portfolio 2016ian turner’s

ian turner och…hej, jag heterjag är grafisk formgivare och originalare med erfarenhet i förpackning, publicering och digitala medier.

Jag tänker min bakgrund i företag såsom The Coca-Cola Company, Scholz & Friends och The ASM Group

på projekt som företagsidentitet, försäljningsstället, broschyr och förpackningsdesign visa min förmåga i

originalare och grafiska miljöer.

minute maid

Re-designed ‘liquid’ Splash logo. Left : 50cl PET Red Orange & Lemon Bottle – Centre : 1,5L Pomelo & Guava Combibloc – Right 33cl White Grape & Lychee Can.

1We were requested by The Coca-Cola Netherlands to modernize

their Minute Maid Splash range. We looked at all perspectives

of the packaging, from the branding and fruit illustrations to

enhancing the overall on-shelf presence by enabling all the

sides of the product to match up and create a shelf of fruit. We

increased the sales by several percent in the first two months.

coca-cola

Tidypeople positioning on a Belgian Fanta Pomelo 33cl can. Left : Fanta Tidypoeple – Right : Sprite TidyPeople.

2Whilst I was working for The Coca-Cola Company at their

European headquarters in Belgium I was requested to develop

recycle pictograms principally using the existing tidyman

‘characters’ in a fun and engaging manner. Encouraging people

to responsibly dispose of their cans or bottles, these are used on

all Fanta and Sprite packaging for BENELUX and France.

mars

Illustration of Mars Bisc& M&M Milk Chocolate bar. Magazine advert.

3The project was to illustrate the opened packaging and biscuit

(when going to production no bars had actually been made).

Then I was to develop advertising showing the new bar with the

existing range (which I also had to illustrate so to keep conformity

between all the bars) and to highlighting the milk chocolate base.

imperial tobacco

Eurybia advertising – Soft cigarette packaging.

4Imperial Tobacco wished to highlight the 50th anniversary of

their BASTOS brand with on pack flashes, advertising and POS

designs. Using the existing logo and colours I developed a star-

burst to really highlight the brand and capture the eye of the

consumer outside and within cigarette shops whilst sticking to the

strict European constraining guidelines on such advertising.

retouching

Existing image. Retouched image.

5This was an exercise to brush up on my Photoshop skills at the

same time as developing a product highlighting my abilities in

photo manipulation and editing.

nexa systems

A rough layout and reworked and tweaked typography. Final logo.fire & safety system bridge

6Nexa develop remote and, intelligent, lighting, electrical and fire

systems to use within the home or business.

A reworking of the dated Nexa logo drawing attention to their

three base departments using three globes (systems, fire &

safety and bridge).

door opener

The cardboard box containing the postcard, crowbar and wood chip. The crowbar – The front of the postcard – The back of the postcard with the call-to-action.

7During my time at Scholz & Friends we needed a new and

memorable method for contacting new clients.

This was achieved after a very late night by developing a door

opener to be left on marketing managers desks in the form of a

full sized crowbar within a box of wood chip with a pre-stamped

postcard that on the back had a multiple choice question.

keytrade bank

A close up of the front cover emblem. The brochure cover and inside page showing the colour combinations and layout.

8A re-design of the on-line banks customer brochure explaining

the in’s-and-outs of the bank (interest rates, tariffs, etc…).

assorted logos

A close up of one of my scribbles whilst developing a logo. From the top, akili telecommunication – METALLO Chimique’s tweaked logo – PLAY entertainment magazine – mo’do light fitting – COLTSFOOT International pre-school.

9Over the years I have developed hundreds of logos and icons

for customers (far too many to all show here). From internal

department logos at The Coca-Cola Company to hundreds of

brand icons for Syngenta Chemicals. Here are a few of the many

as an example of my work.

house-style

The graphic guideline for my own logotype. Here is a door hanger that I use for new business and my business card.

10As any business I have had to develop a house style that can be

used by/on many mediums. These days we don’t really need to

use print so much except for a few ellements of which here are a

couple. These consist on my logotype guidelines, ‘door opener’

and of course the obligatory business card.

brochures, etc…

An invitation to a Daimler-Chrysler Fleet Management presentation day. Metallo Chimique brochure explaining their recycling process. Davidoff cigarette brochure for Imperial Tobacco. A competition pamphlet - Buy Pirelli motorcycle tyres, get free James Bond cinema tickets. A brochure for Daimler-Chrysler Fleet Management explaining their company.

11I have had to develop, update and artwork many brochures,

pamphlets and invites. On this page you can see a few of these

that I have had to produce for several prestigious brands/clients.

banners, etc…

Garaget.org’s bilvård section. Wunderbaum Stars ‘n’ Stripes competition banners. Bar’s Originalet leak prevention products banners. Turtle wax Dry Touch banners for Vinyle & Plastic Care.

I am constantly developing banners for my clients. Promoting

new products, events and competitions via relevant 3rd party

websites on a weekly basis.

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mig :

Ian TurnerRubinstigen 34196 33 Kungsängen

076-935 41 34

ian.turner@mac.com

www.ian-turner.selinkedin.com/in/idcturner

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