impact of travel and tourism

Travel & Tourism on the U.S. and State Economies

2005 Edition

Impact of

T I T L E P A G E

The mission of the Travel Industry Association of America (TIA) is torepresent the whole of the U.S. travel industry to promote and facilitateincreased travel to and within the United States. TIA's Research Departmentseeks to meet the research needs of TIA members and the travel industry bygathering, conducting, analyzing, publishing and disseminating economic,marketing and international research that articulates the economic signif-icance of the travel and tourism industry at national, state and local levels;defines the size, characteristics and growth of existing and emerging travelmarkets; and provides qualitative trend analysis and quantitative forecastsof future travel activity and impact.

This report was prepared by:

Tien X. TianDirector, Economic Research, TIA

Dr. Suzanne CookSenior Vice President, Research, TIA

2005 Travel Industry Association of America

All rights are reserved. No part of this report may be reproduced orcopied in any form or by any means (graphic, electronic, or mechanical,including photocopying, recording, taping, or information storage andretrieval systems) without the express written permission of the TravelIndustry Association of America

Confidential: This report is for use within the purchaser's organization only.Travel Industry Association data or information may not be communicatedor given to other people, organizations or to the media without priorwritten permission from the Travel Industry Association of America.

1

F O R E W O R D

September 15, 2005

Dear Colleague:

The Travel Industry Association of America (TIA) and National ChamberFoundation of the U.S. Chamber of Commerce are committed to revitalizingtravel and tourism and raising awareness of the industry’s contributions to oureconomy. To communicate the significant impact this industry has on theAmerican economy, TIA and the Chamber have produced a national andstate-by-state analysis based on TIA’s Travel Economic Impact Model (TEIM).TIA’s previous annual report, “Impact of Travel on State Economies,” will bereplaced by this new joint publication.

Our study quantifies the economic movement of the travel and tourismindustry, which was hit hard at the beginning of the decade by a number offactors, including terrorism, new security and visa policy measures, and aneconomic downturn. Today, the economy is strong and growing stronger.America and the world appear to have regained the confidence to travelagain, yet the industry still faces several tremendous challenges that cannot beignored: enhancing security measures, strengthening and improving ouraviation system, creating more effective visa policies, and ensuring taxes andfees levied on the industry are reasonable.

To demonstrate the significance of this industry, our report specifies travel andtourism development in terms of employment, spending, and taxes for each ofthe 50 states and the District of Columbia. Detailed and historical estimatesthat demonstrate the economic importance of the travel and tourism industryat the national and state level since 1999 are also provided in the report.

The Chamber and TIA have joined together to advance a broaderunderstanding of the national economic contributions made by the travel andtourism industry. We are working hard to ensure continued growth andprosperity in this critical sector of our economy.

Sincerely,

Thomas J. Donohue Roger DowPresident and CEO President and CEOU.S. Chamber of Commerce Travel Industry Association

TRAVEL INDUSTRY ASSOCIATION OF AMERICA U.S. CHAMBER OF COMMERCE

2

T A B L E O F C O N T E N T S

INTRODUCTION 3

U.S. KEY FINDINGS 4

STATE KEY FINDINGS 6

TOP STATES 8

UNITED STATES SNAPSHOT 11

STATE SNAPSHOTS 12

APPENDICES 63

DEFINITION OF THE TRAVEL AND TOURISM INDUSTRY 86

METHODOLOGY 88


3

I N T R O D U C T I O N

The Travel Industry Association of America and the U.S. Chamber of Commerce are

committed to advancing America’s travel and tourism industry. The most recent

statistics show that travel and tourism is one of the country’s largest employers with

7.3 million travel-generated jobs and a payroll of $163 billion in 2004. Travel

expenditures reached $600 billion and generated $100 billion in tax revenue for

local, state, and federal governments last year. Further, the data reveal that travel

and tourism benefits every state economy by supporting jobs, sales, and tax revenue.

The U.S. travel and tourism industry has faced significant challenges on several fronts

in recent years, including an economic slowdown and new security and visa policy

measures following the terrorist attacks of September 11. These factors led to

decreased business travel, precipitous drops in leisure travel by air, and fewer

international travelers visiting the United States.

2004 brought good news for travel and tourism, with the industry showing a

turnaround. At the national level, travel and tourism related employment,

expenditures, payroll and tax revenue were up compared to 2003. Also, there has

also been an increase in jobs generated by international travel in 2004, another

encouraging sign for the industry.

Impact of Travel and Tourism on the U.S. and State Economies, 2005 Edition provides

a snapshot of the U.S. travel and tourism industry. The first section of this report

provides an overview of the key travel and tourism industry findings at the national

level and on a state-by-state basis. The second section consists of travel and tourism

industry profiles for the United States, each of the 50 states, and the District of

Columbia. The final section provides detailed statistical appendices on travel and

tourism employment, expenditures, payroll, and tax revenues at the national and

state level since 1999.

The statistics used in this report are compiled from the Travel Industry Association of

America (TIA) annual study, Impact of Travel on State Economies, based on its

proprietary economic model, the Travel Economic Impact Model (TEIM). This model

was initially developed in 1975 for the U.S. Department of Interior. The domestic

component of the TEIM is based on national surveys conducted by TIA and other

travel-related data developed by TIA, various federal agencies, and national travel

organizations each year. Through the TEIM, TIA is able to measure travel and

tourism at the national, state, and local levels. This report also includes data from

the Department of Commerce’s Office of Travel and Tourism Industries (OTTI).


4

U . S . K E Y F I N D I N G S

Impact of Travel and Tourism on the U.S. and State Economies measures theeconomic importance of the U.S. travel and tourism industry on the U.S. economy.The industry is comprised of a number of industry sectors including lodging, foodservices, and entertainment. 2004 showed a turnaround in the travel and tourismindustry, adding jobs for the first time since 2000. However, due in large part to theeconomic slowdown and the effects of the 9/11 terrorist attacks, there were nearly160,000 fewer travel and tourism jobs in 2004 than in 1999.

U.S. TRAVEL AND TOURISM GENERATED EMPLOYMENT

The U.S. travel and tourism industry supported 7.3 million jobs in 2004.

The U.S. travel and tourism industry added 71,600 jobs between 2003 and 2004,the first increase in employment since 2000.

Employment in the U.S. travel and tourism industry fell by 156,300 jobs between1999 and 2004.

The travel and tourism industry accounted for 5.6 percent of total non-farmemployment in the United States in 2004.

The largest travel and tourism industry segment by jobs was food services,employing 2.4 million people in 2004.

The nation’s lodging industry employed 1.2 million people and theentertainment/recreation industry employed 1.1 million people in 2004.

Employment dropped in travel planning, public transportation, and general retailbetween 2003 and 2004.

Entertainment/recreation, lodging, auto transportation, and food services addedjobs between 2003 and 2004.

Employment generated by international travel jumped by 69,500 jobs between2003 and 2004, the first increase since 2000.

U.S. TRAVEL AND TOURISM GENERATED EXPENDITURES

U.S. travel and tourism generated $599 billion in expenditures in 2004.

U.S. travel and tourism expenditures increased from $542 billion in 1999 to $599billion in 2004, not adjusted for inflation.

The food services segment accounted for $131 billion in travel and tourismexpenditures in 2004, the largest industry segment.

Public transportation totaled $101 billion and lodging $94 billion in travel andtourism expenditures in 2004.

Expenditures related to international travelers rose for the first time since 2000,from $64.5 billion in 2003 to $74.8 billion in 2004. This is an encouraging signthat international visitors are beginning to return to the United States.

