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Nearshore and its Rightful place in Global Sourcing Mauricio A. Velásquez, COP, Business Development Manager, Teleperformance Colombia www.IAOP.org The 2011 Latin American Outsourcing Summit ® Las Américas Global Resort and Convention Center Cartagena, Colombia May 26 - 27, 2011

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Page 1: IAOP LAC Summit Conference

Nearshore and its Rightful placein Global Sourcing

Mauricio A. Velásquez, COP, Business Development Manager, Teleperformance Colombia

www.IAOP.org

The 2011 Latin American Outsourcing Summit®

Las Américas Global Resort and Convention Center ● Cartagena, Colombia ● May 26 - 27, 2011

Page 2: IAOP LAC Summit Conference

Latin America,

A snapshot when speaking of outsourcing

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 3: IAOP LAC Summit Conference

Tremendous Opportunities

to discover

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 4: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 5: IAOP LAC Summit Conference

2010 represented a regiongrowth of 6.1%

Many languages, many cultures

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Fuente: CEPAL – Comisión Económica para América Latina

Page 6: IAOP LAC Summit Conference

Unemployment rate reduced from 8.2% in 2009 to 7.6% in 2010

Many languages, many cultures

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Fuente: CEPAL – Comisión Económica para América Latina

Page 7: IAOP LAC Summit Conference

Literacy rate 2010• Men: 96.8% • Women: 97.4%

Many languages, many cultures

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Fuente: CEPAL – Comisión Económica para América Latina

Page 8: IAOP LAC Summit Conference

Latin America and The Caribbean, Foreign direct investment grow 40% in 2010 compared to 2009

Many languages, many cultures

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Fuente: CEPAL – Comisión Económica para América Latina

Page 9: IAOP LAC Summit Conference

Global business participation in the region grew from 5 to 10%

Many languages, many cultures

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Fuente: CEPAL – Comisión Económica para América Latina

Page 10: IAOP LAC Summit Conference

Conditions on major cities throughout the region improved

More educational centers+ concrete education policies

= young trained labor force

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Better social conditions

Better Education

Page 11: IAOP LAC Summit Conference

Latin America with high expectations and expected growth

on the outsourcing business

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 12: IAOP LAC Summit Conference

Thanks to

High Skilled workforce, optimum costs and culturalaffinity with target markets

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 13: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

What processes or functions should be outsourced?

Page 14: IAOP LAC Summit Conference

What processes or functions

should be outsourced?

ITOInformationTechnology

Outsourcing

BPOBusinessProcess

Outsourcing

KPOKnowledge

ProcessOutsourcing

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 15: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

I T OInformation Technology Outsourcing

Software R&D

IT Consulting

Infrastructure Management

Application Management.

Multinationals and Multilatinas with solid proven experience

Servicing Domestic & Nearshore Markets

Page 16: IAOP LAC Summit Conference

What processes or functions

should be outsourced?

BPOBusinessProcess

Outsourcing

KPOKnowledge

ProcessOutsourcing

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 17: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

B P O Business Process Outsourcing

Customer Relationship Management (Sales, Marketing, Call Centers/Contact Centers)

Human Resource Management (Training, Talent Mgmt, Payroll, Recruiting)

Enterprise Resource Management (F&A, Procurement, Logistics, Supply Chain, Document/Content Mgmt)

Industry Specific Services (BFSI, Manufacturing, Telco, Energy, etc.)

Servicing Domestic Markets, Offshore & Nearshore

Page 18: IAOP LAC Summit Conference

TELEPERFORMANCE, Worldwide leader on customer experiences

founded in 1978

Worldwide leader120,000+ employees

Revenue of US$ 2.78bi in 2010

268 contact centers

Presence in 50 countries

66 languages and dialects

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

B P O Business Process Outsurcing

Page 19: IAOP LAC Summit Conference

What processes or functions

should be outsourced?

KPOKnowledge

ProcessOutsourcing

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 20: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

K P OKnowledge Process Outsourcing

Servicing Domestic & Nearshore Markets

Investment / Business research servicesData Analytics & Market researchLegal process outsourcingBusiness operations support, analytics & management

Page 21: IAOP LAC Summit Conference

We can say that work for the different Outsourcing disciplines

is being done

But, How competitive is being done?

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Outsourcing in Latin America

Page 22: IAOP LAC Summit Conference

Outsourcing Global Market presents a dynamic behavior

over the last years.FUENTE: DUKE CGGC (MARZO 2010) CON DATOS DEL OECD

Average anual growth per segments (%)2005 – 2010.

