how to make an impact?
TRANSCRIPT
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PIETER BAERT.
How to make an impact?UX Beers in Antwerp (Mechelen) Tue 28 March, 2017
PIETER BAERT.
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My talk isn’t a knowledge transfer. I’d like to share & question life lessons
Heads up
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I believe we are wasting a lot of talent. And all of us can do better.
My Why?
Pieter Baert
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My mission is to inspire people to discover new perspectives and help them to do things better.
My Why?
Pieter Baert
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Service designer for innovation Strategist to analyse challenges Marketeer for value proposition Facilitator for creative workshops Instructor for team training Speaker for inspiration talks
The roles people hire me for
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A journey of exploration and asking whyA personal story on looking for ways to make an impact.
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PIETER BAERT.
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I’ve studied storytelling But (art) school wasn’t the place for me learn.
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I’ve studied people And I never stopped studying them.
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I’ve learned the most from doing side projects
Animator at youth camps, instructor in team building, student journalist, student job at KUL CUO, writing & blogging, self-employed photographer, …
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2005 Web editor & community manager in a public
media company, focused on radio & TV
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2006 Community manager & digital strategist in the e-department of a creative advertising agency
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2009 Digital & strategic planner in a network agency,
on the advertising side
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I left… (again) Along the way someone questioned me:
where did you make an impact?
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2010 Digital strategist & strategic director in an rapidly growing digital agency
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…2014 Making people want things
vs
Making things people want
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Looking for autonomy & self-directionIf you don’t fit in any box, try to invent your own box. Or come up with something different.
2
PIETER BAERT.
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2014… Working as a freelance consultant in (digital)
marketing, service design & innovation
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Support SME’s Digital at a the best Belgian BMW dealership
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Join a design studio Service design consultancy vs UX/UI production
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UX for IT developers Match business objectives with user needs
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Work with entrepreneurs From the first idea to a viable digital business.
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Teach youngsters And get the opportunity learning from them.
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Train corporates Service design training for a bank
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Coach leaders In finding their mission and realising their project
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The start-up department Leading a track in an in-house innovation engine
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Consulting & design firm Service design lead in a digital strategy track
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In house design team Digital strategist & service designer in a digital
bank for youngsters, within the mothership.
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2017… Corporate venture, innovation agency,
international mission, in-house role, …?
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My learnings & questions for youWhat I’ve learned so far & what I can learn from you.
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Did you already define your personal mission?
Start with “Why?”
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Do you know what motivates you & what makes you very unhappy?
Energy level & progress
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Did you choose for an organisation type that works for you? (start-up, SME, agency, corporate, …)
Organisation type & size
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Do you want to work on the inside or contribute from the outside?
Role
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Do you want to support others or do the work yourself?
Your work
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Have you decided to commit for a long term engagement?
Commitment
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Do you have a fit with the culture of the organisation?
Company Culture
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Do you have the mandate or support to realise your ambitions?
Mandate
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How do you feel about the impact you have?
My question for you:
”
“
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Pieter Baert 📞 + 32 473 667 861 ⌨ [email protected] linkedin.com/pieterbaert m.me/pieter.baert
You want to get in touch?
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As a service designer, I help you innovate the products & services of your organisation, by focusing on people and their needs.
What I tell people about me
Pieter Baert