how your club can make the most of using social media for free€¦ · workshop: getting to know...
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WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
How Your Club Can Make the Most of Using Social Media for Free AN INTRODUCTION FOR REGION 5 CLUBS
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
posting interacting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
Posting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
➔ Goal: attract new members to your club; or gain new advertisers
➔ Question: “What would my ideal member LOVE to share?” and “What would she/he find inspirational, entertaining or interesting?”
Attraction Posting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
➔ Goal: to establish yourself as an expert in your field and interests
➔ Question: “What questions are my community or potential members asking?” and “How can I help solve my member’s problems?”
Education Posting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
➔ Goal: to get your community involved and create conversation
➔ Question: “Does this provide value?” and “Is this relevant to my target audience?”
Engagement Posting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
➔ Goal: conversion, what is the next step for your followers to take?
➔ Question: “What is the next step for my followers to take?” and “Is this interesting?”
Advertising Posting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
Liking and Commenting
Sharing and Retweeting
Following, Connecting
and Friending
Tagging and Mentioning
Interacting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
Liking and Commenting Interacting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
Liking and Commenting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
Sharing and Retweeting Interacting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
Following, Connecting and Friending Interacting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
Tagging and Mentioning Interacting
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB WORKSHOP: GETTING TO KNOW SOCIAL MEDIA AND HOW IT CAN WORK FOR YOUR CLUB
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