EXPENDITURES RELATED TO INTERNATIONAL TRAVELERS

1999 - 2004

1999 . . . . . . . . . . $74.8 B2000 . . . . . . . . . . $82.4 B2001 . . . . . . . . . . $71.9 B2002 . . . . . . . . . . $66.7 B2003 . . . . . . . . . . $64.5 B2004 . . . . . . . . . . $74.8 B

Note: In billions of current U.S. dollars

Source: Travel Industry Association of Americaand Office of Travel and Tourism Industry (OTTI),U.S. Department of Commerce


U.S. EMPLOYMENT RELATED TO TRAVEL AND TOURISM

BY SECTOR2004

Sectors EmploymentPublic Transportation . . . .946,800Auto Transportation . . . . .257,400Lodging . . . . . . . . . . . .1,211,400Food Services . . . . . . . .2,446,400Entertainment . . . . . . . .1,081,900General Retail . . . . . . . . .332,700Travel Planning . . . . . . . .170,800

Domestic Subtotal .6,447,400

International* . . . . . . . . .884,300Total . . . . . . . . . . .7,331,700

*Employment generated by international travel isnot broken down by industry sector.Data are rounded.

Source: Travel Industry Association of America andOffice of Travel and Tourism Industry (OTTI), U.S.Department of Commerce

5

U . S . K E Y F I N D I N G S

U.S. TRAVEL AND TOURISM GENERATED PAYROLL

The payroll of the U.S. travel and tourism industry totaled nearly $163 billion in2004.

Travel and tourism industry payroll rose by 2.3 percent between 2003 and 2004,not adjusted for inflation.

The largest travel and tourism segment by payroll was public transportation at $41billion in 2004, representing over one-quarter of all travel generated payroll.

U.S. TRAVEL AND TOURISM GENERATED TAX REVENUE

U.S. travel and tourism generated $99 billion in taxes in 2004. This tax revenueincludes all levels of government --- federal, state, and local.

The majority of this tax revenue was generated by domestic travel and tourism andcollected at the federal level, which received $49.2 billion in 2004.

U.S. travel and tourism generated tax revenue increased by $4.7 billion between2003 and 2004, from $94.7 billion to $99.4 billion, respectively.

International travelers generated $11.6 billion in U.S. tax revenue in 2004. Thisrepresents an increase of 12.7 percent from 2003.

OVERVIEW OF THE U.S. TRAVEL AND TOURISM INDUSTRY

1999 2000 2001 2002 2003 2004

Employment 7,487,900 7,701,200 7,595,800 7,366,300 7,260,100 7,331,700

Payroll $150 B $162 B $162 B $160 B $160 B $163 B

Expenditures $542 B $581 B $551 B $540 B $555 B $599 B

Tax Revenue $93 B $100 B $97 B $94 B $95 B $99 B

Note: Payroll, expenditures, and tax revenue are in current dollars, not adjusted for inflation.

Source: Travel Industry Association of America


6

S T A T E K E Y F I N D I N G S

Impact of Travel and Tourism on the U.S. and State Economies provides statistics ontravel and tourism generated employment, payroll, expenditures, and tax revenue forall 50 states and the District of Columbia. California led the nation by travel andtourism employment, payroll, expenditures, and tax revenue.

STATE TRAVEL AND TOURISM GENERATED EMPLOYMENT

California led the nation in travel and tourism employment, with 818,700employees, followed by second ranked Florida at 734,600 employees in 2003.

Texas, New York, and Nevada rounded out the top five states by travel andtourism employment in 2003.

Only 13 states added travel and tourism supported jobs between 2002 and 2003.

Nevada was the fastest growing travel and tourism industry state between 2002and 2003, with employment jumping by almost two percent, adding 6,500 jobs.Arizona and South Carolina were second and third, each with growth rates overone percent, adding 2,100 jobs and 1,300 jobs, respectively.

Nevada led the nation with 31 percent of its workforce in the travel and tourismindustry in 2003. Hawaii ranked second with 27 percent of its workforcesupported by travel and tourism.

STATE TRAVEL AND TOURISM GENERATED PAYROLL

California led the nation by travel and tourism industry payroll at $19.7 billion in2003, up by $78 million from $19.6 billion in 2002, not adjusted for inflation.

Florida and Texas ranked second and third nationwide by travel and tourismpayroll, with $15.4 billion and $12.2 billion, respectively, in 2003.

Alaska experienced the highest rate of growth in its travel and tourism relatedpayroll, jumping by 4.3 percent between 2002 and 2003. Arizona rankedsecond, with an 3.4 percent increase in its travel and tourism related payroll,during the same period.


7

S T A T E K E Y F I N D I N G S

STATE TRAVEL AND TOURISM GENERATED EXPENDITURES

California, Florida, and New York led the nation in travel and tourismexpenditures in 2003.

California, Florida, Nevada, and New York were the only states nationwide toexperience an increase of more than $1 billion in its travel and tourism relatedexpenditures between 2002 and 2003.

Wyoming experienced the highest rate increase in travel and tourism relatedexpenditures nationwide, with a jump of some 6.5 percent between 2002 and2003.

Missouri experienced the largest decline in travel and tourism related expenditures,falling by $160 million between 2002 and 2003.

STATE TRAVEL AND TOURISM GENERATED TAX REVENUE

California was the nation’s leading state by travel-generated tax revenue forfederal, state, and local governments in 2003, at nearly $12 billion.

Florida and New York followed California with $8.6 billion and $7.2 billion intravel generated tax revenue, respectively, in 2003.

Arizona reported the highest growth rate in travel and tourism generated taxrevenue, with an increase of 4.8 percent between 2002 and 2003.

TOP FIVE TRAVEL AND TOURISM STATES

Ranked by 22000033 22000033 22000033 22000033Employment Employment Payroll Expenditures Tax Revenue

1. California 818,700 $19.7 B $71.6 B $11.9 B

2. Florida 734,600 $15.4 B $56.3 B $8.6 B

3. Texas 518,500 $12.2 B $34.6 B $6.3 B

4. New York 378,500 $10.3 B $35.4 B $7.2 B

5. Nevada 342,700 $7.5 B $21.3 B $3.0 B



8

T O P S T A T E S

TRAVEL AND TOURISM EMPLOYMENT BY STATE2003

TRAVEL AND TOURISM EMPLOYMENT BY STATEAS A PERCENT OF THE STATE WORKFORCE

2003

Top 10 States byEmployment

Top 10 States as a Percentof the State Workforce

* Percent of the total non-farm employment.

Note: 2003 data are the most recent available at the state level. Data are rounded.


TOP 10 STATES BYEMPLOYMENT

1. California 818,7002. Florida 734,6003. Texas 518,5004. New York 378,5005. Nevada 342,7006. Illinois 297,6007. Georgia 225,8008. Pennsylvania 224,6009. Virginia 207,300

10. New Jersey 190,200

TOP 10 STATESAS A PERCENT OF THESTATE WORKFORCE*

1. Nevada 31.5%2. Hawaii 27.1%3. Wyoming 11.2%4. Florida 10.1%5. District of Columbia 8.4%6. Mississippi 8.2%7. Alaska 7.9%8. New Mexico 6.9%9. Colorado 6.6%

10. Utah 6.5%


9

T O P S T A T E S

TRAVEL AND TOURISM EMPLOYMENT GROWTH BY STATEBY GROWTH RATE

1999-2003

TRAVEL AND TOURISM PAYROLL GROWTH BY STATEBY GROWTH RATE

1999-2003

Top 10 States byEmployment Growth Rate

Top 10 States by Payroll Growth Rate

Note: 2003 data are the most recent available at the state level. Payroll isnot adjusted for inflation. Data are rounded.


