ibdc pavilion oct 2015 at gifts & home china

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IBDC Pavilion at Gifts & Home China October 2015

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Page 1: IBDC Pavilion Oct 2015 at Gifts & Home China

IBDC Pavilion at Gifts & Home China October 2015

Page 2: IBDC Pavilion Oct 2015 at Gifts & Home China
Page 3: IBDC Pavilion Oct 2015 at Gifts & Home China

Show Information Official Fair Name: The 23rd China (Shenzhen) International Gift and Home Product Fair Opening Hours: October 20-22, 2015 09:00-17:00 October 23, 2015 09:00-16:00 Venue: Shenzhen Convention & Exhibition Center

(Fuhua 3rd Rd, Futian District, Shenzhen) Total Exhibition Area: 115,000 sqm No. of Total Expected Exhibitor: 3,600 Organizer: Reed Huabo Exhibitions (Shenzhen) Co. Ltd. Co-organizer of IBDC Pavilion at the Fair: International Brand Development Council

Page 4: IBDC Pavilion Oct 2015 at Gifts & Home China

About the IBDC Pavilion Gifts & Home China (short for the 23rd China (Shenzhen) International Gift and Home Product Fair) is renowned as the No. 1 gift & home event in China. It is the largest trade show of its kind in Mainland China and was apporved by UFI in 2005. It’s held in Shenzhen during the best buying seasons in April and October every year. The fair offers the widest selection of business gifts, premiums, home and consumer products. It attracts tens of thousands of buyers from across the country and other parts of the world. Both the buyers and exhibitors are very diverse. The fair enables key market players to meet and trade, from partnerships and set industry trends. It is also the best market-entry opportunity for overseas suppliers aiming to tap the fast-growing Chinese market. Currently the event attract more than 3,300 exhibitors and over 100,000 audiences at home and aboard each edition. Partnering with Reed Huabo Exhibitions (Shenzhen) Co. Ltd., we build IBDC Pavilion for international enterprises to launch and market their products in China markets.

Page 5: IBDC Pavilion Oct 2015 at Gifts & Home China

Why participate? (1) The No. 1 choice of trade platform in gift and houseware industry in China An event contains 115,000 sqm exhibition area with special IBDC pavillion, 3300+ exhibitors and 100,000+ visitors. With a history of 23 years, Gifts & Home China (Shenzhen) has become the largest and most infuential trade fair in gilf and houseware industry in mainland China. Many exhibitors transformed from a small workshop to a big company by exhibtiting in this fair for years. This year IBDC paviilion builds for specifically for overseas products and gettting real buyers for international enterprises. China Market Analysis China is an ideal market to power most gifts and home products growth in the next decade. By 2020, the mainstream households (with a total annual income between $16,000 and $34,000) in urban area in China will reach to 167 million (close to 400 million people), they will become the standard setters for consumption, capable of affording higherend gifts and home products with good design and quality.

Page 6: IBDC Pavilion Oct 2015 at Gifts & Home China

Why participate? (2) Meet a high volume of quality visitors from diverse industry sectors A series of targeted marketing activities supported by our robust database system (over 500,000 visitor’s data), will attract more than 100,000 industry professionals. They include but not limited to importers, distributors, wholesalers, agents, sourcing companies, department stores, chain stores, supermarkets, retailiers, manufacturers, advestising houses, banks and hotels.

Page 7: IBDC Pavilion Oct 2015 at Gifts & Home China

Value Added Services Multiple Value Added Services by IBDC & Reed •  Free buyer-matching service (limited to early bird) •  Free accomodation for one double room in Shenzehn (if order 4 booths or 36sqm raw

space) •  Free translator service (limited to early bird) •  Free banner/ads on the most visited official show website •  Free EDM promotion to 500,000+ professional buyers in database •  Free custom-made feature articles release on various press and media channels (includes

Wechat subscribe newsletter, gifts & homeware industry websites, portal sites, etc.) •  Free ads on official prints (Show Preview, Show Guide, Recommended Exhibitors, etc.) •  Specially arranged onsite interview by TV station/newspaper/magazine (limited to early

bird) •  Priority of onsite promotional activities •  Enhanced advertising for IBDC Pavillion •  Upgraded booth design •  Free access to forums and meetings by IBDC & Reed

