iblog7 - podcasting 101

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PODCASTING 101 ADRIAN JERIC G. PEÑA BRINK NOTES PODCAST NETWORK WWW.BNCAST.COM | @BNCAST feedback@bncast.com OG: THE 7 TH PHILIPPINE BLOGGING SUMMIT | APRIL 2, 2011 | UP DILI FOCUS ON AUDIO PODCASTS

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Page 1: iBlog7 - Podcasting 101

PODCASTING1

01

ADRIAN JERIC G. PEÑABRINK NOTES PODCAST NETWORK

WWW.BNCAST.COM | @[email protected]

IBLOG: THE 7TH PHILIPPINE BLOGGING SUMMIT | APRIL 2, 2011 | UP DILIMAN

FOCUS ON AUDIO PODCASTS

Page 2: iBlog7 - Podcasting 101
Page 3: iBlog7 - Podcasting 101

WHAT IS A

PODCAST?

BROADCASTiPOD

+ =PODCAST

Page 4: iBlog7 - Podcasting 101

WHAT IS A PODCAST? A PODCAST IS AN AUDIO OR VIDEO FILE MADE AVAILABLE OVER THE INTERNET WHICH CAN BE SUBSCRIBED TO AND DOWNLOADED AUTOMATICALLY EACH TIME AN UPDATE BECOMES AVAILABLE. - British Computer Society

♬AUDIO FILE

(MP3)WEBSITEor BLOG

LISTEN / DOWNLOADVIA THE WEBSITE/BLOG

RSS

SUBSCRIBE USING iTunes or other podcatcher

Page 5: iBlog7 - Podcasting 101

COMPUTERwith Internet

WEBSITE / BLOG

MICROPHONEor HEADSET

AUDIO FILE WEBHOST

RECORDING SOFTWAREor HARDWARE

PODCAST / SHOWIDEA

WHAT DOYOU NEED?

Page 6: iBlog7 - Podcasting 101

PODCAST FORMATCHOOSING YOUR

What type of show should you produce?

How long should your podcast be?

How often should you produce a show?

Page 7: iBlog7 - Podcasting 101

PODCAST FORMATCHOOSING YOUR

CATEGORY: HEALTHFORMAT: Question and AnswerDURATION: 5-10 minutesFREQUENCY: WEEKLY

CATEGORY: EDUCATIONFORMAT: DISCUSSIONDURATION: 30 minutesFREQUENCY: WEEKLY

Page 8: iBlog7 - Podcasting 101

PODCASTRECORDING YOUR

AUDACITY is an open-source audio editor and recorder for Windows, Mac, and Linux. It’s totally free!

Some Recording Tips

1. Record in a quiet environment.2. Be mindful of plosives /p/ and /b/.3. Prepare a script and or an outline.4. Export your recording in mp3

format.5. Label your mp3 files properly. (ID3)

Page 9: iBlog7 - Podcasting 101

PUBLISHING YOUR PODCAST Upload your mp3 file to a web host.

INTERNET ARCHIVE (www.archive.org) can host your mp3 files for free!

Link the mp3 file to your website or blog.

Page 10: iBlog7 - Podcasting 101

PUBLISHING YOUR PODCAST

Use Feedburner (www.feedburner.com) to generate a podcast-friendly RSS

feed.

Check “I am a podcaster!” and optimize your SmartCast

settings.

Page 11: iBlog7 - Podcasting 101

PUBLISHING YOUR PODCAST Edit your SmartCast settings and

select“Create podcast enclosures from

links to audio files only”

Page 12: iBlog7 - Podcasting 101

PUBLISHING YOUR PODCAST Take note of your Feedburner URL

Example: http://feeds.feedburner.com/yourpodcast

This is the RSS Feed URL of your podcast that you may submit to various podcast directories

like iTunes.

Page 13: iBlog7 - Podcasting 101

PROMOTING YOUR PODCAST ONLINE

MARKETING

PODCAST DIRECTORIES

SOCIAL NETWORKING SITES

LINK / PROMO EXCHANGE

OFFLINE MARKETING

BUSINESS CARDS

MERCHANDISE / GIVEAWAYS

WORD OF MOUTH

Page 14: iBlog7 - Podcasting 101

PODCASTING IS EASY

www.podomatic.com

FREE PODCAST HOSTING & WEBSITE

SELF-HOSTED WORDPRESS + POWERPRESS PLUGIN

+

FREE ROYALTY-FREE MUSIC

www.musicalley.comwww.incompetech.com

www.wordpress.orgwww.blubrry.com/powerpress/

Page 15: iBlog7 - Podcasting 101

BEYOND PODCASTING

RECOGNITION

OPPORTUNITIES

CHALLENGES

Page 16: iBlog7 - Podcasting 101

START PODCASTING

TODAY!

ADRIAN JERIC G. PEÑABRINK NOTES PODCAST NETWORKWWW.BNCAST.COM | @BNCAST

[email protected]

IBLOG: THE 7TH PHILIPPINE BLOGGING SUMMIT | APRIL 2, 2011 | UP DILIMAN