TOP 10 STATES BY EMPLOYMENT GROWTH

1. Wyoming 6.9%2. District of Columbia 3.5%3. West Virginia 3.1%4. Alaska 2.8%5. Delaware 2.3%6. Maryland 2.3%7. Rhode Island 2.0%8. Kentucky 1.9%9. South Carolina 1.7%

10. Tennessee 1.7%

TOP 10 STATES BY PAYROLL GROWTH

1. Wyoming 20.3%2. Alaska 17.5%3. Utah 14.7%4. Rhode Island 13.2%5. West Virginia 12.3%6. Kentucky 12.2%7. Montana 11.8%8. Maryland 11.8%9. South Dakota 11.5%

10. North Dakota 11.2%


10

T O P S T A T E S

TRAVEL AND TOURISM TAX REVENUE GROWTH BY STATEBY GROWTH RATE

1999-2003

Top 10 States by Expenditures Growth Rate

Top 10 States by Tax Revenue Growth Rate

Note: 2003 data are the most recent available at the state level. Data arenot adjusted for inflation. Data are rounded.


TOP 10 STATES BY EXPENDITURES GROWTH

1. Wyoming 18.2%2. New Hampshire 14.8%3. Maryland 13.3%4. North Dakota 12.2%5. Montana 11.1%6. West Virginia 10.8%7. New Mexico 10.3%8. Delaware 10.2%9. Louisiana 9.7%

10. Kansas 9.5%

TOP 10 STATES BY TAX REVENUE GROWTH

1. Wyoming 14.7%2. Maryland 13.2%3. North Dakota 10.8%4. New Hampshire 10.2%5. New Mexico 9.5%6. Tennessee 9.3%7. Mississippi 9.0%8. Kentucky 8.2%9. Arkansas 8.1%

10. Maine 7.9%


TRAVEL AND TOURISM EXPENDITURES GROWTH BY STATEBY GROWTH RATE

1999-2003

24 MILLION OVERSEAS TOURISTS VISITED THE UNITED STATES IN 2004

-156,300 jobs2.1% decrease

A SNAPSHOT OF

UNITED STATES’ TRAVEL AND TOURISM INDUSTRY

TRAVEL AND TOURISMEXPENDITURES AND TAXES

11

Sources: Impact of Travel on State Economies, Travel Industry Association of America, U.S. Bureau of Labor Statistics, U.S. Bureauof the Census, U.S. Bureau of Economic Analysis, and U.S. Department of Commerce’s Office of Travel and Tourism Industries

U N I T E D S T A T E S

United

States’

Travel and

Tourism

Industry

Supported

7.3 Million

Jobs,

With $163

Billion in

Payroll

Income in

2004EXPENDITURES $599.2 B

TAX RECEIPTS BY LEVEL OF GOVERNMENTFEDERAL $49.2 B STATE $24.5 BLOCAL $14.1 B

DOMESTIC TRAVEL $87.8 B

INTERNATIONAL TRAVEL $11.6 B

TOTAL $99.4 B

EMPLOYMENT 7,331,700

AS A PERCENT OF WORKFORCE 5.6%

PAYROLL $163.3 B

TOP TRAVEL AND TOURISM SECTORS1. FOOD SERVICES 2,446,400

2. LODGING 1,211,400

3. ENTERTAINMENT/RECREATION 1,081,900

TRAVEL AND TOURISMEMPLOYMENT

TRAVEL AND TOURISMEXPENDITURES

1999 - 2004(IN BILLIONS)


1999 - 2004(IN MILLIONS)

+$57.2 billion10.6% increase

TRAVEL INDUSTRY ASSOCIATIONOF AMERICA AND U.S. CHAMBER OFCOMMERCE

for more research go to www.tia.org

50,000 OVERSEAS TOURISTS VISITED ALABAMA IN 2004

A SNAPSHOT OF

ALABAMA’S TRAVEL AND TOURISM INDUSTRY

A L A B A M A

Alabama’s

Travel and

Tourism

Industry

Supports

71,000

Jobs,

With $1.1

Billion in

Payroll

Income



12


EMPLOYMENT 71,000NATIONAL RANK 31ST

AS A PERCENT OF WORKFORCE 3.8%CONCENTRATION RANK 44TH

PAYROLL $1.1 B

TOP TRAVEL AND TOURISM SECTORS1. FOOD SERVICES 30,100

2. ENTERTAINMENT/RECREATION 14,900

3. LODGING 10,500



1999 - 2003(IN THOUSANDS)

EXPENDITURES $5.5 B

NATIONAL RANK 30TH

TAX REVENUEFEDERAL $369 M

STATE $244 M

LOCAL $96 M

DOMESTIC TRAVEL $710 M

INTERNATIONAL TRAVEL N/A

TOTAL $710 M




+$359 million6.9% increase


84,200 OVERSEAS TOURISTS VISITED ALASKA IN 2004

+600 jobs2.8% increase

A SNAPSHOT OF

ALASKA’S TRAVEL AND TOURISM INDUSTRY


13


A L A S K A

Alaska’s

Travel and

Tourism

Industry

Supports

23,700

Jobs,

With $0.7

Billion in

Payroll

Income

EXPENDITURES $1.4 B

NATIONAL RANK 48TH


STATE $30 M

LOCAL $49 M



TOTAL $254 M

EMPLOYMENT 23,700NATIONAL RANK 46TH


PAYROLL $0.7 B

TOP TRAVEL AND TOURISM SECTORS1. PUBLIC TRANSPORTATION 8,100

2. LODGING 5,700

3. FOOD SERVICES 5,300









462,100 OVERSEAS TOURISTS VISITED ARIZONA IN 2004

A SNAPSHOT OF

ARIZONA’S TRAVEL AND TOURISM INDUSTRY

A R I Z O N A

Arizona’s

Travel and

Tourism

Industry

Supports

146,300

Jobs,

With $3.2

Billion in

Payroll

Income


14




PAYROLL $3.2 B


2. LODGING 26,200

3. PUBLIC TRANSPORTATION 24,000




EXPENDITURES $10.5 B

NATIONAL RANK 17TH


STATE $524 M

LOCAL $216 M

DOMESTIC TRAVEL $1,437 M

INTERNATIONAL TRAVEL $221 M

TOTAL $1,658 M







21,800 OVERSEAS TOURISTS VISITED ARKANSAS IN 2004


A SNAPSHOT OF

ARKANSAS’ TRAVEL AND TOURISM INDUSTRY


15


A R K A N S A S

Arkansas’

