Idaho Grown Food Opportunities

Dave KrickSustainable Community Connections – Board President

Bittercreek/Red Feather RestaurantsOctober 13, 2010

Presented at the Idaho Rural Partnership

…Building Community Capital by empowering and connecting people to think

and act local first.

Food & Farms

Local Exchange

Local Business

Idaho Energy Collaborative

•Renewable Energy

•Mobility

•Built Enviornment

•Arts & Culture

•Social Equity

MISSIONFoster and advance a regional, sustainable food system that

embraces seasonality, diversity, food security, economic viability, good health and our sense of place.

If residents of the Black Hawk County, Iowa region (264,000 population)

purchased locally grown fruits and vegetables

just three months out of the year,

it would translate to

475 new jobs and $6.3 million in labor income

added to the local economy.

Idaho could expect 2700 new jobs and $ 36 million in labor income

added to the local economy.

If Vermont substituted local production for only

ten percent of the food they import

(10% of $1.808 billion = $181 million),

it would result in $376 million in new economic output,

including $69 million in personal earnings from 3,616 new jobs.

The Leaky Bucket:An Analysis of Vermont’s Dependence on Imports

Idaho could expect 7774 new jobs, $ 148 million in labor income, and

$808 in new economic output.

•Information to judge how your food is grown, processed, and distributed

•The ability to exercise some level of control over the local food system

•Food security

•Jobs in our community

•Connection with the natural world through seasonality of food

•Better economic multiplier For every $1 in sales, farm products sent out of state create $1.70 of income,

$1 spent at a farmers market generates $2.80 of income

Some benefits of Idaho-grown food:

Food and Farm Economy of Treasure Valley, June 2010, Ken Meter, Crossroads Resource Institute. Data from the 2007 Census of Agriculture

$600 million of farm inputs are purchased by Treasure Valley farmers each year.

Most of these inputs are purchased from outside the greater Treasure Valley region.

Fuel

Feed

Pesticides

Fertilizer

Seed

Machinery & parts

$600Million

Greater Treasure Valley Key agricultural products

Nearly 85% of the valley’s agricultural income is from beef ,dairy, and feed for the cows

Food and Farm Economy of Treasure Valley, June 2010, Ken Meter, Crossroads Resource Institute. Data from the 2007 Census of Agriculture

The Treasure Valley is leaking money when food that could be grown here is purchased outside the region.

Food and Farm Economy of Treasure Valley, June 2010, Ken Meter, Crossroads Resource Institute. Data from the 2007 Census of Agriculture

Food and Farm Economy of Treasure Valley, June 2010, Ken Meter, Crossroads Resource Institute. Data from the 2007 Census of Agriculture

Opportunities for local farmers to feed the Treasure Valley

2010 Culinary Survey Results - Top National Trends1. Locally grown produce

2. Locally sourced meats and seafood3. Sustainability

4. Bite-size/mini desserts5. Locally-produced wine and beer

6. Nutritionally balanced children’s dishes7. Half-portions/smaller portion for a smaller price

8. Farm/estate-branded ingredients9. Gluten-free/food allergy conscious

10. Sustainable seafood

American Culinary Federation National Restaurant Association

Chef’s Collaborative

IDAHO GROWN FOOD PRODUCTION - Stating the findings of the Legislature encouraging healthy, Idaho grown food production, distribution and consumption in the state of Idaho; encouraging support of Idaho farming, the consumption of Idaho grown foods and the promotion of greater food self-sufficiency within the state; and further encouraging Idahoans and Idaho businesses to celebrate and get to know their growers and to purchase and consume more food produced in or near Idaho.

Idaho House Concurrent Resolution 59 HCR 59

Passed by the Idaho Legislature March 2010

Our Ten Year Plan to 20X20Increasing the amount of locally grown food in the Treasure Valley to 20% by 2020

We are currently producing less than 5% of our food locallyIn 2006 we imported more than we exported, a long-term trend

Treasure Valley Food Economy = $1.8 Billion spent on food each year

If 20% of the food we eat were produced locally, it would mean

$360 million of food dollars circulating in the local economy and

thousands of jobs for local residents

Year One - 2011 – The Year of Idaho Grown FoodA statewide campaign to raise awareness of the benefits of supporting Idaho grown food.

12 months – 12 topics to discuss the broader context of food in our societyLabor Day 2011 becomes the Day of Idaho Grown Food

Good year to grow a garden, learn to cook, visit a farm, teach a child about foodAnd share your stories

A year-long celebration designed to:

•raise public awareness •foster a statewide, grassroots discussion of the social, economic and environmental significance of Idaho grown foods.

2011: The Year of

Idaho Grown Food

2011: The Year of Idaho Grown Food

Press commitments:

Boise Weekly an article about an Idaho Grown food each week Edible Idaho periodic features (monthly Idaho foods production by Guy Hand

aired on Boise Public Radio)

Statewide partners:2011:

The Year of Idaho Grown Food

The Year of Idaho Grown Food

The Day of Idaho Grown Food

Months of Idaho Grown Food

2011: The Year of

Idaho Grown Food

The Day of Idaho Grown Food:• Labor Day 2011 focuses attention on every plate in

Idaho having at least one food that is from Idaho. This focus will be a snapshot of Idaho’s diverse food story.

• Everyone will be encouraged to:

– Post photographs, videos, stories, essays about that day’s food and celebrations to the web or social media site.

– Share recipes of Idaho dishes prepared that day.– Create material for a “Day in the Life” book

2011: The Year of

Idaho Grown Food

2011: The Year of

Idaho Grown Food

2011: The Year of

Idaho Grown Food

Possibilities for organizations: 2011: The Year of

Idaho Grown Food

Possibilities for individuals:

2011: The Year of

Idaho Grown Food

Designed to use the power of the internet and social media to connect the people of Idaho to the food, gardens, and farms that sustain them and their communities 2011:

The Year of Idaho Grown Food

•Audience participation!

•People and organizations participate as they wish using their own internet/social media sites or that of the Year of Idaho Grown Food

•No agenda

•No top-down management

•Only requirement is civil discourse

•The Year of Idaho Grown Food will have its own social media, website, and blog to help connect and collect these elements available December 1, 2011.

2010 Culinary Survey Results - Top National Trends1. Locally grown produce

2. Locally sourced meats and seafood3. Sustainability

4. Bite-size/mini desserts5. Locally-produced wine and beer

6. Nutritionally balanced children’s dishes7. Half-portions/smaller portion for a smaller price

8. Farm/estate-branded ingredients9. Gluten-free/food allergy conscious

10. Sustainable seafood

American Culinary Federation National Restaurant Association

Chef’s Collaborative