igniting user-centered design thinking at doe: challenges and lessons learned

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Wendy Littman UX Consultant, TecEd User Focus 2014 Igniting User-Center Design Thinking at D Challenges and Lesso Learned

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How to create a new culture of User Centered Design from User Focus 2014 in Washington DC

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Page 1: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Wendy Littman UX Consultant, TecEd User Focus 2014

Igniting User-Centered Design Thinking at DOE:Challenges and Lessons Learned

Page 2: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

The wild, wild west…

Page 3: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Roping them in…

Credit: Wikipedia

Page 4: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Usability at EERE is born

Page 5: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Interested in institutionalizing UCD?

Helped your organization embrace UCD?

Helped an organization as a UX consultant?

Show of hands

Page 6: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Tip 1: Know your organization

To decide if an organization is a good fit for institutionalizing UCD, ask yourself:

How stable is the organization? Is it motivated to fix problems? How open is it to embracing change? How is Web funding allocated?

Page 7: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Tip 2: Find a champion.

Shows value of UCD in a persuasive way.

Understands how UCD fits current development process.

Can identify and address pockets of resistance.

Can direct resources.

Can keep the initiative moving long term.

Page 8: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Tip 3: Find the right wake-up call

Examples of useful wake-up calls:

Capitalizing on a product launch that bombs.

Sharing case studies from other groups going through UCD.

Having an expert review conducted.

Showing user click patterns.

Conducting a pilot usability study.

Page 9: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Tip 4: Partner with a UX consultant

UX consultants can help: Decide on a strategy. Invoke “outside authority.” Train staff on UX processes. Provide examples,

templates, and standards. Assist with overflow UX

work.

Look for consultants who: Are leaders in their field. Are a good cultural fit. Enjoy mentoring. Are easy to work with. Are experienced helping

organizations with UCD.

Page 10: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Tip 4: Partner with a UX consultant

No budget? Look for: Training/mentoring through groups

like UXPA. Free testing programs like First

Fridays. UX materials available online, such as

through usability.gov.

Page 11: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Tip 5: Grow top-down AND bottom-up

“Usability should not reside within a single group or team. In order to succeed, usability must permeate the entire organization and become part of the system.”

- Eric Schaffer, Institutionalization of Usability

Page 12: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Tip 6: Awareness first – then rules

Credit: Alan@flickr

Page 13: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Tip 7: Put an infrastructure in place

Consider providing:

Knowledge and skills training

Rules, standards, and processes

Templates and examples Analysis and design tools Testing facilities

http://www.eere.energy.gov/communicationstandards/analysis_usability.html

Page 14: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

Additional resources

Page 15: Igniting User-Centered Design Thinking at DOE: Challenges and Lessons Learned

?Wendy LittmanTecEd, Inc.

571-246-1588Email: [email protected]/in/wendylittman/