human-centered design for social innovation 4th week april 25th 2014

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27/04/14@Interior Design Department School of Design, Universitas Pelita Harapan

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Page 1: Human-Centered Design for Social Innovation 4th week April 25th 2014

27/04/14@Interior Design DepartmentSchool of Design, Universitas Pelita Harapan

Page 2: Human-Centered Design for Social Innovation 4th week April 25th 2014

The Design Process

A reminder (on what the DAG team already been doing):

The Activities:Week 1: did the DT-HCD Intro phase and produce 2 prototypes.Week 2: Discover Phase 1 decide to take our own DESIGN Challenge & produce the HMW Question: How might we encourage good garbage dumping habits among undeserved children in Kampong Pondok Pucung, Tangerang, INDONESIA? Week 3: Discover Phase 2 did our research by initiating an event ‘COLOR YOUR KITE’ day

Page 3: Human-Centered Design for Social Innovation 4th week April 25th 2014

Hello, we are, the DAG Team doing the 3rd Part of HCD Workshop: Ideate! – We couldn’t wait!!!

Page 4: Human-Centered Design for Social Innovation 4th week April 25th 2014
Page 5: Human-Centered Design for Social Innovation 4th week April 25th 2014

The Children,(Ilham, 8 yrs old; Bagus, 12 yrs.old, Henry, 13 yrs.old)

THE CHALLENGEHow might we encourage good garbage dumping habits among undeserved children in Kampong Pondok Pucung,

Tangerang, INDONESIA?

The Mother & The Resident (Ibu

D2, + 30 yrs old (native); Pak Ilyas, 30 yrs old

(temporer dweller)

The Reps. Of Community

Leader (Ibu RT, +

40 yrs old)

Page 6: Human-Centered Design for Social Innovation 4th week April 25th 2014

The Children,(Ilham, 8 yrs old; Bagus, 12 yrs.old, Henry, 13 yrs.old)

THE CHALLENGEHow might we encourage good garbage dumping habits among undeserved children in Kampong Pondok Pucung,

Tangerang, INDONESIA?

The Mother & The Resident (Ibu D2, + 30 yrs old

(native); Pak Ilyas, 30 yrs old (temporer

dweller)

The Reps. Of Community Leader (Ibu RT,

+ 40 yrs old)

The Quotes‘I don’t litter, except when I buy snacks from

the hawker’, ‘I play with used ice cream sticks’ -children need leaders, role model-, -children are competitive-,-there is difference

between gender-

The Quotes‘Everything is okay, there is no problem

(garbage, relationship between native and temporal dweller, security and so on)’, ‘It is nice

for the children to have activity’, - the status seemed to be important-, -competitive and like

to showing off;

The Quotes‘The garbage is the responsibility of every

house owner, including to clean the garbage on the street’, ‘we don’t have any collective

community garbage dumping area’, ‘every local clan have their own collective garbage

dumping and will be burned’, ‘it would be nice if the kampong have garbage bank’

Page 7: Human-Centered Design for Social Innovation 4th week April 25th 2014

THE SURPRISE!Our Gems is not

about THE GARBAGE!

THE CHALLENGEHow might we encourage good garbage dumping habits among undeserved children in Kampong Pondok Pucung,

Tangerang, INDONESIA?

IT IS ABOUT VALUES! There are

perspectives changing, thus

changing in values within the

community that leads to the littering and

garbage problem!

Page 8: Human-Centered Design for Social Innovation 4th week April 25th 2014

THE CHALLENGEHow might we encourage good garbage dumping habits among undeserved children in Kampong Pondok Pucung,

Tangerang, INDONESIA?

The THEMES:1. VALUE

(the biggest cluster, where values seemed

to be the biggest problem faced by the

community)

2. HOPE(derived from the

physical change that the community

expecting)

3. HYGIENE(hygiene problems

comes from the littering and the ways in which the children

play)

Page 9: Human-Centered Design for Social Innovation 4th week April 25th 2014

THE CHALLENGEHow might we encourage good garbage dumping habits among undeserved children in Kampong Pondok Pucung,

Tangerang, INDONESIA?

The THEMES:1. VALUE

(the biggest cluster, where values seemed

to be the biggest problem faced by the

community)

2. HOPE(derived from the

physical change that the community

expecting)

3. HYGIENE(hygiene problems

comes from the littering and the ways in which the children

play)

is a challenge faced by the community because…

is a challenge faced by the community because…

is a challenge faced by the community because…

THE INSIGHT STATEMENTS:

(VALUE)(a) …It is being ignored – regarding the good values.(b)….it is become a character as it is becoming a habit – regarding the bad values.(c)…there is no sanction/punishment.

(HOPE)(a)…the community felt exhausted with the current conditions.(b)…there is no initiator to generate their hopes.(c)….the individual concerns still stronger than that of the community concerns.

(HYGIENE)(a)…the influence of having cluttered dwelling area.(b)…every space considered appropriate garbage dumping space(c)…everything done, especially by the kids are considered okay/normal

Page 10: Human-Centered Design for Social Innovation 4th week April 25th 2014

THE ‘OLD’ OUR ‘HMW’ QUESTIONSHow might we encourage good garbage dumping habits among undeserved children in Kampong Pondok Pucung,

Tangerang, INDONESIA?

THE INSIGHT:

(VALUE)(3)…there is no

sanction/punishment.

(HOPE)(2)…there is no

initiator to generate their hopes.

(HYGIENE)

(1)…the influence of having uncluttered

dwelling area.

the‘NEW’ OUR ‘HMW’ QUESTIONS

HOW MIGHT WE GENERATE THE COMMUNITY (of Kampong PondokPucung, Tangerang, INDONESIA) TO KEEP THEIR KAMPONG UNCLUTTERED/ORDERLY IN ORDER TO LIFT UP THEIR PRIDE?

Page 11: Human-Centered Design for Social Innovation 4th week April 25th 2014

REFLECTION:• Again!, these DT-HCD methods

didn’t stop to surprise us! The IDEATE phase allows us to see deeply on what is really going on – It might seemed that the method change our focus but what it does actually is providing a way to enhance our problem identification.

• The methods also showed that under pressure our team gaining precious insights and become more creative and innovative in our thinking and action.

the‘NEW’ OUR ‘HMW’ QUESTIONSHow might we generate the Community (of Kampong Pondok Pucung, Tangerang, INDONESIA) to keep their kampong uncluttered/orderly in order to lift up their pride?

Page 12: Human-Centered Design for Social Innovation 4th week April 25th 2014

See you on our next report,the 1st round of PROTOTYPING phase!