Ignacio Villaseñor +ENTREPRENEUR + INNOVATOR + SPEAKER + CONSULTANT+

Speaker Media Kit, 2015

PROFESSIONAL SPEAKER

Delivering agile content

for your audience

T o l e a r n m o r e , v i s i t w w w . t e n t a k l o . w i x . c o m / i n n o v a t i o n

¡Hola! I’m Ignacio.

Thanks for considering me as a speaker for your

event.

I’ve put together this speaker kit so you can get to

know me better.

MY MISSION:

Helping individuals and companies apply creativity and

innovation in their daily lives and business operations to

deliver and capture greater value.

MY PURPOSE:

Seek knowledge constantly and push the boundaries of

imagination in search of better solutions and improved

quality of life.

INTERNATIONAL WORK

…AND LOOKING FORWARD TO ADD

MORE PINS TO THE MAP!

I bring 7 years of experience across different

industries combining rigorous analytical

thinking with creative methodologies, which

results in fresh and innovative perspectives

to shake things up and challenge the status

quo.

My hybrid formation (engineering + business)

means not just plans, but successful

implementations. I work across corporate

levels and use change management

strategies to inject the required energy and

open-mindedness to achieve Business

Transformation.

FOOD RETAIL

BANKING

MINING

PAINT & COATINGS

PHARMACEUTICALS

OIL & GAS

AGROBUSINESS

FMCGs

INDUSTRY EXPERIENCE

CLIENTS I’VE WORKED WITH

SPEAKING EXPERIENCE

My talks focus around three main areas, those in which I have the most

experience and am constantly updating my skills and developing new knowledge

in order to provide relevant content that is of value to my audiences.

CONFERENCES // WORKSHIOPS // PANELS

Innovation & Entrepreneurship

Sales &

Business Models

Branding & Marketing

PERSONAL BUSINESS MODEL: STRATEGIES TO MONETIZE YOUR PERSONAL BRANDOne of my original talks, continuously being updated. This talk promotes the idea of seeing yourself as the owner and CEO of your own company, ME INC.

We cover the 3 key ideas: Blue Ocean Strategy (creating new uncontested markets and making competition irrelevant), how to use your unique personal

traits to stand out from the crowd, and potentiating your personal brand into passive income streams for financial independence. Case Study: chef Ferran

Adria and el Bulli restaurant.

BRANDING 2.0: ENGAGING EMOTIONS AND SENSES TO BUILD AN UNFORGETTABLE BRANDHow does your brand smell like? If it were a person, what would she be like? How to use Archetypes, a psychology concept, and your five senses to

strengthen your brand and create stronger customer emotional attachment and brand loyalty.

CLUSTERS: A CO-BRANDING TOOL TO PROMOTE ECONOMIC DEVELOPMENTIs there a recipe to create the next Silicon Valley? Governments and private industry are increasingly incorporating cluster policy and new ideas such as Open

Innovation into their management systems to attract the world’s best talent, increase quality of life and incentivize the emergence of ecosystems of innovation.

SALES MASTERY: SUCCESS STORIES FROM TOP SALES PROFESSIONALSWhat separates the top 5% of salespeople making millions every year from the rest? This talk covers some of the techniques, strategies and philosophies

behind the success of some of the best-known masters of sales sure to inspire you and make a difference in your life. Regardless if you’re working directly in

sales or not, all of us are selling something all the time. Becoming more persuasive and getting your message across will help you move up in your career

and personal life.

SECRETS FROM THE FASHION & LUXURY INDUSTRIES TO MAKE YOUR BUSINESS SHINEThe fashion and luxury industries are a completely different breed of animal, with their own business models, marketing and sales strategies. How are they

able to push new product lines consistently throughout the year? How do they manage to differentiate themselves from the competition? How do they

convince customers to pay premium prices for their products?

SUMMARY OF TALKS

Improvisation and Humorous

Speech Competition

– Barcelona, 2013

Graduation Ceremony for

Masters Programmes

– Barcelona, 2013

Marketing &

Business Symposium

– Monclova, 2015

EIT Alumni Business

Idea Pitch Session

– Budapest, 2013

RECENT SPEAKING EVENTSCORPORATE EVENTS // BUSINESS SCHOOL GRADUATIONS // SYMPOSIUMS // COMPETITIONS

MY SPEAKING FORMULA

INSPIRE WITH

STORIES

CAPTIVATE WITH

CUSTOMIZED CONTENT

TEACH WITH

EXAMPLES

ENTERTAIN WITH

HUMOUR

ENGAGE WITH

QUESTIONS

The formula is not a secret.

The magic is in the chemistry!

A SORT OF LATIN GENGHIS KHANIn a today’s world, you need a global vision and adaptability. I was born and

raised in Mexico until I left my home when I was 16 and spent 12 years

working, studying but above all, living abroad in places like Montreal, Paris,

Barcelona, Tel Aviv, Helsinki, San Juan and Santo Domingo. I learned a

great many deal of things from different cultures and made them my own.

That includes dancing salsa and bachata. Let’s spice things up.

WHY YOU SHOULD PICK MEAll good speakers are experts in their fields, customize their talks, interact with the audience and help

promote the event (or at least they should). Ultimately, it’s their personalities and values that make them

stand out, and here’s why you’ll want to hangout with me before and after the conference:

THE TALENTED MR. VILLASEÑORThroughout my travels, I’ve worked as a cowboy, coal miner, pharmaceutical

salesmen, painter, high school teacher, supermarket merchandiser and

government policy advisor, just to name a few. My greatest learnings from

these experiences were been open-mindedness to new ideas and greater

empathy towards other people.