Page 8: IBDC Pavilion Oct 2015 at Gifts & Home China

2014 Autumn Show Review

Page 9: IBDC Pavilion Oct 2015 at Gifts & Home China

Testimonials from Buyers

Page 10: IBDC Pavilion Oct 2015 at Gifts & Home China

Testimonials from Exhibitors

Page 11: IBDC Pavilion Oct 2015 at Gifts & Home China

Some of the Famous Brands on our Fair

Page 12: IBDC Pavilion Oct 2015 at Gifts & Home China

Exhibitor Brand Kitchenware

Page 13: IBDC Pavilion Oct 2015 at Gifts & Home China

Exhibitor Brand Small household applicances

Page 14: IBDC Pavilion Oct 2015 at Gifts & Home China

Exhibitor Brand Textile

Page 15: IBDC Pavilion Oct 2015 at Gifts & Home China

Exhibitor Brand Traditional Gifts:Decorative ornaments

Page 16: IBDC Pavilion Oct 2015 at Gifts & Home China

Exhibitor Brand Ceramics(Daily use & Decorative)/Glassware

Page 17: IBDC Pavilion Oct 2015 at Gifts & Home China

Exhibitor Brand HighEnd gifts: Collection & Cultrural Products

Page 18: IBDC Pavilion Oct 2015 at Gifts & Home China

Exhibitor Brand Healthy & Beauty products

Page 19: IBDC Pavilion Oct 2015 at Gifts & Home China

Exhibitor Brand Organic food

Page 20: IBDC Pavilion Oct 2015 at Gifts & Home China

Exhibitor Brand Cartoon related products

Page 21: IBDC Pavilion Oct 2015 at Gifts & Home China

Exhibitor Brand Consumer Electronics

Page 22: IBDC Pavilion Oct 2015 at Gifts & Home China

Exhibitor Brand Bags & Cases

Page 23: IBDC Pavilion Oct 2015 at Gifts & Home China

Buyer Introduction

Page 24: IBDC Pavilion Oct 2015 at Gifts & Home China

Buyers——Attracted more than 150,000 visits from all over China and 90 other countries

Page 25: IBDC Pavilion Oct 2015 at Gifts & Home China

Unique buyers ——

China’s most influential buyers in gifts and houseware industry

We focus on inviting the following buyers:

ü Distributors and agents of nationwide

ü Department store

ü Big & small size companies' procurement principal

ü Foreign-owned enterprises

ü Gifts & houseware store owners

ü Import & export companies

ü Decision maker of ads & gifts company

ü Rich class in China

Page 26: IBDC Pavilion Oct 2015 at Gifts & Home China

Buyers statistics on 2014 Autumn edition

Page 27: IBDC Pavilion Oct 2015 at Gifts & Home China

Enterprise Procurement——Fortune 500 & Other Big Companies

They have strong purchasing power and great needs for business gifts.

Page 28: IBDC Pavilion Oct 2015 at Gifts & Home China

Some of the Department Stores & Chain Stores visiting our show

Page 29: IBDC Pavilion Oct 2015 at Gifts & Home China

Marketing Campaigns

Page 30: IBDC Pavilion Oct 2015 at Gifts & Home China

All-dimensional marketing channels ensuring buyer quality and quantity onsite

Call Center

Newspaper & Magazines

DM

EDM

TV & Radio

Relevent exhibitions

Portal Sites

Outdoor Ads

Industry Market/ Associations

Wechat

SMS

Banks VIP Invitation

Page 31: IBDC Pavilion Oct 2015 at Gifts & Home China

Media Promotion——Newspaper report

Page 32: IBDC Pavilion Oct 2015 at Gifts & Home China

Media Promotion——TV Station report

Page 33: IBDC Pavilion Oct 2015 at Gifts & Home China

260 partner websites helps to convey show & exhibitior news widely

Media Promotion——Portal sites & Industry sites

Page 34: IBDC Pavilion Oct 2015 at Gifts & Home China

Media Promotion——Industry & Professional Magazine

23 professional magazine cover all the possible readers

Page 35: IBDC Pavilion Oct 2015 at Gifts & Home China

Media Promotion——Wechat Newsletter (push to over 50,000 professional buyer subscribers)

Page 36: IBDC Pavilion Oct 2015 at Gifts & Home China

Media Promotion——DM to over 100,000 buyers

Page 37: IBDC Pavilion Oct 2015 at Gifts & Home China

Media Promotion——Outdoor Ads

Highway Entrance Train Gifts & Houseware Market

Subway Station Shopping Street

Page 38: IBDC Pavilion Oct 2015 at Gifts & Home China

Floor Plan IBDC Pavilion inside International Hall

Page 39: IBDC Pavilion Oct 2015 at Gifts & Home China

Booth Offer (1) Type 1: Common Standard Booth

Page 40: IBDC Pavilion Oct 2015 at Gifts & Home China

Booth Offer (2) Type 2: Upgraded Standard Booth

Page 41: IBDC Pavilion Oct 2015 at Gifts & Home China

Booth Offer (3) Raw Space Price

RMB 1,160/sqm ( 36sqm at minimum)

Page 42: IBDC Pavilion Oct 2015 at Gifts & Home China

International Brand Development Council [email protected]

IBDC国际品牌合作发展理事会