how to stand out from the competition as a professional coach
TRANSCRIPT
How to Stand Out From the Competition as a
Professional Life Coach
www.Your24hCoach.com
The International Coaching Network
HAVE A COMPETITIVE ADVANTAGE
It is essential to differentiate yourself from your competitors Why should clients choose you as their coach? What can you offer to clients that is unique to your coaching business? How can you improve the value of your coaching?
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www.Your24hCoach.com
The International Coaching Network
FIND A NICHE
Specialize in a field of coaching where you have expertise and experience You will have a better
understanding of your clients You will be able to offer better
guidance to your clients Clients look for coaches who are
specialists in a particular field Clients will value your service more
highly Ensure that there is a demand for your
niche – conduct market research
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www.Your24hCoach.com
The International Coaching Network
AREAS OF BUSINESS COACHING
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www.Your24hCoach.com
The International Coaching Network
RELATE TO YOUR CLIENTS You should be able to relate to your target audience Ask yourself:
Have you had to face challenges in your life that could have been better overcome with the help of a coach?
You will be in a position to better understand your clients’: Challenges Goals Opportunities
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www.Your24hCoach.com
The International Coaching Network
WHAT CLIENTS EXPECT
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www.Your24hCoach.com
The International Coaching Network
INTERACT WITH YOUR CLIENTS
By developing a relationship with your clients: They will be more likely to trust you They will be more likely to use your services
more regularly Use several different channels to interact with them
Publish blogs, articles and videos Monthly newsletter
Ensure that you engage with them on social media Reply to any emails, comments and messages
that you receive – make them feel valued
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www.Your24hCoach.com
The International Coaching Network
Your24hCoach.com
Your24hCoach is the leading international coaching network and directory, connecting clients with the best and most experienced coaches.
CONTACT US:
United Kingdom: +44 208 133 8807 United States: +1 415 675 8796Germany: +49 695 960 8925
Google+: http://iplus.im/your24hcoachTwitter: www.twitter.com/Your24hCoachPinterest: www.pinterest.com/Your24hCoachFacebook: www.facebook.com/Your24hCoachYouTube: www.youtube.com/user/Your24hCoach
Yiwen L. CyrusFounder and CEO LinkedIn: uk.linkedin.com/in/yiwencyrus
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