ict solutions in support of c4d behaviour and social change, advocacy, civic engagement & social...

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ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education workshop Saskia Harmsen Manager Knowledge Sharing , IICD [email protected]

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Page 1: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

ICT solutions in support of

C4D

Behaviour and social change, advocacy, civic engagement & social accountability

UNICEF BRAC International C4D in Education workshop

Saskia HarmsenManager Knowledge Sharing , [email protected]

Page 2: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

A few cases and experiences:

Data-informed advocacy for inclusion &

qualityParticipatory Monitoring of Pro-Poor Policies, SEND GhanaReduction of Maternal Mortality through ICT, UNHCO Uganda

ICT-enabled Content Creation as C4D

Process

Solution design process & learnings

Page 3: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education
Page 4: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

SEND Ghana’s Participatory Monitoring & Evaluation of Pro-Poor Health Policies 2011 - 2015Strategy:increase demand-side accountability for healthby empowering poor peoplethrough District Citizen Monitoring Teams (DCMTs)to put informed pressure on the Ghanaian national Health Service and other health service providersto improve the quality of healthcare for the poor •Northern Ghana•21 districts 50 districts•National Health Insurance Scheme

(NHIS) & community planning of health services

Page 5: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

DCMTs: Men, women and disabled persons from district-based NGOs, church organisations, and community-based organisations.

two main goals:To increase access and utilization of health services by the poor and vulnerable (especially women, children and persons with disabilities)

To increase the functionality and responsiveness of government pro-poor health interventions to the needs and aspirations of the poor and vulnerable.

Page 6: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education
Page 7: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education
Page 8: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

District Citizen

Monitoring Teams

District Assemblies

Health Centres

MPs in Accra

SEND Foundation

Community members

upward lobby & advocacy

collaboration & action

awareness raising, monitoring & accountability

NHIS

Accessibility & Quality of

health services

Page 9: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

“It is important when you are talking about influencing policy, that those for whom you want the policy to affect their lives, that they are involved – that they

drive the process, that they speak for themselves.

That’s why the monitoring teams are so important. The monitoring teams have been trained to use ICTs, so

they can be able to tell their stories faster, better and in a more timely manner.’

Siapha KamaraCEO SEND Foundation Ghana

Page 10: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

Uganda National Health Consumers’ Organisation (UNHCO)• articulate the voices of consumers of health goods and

services• rights-based approach to healthcare delivery, improve

community participation and accountability• improving communication & collaboration between users &

providerspolicy research, advocacy and review to address access, equity, quality and accountability focus on women, persons with disabilities, children & persons living with HIV/AIDS

Page 11: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

SMS-based information on MCH & health rights + Interactive SMS-based campaigns

SMS-based feedback with questions, complaints (logged for follow-up)

Voice messages on phones

Client satisfaction surveys (on quality of service, client treatment, availability of medicines, condition of infrastructure)• field surveys (FLOW)• call centreData-informed programming, advocacy & action

Page 12: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

Health Care

Providers

community members

district and sub-countylevel discussion

platforms

District Health Management Teams UNHCO

2-way SMS (immediate ongoing)

client satisfaction surveys (2x year)

Ministry of Health

Health Unit Management Committees

Donors Funders

Community dialogues

Drama groups

Radio talkshows

Quality Assurance

Working Group

(quarterly)

policy advocacy

Coalitions on issues

budget advocacy

IEC materials- Video- photography- editing &

Design

Maternal Health Cluster

planning

voice msgs(2x month)

Page 13: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education
Page 14: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

women & men aware of danger signs in pregnancy

people know what they are entitled to

people know what to expect in seeking health services

communities, esp. women, able to express themselves and their complaints

! Communities empowered• increased utilisation of health

services• increased demand for rightful

treatment• increased participation in health

service delivery (planning &

monitoring)• increased accountability of duty

bearers

Quality of health services increased

Page 15: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

Bolivia &

Peru

Participatory educational content creation as a

C4D process

Page 16: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

Monitoring & Reporting of Teacher

Absenteeism

Girl Child Abuse reporting, changing behaviour and social

norms

Parent involvement in school management

Strengthening teching & learning in Pastoralist

& Nomadic schoolsKenya & Malawi

Participatory ICT-enabled C4D in Education

Page 17: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

Solution developmen

t &

Techsupport

Page 18: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

a.Participatory multi stakeholder dialogue to generate ideas for prototypes of ICT applications relevant to local needs

b.Capacity building, co-creation and implementation of ICT-based solutions including user feedback and iterative improvement

c.Integration and embedding of the ICT-based solutions at organisational and sector level.

Page 19: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

Health Child Uganda

ICT for Maternal & Child Health

Page 20: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

IICD

PeruBolivia

MaliBurkina FasoGhanaSurinam

eCongo Brazzaville

EthiopiaKenyaTanzani

aMalawi

Uganda

Zambia

Zimbabwe

Social Innovation Joint Ventures in:-Economic Development-Health-Agriculture

ICT-enabled working, learning & earning

A social enterprise designing and implementing ICT-based solutions, capacity building programmes & consultancy services.

Page 21: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

International Institute for Communication and Development www.iicd.org

Thank you

Page 22: ICT solutions in support of C4D Behaviour and social change, advocacy, civic engagement & social accountability UNICEF BRAC International C4D in Education

Technologies of Choice?

ICTs

amplify

capacity

& intent