how to make powerful mobile marketing campaigns

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Page 1: How to make powerful mobile marketing campaigns
Page 2: How to make powerful mobile marketing campaigns

How to Make Powerful Mobile

Marketing Campaigns

Page 3: How to make powerful mobile marketing campaigns

How many people do you know owns a mobile device (cellphone,

smartphone, tablet, etc)? Probably a lot. You probably don’t even know

anyone who doesn’t own any of these devices.

Page 4: How to make powerful mobile marketing campaigns

Anywhere you go, you are bound to encounter someone who is busy

checking their mobile device. Imagine how many people you can reach if you had a powerful mobile

marketing campaign.

Page 5: How to make powerful mobile marketing campaigns

Mobile emails differ from traditional emails in that they are shorter and

more concise. You need these things in your mobile email – a catchy

subject, your brand, an interesting offer and a call to action.

Mobile Emails

Page 6: How to make powerful mobile marketing campaigns

Keep the email short. If you can ‘t, just place a link to take your

customer to your website or blog where he or she can read more about

your subject. Don’t put anything fancy in your mobile email as your client’s device might not be able to

support it.

Page 7: How to make powerful mobile marketing campaigns

What information do customers usually look for using their mobile devices? Your company location,

hours of service and directions on how to get to your store are essential

in your mobile website.

Important Info

Page 8: How to make powerful mobile marketing campaigns

Also, make sure that all the prices of your merchandise and services can easily be seen in your mobile site. Customers usually compare prices

using their mobile phones when they go shopping either online or in a

brick and mortar store.

Page 9: How to make powerful mobile marketing campaigns

Remember that most smartphone and tablet users have a Facebook or Twitter app installed in their devices. Take advantage of these icons to gain more fans and followers. You can also

make them do the work for you by letting them share your information to their own friends in these social

networks.

Don’t forget the social networks

Page 10: How to make powerful mobile marketing campaigns

Text message marketing is not yet dead. You can encourage your

customers to send a text message to avail of discounts and other promos

before checking out.

Text invites

Page 11: How to make powerful mobile marketing campaigns

You can also post QR code stickers on your display windows and near the

cashier to encourage your customers to visit you online. Make your

customers sign up to your newsletters and mail shots during checkout. You are bound to get more sign ups this

way because the shopping experience is still fresh.

Text invites

Page 12: How to make powerful mobile marketing campaigns

Foursquare is a free popular location based app that most mobile

customers use. Claim your business on Foursquare and monitor your

customers who frequently visit your site and log into Foursquare.

Reward loyal mobile customers

Page 13: How to make powerful mobile marketing campaigns

Reward these loyal customers with small tokens and you will be sure that they will pass the word. If they have a

good experience in your store, ask them to write a review and post it in

online. Location based apps are a good way to get information about your clients so it’s a good idea to utilize

these apps.

Page 14: How to make powerful mobile marketing campaigns

Your mobile marketing campaigns should go hand in hand with all your other campaigns. Keeping customers

engaged with your brand can be a tough challenge but in this tech-savvy age, delivering fast quality information

to your customers may just be your most important tool for success.