HOW TO MAKE BRAINSTORMING WORK

WHY WE ARE DOING BRAINSTORMING ?

To solve an important problem To get new ideas To find new solutions at work Reality is different

THERE ARE TWO KIND OF BRAINWAVES

Alfa and Beta Beta waves work if we are under pressure Alfa waves are more creative waves and

work if we are relaxed. We think better in relaxed and suitable

environment.

WHAT IS BRAINSTORMING REALLY Critics is not allowed Say out everything that comes into Your mind The more ideas the better Develope before said Ideas and thoughts

HOW DOES BRAINSTORMING REALLY WORK ?

In the first phase there is all kind of critics and discussion avoided

There is assumed that the team generates as many ideas as possible – hopefully also some good ideas

Most important at the beginning is qvantity not quality

To make brainstorming work we need favorable environment .

It is good to have both, those who know the problem and those who are just open minded

GOOD EXAMPLE – WALD DISNEY CO.

STATISTIKS

Quality ideas are usualli 2-3% Ideas that deserve developing 10-25% Old ideas 25-40% Copies of other ideas around 10% Around 30% not ideas at all Around 50 ideas gives 1 GOOD ONE

WHY IS IT LIKE THAT ?

Lazyness Tireness Group thinking Critical thinking Representing old ideas, experiences Group leader Bad focusing Etc.

FOR WHAT IS POSSIBLE TO USE THESE ?

MOST COMMON ANSWERS

Rob the Bank Keeping things Clothing To filter something To shoot something For burning Take dust Binding As a rope Hanging clothes

HOW TO GET IMPULSES ?WHERE TO FIND IMPULSES?

Use new roads to go to school or work Talk to people You have never talked before Try to go out with new people Buy magazines You never have bought

before Read pages and sections from newspaper You

have never read before Wisit new shops ..........

WHAT WE ARE STARTING TO DO

I leader of the process Excact topic Follow the rules !!!!! Be hungry, dont be satisfied if You get one

good idea, ALWAYS MORE Find impulses

LETS BEGINNNNNN....