Travel and

Tourism

Industry

Supports

57,300

Jobs,

With $0.9

Billion in

Payroll

Income

EXPENDITURES $4.0 B

NATIONAL RANK 37TH


STATE $228 M

LOCAL $51 M



TOTAL $599 M



PAYROLL $0.9 B



2. LODGING 8,800









3,505,100 OVERSEAS TOURISTS VISITED CALIFORNIA IN 2004

A SNAPSHOT OF

CALIFORNIA’S TRAVEL AND TOURISM INDUSTRY

C A L I F O R N I A

California’s

Travel and

Tourism

Industry

Supports

818,700

Jobs,

With $19.7

Billion in

Payroll

Income


16




PAYROLL $19.7 B


2. LODGING 158,900






NATIONAL RANK 1ST

TAX RECEIPTS BY LEVEL OF GOVERNMENTFEDERAL $5,193 M

STATE $3,172 M

LOCAL $1,770 M


INTERNATIONAL TRAVEL $1,770 M

TOTAL $11,905 M




-$1.4 billion2.0% decrease



264,900 OVERSEAS TOURISTS VISITED COLORADO IN 2004


A SNAPSHOT OF

COLORADO’S TRAVEL AND TOURISM INDUSTRY


17


C O L O R A D O

Colorado’s

Travel and

Tourism

Industry

Supports

141,100

Jobs,

With $3.1

Billion in

Payroll

Income

EXPENDITURES $9.8 B

NATIONAL RANK 18TH


STATE $405 M

LOCAL $268 M



TOTAL $2,112 M



PAYROLL $3.1 B


2. LODGING 29,300










147,900 OVERSEAS TOURISTS VISITED CONNECTICUT IN 2004

A SNAPSHOT OF

CONNECTICUT’S TRAVEL AND TOURISM INDUSTRY

C O N N E C T I C U T

Connecticut’s

Travel and

Tourism

Industry

Supports

60,700

Jobs,

With $1.4

Billion in

Payroll

Income


18




PAYROLL $1.4 B

TOP TRAVEL AND TOURISM SECTORS1. ENTERTAINMENT/RECREATION 21,200


3. LODGING 7,900




EXPENDITURES $6.9 B

NATIONAL RANK 26TH

TAX RECEIPTS BY LEVEL OF GOVERNMENTFEDERAL $549 M

STATE $393 M

LOCAL $100 M



TOTAL $1,074 M







22,500 OVERSEAS TOURISTS VISITED DELAWARE IN 2004


A SNAPSHOT OF

DELAWARE’S TRAVEL AND TOURISM INDUSTRY


19


D E L A W A R E

Delaware’s

Travel and

Tourism

Industry

Supports

14,800

Jobs,

With $0.3

Billion in

Payroll

Income

EXPENDITURES $1.1 B

NATIONAL RANK 51ST


STATE $28 M

LOCAL $16 M



TOTAL $170 M



PAYROLL $0.3 B


2. LODGING 2,600










206,300 OVERSEAS TOURISTS VISITED THE DISTRICT OF COLUMBIA IN 2004

A SNAPSHOT OF

DISTRICT OF COLUMBIA’S TRAVEL AND TOURISM INDUSTRY

DISTRICT OF COLUMBIA

District of

Columbia’s

Travel and

Tourism

Industry

Supports

56,200

Jobs,

With $1.4

Billion in

Payroll

Income


20




PAYROLL $1.4 B


2. LODGING 10,400





EXPENDITURES $5.7 B

NATIONAL RANK 29TH


STATE N/A

LOCAL $247 M



TOTAL $830 M



+1,900 jobs3.5% increase

-$51 million0.9% decrease



4,285,700 OVERSEAS TOURISTS VISITED FLORIDA IN 2004


A SNAPSHOT OF

FLORIDA’S TRAVEL AND TOURISM INDUSTRY


21


F L O R I D A

Florida’s

Travel and

Tourism

Industry

Supports

734,600

Jobs,

With $15.4

Billion in

Payroll

Income


NATIONAL RANK 2ND


STATE $1,811 M

LOCAL $1,137 M



TOTAL $8,627 M

EMPLOYMENT 734,600NATIONAL RANK 2ND


PAYROLL $15.4 B


2. LODGING 132,700










295,400 OVERSEAS TOURISTS VISITED GEORGIA IN 2004

A SNAPSHOT OF

GEORGIA’S TRAVEL AND TOURISM INDUSTRY

G E O R G I A

Georgia’s

Travel and

Tourism

Industry

Supports

225,800

Jobs,

With $6.4

Billion in

Payroll

Income


22




PAYROLL $6.4 B



3. LODGING 33,700





NATIONAL RANK 8TH


STATE $709 M

LOCAL $437 M



TOTAL $3,605 M







1,682,000 OVERSEAS TOURISTS VISITED HAWAII IN 2004


A SNAPSHOT OF

HAWAII’S TRAVEL AND TOURISM INDUSTRY


23


H A W A I I

Hawaii’s

Travel and

Tourism

Industry

Supports

153,600

Jobs,

With $3.8

Billion in

Payroll

Income


NATIONAL RANK 13TH


STATE $362 M

LOCAL $98 M



TOTAL $1,851 M


AS A PERCENT OF WORKFORCE 27.1%CONCENTRATION RANK 2ND

PAYROLL $3.8 B


2. LODGING 28,000










16,000 OVERSEAS TOURISTS VISITED IDAHO IN 2004

A SNAPSHOT OF

IDAHO’S TRAVEL AND TOURISM INDUSTRY

I D A H O

Idaho’s

Travel and

Tourism

Industry

Supports

21,900

Jobs,

With $0.4

Billion in

Payroll

Income


24



AS A PERCENT OF WORKFORCE 3.8%CONCENTRATION RANK 43RD

PAYROLL $0.4 B

TOP TRAVEL AND TOURISM SECTORS1. FOOD SERVICES .8,900

2. LODGING 4,000

3. AUTO TRANSPORTATION 3,100




EXPENDITURES $2.2 B

NATIONAL RANK 41ST


STATE $141 M

LOCAL $26 M



TOTAL $389 M



-700 jobs3.0% decrease




571,900 OVERSEAS TOURISTS VISITED ILLINOIS IN 2004


A SNAPSHOT OF

ILLINOIS’ TRAVEL AND TOURISM INDUSTRY


25


I L L I N O I S

Illinois’

Travel and

Tourism

Industry

Supports

297,600

Jobs,

With $7.6

Billion in

Payroll

Income


NATIONAL RANK 5TH


STATE $1,067 M

LOCAL $518 M



TOTAL $4,611 M



PAYROLL $7.6 B



3. LODGING 37,200









93,700 OVERSEAS TOURISTS VISITED INDIANA IN 2004

A SNAPSHOT OF

INDIANA’S TRAVEL AND TOURISM INDUSTRY

I N D I A N A

Indiana’s

Travel and

Tourism

Industry

Supports

95,200

Jobs,

With $1.7

Billion in

Payroll

Income


26




PAYROLL $1.7 B


2. LODGING 15,600





EXPENDITURES $6.9 B

NATIONAL RANK 27TH


STATE $342 M

LOCAL $131 M



TOTAL $1,075 M







30,500 OVERSEAS TOURISTS VISITED IOWA IN 2004


A SNAPSHOT OF

IOWA’S TRAVEL AND TOURISM INDUSTRY


27


I O W A

Iowa’s

Travel and

Tourism

Industry

Supports

62,100

Jobs,

With $0.9

Billion in

Payroll

Income

EXPENDITURES $4.6 B

NATIONAL RANK 33RD


STATE $263 M

LOCAL $71 M



TOTAL $659 M

EMPLOYMENT 62,100NATIONAL RANK 33RD


PAYROLL $0.9 B



3. LODGING 9,400









41,600 OVERSEAS TOURISTS VISITED KANSAS IN 2004

A SNAPSHOT OF

KANSAS’ TRAVEL AND TOURISM INDUSTRY

K A N S A S

Kansas’

