how to win social media followers and influence people
DESCRIPTION
In Dale Carnegie’s landmark book published in 1936, “How to Win Friends and Influence People”, he says the sole purpose of the book is to help people solve their biggest problem: the problem of getting along with and influencing business and social contacts. The book is filled with universal, timeless truths. In this Point of View, we look at six of Dale Carnegie’s principles for winning friends and influencing people in the context of social media marketing.TRANSCRIPT
“How to Win Social Media Followers and Influence People”
“…getting along with and influencing business and
social contacts.”
Six principles in the context of social media marketing
1. Be Genuinely Interested
“We are interested in others when they are interested in
us.” - Publilius Syrus
2. Smile
Put a smile in your writing.
“Don’t criticize, condemn or complain.”
- Dale Carnegie
3. Mention their Name
Everyone likes to see and hear their name
4. Be a Good Listener
Listen actively and ask them questions.
5. Cater to their Interests
Create and share great content
6. Make them Feel Important
Be sincere. Show genuine appreciation.
“…getting along with and influencing business and
social contacts.”
Six principles in the context of social media marketing
“How to Win Social Media Followers and Influence People”