Full Service Marketing Solutionsfor Not-for-Profit Organisations.

IMA specialises in looking after the requirements ofclients in this sector. The section is managed byAlison Keaton, an Account Director with over twentyyears experience in both the Third and commercialsectors. Alison has worked her way up through theadvertising industry through print/production, directmail management, media buying and accountmanagement at McCann-Erickson, MBNA Bank,Sovereign Creative Marketing, and MDA:Creative.Alison now heads up the not-for-profit sector withinIMA Group.

Not-for-Profit Organisations

Headed up by Mike Diver, our ultra-modern

design studio embraces the very latest in

digital artworking technology, to produce

above and below-the-line advertising,

marketing and promotional material for

a diverse client base, including many

blue-chip companies and organisations.

Mike joined the IMA team in 1984 straight

from college, beginning his career behind a

drawing board as a paste-up artist, before entering the digital age as an Apple Mac Operator. From there, he quickly

moved through the ranks to become Studio Manager in 1993.

Since then, Mike has always been diligent in staying one step ahead of the game regarding change and development

within the industry, whilst his enviable design and artworking experience, both traditional and computer-generated,

enables him to approach and fulfil every brief the studio receives with consummate professionalism, a keen eye for

detail and total dedication across the board.

1/ Brochure for Adlington Hall in Cheshire2/ Poster for Ataxia UK

Design Studio

Electronic Media

Our electronic media business is headed up by Alistair Wheeler.

Alistair founded IMA’s Electronic Media department in 1996 after ten years experience working in Public Relations

and Marketing Consultancy. He is responsible for all client/project direction, working with nominated managers

on individual projects. Like the rest of the Electronic Media team, Alistair has experience in core web authoring

technologies, and specialises in the design, development and integration of web/database solutions. His

marketing background means that he is ideally placed to advise clients on developing the sales and promotional

potential of their websites while taking the necessary technical considerations into account.

Public & Press RelationsIMA PR is headed up by Emma Sadler who is responsiblefor handling various clients’ PR requirements acrossdifferent sectors, creating successful business-to-businessand consumer media campaigns.

Emma joined IMA PR after graduating with a degree inEnglish in 2001. She has developed as part of the teamand now takes the main responsibility for managing anddeveloping existing and new PR clients within thebusiness, working on co-ordinated projects with other in-house teams. She has established many contactswithin the trade and consumer media and works closelywith editorial teams on behalf of her clients to achievegood working relationships to generate positive columninches on an ongoing basis.

She also works directly with each client to co-ordinate allpress and public relations campaigns, to help create andcommunicate all relevant and interesting news and todeliver key messages as part of a client’s ongoing strategy.

Recent PR campaigns include: Landmark Wholesale – re-launch of its brand and ongoing PR presence, A-Safe

Safety Barrier Specialist – raising profilewithin the trade, Coeliac UK

Charity– rebranding andtargeting new audiences, the

Federation of WholesaleDistributors’ ‘My Shop IsYour Shop’ campaign –working with national andlocal press to promote

campaigns and raiseawareness.

Cunard sponsors Liverpool Seafarers Centre

Registered charity Liverpool Seafarers Centre haslaunched an awareness campaign to tell Merseysidersabout the plight of seafarers and the work that is carriedout at the Liverpool Seafarers Centre in Waterloo.

The Charity is delighted to announce that legendaryshipping line, Cunard, is sponsoring the initiative andwelcomes the support and recognition from the mostfamous ocean liners in the world.

Cunard’s links with Liverpool are legendary – thecompany’s first ever passenger service set sail fromLiverpool 170 years ago in 1840, and the Cunard nameis still held in great esteem and affection on Merseyside.

There has been a mission to seafarers in Liverpool since1856, and the recently refurbished centre – now theLiverpool Seafarers Centre – continues to work tirelesslyto make a difference to the lives of thousands ofseafarers from all over the world, continuing the longtradition of Liverpudlian hospitality.

John Wilson, Chief Exec of Liverpool Seafarers Centreexplained: “With Cunard’s support, the Centre cancontinue to provide respite from life on board ship formany, and we are extremely grateful to Cunard for thehelp and support we have received. It is wonderful torenew the old friendship between Cunard and Liverpoolin such a worthwhile cause”.

Photography

Photography is a highly important part of the portfolio

of services we offer. IMA has a custom-built studio,

equipped with the very latest networked digital imaging

equipment and spacious enough for almost any

photographic requirement. Photography is headed up

by Alan Simpson, who has considerable experience in

many different areas of photography, including food,

fashion, PR and industrial.

Field Sales & Research

Over the years we have organised conferencesfeaturing internationally known speakers like HenryKissinger, Denis Healey and David Bellamy along withexhibition stands, road shows, product launches,seminars and activity days.

We can cater for all sizes of exhibition, from simple,portable pull up banners to liaising with the majorexhibitions around the world and providing graphicsfor stands. We can also film your event, which canbe used for further promotions and PR.

Amongst the company's commercial clients over theyears we can count Nisa, the Federation of WholesaleDistributors, Joseph Holt Breweries, National Tyres,Jack Brabham Racing, Makro, Buxton Water, WalkersCrisps and many more. Activities for these clientshave employed the full spectrum of our services andwe would be happy to present these if you wish.

Event management is another speciality, and one that effectively illustrates our no-nonsense professionalism andsheer versatility.

Our range of services spans all aspects of qualitative and quantitative research from desk research through to test selling.

Event Planning & Management

54 Bramhall Lane South

Bramhall, Stockport

Cheshire SK7 1AH

T: 0161 440 2770

F: 0161 440 2771

E: info@ima-group.co.uk