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9/20/2017 Dow, TNC Building Tool to Help Companies Better Understand Value of Natural Capital | Sustainable Brands
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January 26, 2015
Dow, TNC Building Tool to Help Companies BetterUnderstand Value of Natural Capitalby Mike Hower (/user/40780)
ImageCredit:Dow
Related:
Dow and The Nature Conservancy (TNC) have designed a new tool to help companiesestimate the business value from nature on and adjacent to their sites, as well as the publicvalue from lands onsite, according to a new progress report(http://www.dow.com/sustainability/pdf/2014_Dow_The%20Nature_Conservancy_Brochure_Digital.pdf) on Dowand TNC's sixyear Collaboration.
The Ecosystem Services Identification & Inventory (ESII) Tool will provide baseline data tohelp build a better understanding of the value of nature to the business and surroundingcommunity. The third of three scheduled pilots, the ESII tool shifts from researching potentiallinks between business and nature to showing how the value of nature can be integratedacross an organization. It will demonstrate and test how Dow can incorporate the value ofnature as part of its nextgeneration approach to sustainability, providing a blueprint for acorporate process to:
1. Establish a baseline general understanding of the value of ecosystem services acrossmultiple sites;
2. Screen multiple decisions for their benefit from and impact on nature; and
3. Evaluate the most promising naturalcapital opportunities in depth based on how theybenefit business, society and nature.
In 2015, the team expects to finalize the tool for sharing across Dow and among a select setof external corporate users, with wider availability in early 2016.
At the beginning of 2011, leaders from Dow and TNC began a conversation about theintersection of nature and business, focused on examining how appropriately valuing andaccounting for nature can help improve business decisions. This led to the formation of theCollaboration, which embraces a theory of change that the inclusion of ecosystem servicesinformation and models in business decisions has the potential to produce stronger businessperformance and improved conservation outcomes.
The Collaboration has explored opportunities to better incorporate the value of nature intobusiness decisions across Dow — at the corporate level and at sites around the world. Initialefforts focused on large “pilot site” analyses at Dow sites, starting in Freeport, Texas, andcontinuing in Santa Vitória, Brazil, where the team conducted indepth investigations into avariety of business questions related to ecosystem services. The results are building theevidence base for how and when companies benefit from nature, as well as the toolsrequired to replicate these analyses for other sites and businesses.
TNC is also engaged(http://www.sustainablebrands.com/news_and_views/new_metrics/andrew_winston/it_just_got_easier_companies_i
nvest_nature) in another project to quantify natural capital
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Based in San Francisco, Mike Hower is a sustainability strategist and storyteller on Edelman'sBusiness + Social Purpose team where he works with some of the world's leading brands oncorporate sustainability strategy and stakeholder engagement. With several years of… [Readmore about Mike Hower] (/user/40780)
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9/20/2017 Dow, TNC Building Tool to Help Companies Better Understand Value of Natural Capital | Sustainable Brands
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