Travel and

Tourism

Industry

Supports

54,600

Jobs,

With $0.9

Billion in

Payroll

Income


28




PAYROLL $0.9 B







EXPENDITURES $3.8 B

NATIONAL RANK 38TH


STATE $222 M

LOCAL $56 M



TOTAL $577 M







46,100 OVERSEAS TOURISTS VISITED KENTUCKY IN 2004


A SNAPSHOT OF

KENTUCKY’S TRAVEL AND TOURISM INDUSTRY


29


K E N T U C K Y

Kentucky's

Travel and

Tourism

Industry

Supports

84,000

Jobs,

With $1.6

Billion in

Payroll

Income

EXPENDITURES $5.4 B

NATIONAL RANK 31ST


STATE $303 M

LOCAL $92 M



TOTAL $875 M


AS A PERCENT OF WORKFORCE 4.7%CONCENTRATION RANK 31ST

PAYROLL $1.6 B


2. LODGING 15,400










159,700 OVERSEAS TOURISTS VISITED LOUISIANA IN 2004

A SNAPSHOT OF

LOUISIANA’S TRAVEL AND TOURISM INDUSTRY

L O U I S I A N A

Louisiana’s

Travel and

Tourism

Industry

Supports

119,900

Jobs,

With $2.0

Billion in

Payroll

Income


30




PAYROLL $2.0 B



3. LODGING 22,300




EXPENDITURES $9.4 B

NATIONAL RANK 19TH


STATE $392 M

LOCAL $216 M



TOTAL $1,220 M







26,600 OVERSEAS TOURISTS VISITED MAINE IN 2004


A SNAPSHOT OF

MAINE’S TRAVEL AND TOURISM INDUSTRY


31


M A I N E

Maine’s

Travel and

Tourism

Industry

Supports

28,500

Jobs,

With $0.4

Billion in

Payroll

Income

EXPENDITURES $2.0 B

NATIONAL RANK 43RD


STATE $96 M

LOCAL $41 M



TOTAL $263 M



PAYROLL $0.4 B


2. LODGING 7,000










196,500 OVERSEAS TOURISTS VISITED MARYLAND IN 2004

A SNAPSHOT OF

MARYLAND’S TRAVEL AND TOURISM INDUSTRY

M A R Y L A N D

Maryland’s

Travel and

Tourism

Industry

Supports

112,600

Jobs,

With $2.7

Billion in

Payroll

Income


32




PAYROLL $2.7 B


2. LODGING 18,800





EXPENDITURES $9.3 B

NATIONAL RANK 20TH


STATE $409 M

LOCAL $354 M



TOTAL $1,960 M




+$1,094 million13.3% increase



522,200 OVERSEAS TOURISTS VISITED MASSACHUSETTS IN 2004


A SNAPSHOT OF

MASSACHUSETTS’ TRAVEL AND TOURISM INDUSTRY


33


M A S S A C H U S E T T S

Massachusetts’

Travel and

Tourism

Industry

Supports

124,800

Jobs,

With $3.1

Billion in

Payroll

Income


NATIONAL RANK 15TH


STATE $427 M

LOCAL $248 M



TOTAL $1,899 M



PAYROLL $3.1 B


2. LODGING 25,000










231,000 OVERSEAS TOURISTS VISITED MICHIGAN IN 2004

A SNAPSHOT OF

MICHIGAN’S TRAVEL AND TOURISM INDUSTRY

M I C H I G A N

Michigan’s

Travel and

Tourism

Industry

Supports

150,500

Jobs,

With $3.4

Billion in

Payroll

Income


34




PAYROLL $3.4 B



3. LODGING 24,500





NATIONAL RANK 14TH


STATE $665 M

LOCAL $138 M



TOTAL $2,265 M







109,200 OVERSEAS TOURISTS VISITED MINNESOTA IN 2004


A SNAPSHOT OF

MINNESOTA’S TRAVEL AND TOURISM INDUSTRY


35


M I N N E S O T A

Minnesota’s

Travel and

Tourism

Industry

Supports

138,900

Jobs,

With $3.6

Billion in

Payroll

Income

EXPENDITURES $8.3 B

NATIONAL RANK 23RD


STATE $657 M

LOCAL $208 M



TOTAL $2,585 M



PAYROLL $3.6 B












15,200 OVERSEAS TOURISTS VISITED MISSISSIPPI IN 2004

A SNAPSHOT OF

MISSISSIPPI’S TRAVEL AND TOURISM INDUSTRY

M I S S I S S I P P I

Mississippi’s

Travel and

Tourism

Industry

Supports

91,800

Jobs,

With $1.7

Billion in

Payroll

Income


36




PAYROLL $1.7 B

TOP TRAVEL AND TOURISM SECTORS1. LODGING 28,600






EXPENDITURES $5.4 B

NATIONAL RANK 32ND


STATE $360 M

LOCAL $105 M



TOTAL $920 M







73,700 OVERSEAS TOURISTS VISITED MISSOURI IN 2004


A SNAPSHOT OF

MISSOURI’S TRAVEL AND TOURISM INDUSTRY


37


M I S S O U R I

Missouri’s

Travel and

Tourism

Industry

Supports

128,000

Jobs,

With $2.8

Billion in

Payroll

Income

EXPENDITURES $9.3 B

NATIONAL RANK 21ST


STATE $467 M

LOCAL $175 M



TOTAL $1,670 M



PAYROLL $2.8 B












15,600 OVERSEAS TOURISTS VISITED MONTANA IN 2004

A SNAPSHOT OF

MONTANA’S TRAVEL AND TOURISM INDUSTRY

M O N T A N A

Montana’s

Travel and

Tourism

Industry

Supports

25,800

Jobs,

With $0.4

Billion in

Payroll

Income


38




PAYROLL $0.4 B


2. LODGING 5,800





EXPENDITURES $2.1 B

NATIONAL RANK 42ND


STATE $81 M

LOCAL $24 M



TOTAL $247 M







18,200 OVERSEAS TOURISTS VISITED NEBRASKA IN 2004


A SNAPSHOT OF

NEBRASKA’S TRAVEL AND TOURISM INDUSTRY


39


N E B R A S K A

Nebraska’s

Travel and

Tourism

Industry

Supports

41,200

Jobs,

With $0.6

Billion in

Payroll

Income

EXPENDITURES $2.8 B

NATIONAL RANK 40TH


STATE $151 M

LOCAL $59 M



TOTAL $474 M



PAYROLL $0.6 B


2. LODGING 6,700










842,100 OVERSEAS TOURISTS VISITED NEVADA IN 2004

A SNAPSHOT OF

NEVADA’S TRAVEL AND TOURISM INDUSTRY

N E V A D A

Nevada’s

Travel and

Tourism

Industry

Supports

342,700

Jobs,

With $7.5

Billion in

Payroll

Income


40




PAYROLL $7.5 B



3. LODGING 35,300





NATIONAL RANK 6TH


STATE $510 M

LOCAL $654 M



TOTAL $3,033 M







39,800 OVERSEAS TOURISTS VISITED NEW HAMPSHIRE IN 2004


A SNAPSHOT OF

NEW HAMPSHIRE’S TRAVEL AND TOURISM INDUSTRY


41


N E W H A M P S H I R E

New

Hampshire’s

Travel and

Tourism

Industry

Supports

24,800

Jobs,

With $0.5

Billion in

Payroll

IncomeEXPENDITURES $2.8 B

NATIONAL RANK 39TH


STATE $24 M

LOCAL $49 M



TOTAL $265 M



PAYROLL $0.5 B


2. LODGING 5,700










512,600 OVERSEAS TOURISTS VISITED NEW JERSEY IN 2004

A SNAPSHOT OF

NEW JERSEY’S TRAVEL AND TOURISM INDUSTRY

N E W J E R S E Y

New

Jersey’s

Travel and

Tourism

Industry

Supports

190,200

Jobs,

With $4.7

Billion in

Payroll

Income


42




PAYROLL $4.7 B








NATIONAL RANK 9TH


STATE $735 M

LOCAL $366 M



TOTAL $2,787 M







138,800 OVERSEAS TOURISTS VISITED NEW MEXICO IN 2004


A SNAPSHOT OF

NEW MEXICO’S TRAVEL AND TOURISM INDUSTRY


43


N E W M E X I C O

New

Mexico’s

Travel and

Tourism

Industry

Supports

53,600

Jobs,

With $0.9

Billion in

Payroll


NATIONAL RANK 35TH


STATE $279 M

LOCAL $66 M



TOTAL $585 M



PAYROLL $0.9 B


2. LODGING 10,000










3,204,800 OVERSEAS TOURISTS VISITED NEW YORK IN 2004

A SNAPSHOT OF

NEW YORK’S TRAVEL AND TOURISM INDUSTRY

N E W Y O R K

New York’s

Travel and

Tourism

Industry

Supports

378,500

Jobs,

With $10.3

Billion in

Payroll

Income


44




PAYROLL $10.3 B


2. LODGING 65,600






NATIONAL RANK 3RD


STATE $1,135 M

LOCAL $1,759 M



TOTAL $7,182 M







161,400 OVERSEAS TOURISTS VISITED NORTH CAROLINA IN 2004


A SNAPSHOT OF

NORTH CAROLINA’S TRAVEL AND TOURISM INDUSTRY


45


N O R T H C A R O L I N A

North

Carolina’s

Travel and

Tourism

Industry

Supports

190,000

Jobs,

With $3.7

Billion in

Payroll


NATIONAL RANK 11TH


STATE $683 M

LOCAL $418 M



TOTAL $2,209 M



PAYROLL $3.7 B



3. LODGING 28,800





1999- 2002(IN THOUSANDS)




