HYBRID VS. NATIVE MOBILE APP DEVELOPMENT

Introduction

A lot of curious and confused entrepreneurs who find it difficult to decide on how to approach their mobile app development strategy.

If you’re confused and wondering whether to build a hybrid mobile app or a native mobile app, don’t worry, this presentation will help you decide your mobile app strategy in less than 5 minutes!

Quick Overview

Hybrid App Development

Native App Development

Developer augments web code with native SDK. Can be easily deployed across multiple platform and is usually the cheaper and faster solution

This is platform (iOS, Android etc.) specific and requires unique expertise. However the full potential of the platform can be leveraged which will drive great user experience and larger app capabilities Can be pricey based on requirement and take longer to develop.

Questions to ask before you decide

Does your App Require Native Features?

1

Do you want to use native features in the Mobile App?

If your app is heavy on native phone capability and this is your primary USP, then native app development will work best. While building a Hybrid Mobile App, depending on the framework that you adopt (there are several in the market), you may or may not have access to native features. Some of these native features can be the Camera, Contacts, SMS, Hardware Device Buttons.

What’s Your Expected Time to Market?

2

How quickly do you want to take it to the market?

The time to market is dependent on various factors like the amount of features and number of resources you have. More resources typically mean that the budget will increase. If you want to launch the mobile app quickly to the market with limited resources, it would be wise to go with hybrid app approach, which will help to launch your app on multiple platforms in a short time.

What’s Your Budget?

3

Do you have separate budget for developers in iOSand Android (considering that they dominate the market share)?

If you can allocate separate budget for iOS and Android development resources, and you have liberty of time to take it to the market (we had earlier wrote about the importance of getting your mobile app quick to market), then you don’t have to worry much; go for native app!

Does Your App Require Frequent Updates?

4

How often do you need to update your mobile app?

If you need to make frequent updates to your app, which means that the user will have to update from the App Store regularly , then you should consider a hybrid app. The biggest advantage for hybrid app is that unless you have an integral change of the functionality in the app, all the content will be updated from web directly. This is one of the reasons that most Banks, News and Media apps in the market are hybrid. Hybrid apps also let you work out of a single code-base thereby helping the teams work more efficiently.

Need An AwesomeUser Experience?

5

Do you want to have the best user experience?

If you want to create an awesome user experience, the native app approach would be better. A hybrid app can never match the level of creative user experience that you get in a native app. However, this doesn’t mean that the user experience of a hybrid app is bad. A good front-end developer in hybrid app can get close to a native experience, but it’s a far stretch.

A Quick Glance

Native vs. Hybrid

Native Hybrid

Development Language Native Only Native and Web / Web Only

Device Access Complete Complete

Device Specific Features High Moderate

Speed Very Fast Medium

App Store Available Available

Approval Process Mandatory Low Overhead

Code Portability None High

Advanced Graphics High Moderate

UI / UX High Moderate

Access to Native APIs High Moderate

Development Cost Expensive Reasonable

Conclusion

There are several factors that you should consider when you step-up to make the best Mobile App for your target users.

Should you chose native, you have the luxury of exploring native features and offer a better user experience for your users.

However, opting for a hybrid app will ensure that your app is cross platform ready, in a short time with a limited budget.

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