How to make your

media socialActivist edition

Colleen FlahertyAnnie Wells

As an activist, what is the

point of social media?

Educate

Entertain

Engage

Know your source

Optimize your Facebook

profile

Even if it’s personal, keep it professional

Be opinionated, but don’t be inflammatory

Update regularly, but not too regularly

Update! Go to this link - bit.ly/mem-photos

Find your photo!

Click on your photo, click the three white dots and

download your photo to your Desktop.

Use that photo for your profile picture (if you’d like).

When posting Things to keep in mind:

Be consistent, be clear

What are you trying to say? Who are you trying to reach?

Context is key

Personal narrative is always powerful

Check your work, grammar matters!

Engage, don’t argue

Your turn!

Activity #1 Find a Facebook page to follow, whether it’s your state

affiliate, Education Votes, organization you support, etc.

Find a post you want to share with your network. Share

that post on the NEA Member Voices 2014 group as

though you were sharing it with friends, families and/or

colleagues.

Activity #2 Go to your favorite online news website, or the website

of an organization you support.

Find an interesting article or graphic you’d like to share.

Share on the NEA Member Voices 2014 Facebook

group.

Activity #3

Why are you voting in November? Why should your

Facebook followers? Share your reasons and direct

them to edvotes.org/register

Update Twitter profile

Take a minute to update your profile picture, about me

and banner photo.

Talking points into Tweets

In 140 characters, be deliberate:

Be clear and professional

Just like Facebook, have a purpose with every post

Check your work!

Be a good Twitter citizen

Your turn!

Activity #1

Refer to your list of possible people to follow on Twitter.

Chose one, follow and find something to Retweet.

If necessary, reword the Tweet to provide context or to

target your network.

Use the hashtag #NEAVoices

Activity #2

Go to your favorite online news website, or the website

of an organization you support.

Find an interesting article or graphic you’d like to share.

Write a Tweet and share!

Use the hashtag #NEAVoices

Activity #3

Using the hashtag #Questions4Campbell, tweet @StephenAtHome. Sample tweets –

Why won’t @campbell_brown disclose her funders? Afraid Americans might not like what they see? #questions4campbell @StephenAtHome

The usual anti-teacher funders: Walton. Koch. Wall St. Silicon Valley. Who’s funding @campbell_brown? #questions4campbell @StephenAtHome

One of your “student plaintiffs” has a parent who’s paid by StudentsFirstNY. Conflict of interest? #questions4campbell for @StephenAtHome

You’re against due process for teachers. Who else shouldn’t have rights, @campbell_brown? #questions4campbell on @StephenAtHome

Questions?