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22nd Feb 2010

1. Drinkaware.ie

One too many: Interesting/ harrowing campaign as part of

drinkaware.ieWith Rag week looming Drinkaware took over college bathroom floors, using images of passed out students

to demonstrate the effects of one too many!

1. drinkaware.ie

2. Russian Ice-Cream satire

‘Chocolate in Vanilla ‘ is flavour of the week. A Russian ice cream company capitalize (a bit late in the day) on

the Obama inauguration…clever play on words. The company behind this ad claims to be "celebrating the fact there is a black president in the White House.“

Could be seen as thinking of obama as a ‘fad’ though…

2. Russian ice-cream satire

3. Quiet at the library

As both books and classic red phone booths are becoming a thing of the past, a village in Somerset, England has merged the two rare commodities.

The bright red old phone booth was purchased for just 1 pound and remodeled as the smallest library in the world. Residents line up to swap their already read books for new ones left by other patrons. Over 100 books and a

variety of movies and music CDs are available at this tiny library.

3. Quiet at the library

4. Timetabling brands

We’ve mapped media habits based on time of day before but never mapped

brands based on time of day…An interesting way of looking at a

certain target audience and how to get to them

5. Timetabling brands

5. Website of mth – templatemonster.com

Template monster is brilliant and saves on the expensive set up fees of new websites…hundreds of categories and styles for less than $70 as long as you don’t want to be the only

one!!

5. Website of the mth – templatemonster.com