PowerPoint Presentation

Political profile

Jacqui Cuff: Advocacy ManagerSpeaking up for cats

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Political profile

Cats and housing/homesAs featured in The Cat Spring 2013

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Toxic products and poisonings

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On-line sales of catsMore cats than loving homes (neutering)

Market on the internet

Welfare concerns and trade descriptions

Money to be made

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Airgun victims

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Political profile

Education in curriculum

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Prioritise, plan and re-prioritiseNumber of cats affectedSupporter concern/effect on charityResources needed people and moneyWhat is the evidence?Prospect of successOpportunity/timing

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What did we do?

#CatManifesto

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Cat-friendly MP list45,000 video views

POLITICAL PLATFORM FOR 5 YEARS157,000 Facebook reach

I look forward to submitting this Manifesto to the Secretary of State. Neil Parish MP

Print/online press25 million

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Evidence - Partnerships - PR & profile

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Political profile

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This is Clive

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Political profile

BUTOwn evidence press reportsPartnership Canine & Feline Sector Group submission to DefraPR/Profile lots of radio interviews- seek our statsNew preventative measures wait and see

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Advocacy success can take time

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What does success look like - the prize?

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Political profile

Storming StormontApril 2014

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Before

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After

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What weve found:Proactive and reactiveOpportunities do arise to Speak up for cats- more reactive than envisagedCats and core government policiesSmall steps to successKeep up the profile constantRemember the end goal . a tale of two Billys

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Cat-friendly MP list45,000 video views

POLITICAL PLATFORM FOR 5 YEARS157,000 Facebook reach

I look forward to submitting this Manifesto to the Secretary of State. Neil Parish MP

Print/online press25 million

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Political profile

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