how to open a mall cart or kiosk - equip, inc. slideshare presentation
DESCRIPTION
Want to own your own retail mall business? A mall kiosk or mall cart is a good way to get into the business of retail at your local mall with low costs and flexible lease terms. Learn how to choose a kiosk brand or theme, what to ask malls before signing a retail agreement, and why a kiosk small business gets your foot in the retail door! Presented by leading manufacturer of kiosk covers, RMU covers and fixture covers for retail malls Equip, Inc.TRANSCRIPT
How to open a
mall cart or kiosk business
Equip, Inc. : leading manufacturer of kiosk covers, RMU covers and fixture covers for retail malls and airports. www.equipinc.com
Presented by:
Have you always wanted to own your own retail business but weren't sure how to start? Kiosks and mall carts are a good way to get into the business of retail at your local mall with low costs and flexible lease terms.
Equip, Inc. : leading manufacturer of kiosk covers, RMU covers and fixture covers for retail malls and airports. www.equipinc.com
In this presentation you will learn…
Benefits of kiosk
ownership
How to pick a mall cart
or kiosk theme
How to get your kiosk business started!
1. Benefits of kiosk ownership
There are many benefits to opening a kiosk or mall cart!
Equip, Inc. : leading manufacturer of kiosk covers, RMU covers and fixture covers for retail malls and airports. www.equipinc.com
• Low Start-Up Costs: Start-up costs of mobile retail units (mall carts are smaller and less expensive, kiosks hold more merchandise and cost a little more to lease) are minimal compared to leasing a store space in the mall!
• Flexible Time Commitment: Lease terms for a mall cart, kiosk or RMU (retail merchandising unit) are more flexible than a traditional mall store lease – monthly terms are common for a kiosk while store leases start at a year, says Entrepreneur Magazine.
• The Ability to Figure Out What Works: Mall cart and kiosk rentals allow you as a business owner to test new merchandise and stock low amounts of product until you know what sells.
• Brand Recognition: Many small start-up retail businesses gain brand recognition and word of mouth business from opening a mall RMU or kiosk.
Tip: Do you also have a website for your product? Increase brand recognition & sales by passing out business cards with your web address from your kiosk. Increase web traffic after hours.
Equip, Inc. : leading manufacturer of kiosk covers, RMU covers and fixture covers for retail malls and airports. www.equipinc.com
2. How to pick a kiosk theme
Do you have a special niche that no one else has? Are you a crafter worthy of an Etsy store? A unique product is a great start in choosing a kiosk sales category!
Equip, Inc. : leading manufacturer of kiosk covers, RMU covers and fixture covers for retail malls and airports. www.equipinc.com
No particular product in mind? Then do your research! According to Specialty Retailers Specialty Retail Pulse, Winter 2013 article…
top RMU, kiosk and mall cart sales categories of early 2013 include:
• apparel, • cellphone
accessories and • personal care &
health
Better yet… 6 of the top 10 sales categories saw an increase in sales compared to the previous year!
That means there is opportunity for new business in the mall!
Equip, Inc. : leading manufacturer of kiosk covers, RMU covers and fixture covers for retail malls and airports. www.equipinc.com
3. Get your kiosk business started
Ready to open your own mall cart or kiosk? First call your local mall and ask for the specialty leasing manager (in charge of kiosks and mall carts).
Ask about…
• lease rates and length for that location• if the mall handles permits/insurance (typically
they do)• kiosk security covers at night (varies by location)• If the mall leases mall carts and kiosks or if you
need to purchase one yourself.Equip, Inc. : leading manufacturer of kiosk covers, RMU covers and fixture covers for retail malls and airports.
www.equipinc.com
3. Get your kiosk business started
Equip, Inc. : leading manufacturer of kiosk covers, RMU covers and fixture covers for retail malls and airports. www.equipinc.com
Read through lease agreements fully and ask questions before signing so that you are aware of any extra fees or commitments you are making. Calling a few local malls will give you a sense of what is reasonable in your area as well as what spaces for a new mall cart or kiosk. Once you have a better understanding
of financial and time commitment involved, its time to get a business license and any additional permits you may need. Your local Small Business Association (http://www.sba.gov/) is a terrific resource for licenses and permits for a start-up retailer.Finally, consider your staffing
requirements. Is it just you? Are you going to be able to staff the cart from mall opening to closing hours? If not, consider hiring someone to help you. One resource to help you find a potential employee is job board Work In Retail. And of course you can also post a job listing on Craigslist, or Indeed.
Equip, Inc. : leading manufacturer of kiosk covers, RMU covers and fixture covers for retail malls and airports. www.equipinc.com
Equip, Inc. is the leading manufacturer of Mall Cart, Kiosk and RMU security covers. All Equip, Inc. covers are Made in the USA here at our shop in Colorado with the highest quality workmanship, materials, and customer service guaranteed.
The team at Equip, Inc. proudly partners with you through the life of your cover. We warranty our work for a full year unlike the competition, then offer repairs as needed at reasonable rates!
Request a free quote for your mall cart cover, kiosk cover or RMU cover by clicking here!