i don't have your ph.d. : working with faculty and the web
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I Don’t Have Your Ph.D.
Amanda Costello, B.A. (English Lit) College of Education and Human Development
University of Minnesota @amandaesque
Working with Faculty & the Web
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HelloMy name is
Amanda
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How we Work
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Here’s one way to do it
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The Specialist Snowflake
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Levels of Expertise• Overall Field
Family Social Science
• Sub-Field Couple & Family Therapy
• Specific Topics Relationship Decision-Making
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Photo Credit: http://www.flickr.com/photos/30744708@N00/320161805/
Ego + Specialization =
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Photo Credit: http://www.flickr.com/photos/30744708@N00/320161805/
Ph.D. People Problems
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“This semester…” “Well, actually…”
“Too busy!”
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We Generalists, We happy generalists
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Make This workA Step By Step
Guide
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1: Meet Everyone
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Welcome to the Web Team!
Not as scary as it sounds, I promise
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2. Solo Meetings
Photo Credit: Tojosan http://www.flickr.com/photos/28069288@N00/438126971/
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3. Listenhttp://pixabay.com/en/llama-light-llama-banana-ears-195797/
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Type One:
You have great ideas! Here is all my content on time. do what you think is best.
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Type two:
We need to be on facebook
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Involved? Good.
Photo Credit: http://upload.wikimedia.org/wikipedia/commons/b/b2/Iron_Man_statue_%284840270076%29.jpg
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conversationprism.com
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Questions
#
Icons from Flaticon, users SimpleIcon and Freepik (freepik.com)
What the web does
What people do
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Homework for Experts
1. Who is this site for? 2. Who is this site not for? 3. Are there other sites
like this?
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Type three:
Internet?
NOPE
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It’s not you
Photo Credit: http://upload.wikimedia.org/wikipedia/commons/f/ff/Cat_on_laptop_-_Just_Browsing.jpg
It’s someone like YOU
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Bring out the
big listening guns
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improv listening guns1. “Yes”2. “Yes, and”3. Make
statements
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4. Create Demand
Photo Credit: Lotus Carroll http://www.flickr.com/photos/11248435@N04/9720369538/
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5. you’re a prohttp://commons.wikimedia.org/wiki/File:Doctoralhood.png
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The Elements of content strategy
Erin Kissane
Content strategyfor the web
Kristina Halvorson
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z.umn.edu/csmap
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5. you’re a prohttp://commons.wikimedia.org/wiki/File:Doctoralhood.png
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Do not tolerate
Respect needs to happen, even if you don’t like someone or agree
Incivility
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Pick your battlesIs this a hill worth dying on?
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and feed them
Work with Assistants
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take thisIt’s dangerous to go alone