idg interactive media guide

37
Draw Up : 2009119Latest up : December 21, 2010 お問い合わせ先:株式会社IDGインタラクティブ クロスメディア営業部 TEL03-5447-8848 FAX:03-5447-8849 E-mail[email protected] Media Guide [媒体資料] IDGについて 1 Online媒体 CIO Online 2 Computerworld.jp 5 Online記事体広告(タイアップページについて) 11 Online広告掲載仕様・クリエイティブ入稿時の注意 12 FLASHバナー原稿入稿規定 13 リードジェネレーション 14 Webセミナー・リード獲得パッケージ 19 Computerworld Deep Dive 20 Targeting Mail 25 Targeting Mail以外のメール配信サービス一覧 29 メール広告原稿入稿規定 30 月刊CIO Magazine 32 雑誌広告原稿入稿規定 34 ●広告掲載基準・入稿規定 (全媒体共通) 35 201013月版 ●リードジェネレーションサービス ●メール媒体 ●雑誌媒体

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  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected]

    Media Guide[]

    IDG 1Online

    CIO Online 2Computerworld.jp 5

    Online 11Online 12

    FLASH 13

    14Web 19

    Computerworld Deep Dive 20

    Targeting Mail 25Targeting Mail 29

    30

    CIO Magazine 32 34

    35

    201013

  • Draw Up : 2009119Latest up : December 21, 2010IDG

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    IDGIT

    IT95

    922ITIT

    450Web200

  • Draw Up : 2009119Latest up : December 21, 2010IDG

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    CIOOnline

    CIO

    CIOIT

    IT

    CIOSTRATEGY

    ITTECHNOLOGY

    CIO

    800,000 PV

    80,000 UU

    20108

    http://www.ciojp.com/

    ITCIOIT

    -

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    CIOOnline

    http://www.ciojp.com/

    3%2%5%

    12%

    7%

    27%10%

    21%

    13%

    5,000

    500011101050501001005005001,0001,00011

    20108

    17%

    12%

    25%16%

    12%

    18%

    28%

    6%

    17%9%

    21%

    19%149

    5099

    100499

    500999

    10004999

    5000

    27%

    28%

    27%

    18%

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    STRATEGY ViewCIO ITROI IT IT

    Technology ViewITSaaSITBCMERPSCMCRMSOAWebLinuxBIB2Be ITIT

    CASE FILEIndustry Review3

    imp CTR()

    72890TOPNEWSCIO InterviewCase FileSTRATEGY VIEWTECHNOLOGY VIEW

    325,000 130,000 1 1 0.08%

    300250 TOPNEWSCIO InterviewCase FileSTRATEGY VIEWTECHNOLOGY VIEW

    390,000 130,000 1 2 0.12%

    - 300250 325,000 130,000 1 4 0.05%

    46860 TOPSTRATEGY VIEW-TOPTECHNOLOGY VIEW- TOP 110,000 22,000 1 1 0.20%

    301TOPSTRATEGY VIEW-TOPTECHNOLOGY VIEW- TOP 75,000 22,000 1 4 0.07%

    160160160TOPNEWSCIO InterviewCase File STRATEGY VIEW-TOPTECHNOLOGY VIEW- TOP

    55,000 22,000 1 5 0.25%

    CIO Online

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 5

    Computerworld.jp

    ITIDG

    33ITCompurterworld

    IT

    1

    2,000,000 PV

    400,000 UU

    26,00020108

    http://www.computerworld.jp/

    IDG

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 6

    16%

    4%

    21%

    13%

    27%

    19% 149

    5099

    100499

    500999

    1,0004,999

    5,000

    11%1%

    10%

    10%

    8%

    19%

    10%

    17%

    14%5,000

    5,00011101050501001005005001,0001,00011

    8%3%

    22%

    21%

    21%

    25%

    10%

    39%34%

    17%

    Computerworld.jp

    http://www.computerworld.jp/

    20108

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 7

    imp CTR()

