how you can avoid the top 10 reasons apple reject apps

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How To Ensure Your App Doesn't Get Rejected By Apple September 2014

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Page 1: How You Can Avoid The Top 10 Reasons Apple Reject Apps

How To Ensure Your App Doesn't Get Rejected By Apple

September 2014

Page 2: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Ten simple reasons account for ~60% of App Store rejections

Page 3: How You Can Avoid The Top 10 Reasons Apple Reject Apps

What are they?

Page 4: How You Can Avoid The Top 10 Reasons Apple Reject Apps
Page 5: How You Can Avoid The Top 10 Reasons Apple Reject Apps

How can I avoid them?

Page 6: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Your submission to the App Store doesn’t contain all necessary

information

More Information Needed

Page 7: How You Can Avoid The Top 10 Reasons Apple Reject Apps

✓Make sure you've filled in everything need to review your app in the App Review Information section of iTunes Connect.

✓ If your app needs special hardware, or a login, provide information in the form of videos or demo accounts.

✓ Last, but far from least, make sure your contact information is accurate and up to date.

Page 8: How You Can Avoid The Top 10 Reasons Apple Reject Apps

+447777777777

Page 9: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Apps that exhibit bugs will be rejected

Guideline 2.2

Page 10: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Test. Test. Test. And test again!

GUIDELINE 2.2

Page 11: How You Can Avoid The Top 10 Reasons Apple Reject Apps

GUIDELINE 2.2

Page 12: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Use services like TestFlight to let your friends, family and contacts

test your app.

GUIDELINE 2.2

Page 13: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Did not comply with terms in the Developer Program License

Agreement

License Agreement

Page 14: How You Can Avoid The Top 10 Reasons Apple Reject Apps
Page 15: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Make sure to read the Developer Program License Agreement. Perhaps

even read it with a lawyer, or someone who can speak legalese.

Page 16: How You Can Avoid The Top 10 Reasons Apple Reject Apps

If your user interface is complex or less than very good, it may be

rejected

Guideline 10.6

Page 17: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Avoid This:

Page 18: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Use tools like Balsamiq or Keynote to wireframe and test your interface

before you even start coding.

Page 19: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Apps with names, descriptions, or screenshots not relevant to the

app content and functionality will be rejected

Guideline 3.3

Page 20: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Make sure that if you’re releasing a Flappy Bird style game, that you’re not calling it “Currency Convertor”.

Page 21: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Apps that contain false, fraudulent or misleading representations or use

names or icons similar to other apps will be rejected

Guideline 22.2

Page 22: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Spend time thinking of an original name, style and icon.

Page 23: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Or maybe not…

Page 24: How You Can Avoid The Top 10 Reasons Apple Reject Apps

App names in iTunes Connect and as displayed on a device should

be similar, so as not to cause confusion

Guideline 3.4

Page 25: How You Can Avoid The Top 10 Reasons Apple Reject Apps

?

Page 26: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Make sure your app’s actual name is included somewhere in the

iTunes Connect name.

Page 27: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Apps with placeholder text will be rejected

Guideline 3.2

Page 28: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Lorem ipsum dolor sit amet…

Make sure all your images and text have been loaded in. Check

every view and every interaction.

Page 29: How You Can Avoid The Top 10 Reasons Apple Reject Apps
Page 30: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Developers are responsible for assigning appropriate ratings to their apps. Inappropriate ratings

may be changed/deleted

Guideline 3.8

Page 31: How You Can Avoid The Top 10 Reasons Apple Reject Apps
Page 32: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Make sure your rating matches the content of your app.

It’s unlikely that “Zombie Eviscerator 2” is suitable for all ages!

Page 33: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Apps that are “beta”, “demo”, “trial”, or “test” versions will be

rejected

Guideline 2.9

Page 34: How You Can Avoid The Top 10 Reasons Apple Reject Apps
Page 35: How You Can Avoid The Top 10 Reasons Apple Reject Apps

Use services like TestFlight to test your app.

Only submit to the App Store when you’re ready for prime time!

Page 36: How You Can Avoid The Top 10 Reasons Apple Reject Apps
Page 37: How You Can Avoid The Top 10 Reasons Apple Reject Apps

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