ibm software day 2013. a mandate for leadership
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IBM Software Day 2013. A mandate for leadershipTRANSCRIPT
A Mandate for Leadership
Bete DemekeGeneral Manager, SoftwareIBM Growth Markets
IBM Software Day 2013 #IBMSWDay2013
Within our transforming landscape, we see four major trends
Data explodes
Increased globalization Social impact
The shift from domesticto global is being propelled by economic Crisis, unlike anythingwe have seen before.
Big Data and analytics will be a key differentiator. Driven by increasing use the mobile internet and video.
Mobility and social networking are key drivers to innovate new business models.
Consumers are seizing control
People increasingly connect with each other to exchange information
IBM Software Day 2013 #IBMSWDay2013
CEOs view of external forces impacting the organization
Source: IBM Global CEO Study 2012
2004 2006 2008 2010 20122004 2006 2008 2010 2012
Socio-economic factors7 7
8 8
7
Environmental issues8 8
7 7
8
Geopolitical factors9 9 9 9 9
Globalization6
4
6
5
4
Regulatory concerns555
4
5
4 Macro-economic factors
3
66
3
Socio-economic factors7 7
8 8
7 Socio-economic factors7 7
8 8
7
Environmental issues8 8
7 7
8 Environmental issues8 8
7 7
8
Geopolitical factors9 9 9 9 9 Geopolitical factors9 9 9 9 9
Globalization6
4
6
5
4
Globalization6
4
6
5
4
Regulatory concerns555
4
5 Regulatory concerns555
4
5
4 Macro-economic factors
3
66
3
4 Macro-economic factors
3
66
3 Market factors3
1 11 1
Market factors3
1 11 1
2 People skills2 2
4
22 People skills2 2
4
2
Technology factors
6
3 3
1
2
Technology factors
6
3 3
1
2
IBM Software Day 2013 #IBMSWDay2013
Growth market perspective of external forces
Where CEOs in mature markets identify technology as the most important external force, in growth markets people skills are # 1
2012Mature Markets
Technology factors
People skills
Market factors
Regulatory concerns
Globalisation
Socio-economic factors
Geopolitical factors
Macro-economic factors
Environmental issues
Growth Markets
Technology factors
People skills
Market factors
Regulatory concerns
Globalisation
Socio-economic factors
Geopolitical factors
Macro-economic factors
Environmental issues
2004 2006 2008 2010 20122004 2006 2008 2010 2012
Socio-economic factors7 7
8 8
7
Environmental issues8 8
7 7
8
Geopolitical factors9 9 9 9 9
Globalization6
4
6
5
4
Regulatory concerns555
4
5
4 Macro-economic factors
3
66
3
Socio-economic factors7 7
8 8
7 Socio-economic factors7 7
8 8
7
Environmental issues8 8
7 7
8 Environmental issues8 8
7 7
8
Geopolitical factors9 9 9 9 9 Geopolitical factors9 9 9 9 9
Globalization6
4
6
5
4
Globalization6
4
6
5
4
Regulatory concerns555
4
5 Regulatory concerns555
4
5
4 Macro-economic factors
3
66
3
4 Macro-economic factors
3
66
3 Market factors3
1 11 1
Market factors3
1 11 1
2 People skills2 2
4
22 People skills2 2
4
2
Technology factors
6
3 3
1
2
Technology factors
6
3 3
1
2
IBM Software Day 2013 #IBMSWDay2013
CEOs will create more economic value by cultivating new connections within and across three domains
Partner for innovation, disrupt, and derive revenue from new sources
Differentiate through better data access, insight and translation into actions
Organisational openness introduces new opportunities to create value through employee collaboration
IBM Software Day 2013 #IBMSWDay2013
76% of CIOs of MEA rate building “people skills” as top priority over
the next five years…which is ten points higher than the global
average.
68% of MEA CIOs say “internal communication and collaboration” is of great importance, five points more than the global average.
“We need to invest in our people to be prepared for the coming complexity; not only in skills but in attitude, communication and capabilities.” Chemicals & Petroleum CIO, UAE
CEOs will create more economic value by empowering employees through values
IBM Software Day 2013 #IBMSWDay2013
Engaging employees through values
Collaboration with one simple click and the ability to build social communities both inside and outside the organisation to increase customer loyalty and speed business results. IBM Connections is available both on premise and in the cloud.
67,000 communities have been developed, 475,000 files shared globally have generated more than 9 million downloads...
IBM4000 + IBM collaborate
Through IBM Connections, generating 35 million instant message chats.
IBM Software Day 2013 #IBMSWDay2013
62% of CIOs in MEA say improving customer intimacy is a key element of their business and IT strategy.
“We need to build BI to look at external and competitive data for
example, using interconnected data to formulate campaign strategy,
churn.” Telecom CIO, Africa
94% say business intelligence & analytics is a
top priority, more than ten points higher than the global
average.
“Following our latest innovations, our customers saw that something big & unexpected was happening at the bank. They became eager to see what we would do next.” CIO Nigerian Bank
CEOs will create more economic value by engaging customers as individuals
IBM Software Day 2013 #IBMSWDay2013
Engaging customers as individuals
A communications service provider in ME of mobile, Internet services, telephony and messaging, implemented a customer experience management solution based on IBM Netezza technology .
Results
Increased responsiveness to customer needs
Reduced customer Churn
Better decisions based on customer experience
Boost revenue
Increased Customer Satisfaction and Loyalty
IBM Software Day 2013 #IBMSWDay2013
81% of MEA CIOs rate mobility solutions as a top
priority, seven points higher than the global average.
56% of MEA CIOs rate business model changes as a critical element of their IT strategy, eight points higher than the global average.
“We have to provide information in new and innovative ways and help the business outperform the competition.” Telecom CIO, Pakistan
CEOs will create more economic value by innovating differently with partners
IBM Software Day 2013 #IBMSWDay2013
Amplifying Innovation with Partnerships
Safaricom is one of Kenya’s leading mobile network operators and has transformed the way money moves around Kenya.
Its mobile banking service, M-PESA helps Kenyans who don’t have bank accounts transfer funds quickly and easily via their mobile phones.
1 3 .5 m illio ncustomers and over 24,000 agent outlets since 2007
IBM Software Day 2013 #IBMSWDay2013
Business needs and expectations drive technology use
As the world becomes more instrumented, interconnected and intelligent, the CIO role holds even more importance
The role of CIO is now to extract value from technology and gain insight from complex systems.
58%CIOs report their organizations have largely integrated business and technology to innovate
CIOs have a seat at the executive table to help infuse technology into products, services and processes
IBM Software Day 2013 #IBMSWDay2013
Leading in the connected era
Fundamentally change how you partner
Break collaboration boundaries
Let “big data” reveal the customer you never knew
Provide the means to collaborate at scale
IBM Software Day 2013 #IBMSWDay2013
Thank you