    TOP72890 TOP 240,000 120,000 1 1 0.07%

    72890

    56,000 28,000 1 1 0.07% 78,000 39,000 1 1 0.07%

    28,000 14,000 1 1 0.08% 28,000 14,000 1 1 0.08%

    28,000 14,000 1 1 0.08% 88,000 44,000 1 1 0.07%

    TOP 546,000 273,000 1 1 0.08%

    TOP300250 TOP 240,000 120,000 1 2 0.06%

    300250

    56,000 28,000 1 2 0.06% 78,000 39,000 1 2 0.06%

    28,000 14,000 1 2 0.06% 28,000 14,000 1 2 0.08%

    28,000 14,000 1 2 0.08% 88,000 44,000 1 2 0.07%

    TOP 546,000 273,000 1 2 0.07%

    200200TTOP

    OPNews + 80,000 70,000 1 1 0.08%

    TOP35 Top 50,000 70,000 1 10 0.04%

    50,000 1 10 0.04%35 NewsTOP

    Computerworld.jp

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 8

    Computerworld.jp Zones

    Coputerworld.jp

    ComputerworldSpecial

    IDG

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 9

    imp

    Computerworld Zones72890300250

    ComputerworldZonesTOP 1,000,000 1

    ZonesTOP ZonesTOPComputerworldTODAY5ComputerworldWEEKLY2385

    ALTTOP

    ITEAIITILITSLASLMWebSEOITITASPGIS

    SOA.NetJavaWebEclipseXMLUMLIT

    PCMacintoshDVD

    LANOSRFID

    RDBXML-DBSANNASWebILMIP

    M&A

    SSL

    ITCPUWindowsLinuxMacOSVistaOSEA

    SOXERPCRMB2BeB2CPLMPDMCADCAMCAE

    OSWANIPIP-PBXQoSVPNIPIPv6VoIPTCP/IPP2P

    Computerworld.jp Zones

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 10

    imp

    Computerworld Zones72890300250

    ComputerworldZonesTOP 1,000,000 1

    ZonesTOP ZonesTOPComputerworldTODAY5ComputerworldWEEKLY2385

    ALTTOP

    IT/IT

    SaaSCRMWindows Server

    IT

    Windows Server

    INTEROP CHANNEL

    Computerworld.jp Zones

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 11

    Computerworld.jp

    Computerworld.jp Topics

    PR

    Computerworld Special 1,600+ 1 600,000

    Computerworld.jp TOP 35impComputerworld WEEKLY 52.62Computerworld TODAY 565IDG update 121Computerworld Special

    3,200+ 1 900,000

    Computerworld Special

    PV

    300250110,0002

    ComputerworldSpecial

    72890200,000

    Computerworld.jp Topics

    35,000PV15,000PV22,000PV

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 12

    Online

    800 200,000

    1,600 300,000

    3,200 500,000

    CMS 150,000

    IDG PDF 150,000

    Deep DiveIDG PDF 250,000

    CIO Magazine 1 150,000

    1.Online

    2.2

    Deep DiveP20-24

    160070,000-

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    72890 FLASHgif 40KB 11

    300250 FLASHgif 40KB 11

    351 11

    200200 FLASHgif 30KB 11

    Online

    72890 FLASHj pggif 40KB 11

    300250 FLASHj pggif 40KB 11

    46860 FLASHj pggif 40KB 11

    301 11

    160 160160 FLASHj pggif 25KB 11

    518 _32 FlashGIFJPEGFlash //0 FlashGIFJPEG Flash

    Online

  • Draw Up : 2009119Latest up : December 21, 2010IDG

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    1. swf2. fla

    3. gif4. html

    5. 16. 2

    flaFLASH9MXMX20048 CS4CS swfFlash Player 9

    Flash

    ActionScript

    CIO Online Computerworld

    Flash

    1218

    FlashJASRAC

    OFF

    Flash

    URL 1URL

    GetURL

    11

    OSWindowsIE6.0Flash Player 9

    Flashgif

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    Online

  • Draw Up : 2009119Latest up : December 21, 2010

    IDGTEL03-5447-8848 FAX:03-5447-8849 [email protected] 15

    3 2

    100100

    IT100/3250/53125 100pdf4MB504002

    30 1 2 40

    50 2 2 60

    100 3 2 100

    250 5 2 200

    etc

  • Draw Up : 2009119Latest up : December 21, 2010

    IDGTEL03-5447-8848 FAX:03-5447-8849 [email protected] 16

    PR

    2PR

    PR

    PR50

    2 2 100 1,600PR

    PR100

    3 2 140 1,600PR

    PR250

    5 2 240 1,600PR

    CIO Online Computerworld.jp

    pdf4MB50400 2PR

  • Draw Up : 2009119Latest up : December 21, 2010

    IDGTEL03-5447-8848 FAX:03-5447-8849 [email protected] 17

    IT

    100pdf4MB50400

    3 1 3 10

    6 1 6 18

    1 1 30

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    31

    31

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 18

    2W 2W 21W

    Computerworld.jpIDG

    pdf

    A46-8A42

    3

    100

    1 3 180

  • Draw Up : 2009119Latest up : December 21, 2010IDG

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    10%2 20% 20%

    A 80

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    A 80

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    20% 30%

    IDG

  • Draw Up : 2009119Latest up : December 21, 2010IDG

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    Web

    MTG

    Live

    VideoComputerworld

    21.52

    Presentation

    Web

    602

    Q&A

    Web

    IDG

    1

    230

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 21

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 22

    Computerworld DeepDive

    1 2 3 PDFDL4 IDGeBook5 2

    Computerworld 201011pdfDeep DiveIT

    Deep DiveDeep Dive Sponsor

    Deep Dive Sponsor

    NEW

  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected]

