huawei: small cell, big business

7
Small Cell, Big Business Peter Zhou President , Huawei Small Cell Product Line Sep 08, 2015, Rome

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Page 1: Huawei: Small Cell, Big Business

Small Cell, Big Business

Peter Zhou

President , Huawei Small Cell Product Line

Sep 08, 2015, Rome

Page 2: Huawei: Small Cell, Big Business

Digitalization Enable New

Services, New Market

Signal

Source

Coupler

Power Splitter

Distributed

Antenna

RF cable

BBU

RHUB

pRRU

OSS

Cat5E/6

Fiber VS

KPI

Subscribers

Voice Access Success Rate

KQI

XMbps

Subscribers

Delay < 3s

Access Success Rate

User Speed

Experience Drive Efficiency Drive Business Drive

Simple network, easy deployment

E2E, visualized O&M

Enterprise

Explosive MBB traffic demand

Best user experience anywhere

Before KPI is the key

Now KQI is the key

Open Platform With 3rd APP

New market opportunity

Indoor Network Digitalization : the Key to MBB Success

Page 3: Huawei: Small Cell, Big Business

Macro AND Micro : Build A Competitive Network

150Sites/km2

High traffic density demand high site density

Increase site density in urban area is top challenge

Massive weak coverage points(red) after 10,000+

LTE macro sites deployed in Shenzhen City

Macro is not enough for continuous coverage

Shenzhen, China Tokyo, Japan

Lack of sites for hot spot in developed cities

Hotspot Weak

coverage Hotspot

Page 4: Huawei: Small Cell, Big Business

3GPP

WiFi

WiFi

Core

LTE-U

Before 2013 2014 2015 From 2016

Cellular & WiFi Two Networks

Co-Site

Co-Site

SmallCell integrate

With WiFi SDR to LTE-U Ready

Unified Authentication

& Accounting

Unified OSS

SVA Convergent with AC

LTE-U Convergent with

3GPP

LampSite

embed11n WiFi

Micro

Integrate 11ac WiFi

Internet

Pico

embed11ac WiFi

LampSite

embed 11ac WiFi

LampSite

LTE-U WiFi

14Q3 15Q1 15Q3 15Q3 15Q3

Hardware Ready

Phase1: Cellular & WiFi

Standalone Operation Phase2: Cellular & WiFi Convergence Phase3:WiFi SDR To LAA

3GPP

WiFi

Core Core network Internet Internet

3GPP

Internet

Licensed & Unlicensed Convergence : Bring More Value Operator Should Control the Whole Pipes

Page 5: Huawei: Small Cell, Big Business

256 QAM Scheme

Distributed MIMO

1.6x Cell Edge Performance

Multi-Mode Multi-Band

LAA

World’s first LAA mobility

and co-existence demo @LampSite

4CC,600Mbps Cloud

BBU

1.8G

2.1G

AWS

2.6G

850M

900M

PCS

LTE

CDMA

WiFi

LAA

WCDMA

GSM

More Technical Innovation : Happen in Small Cell Area Small Cell Forum Can Have More Influence to the Industry to Support Operators Vision

Page 6: Huawei: Small Cell, Big Business

Together with SCF : Make Small Cell Bigger Business

Best Small Cell Partner

Business

Innovation

Leading Solution Ally Ecosystem

Leading Commercial Deployment

UM

TS

TD

D

FDD

WIF

I

Future Evolution Multi Band Multi Mode

DIY Deployment Easy O&M

Coordinate, Open

Site company

Operator SP/ CP

Site Integrator

Small Cell

Crowd Sourcing

Win-Win Industry Chain

Page 7: Huawei: Small Cell, Big Business

Thanks