Revenue per segments (USD billones)2005 – 2010.

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 23: IAOP LAC Summit Conference

FUENTE: EVEREST RESEARH INSTITUTE, McKINSEY GLOBAL INSTITUTE, NASSCOM STRATEGIC REVIEW 2007

Global Market ITO & BPO (2007)Players

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

6% of the Global marketLatin America participation is only

Page 24: IAOP LAC Summit Conference

¿What is a Foreign Company looking for in Latin America?

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 25: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

The correct PRICE

Favorable business ENVIRONMENT

QUALITY and Skills • Human Capital• Certifications

INDUSTRY maturity

¿What is a Foreign company looking for in Latin America?

Page 26: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Future in Latin América

Page 27: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

• Privileged Location

• Talent availability

• Competitive and innovative spirit

The potential is:

Page 28: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

A.T. Kearney Global Services Location Index

Country

2007 2009 2011 2007 2009 2011 2007 2009 2011 2007 2009 2011 2007 2009 2011

India 1 1 1 3.22 3.13 3.11 2.34 2.48 2.76 1.44 1.30 1.14 7.00 6.91 7.01

Brazil 5 12 12 2.64 2.18 2.02 1.78 1.83 2.07 1.47 1.37 1.38 5.89 5.39 5.48

Chile 7 8 10 2.65 2.41 2.44 1.18 1.20 1.27 1.93 1.37 1.82 5.76 5.50 5.52

Philippines 8 7 9 3.26 3.19 3.18 1.23 1.17 1.31 1.26 1.24 1.16 5.75 5.60 5.65

Mexico 10 11 6 2.63 2.48 2.68 1.49 1.50 1.60 1.61 1.45 1.44 5.73 5.43 5.72

Uruguay 22 36 41 2.95 2.46 2.42 0.98 1.00 0.91 1.54 1.43 1.42 5.47 4.89 4.75

Argentina 23 27 30 2.91 2.47 2.45 1.30 1.34 1.58 1.26 1.21 1.09 5.47 5.02 5.12

Jamaica 32 24 33 2.83 2.77 2.81 0.96 0.79 0.72 1.49 1.49 1.34 5.29 5.06 5.01

Costa Rica 34 23 19 3.00 2.67 2.84 0.86 0.89 0.94 1.36 1.50 1.56 5.22 5.07 5.34

Panama 41 43 34 2.88 2.48 2.77 0.75 0.70 0.72 1.40 1.40 1.49 5.02 4.58 4.98

Colombia n.s. n.s. 43 n.s. n.s. 2.34 n.s. n.s. 1.20 n.s. n.s. 1.18 n.s. n.s. 4.72

Source: A.T. Kearney Global Services Location Index, 2007, 2009, 2011.

RankFinancial

Attractiveness

People Skills and

availability

Business

environmentTalent Score

Page 29: IAOP LAC Summit Conference

TalentIndex 2013

Colors on the map represent Talent Index ranking in 2013 for each one of the 10 Latin

Countries.

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Hedrick & Struggles. Mapping talent in Latin

America. The Economist Intelligence Unit.

Page 30: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Source: IMD World Competitiveness, 2010. Ranking among 57 countries. World Economic Forum, Executive Opinion Survey 2008, 2009

High quality education in Science and Mathematics in Latin America, 2010

Page 31: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Source: IMD World Competitiveness, 2010. Ranking among 57 countries.

Avaliability of Qualified Labor, 2010

Page 32: IAOP LAC Summit Conference

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Source: IMD World Competitiveness, 2010. Ranking among 57 countries.

Comparison in Latin America

Page 33: IAOP LAC Summit Conference

¿What shouldwe do from Latin

America?

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 34: IAOP LAC Summit Conference

Build REAL processesGovernment - Companies - Community

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 35: IAOP LAC Summit Conference

Social opportunities promotion

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 36: IAOP LAC Summit Conference

Market conditions improvement • Better Doing Business• Economic advantages

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 37: IAOP LAC Summit Conference

PERCEPTION strategy

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 38: IAOP LAC Summit Conference

Latin America, land of business opportunities

The 2011 Latin American Outsourcing Summit® ● Cartagena, Colombia ● May 26-27, 2011

Copyright © 2011 IAOP. All Rights Reserved.

Page 39: IAOP LAC Summit Conference

Copyright © 2011 IAOP. All Rights Reserved.

The 2011 Latin American Outsourcing Summit®

Las Américas Global Resort and Convention Center ● Cartagena, Colombia ● May 26-27, 2011