    Computerworld DeepDive

    23

    PDF3

    DLDeep Dive

    DL

    DLIDGFujisan

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    Deep DiveXXXXX

    Deep DiveYYYYY

    Deep DiveZZZZZ

    PDFComputerworld

    Deep DiveZZZZZ

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    IDG DL

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  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 24

    PDF

    Computerworld DeepDive

    100 160Computerworld WEEKLY Mail

    Computerworld TODAY Mail

    Deep Dive

    Deep DiveComputerworld.jp

    DeepDiveDL

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    Computerworld.jp

    Computerworld Mail

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  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 25

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  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 26

    Targeting MailIDGIT

    120,0008%412%16%/18%

    IDGDMFAX DMIDG http://www.idg.co.jp/policy/

    1. 2. 3. /4. 5. 6. 7. Web 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23.

    1. 2. 3. 4. 5. 6. 7. 8. 9. ISP10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33.

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  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected]

    121991IT

    IDGITEmailDM

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    27

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    8%

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  • Draw Up : 2009119Latest up : December 21, 2010IDG

    TEL03-5447-8848 FAX:03-5447-8849 [email protected] 28

    2

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  • Draw Up : 2009119Latest up : December 21, 2010IDG

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    ()

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    500 1,200,000

    1,000 2,200,000

    1,500 3,000,000

    100 1,500,000

    200 2,800,000

    300 3,900,000

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    Page

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  • Draw Up : 2009119Latest up : December 21, 2010IDG

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    TargetingMail

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    CIO CIO MagazineIDG

    10,600

    385 (3) 300,000

    3810 (2) 200,000 (1) 150,000

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    Computerworld TODAYITIDG

    6,500

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    URLURL

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  • Draw Up : 2009119Latest up : December 21, 2010IDG

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    [CIO] 2009.11.13

    CIO Online Special /Web

    CIOCIO Magazine

    ================================================================CIO Online Special================================================================ITVantage 11

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    IThttp://www.ciojp.com/contents/?id=000000005875;t=0

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    ITVantage 11ITIThttp://www.idg.co.jp/click/location.cgi?cwg11_wp2

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    _____________________________________I N F O R M A T I O NURLURL:

    https://blue.tricorn.net/idgjapan/oneupd3.x?u=989312&s=40e2a9282d96e3feb3cc5ac44210ba89URL7

    URL http://blue.tricorn.net/idgjapan/pw3.x

    URLURL http://blue.tricorn.net/idgjapan/updinput3.x

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    IDG108-0074 2-18-10 IDG113-0033 3-4-6 mailto:[email protected] mailto:[email protected] 2000-2009 IDG Japan, Inc

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  • Draw Up : 2009119Latest up : December 21, 2010IDG

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    CIOMagazine

    CIO Magazine

    2000515

    28

    A4277mm210mm

    6,00020108

    CIOIT

    CIO

    11,490

    4C mm 1 6 12

    4 264200 1,444,000 1,371,800 1,299,600

    3 277210 1,000,000 950,000 900,000

    3 277420 1,960,000 1,862,000 1,764,000

    2 277420 2,350,000 2,232,500 2,115,000

    22 277420 2,156,000 2,048,200 1,940,400

    32 277420 2,050,000 1,947,500 1,845,000

    277420 2,200,000 2,090,000 1,980,000

    277210 1,000,000 950,000 900,000

    1 277210 1,000,000 950,000 900,000

    1 277210 960,000 912,000 864,000

    1/3 25055 480,000 456,000 432,000

    1C mm 1 6 12

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    1/2 120180 380,000 361,000 342,000

    21IT

    CIO Magazine

    ITCIO14

    ITCIOIT

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    80

    34

    CIOMagazine

    IT!!CIO Magazine

    CIOMagazine6,000

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    1

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    40

    40 40 35 25

  • Draw Up : 2009119Latest up : December 21, 2010IDG

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    ///

    1. 2. 3. 4. 5. 6. 7. 8. 9. IDG

    Media Guide[] 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37