6,000 OVERSEAS TOURISTS VISITED NORTH DAKOTA IN 2004

A SNAPSHOT OF

NORTH DAKOTA’S TRAVEL AND TOURISM INDUSTRY

N O R T H D A K O T A

North

Dakota’s

Travel and

Tourism

Industry

Supports

20,200

Jobs,

With $0.3

Billion in

Payroll

Income


46




PAYROLL $0.3 B



3. LODGING 3,600




EXPENDITURES $1.2 B

NATIONAL RANK 50TH


STATE $72 M

LOCAL $108 M



TOTAL $260 M



0 jobs0% increase




166,800 OVERSEAS TOURISTS VISITED OHIO IN 2004


A SNAPSHOT OF

OHIO’S TRAVEL AND TOURISM INDUSTRY


47


O H I O

Ohio’s

Travel and

Tourism

Industry

Supports

167,900

Jobs,

With $3.1

Billion in

Payroll

Income


NATIONAL RANK 12TH


STATE $577 M

LOCAL $287 M



TOTAL $2,227 M



PAYROLL $3.1 B


2. LODGING 25,800










45,900 OVERSEAS TOURISTS VISITED OKLAHOMA IN 2004

A SNAPSHOT OF

OKLAHOMA’S TRAVEL AND TOURISM INDUSTRY

O K L A H O M A

Oklahoma’s

Travel and

Tourism

Industry

Supports

71,200

Jobs,

With $1.5

Billion in

Payroll

Income


48




PAYROLL $1.5 B







EXPENDITURES $4.2 B

NATIONAL RANK 34TH


STATE $246 M

LOCAL $106 M



TOTAL $734 M







93,000 OVERSEAS TOURISTS VISITED OREGON IN 2004


A SNAPSHOT OF

OREGON’S TRAVEL AND TOURISM INDUSTRY


49


O R E G O N

Oregon’s

Travel and

Tourism

Industry

Supports

77,500

Jobs,

With $1.4

Billion in

Payroll

Income

EXPENDITURES $5.9 B

NATIONAL RANK 28TH


STATE $150 M

LOCAL $103 M



TOTAL $872 M



PAYROLL $1.4 B


2. LODGING 18,800










270,200 OVERSEAS TOURISTS VISITED PENNSYLVANIA IN 2004

A SNAPSHOT OF

PENNSYLVANIA’S TRAVEL AND TOURISM INDUSTRY

P E N N S Y L V A N I A

Pennsylvania’s

Travel and

Tourism

Industry

Supports

224,600

Jobs,

With $5.1

Billion in

Payroll

Income


50




PAYROLL $5.1 B








NATIONAL RANK 7TH


STATE $712 M

LOCAL $272 M



TOTAL $2,792 M







34,000 OVERSEAS TOURISTS VISITED RHODE ISLAND IN 2004


A SNAPSHOT OF

RHODE ISLAND’S TRAVEL AND TOURISM INDUSTRY


51


R H O D E I S L A N D

Rhode

Island’s

Travel and

Tourism

Industry

Supports

12,600

Jobs,

With $0.3

Billion in

Payroll


NATIONAL RANK 47TH


STATE $52 M

LOCAL $19 M



TOTAL $190 M



PAYROLL $0.3 B



3. LODGING 2,300









70,700 OVERSEAS TOURISTS VISITED SOUTH CAROLINA IN 2004

A SNAPSHOT OF

SOUTH CAROLINA’S TRAVEL AND TOURISM INDUSTRY

S O U T H C A R O L I N A

South

Carolina’s

Travel and

Tourism

Industry

Supports

114,900

Jobs,

With $1.8

Billion in

Payroll

Income


52




PAYROLL $1.8 B


2. LODGING 21,100





EXPENDITURES $7.7 B

NATIONAL RANK 24TH


STATE $414 M

LOCAL $173 M



TOTAL $1,148 M


1999- 2002(IN BILLIONS)





6,600 OVERSEAS TOURISTS VISITED SOUTH DAKOTA IN 2004


A SNAPSHOT OF

SOUTH DAKOTA’S TRAVEL AND TOURISM INDUSTRY


53


S O U T H D A K O T A

South

Dakota’s

Travel and

Tourism

Industry

Supports

24,100

Jobs,

With $0.3

Billion in

Payroll


NATIONAL RANK 46TH


STATE $81 M

LOCAL $26 M



TOTAL $210 M



PAYROLL $0.3 B



3. LODGING 4,900









93,400 OVERSEAS TOURISTS VISITED TENNESSEE IN 2004

A SNAPSHOT OF

TENNESSEE’S TRAVEL AND TOURISM INDUSTRY

T E N N E S S E E

Tennessee’s

Travel and

Tourism

Industry

Supports

141,200

Jobs,

With $2.8

Billion in

Payroll

Income


54




PAYROLL $2.8 B


2. LODGING 23,000






NATIONAL RANK 16TH


STATE $567 M

LOCAL $318 M



TOTAL $1,966 M







1,696,700 OVERSEAS TOURISTS VISITED TEXAS IN 2004


A SNAPSHOT OF

TEXAS’ TRAVEL AND TOURISM INDUSTRY


55


T E X A S

Texas’