I’M A GREAT LISTENERThis is probably a weird thing to say for a speaker, but it’s true for me. I like

to listen before I speak and when I do speak, it’s because I have something

important to say. I even listen while I’m talking, reading people’s mood and

adapting accordingly. You can expect pragmatism and straight shooting

from me. Life is too short for monologues. Lets go out and do things.

DON’T JUST TAKE MY WORD FOR IT

Ignacio has great knowledge about innovation strategies and methodologies applied to business. We

were very satisfied with his work for KIC InnoEnergy on innovation strategies applied to the coal thermal

electric sector in Spain.

- Mikel Lasa, Managing Director at KIC InnoEnergy Iberia

Sharp, efficient, witty. Ignacio brings the rare combination of highly creative and at the same time

structured mind to every project he deals with. He is straightforward, pragmatic and 100% reliable.

- David Blum, Business Development Manager at Splio

Ignacio demonstrated great ability to convey complex and novel ideas in a comprehensive manner.

- Ivanka Visnjic, Business Models Project Lead at Cambridge Service Alliance and Professor at ESADE

Ignacio is highly creative in the implementation of solutions adequate for the client needs and the project.

- Rafael Ortíz Monsivais, Caribbean Operations Director at the London Consulting Group

Ignacio is an innovator, constantly seeking for creative and challenging solutions and generally thinking

outside the box. He is a fun person and has a sense of humour that creates a work environment of trust

and high productivity

- Fernando de la Vega, Manager at Shell, Dominican Republic

I recommend Ignacio Villaseñor’s conference, since I met him as a speaker at the MarkT Marketing and

Business Symposium, which took place in Monclova, México. I enjoyed his talk about “Personal

Business Model”, given that he touched upon the subject of Personal Branding from an unconventional

angle, he projects his passion on the subject and knowledge about it.

- Miguel Moya, Speaker, Social Media Strategist and Brand Consultant

WHAT PEOPLE SAY ABOUT ME

My standard speaking fee is

$2,200 USD+ travel expenses and hotel accommodation

INVESTMENT

However, I’m open to other arrangements

depending on the ‘ask’, location, and time

requirements. Get in touch and lets discus

s your event needs.

Perhaps you can make me an offer I can’t

refuse!

Q: DO YOU CUSTOMIZE EACH TALK?

A: Most of the content in my talks contain consistent material that has been well-received by the

audiences. However, no two talks are alike. Each talk is customized to meet the specific needs of the

audience and event organizers.

Q: HOW LONG ARE YOUR TALKS?

A: The typical duration ranges between 20 to 60 minutes, including some time for Q&A at the end.

However, I can accommodate shorter TED-style talks of about 10 minutes that are punchy, concise, and

powerful. I also have experience participating in interactive workshops as a moderator, facilitating the

discussion between the participants

Q: HOW LONG DO YOU STICK AROUND?

A: I like to be present both before and after the talk, so as to interact with the audience and fellow

speakers. This enriches the experience for everybody and lets you build stronger connections with the

people you meet. You never know what might come out of a conversation while having coffee.

Q: HOW MANY TALKS DO YOU GIVE EACH YEAR?

A: I am involved in a few ventures, work independently doing consulting for clients, teach marketing and

am constantly taking courses to stay up-to-date with the latest industry and business trends. Therefore, I

typically limit myself to 20 -25 events per year. This way I can focus on only those in which I am most

passionate about and will be able to deliver the greatest value to the audience. So, I recommend

contacting me at least one month in anticipation.

Q: WHAT’S YOUR DELIVERY STYLE?

A: I’m not your typical speaker. I like my presentations to be highly visual (you will likely never see more

than a few lines of text on my slides). I abhor presentations stuffed with bullet point lists. Instead, I follow a

Storytelling approach to engage the audience in a journey and capture their attention from beginning to

end. I strive to strike a balance between being educational, inspirational, actionable and humorous.

FAQs

Q: HOW FAR WILL YOU TRAVEL?

A: I’m located near Monterrey, Mexico, but I love travelling, so I will pretty much go anywhere in the world

provided my travel and accommodation expenses are taken care of by the event organizers (business

class for international flights, economy within Mexico and the US).

Q: ARE YOU RIGHT FOR MY AUDIENCE?

A: If you’re reading this, odds are it’s because you were referred to me, saw me speak before or

discovered me through social media. The fact that you’re thinking of inquiring about my speaking services

suggests you believe I will be a good fit with a good message for your audience. Rest assured that I will

diligently study your company, the event’s goal and core audience in order to better understand what’s

required and customize my talk to ensure everyone walks away feeling inspired and smarter than when

they first walked in.

Q: WHAT’S YOUR PERSONAL AGENDA?

A: My main focus is to deliver an inspiring talk and leave the audience with new knowledge and ready for

action. I consider it a success if you succeed and the audience is satisfied. My benefit will come in the form

of referrals.

Q: WILL YOU HELP PROMOTING THE EVENT?

A: Of course! One of the advantages of booking me as your speaker is that I have a vast network

spreading across Latin America, North America and Europe. I have 4 strong “nodes” in my network:

Montreal, Barcelona, Monterrey and Mexico City. My connections range from Top Business Schools

graduates, to Engineering Professionals in the Oil & Gas, Construction and Chemicals industries, to

Management Consultants working with Fortune 500 companies. You can be sure I will spread the message

through my social networks.

MORE FAQs

Still want more information? Drop me a line or give me a ring!

Ignacio VillaseñorENTREPRENEUR + INNOVATOR + SPEAKER + CONSULTANT

@don_ignatius /in/ignaciovs

ignacio. ivs@gmai l .com

T o l e a r n m o r e , v i s i t w w w . t e n t a k l o . w i x . c o m / i n n o v a t i o n

BOOK IGNACIO FOR YOUR NEXT EVENT