HP Startup Ecosystem: Brazilian StrategyFranco Vieira

HP Brazil R&D

February, 2017

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Our heritage:• Founded in 1939 by engineers

Bill Hewlett and Dave Packard

• Start-up capital: $538

• First product: Model 200A audio oscillator

• Earliest customer: Walt Disney Studios

The heart and energy of a startup.

The brain and muscle of a Fortune 100

company.

© Copyright 2016 HP Development Company, L.P. The information contained herein is subject to change without notice.3

© Copyright 2016 HP Development Company, L.P. The information contained herein is subject to change without notice.4

BrandVision MissionCreate technologythat makes life better for everyone everywhere

Engineer experiences that amaze

Keep Reinventing

Twoleading

franchises

PersonalSystems

Printing

5 © Copyright 2016 HP Development Company, L.P. The information contained herein is subject to change without notice.

services & solutions

Bringing imagination to life

© Copyright 2016 HP Development Company, L.P. The information contained herein is subject to change without notice.6

© Copyright 2016 HP Development Company, L.P. The information contained herein is subject to change without notice.7

HP Jet Fusion 3D printers

HP Jet Fusion 3D Printing Solution reinvents how

you prototype and produce functional partsDelivering quality output, up to 10 times faster at

half the cost

Breakthrough productivitySuperior, consistent part quality Lowest cost-per-part

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Transformation Immersiveexperiences

Hyper-mobility

Internet ofall things

Smartmachines

4D printing Haptic holography Microfluidics

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blended reality

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Brazil R&DFebruary, 2017

Brazil R&D by the numbers

12

A world class cross-HP R&D organization with a strong ecosystem

universities and R&D centers forming the

Brazil R&D ecosystem

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hours delivered in R&D projects annually

650k+of investment in the

last 5 years

500Mi+R$

contributors (employees, contractors, and non-

dedicated people) in whole Brazil R&D ecosystem

450+

3.500m²in Porto Alegre distributed in 2 buildings, including 344 seats

and 2 lab space

Programs/projects running annually

30+

18 yearsof innovation and

delivery of high value added to HP

1998-2016

HP Confidential

A country-wide R&D ecosystem

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Diversity of talent and disciplines to expand capacity and talent pipeline with growing innovation

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ADVANCED DEVELOPMENT

PRODUCT DEVELOPMENT

RESEARCH

HP site

University / R&D Center

Brazil R&Decosystem

100 Open StartupsGrand Challenges

HP Confidential

IOT

Immersive

Smart Machines

MaterialBreakthrough

HP Tech VenturesBattery

Technology

3D PrintingInvestment Areas

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Creatingthe futuretogether

keep reinventing

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