Travel and

Tourism

Industry

Supports

518,500

Jobs,

With $12.2

Billion in

Payroll

Income


NATIONAL RANK 4TH


STATE $1,411 M

LOCAL $810 M



TOTAL $6,253 M



PAYROLL $12.2 B



3. LODGING 71,300









77,900 OVERSEAS TOURISTS VISITED UTAH IN 2004

A SNAPSHOT OF

UTAH’S TRAVEL AND TOURISM INDUSTRY

U T A H

Utah’s

Travel and

Tourism

Industry

Supports

70,100

Jobs,

With $1.5

Billion in

Payroll

Income


56




PAYROLL $1.5 B



3. LODGING 11,200




EXPENDITURES $4.0 B

NATIONAL RANK 36TH


STATE $273 M

LOCAL $77 M



TOTAL $823 M







27,300 OVERSEAS TOURISTS VISITED VERMONT IN 2004


A SNAPSHOT OF

VERMONT’S TRAVEL AND TOURISM INDUSTRY


57


V E R M O N T

Vermont’s

Travel and

Tourism

Industry

Supports

18,800

Jobs,

With $0.3

Billion in

Payroll

Income

EXPENDITURES $1.4 B

NATIONAL RANK 49TH


STATE $65 M

LOCAL $34 M



TOTAL $182 M



PAYROLL $0.3 B


2. LODGING 6,200










244,600 OVERSEAS TOURISTS VISITED VIRGINIA IN 2004

A SNAPSHOT OF

VIRGINIA’S TRAVEL AND TOURISM INDUSTRY

V I R G I N I A

Virginia’s

Travel and

Tourism

Industry

Supports

207,300

Jobs,

With $4.0

Billion in

Payroll

Income


58




PAYROLL $4.0 B


2. LODGING 39,500






NATIONAL RANK 10TH


STATE $592 M

LOCAL $410 M



TOTAL $2,128 M







297,600 OVERSEAS TOURISTS VISITED WASHINGTON IN 2004


A SNAPSHOT OF

WASHINGTON’S TRAVEL AND TOURISM INDUSTRY


59


W A S H I N G T O N

Washington’s

Travel and

Tourism

Industry

Supports

102,700

Jobs,

With $2.5

Billion in

Payroll

Income

EXPENDITURES $8.8 B

NATIONAL RANK 22ND


STATE $307 M

LOCAL $146 M



TOTAL $1,542 M



PAYROLL $2.5 B


2. LODGING 20,600










9,500 OVERSEAS TOURISTS VISITED WEST VIRGINIA IN 2004

A SNAPSHOT OF

WEST VIRGINIA’S TRAVEL AND TOURISM INDUSTRY

W E S T V I R G I N I A

West

Virginia’s

Travel and

Tourism

Industry

Supports

27,000

Jobs,

With $0.4

Billion in

Payroll

Income


60




PAYROLL $0.4 B


2. LODGING 5,900





EXPENDITURES $1.8 B

NATIONAL RANK 44TH


STATE $134 M

LOCAL $28 M



TOTAL $273 M







83,800 OVERSEAS TOURISTS VISITED WISCONSIN IN 2004


A SNAPSHOT OF

WISCONSIN’S TRAVEL AND TOURISM INDUSTRY


61


W I S C O N S I N

Wisconsin’s

Travel and

Tourism

Industry

Supports

115,400

Jobs,

With $1.9

Billion in

Payroll

Income

EXPENDITURES $7.4 B

NATIONAL RANK 25TH


STATE $439 M

LOCAL $133 M



TOTAL $1,251 M



PAYROLL $1.9 B


2. LODGING 23,000










10,700 OVERSEAS TOURISTS VISITED WYOMING IN 2004

A SNAPSHOT OF

WYOMING’S TRAVEL AND TOURISM INDUSTRY

W Y O M I N G

Wyoming’s

Travel and

Tourism

Industry

Supports

28,000

Jobs,

With $0.4

Billion in

Payroll

Income


62




PAYROLL $0.4 B


2. LODGING 6,900





EXPENDITURES $1.7 B

NATIONAL RANK 45TH


STATE $58 M

LOCAL $35 M



TOTAL $216 M







63

THE TRAVEL AND TOURISMINDUSTRY

APPENDICES


64

TRAVEL AND TOURISM EMPLOYMENT AND EXPENDITURES OVERVIEW

* Employment and expenditures generated by international travel are not provided by industry sector.

Data are rounded.

Source: Travel Industry Association of America and Office of Travel and Tourism Industry, U.S.Department of Commerce


TRAVEL GENERATED EMPLOYMENT IN THE UNITED STATES, 1999 - 2004(IN THOUSANDS)

% Change # Change1999 2000 2001 2002 2003 2004 2003-2004 2003-2004

Employment Generated by Domestic Travel by Industry Sector

Public Transportation 1,053.2 1,096.9 1,091.0 1,011.3 969.4 946.8 -2.3% -22.7

Auto Transportation 265.0 265.6 264.6 257.1 255.4 257.4 0.8% 2.0

Lodging 1,201.0 1,231.0 1,214.7 1,192.6 1,202.2 1,211.4 0.8% 9.2

Food Services 2,414.0 2,459.9 2,438.8 2,433.3 2,434.4 2,446.4 0.5% 12.0

Entertainment/Recreation 1,040.3 1,077.3 1,074.9 1,058.2 1,069.8 1,081.9 1.1% 12.1

General Retail 354.9 359.6 357.2 347.2 336.0 332.7 -1.0% -3.3

Travel Planning 220.9 219.6 210.2 187.5 178.1 170.8 -4.1% -7.3

Domestic Subtotal 6,549.3 6,709.9 6,651.3 6,487.3 6,445.3 6,447.4 0.0% 2.1

Employment Generated by International Travel*

Subtotal 938.6 991.3 944.5 878.9 814.8 884.3 8.5% 69.5

Total Travel and Tourism Employment 7,487.9 7,701.2 7,595.8 7,366.3 7,260.1 7,331.7 1.0% 71.6

TRAVEL GENERATED EXPENDITURES IN THE UNITED STATES, 1999 - 2004(IN BILLIONS OF CURRENT US$)

% Change # Change1999 2000 2001 2002 2003 2004 2003-2004 2003-2004

Expenditures Generated by Domestic Travel by Industry Sector

Public Transportation $106.7 $114.4 $102.1 $93.8 $96.1 $100.8 4.9% $4.7

Auto Transportation $71.2 $77.9 $77.1 $75.9 $82.4 $92.6 12.4% $10.2

Lodging $83.4 $89.0 $85.6 $85.8 $87.8 $93.9 7.0% $6.1

Food Services $113.0 $119.0 $117.2 $119.3 $123.6 $130.6 5.6% $7.0

Entertainment/Recreation $54.0 $57.1 $56.7 $58.1 $59.9 $63.5 6.0% $3.6

General Retail $38.9 $41.0 $40.4 $40.6 $41.0 $43.0 4.8% $2.0

Domestic Subtotal $467.2 $498.4 $479.0 $473.6 $490.9 $524.4 6.8% $33.5

Expenditures Generated by International Travel*

Subtotal $74.8 $82.4 $71.9 $66.7 $64.5 $74.8 15.9% $10.3

Total Travel and Tourism Expenditures $542.0 $580.8 $550.9 $540.3 $555.4 $599.2 7.9% $43.8

65

TRAVEL AND TOURISM PAYROLL AND TAX REVENUE OVERVIEW

* Payroll generated by international travel is not provided by industry sector.

** Tax revenue generated by international travel is not broken down by level of government.

Data are rounded.


TRAVEL GENERATED PAYROLL IN THE UNITED STATES, 1999 - 2004(IN BILLIONS OF CURRENT US$)

% Change # Change1999 2000 2001 2002 2003 2004 2003-2004 2003-2004

Payroll Generated by Domestic Travel by Industry Sector

Public Transportation $39.8 $42.7 $44.1 $42.1 $40.9 $40.8 -0.4% -$0.1

Auto Transportation $5.5 $5.7 $5.7 $5.7 $5.8 $5.9 2.3% $0.1

Lodging $22.2 $23.8 $23.4 $23.6 $24.7 $25.6 3.7% $0.9

Food Services $29.8 $31.6 $31.6 $32.3 $33.0 $33.4 1.3% $0.4

Entertainment/Recreation $20.9 $22.5 $22.8 $23.0 $23.7 $24.4 3.1% $0.7

General Retail $6.5 $6.9 $6.9 $6.9 $6.9 $6.9 0.1% $0.0

Travel Planning $6.4 $7.0 $6.8 $6.3 $6.2 $6.0 -3.1% -$0.2


Payroll Generated by International Travel*

Subtotal $19.3 $21.4 $20.9 $19.6 $18.4 $20.3 9.9% $1.8

Total Travel and Tourism Payroll $150.4 $161.5 $162.4 $159.5 $159.6 $163.3 2.3% $3.7

TRAVEL GENERATED TAX REVENUE IN THE UNITED STATES BY LEVEL OF GOVERNMENT, 1999 - 2004(IN BILLIONS OF CURRENT US$)

% Change # Change1999 2000 2001 2002 2003 2004 2003-2004 2003-2004

Tax Revenue Generated by Domestic Travel by Level of Government

Federal $46.9 $50.6 $49.5 $47.5 $47.6 $49.2 3.4% $1.6

State $21.3 $22.8 $22.5 $22.6 $23.5 $24.5 4.6% $1.1

Local $12.2 $13.1 $12.9 $13.0 $13.3 $14.1 5.6% $0.7


Tax Revenue Generated by International Travel**

Subtotal $12.1 $13.4 $11.9 $10.9 $10.3 $11.6 12.7% $1.3

Total Travel and Tourism Tax Revenue $92.5 $99.9 $96.8 $94.0 $94.7 $99.4 5.0% $4.7


66Data are rounded. 2003 state data are the most recent available.


