how to kick start and monetize your creativity
TRANSCRIPT
HOW TO KICKSTART &MONETIZE
YOUR CREATIVITY
SAIFUL ISLAM
Stephenson (1961) & Wolfgang Ohler (1920)
The most damaging phrase
in the language is:
'It’s always been done that way.‘
Grace Hopper
Creativity WORKOUT
WHAT IT’S ALL ABOUT
Redefining CREATIVITY
Digital Creative OPPORTUNITY
WHAT DO YOU THINK
ABOUT
CREATIVITY?
Homer trying to solve Latest
Fermat Theorem
OVERTHINKING CREATIVITY
CREATIVITY IS MAGIC, BUT IS NOT MAGICAL
Charles Limb, Neuroscientist
EVERYBODY CAN LEARN
CREATIVITY
“ ”
Most ideas you can do pretty
darn well with the stick in the
sand -Alan Kay
HOW TO
EMBRACE
CREATIVITY
SHIFT THE
PARADIGM!
GAMIFICATION
@ WORK
15 minutes later ..
STUDENTS DON’T HATE CLASS
ANYMORE.. CLASS = PLAYGROUND
WHAT ? + WHAT ? =
WOW!! Creativity Formula
Otto Rohwedder
1912-1930
Stop winking the girl in the dark – David Ogilvy
WOW + INFLUENCE =
Because ideas
that
SPREAD..WIN - Seth Godin -
No PHONE
Ingmar Larsen and Ben Langeveld, Virginia Commonwealth University
Two advertising guys in New York try to sell the Sharks a cure for cell-phone addiction on "Shark Tank," April 8, 2016
$ 10 4500 shipping world wide
GAME #1 Grab your paper and
marker
#2 Ask one friend to help
#3 Think ONE thing start
with your Initial ‘S’
#4 Combine the two things
DIGITAL CREATIVE
BUSINESS OPPORTUNITY
Take your position to #riseabovethecrowd
BuzzFeed's reported $250 million in revenue this year will come from the medium.
$12.5 billion in 2017 (eMarketer) estimates. In 15 months, Tasty has created 2,000 recipe videos
Be an influencer
Ride the ‘hype’
“plans are nothing;
planning is everything”
Dwight D. Eisenhower
HOW MANY
DO U HAVE
Stay.. CONNECTING THE
DOTS
