How to have your subscribers and keep them too!

How can you make them feel special?

> Be generous in providing value.> Keep your promises (if you promise a download, deliver it!)> Personalize > Be relevant and timely> Appreciate them quite often

Page 59: How to have your subscribers and keep them too!

To recap ....

Page 60: How to have your subscribers and keep them too!
Page 61: How to have your subscribers and keep them too!

How to stop people from unsubscribing – immediately after downloading your freebie?

Page 62: How to have your subscribers and keep them too!

If you follow the tips shared so far

Page 63: How to have your subscribers and keep them too!

you can reduce your unsubscribe rate

Page 64: How to have your subscribers and keep them too!

But there are people who already decide that they should click

subscribe, 

Page 65: How to have your subscribers and keep them too!

download your freebie and then click unsubscribe

Page 66: How to have your subscribers and keep them too!

It is already written in their book

Page 67: How to have your subscribers and keep them too!

There is one simple tip to help catch those “leechers”!

Page 68: How to have your subscribers and keep them too!

The tip is given here > http://pbs.li/OdRUTe

(Click the link)

Page 69: How to have your subscribers and keep them too!

Finally, accept and let go!

Page 70: How to have your subscribers and keep them too!

There are always people   who

Page 71: How to have your subscribers and keep them too!

There are always people   who

simply want the freebieand then break the relationship with you

Page 72: How to have your subscribers and keep them too!

There are always people   who

simply want the freebieand then break the relationship with you do not want to stick with you no matter what

Page 73: How to have your subscribers and keep them too!

You have to let go.

Page 74: How to have your subscribers and keep them too!

They arenot interested in you.

Page 75: How to have your subscribers and keep them too!

They are dead weight.

Page 76: How to have your subscribers and keep them too!

Part your ways, no

hard feelings, and just move on.

Page 77: How to have your subscribers and keep them too!

Thanks for reading You can find the full details

in the link below

http://pbs.li/OdRUTe

Go ahead, click it!