ideation and design thinking - uxdevsummit 2016
TRANSCRIPT
Ideation and Design Thinking
UXDevSummit 2016
Diego BacaExperience Designer at SapientNitro
IxDA Miami Leader
World IA Day Miami Co-host
Mountain-biker
How to generate ideas and create concepts
Understanding The Problem
Requirements !
Personas """
blog.mailchimp.com/new-mailchimp-user-persona-research
User Journeys #
visual.ly/internet-banking-user-journey-mapping
User Scenarios
User
Action
User Flows #
Design Principles $
Other Types of Inputs
Competitive Review
Heuristic Assessment
Stakeholder Interviews
Assumptions and problem statements
Technology Capabilities
Seeking InspirationWe all find it in different places
Travel and Idle Time Are my Best Friends
% &
&Pattern Libraries
ui-patterns.com pttrns.com
patternry.com littlebigdetails.com
konigi.com/interface
Books
'Award Sites
awards.ixda.org awards.designforexperience.com
ux-design-awards.com webbyawards.com
thefwa.com
s
Competitors and Comparable Fields
to s
Trends and Emerging Tech Insights
)
Know Your Client
*
Collect Your Ideas
+
Sketching and Collaboration
From c-level to junior team members, everyone can contribute
Collaboration is Key
“ 82% of UX professionals collaborate with other team members on the deliverables they produce, in
a wide variety of ways. ”
Design Studio and Sketch boards
From Sketches to a Prototype
cooper.com/prototyping-tools
Testing and ValidationFail Magnificently!
Ideation and Design Thinking
Start by understanding the problem
Inspiration can be anywhere. Find what works for you
Sketch, validate your ideas with users, and iterate!
Thank you!
@diegobaca