how to increase saas customer conversion rates
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Converting free trial users on a SaaS
platform is more of a marathon than
a sprint – it requires long term
attentiveness to demands.
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When preparing for a marathon –
you need a running strategy:
energy distribution, breathing
plan, strength reservation.
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Onboarding a customer all the way
from signup to conversion is quite
similar. A few factors to boost your
onboarding marathon:
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Irreplaceable
Customer
Service
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Stellar customer
service
can be a strong
selling point.
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Your offering may be brilliant, but
showing your customers they are more
than a figure on your analytics graphs
can be a major differentiator.
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Availability
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Manage
customer service
expectations
wisely.
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It is better to be less available to
your customers than promise them
full availability – and keep them
waiting. This goes double for budding
businesses.
Being kind and witty about it helps.
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Pro-active
Customer
Service
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Stay ahead of your users. Offer them
solutions for issues they haven’t had
time to complain about.
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Utilize your analytics capabilities. Try
iridize’s Predictive Analytics dashboard. Get
insights into your customers’ logins, page
views, and work flow. Set up Micro-
Conversion goals and follow your success in
meeting them.
How?
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Customer
Service Tools
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Target your audience
with tools that meet
their expectations.
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Fast service tools like interactive
guides and chat support are important
to web-savvy users. Phone support is
essential for corporate customers.
Know your customers and allocate your
customer service resources accordingly.
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Ask us more
about iridize’s
onboarding solutions.
Why Iridize Mobile? We Hope That Was Helpful!
Learn more about onboarding solutions at iridize.com Or request a demo at [email protected]
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