ictus marketing the challenger sale presentation
TRANSCRIPT
![Page 1: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/1.jpg)
![Page 2: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/2.jpg)
Research based sales method
specifically focused on complex sales
![Page 3: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/3.jpg)
The Hard Worker
The Relationship
Builder
The Lone Wolf
The Reactive Problem
Solver
Five Types of Sales People
![Page 4: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/4.jpg)
The Challenger
Five Types of Sales People
![Page 5: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/5.jpg)
Five Types of Sales People
![Page 6: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/6.jpg)
A Well Choreographed Dance
In Six Steps
![Page 7: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/7.jpg)
Step 1: The Warmer
![Page 8: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/8.jpg)
Step 2: The Reframe
![Page 9: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/9.jpg)
Step 3: Rational Drowning
![Page 10: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/10.jpg)
Step 4: Emotional Impact
![Page 11: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/11.jpg)
Step 5: A New Way
![Page 12: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/12.jpg)
Step 6: Your Solution
![Page 13: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/13.jpg)
This is a teaching
approach to selling
![Page 14: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/14.jpg)
Don’t lead with a solution. Lead to a solution.
![Page 15: Ictus marketing The Challenger Sale Presentation](https://reader034.vdocuments.net/reader034/viewer/2022042604/5879ea2f1a28ab15288b6889/html5/thumbnails/15.jpg)