How to Make Money with How to Make Money with

AutorepondersAutoreponders

What is an What is an AutoresponderAutoresponder??

Autoresponders are e-mail programs that

send out a preset message in response to

every e-mail received

Autoresponders are the most powerful

Internet marketing tools available

When you use autoresponders, your

Internet business runs itself 24 hours a

day

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Kinds of Kinds of AutorespondersAutoresponders

Sign-up services

for e-groups and

forums

◦ one-shot deals

◦ a single response

for every message

received

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Kinds of Kinds of AutorespondersAutoresponders

Multiple autoresponders send a series of

messages to received e-mail addresses on a

predetermined, timed basis

◦ Can be used to send an instant response

◦ Then a follow-up message

◦ It can be programmed to send in any interval

that satisfies the purpose of the message series.

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Making Money with Making Money with AutoresponderAutoresponder

Your autoresponder is your marketing tool that will sell your well-developed product far more effectively than any other form of advertising

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Making Money with Making Money with AutoresponderAutoresponder

Pick a topic

◦ You need a product. Something that appelas to a wide auience

an e-book

print book

e-course

e-zine or newsletter

CD

downloadable audio program

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Making Money with Making Money with AutoresponderAutoresponder

Jumpstart your topic decision

◦ Here’s a partial list of topics to choose from:

Making money

Investing money

Saving money (on consumer purchases)

Starting a business (online or offline)

Running a profitable web site

Dieting and weight loss

Time management

Relationships and dating

Finding a dream job

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Making Money with Making Money with AutoresponderAutoresponder

Research your market

◦ determine who will buy your product

◦ where they hang out both on and offline

◦ how you can best reach them through

advertising your autoresponder program

◦ The more you can pinpoint your target

market, the better success (and profits) you

will see

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Making Money with Making Money with AutoresponderAutoresponder

Methods of

performing market

research

◦ Internet Searches

Google

E-bay

Amazon

◦ Groups and Forums

◦ Marketing Surveys

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Making Money with Making Money with AutoresponderAutoresponder

Create content

◦ Your content is your product

your book, e-book, e-course, CD or downloadable

audio program

◦ Those are the information people will pay you

to receive

◦ You must offer high quality information on

your topic that would be otherwise unavailable

without purchasing your product or a similar

competitive product.

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Making Money with Making Money with AutoresponderAutoresponder

Craft your

autoresponder

messages

◦ Creating a great

autoresponder

message series is the

key to making

serious money on the

internet

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Making Money with Making Money with AutoresponderAutoresponder

Set up your site

◦ Your web site will serve double duty as a sign-up point for opt-in subscribers and a sales point for subscribers who have decided to buy.

◦ Name your domain

◦ Web hosting: free or fee?

◦ Accounts to think about

PayPal

ClickBank

NameStick

◦ A note on content

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Making Money with Making Money with AutoresponderAutoresponder

Build your opt-in list

◦ Free Methods

Articles

E-books

Mini e-courses

Pop-up ads

◦ Paid Methods

PPC (Pay Per Click) Campaign

Classifieds ads

Co-registration lists

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Making Money with Making Money with AutoresponderAutoresponder

Drive traffic to your

site

◦ Keywords: Optimize,

don’t stuff

◦ Keep visitors coming

back

◦ Avoid blacklisting

◦ Launch your list-

building campaign

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Discover the essential building blogs of

online success at

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