How to make your website SHINE

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Designated Editor presentation at Spark and Hustle conference on May 13, 2011. on how to make your website stand out in the World Wide Web.

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<ul><li> 1. Designated Editor Speaking Series<br />make<br />^<br />How to your<br />website shine<br />Suzanne McDonald | Content Strategist<br />#SparkandHustle | @Sue_DesigEditor<br /></li> <li> 2. </li> <li> 3. </li> <li> 4. suzannes experience<br />6 years<br />Page 1<br />Masters in Journalism <br />&amp; Mass Communications<br />BA in Journalism<br /></li> <li> 5. </li> <li> 6. Communications hasnt changed<br /></li> <li> 7. Saving you<br />Tons of reading<br />^<br /></li> <li> 8. your site should reflect<br />Your passion <br />+<br />The value you bring <br />to your customers lives<br /></li> <li> 9. If your website isnt guiding <br />key<br />business <br /> decisions<br />^<br />Youre <br />missing <br />the boat<br />new media<br />^<br /></li> <li> 10. 4<br />key areas to address<br />^<br /></li> <li> 11. #1 Design<br />Weve come a long way baby!<br /></li> <li> 12. #1 Design<br />Websites age <br />in dog years<br /></li> <li> 13. #1 Design<br />Usability &amp; simplicity<br /></li> <li> 14. Best &amp; worst sites<br />#1 Design<br />Top tip: Stay out of the way<br />The most critical website flaw?<br />Pitfalls to watch for<br /><ul><li>No call to action </li> <li> 15. Clutter </li> <li> 16. Falling in love with the art</li></ul></li></ul>