ideation and design thinking - uxdevsummit 2016

30
Ideation and Design Thinking UXDevSummit 2016

Upload: diego-baca

Post on 20-Jan-2017

624 views

Category:

Design


0 download

TRANSCRIPT

Page 1: Ideation and Design Thinking - UXDevSummit 2016

Ideation and Design Thinking

UXDevSummit 2016

Page 2: Ideation and Design Thinking - UXDevSummit 2016

Diego BacaExperience Designer at SapientNitro

IxDA Miami Leader

World IA Day Miami Co-host

Mountain-biker

Page 3: Ideation and Design Thinking - UXDevSummit 2016

How to generate ideas and create concepts

Page 4: Ideation and Design Thinking - UXDevSummit 2016

Understanding The Problem

Page 5: Ideation and Design Thinking - UXDevSummit 2016

Requirements !

Page 6: Ideation and Design Thinking - UXDevSummit 2016

Personas """

Page 7: Ideation and Design Thinking - UXDevSummit 2016

blog.mailchimp.com/new-mailchimp-user-persona-research

Page 8: Ideation and Design Thinking - UXDevSummit 2016

User Journeys #

Page 9: Ideation and Design Thinking - UXDevSummit 2016

visual.ly/internet-banking-user-journey-mapping

Page 10: Ideation and Design Thinking - UXDevSummit 2016

User Scenarios

User

Action

Page 11: Ideation and Design Thinking - UXDevSummit 2016

User Flows #

Page 12: Ideation and Design Thinking - UXDevSummit 2016

Design Principles $

Page 13: Ideation and Design Thinking - UXDevSummit 2016

Other Types of Inputs

Competitive Review

Heuristic Assessment

Stakeholder Interviews

Assumptions and problem statements

Technology Capabilities

Page 14: Ideation and Design Thinking - UXDevSummit 2016

Seeking InspirationWe all find it in different places

Page 15: Ideation and Design Thinking - UXDevSummit 2016

Travel and Idle Time Are my Best Friends

% &

Page 16: Ideation and Design Thinking - UXDevSummit 2016

&Pattern Libraries

ui-patterns.com pttrns.com

patternry.com littlebigdetails.com

konigi.com/interface

Page 17: Ideation and Design Thinking - UXDevSummit 2016

Books

Page 18: Ideation and Design Thinking - UXDevSummit 2016

'Award Sites

awards.ixda.org awards.designforexperience.com

ux-design-awards.com webbyawards.com

thefwa.com

Page 19: Ideation and Design Thinking - UXDevSummit 2016

s

Competitors and Comparable Fields

to s

Page 20: Ideation and Design Thinking - UXDevSummit 2016

Trends and Emerging Tech Insights

)

Page 21: Ideation and Design Thinking - UXDevSummit 2016

Know Your Client

*

Page 22: Ideation and Design Thinking - UXDevSummit 2016

Collect Your Ideas

+

Page 23: Ideation and Design Thinking - UXDevSummit 2016

Sketching and Collaboration

From c-level to junior team members, everyone can contribute

Page 24: Ideation and Design Thinking - UXDevSummit 2016

Collaboration is Key

“ 82% of UX professionals collaborate with other team members on the deliverables they produce, in

a wide variety of ways. ”

Page 25: Ideation and Design Thinking - UXDevSummit 2016

Design Studio and Sketch boards

Page 26: Ideation and Design Thinking - UXDevSummit 2016

From Sketches to a Prototype

Page 27: Ideation and Design Thinking - UXDevSummit 2016

cooper.com/prototyping-tools

Page 28: Ideation and Design Thinking - UXDevSummit 2016

Testing and ValidationFail Magnificently!

Page 29: Ideation and Design Thinking - UXDevSummit 2016

Ideation and Design Thinking

Start by understanding the problem

Inspiration can be anywhere. Find what works for you

Sketch, validate your ideas with users, and iterate!

Page 30: Ideation and Design Thinking - UXDevSummit 2016

Thank you!

@diegobaca