EMPLOYMENT GENERATED BY DOMESTIC AND INTERNATIONAL TRAVEL BY INDUSTRY, 2003

Public Auto Food Entertainment General Travel Domestic International GrandTransportation Transportation Lodging Services Recreation Trade Planning Total Total Total

U.S. Total 969,400 255,400 1,202,200 2,434,400 1,069,800 336,000 178,100 6,445,300 814,800 7,260,100

Alabama 5,800 4,400 10,500 30,100 14,900 4,500 900 71,000 n/a 71,000Alaska 8,100 1,000 5,700 5,300 2,200 700 900 23,700 n/a 23,700Arizona 24,000 4,400 26,200 50,000 11,000 5,800 4,000 125,400 20,900 146,300Arkansas 7,700 2,800 8,800 24,500 8,800 4,200 600 57,300 n/a 57,300California 90,300 31,000 158,900 277,100 77,600 27,800 25,800 688,500 130,200 818,700

Colorado 19,600 6,900 29,300 47,800 16,100 6,700 5,000 131,300 9,800 141,100Connecticut 4,800 1,600 7,900 18,800 21,200 2,200 2,600 58,900 1,800 60,700Delaware 2,600 500 2,600 5,500 2,400 800 400 14,800 n/a 14,800District of Columbia 3,300 1,000 10,400 23,100 3,200 1,200 1,200 43,500 12,700 56,200Florida 56,300 10,800 132,700 217,900 83,600 32,800 12,800 546,800 187,800 734,600

Georgia 45,700 5,400 33,700 82,600 22,700 13,000 6,400 209,500 16,300 225,800Hawaii 13,000 1,800 28,000 31,800 9,700 2,200 4,900 91,300 62,300 153,600Idaho 1,600 3,100 4,000 8,900 2,600 1,200 600 21,900 n/a 21,900Illinois 82,800 10,800 37,200 100,400 27,800 9,900 10,400 279,400 18,200 297,600Indiana 13,800 4,200 15,600 37,600 14,100 5,100 1,700 92,000 3,200 95,200

Iowa 6,300 6,600 9,400 22,900 12,600 3,500 900 62,100 n/a 62,100Kansas 8,100 4,100 6,200 19,100 12,700 3,000 1,400 54,600 n/a 54,600Kentucky 14,100 4,100 15,400 32,300 12,200 5,100 800 84,000 n/a 84,000Louisiana 7,300 4,900 22,300 48,700 25,300 5,600 1,200 115,300 4,600 119,900Maine 3,100 1,000 7,000 11,300 4,100 1,400 500 28,500 n/a 28,500

Maryland 18,700 4,200 18,800 45,600 13,700 5,100 2,200 108,200 4,400 112,600Massachusetts 15,700 4,000 25,000 40,100 14,000 5,100 6,700 110,600 14,300 124,800Michigan 25,200 6,800 24,500 51,800 24,100 6,200 4,600 143,000 7,500 150,500Minnesota 30,100 4,400 20,100 40,100 28,700 5,400 4,500 133,200 5,700 138,900Mississippi 8,100 2,900 28,600 25,200 22,300 4,400 400 91,800 n/a 91,800

Missouri 22,800 6,800 17,800 48,600 18,800 6,600 4,600 126,000 2,000 128,000Montana 1,900 3,400 5,800 9,300 3,500 1,500 400 25,800 n/a 25,800Nebraska 5,700 3,400 6,700 16,700 5,000 2,600 1,200 41,200 n/a 41,200Nevada 12,900 9,700 35,300 92,100 141,400 13,200 3,300 308,000 34,800 342,700New Hampshire 1,500 1,100 5,700 8,600 5,000 1,100 600 23,600 1,200 24,800

New Jersey 23,400 4,400 17,600 44,500 78,800 6,100 6,400 181,000 9,200 190,200New Mexico 6,300 3,800 10,000 21,100 8,700 2,700 900 53,600 n/a 53,600New York 51,800 10,500 65,600 113,300 26,200 12,300 9,500 289,100 89,400 378,500North Carolina 22,700 4,500 28,800 77,800 31,300 15,400 2,700 183,200 6,800 190,000North Dakota 600 1,400 3,600 8,700 3,700 1,100 1,100 20,200 n/a 20,200

Ohio 18,800 8,700 25,800 69,500 24,400 9,400 4,200 160,700 7,200 167,900Oklahoma 19,600 6,000 6,100 22,900 11,200 4,400 1,200 71,200 n/a 71,200Oregon 7,500 2,900 18,800 24,500 13,300 3,900 2,400 73,200 4,300 77,500Pennsylvania 51,500 8,300 30,300 67,000 34,400 9,700 7,000 208,100 16,500 224,600Rhode Island 2,700 600 2,300 4,100 1,600 500 800 12,600 n/a 12,600

South Carolina 4,500 3,600 21,100 52,400 16,900 7,400 1,200 107,200 7,800 114,900South Dakota 800 2,400 4,900 8,900 5,700 1,400 300 24,100 n/a 24,100Tennessee 14,900 3,500 23,000 65,300 14,700 13,500 2,400 137,300 3,900 141,200Texas 105,600 13,300 71,300 184,100 56,100 29,000 11,500 470,700 47,800 518,500Utah 15,500 4,100 11,200 19,600 7,600 3,400 1,700 62,900 7,200 70,100

Vermont 500 700 6,200 8,300 1,600 1,100 400 18,800 n/a 18,800Virginia 25,000 7,800 39,500 74,100 36,000 14,400 4,400 201,100 6,200 207,300Washington 17,800 3,400 20,600 31,500 10,400 4,200 4,700 92,500 10,200 102,700

West Virginia 3,100 1,900 5,900 9,500 4,800 1,600 200 27,000 n/a 27,000Wisconsin 14,700 4,700 23,000 43,000 16,900 5,200 3,800 111,400 4,000 115,400Wyoming 1,700 2,200 6,900 10,800 4,400 1,800 200 28,000 n/a 28,000

TRAVEL AND TOURISM EMPLOYMENT BY INDUSTRY




EXPENDITURES GENERATED BY DOMESTIC AND INTERNATIONAL TRAVEL BY INDUSTRY, 2003(IN MILLIONS OF CURRENT US$)

Public Auto Food Entertainment General Domestic International GrandTransportation Transportation Lodging Services Recreation Trade Total Total Total

U.S. Total $96,087 $82,353 $87,804 $123,629 $59,947 $41,048 $490,870 $64,509 $555,379

Alabama $904 $1,267 $711 $1,553 $550 $565 $5,549 n/a $5,549Alaska $381 $233 $263 $317 $86 $101 $1,380 n/a $1,380Arizona $1,841 $1,491 $1,997 $2,168 $967 $689 $9,153 $1,384 $10,537Arkansas $520 $1,089 $529 $1,139 $307 $388 $3,973 n/a $3,973California $14,001 $11,232 $11,181 $14,523 $5,670 $4,468 $61,075 $10,485 $71,560

Colorado $1,582 $2,216 $1,795 $2,150 $792 $658 $9,193 $616 $9,810Connecticut $2,018 $629 $775 $1,013 $1,941 $334 $6,709 $202 $6,911Delaware $175 $220 $225 $308 $95 $112 $1,135 n/a $1,135District of Columbia $806 $302 $1,112 $1,327 $335 $397 $4,280 $1,401 $5,681Florida $7,515 $4,123 $10,143 $11,781 $5,214 $4,117 $42,893 $13,372 $56,265

Georgia $3,352 $1,886 $2,242 $4,458 $1,069 $1,516 $14,524 $1,124 $15,648Hawaii $1,471 $264 $2,910 $1,864 $475 $502 $7,487 $5,416 $12,903Idaho $495 $894 $225 $337 $143 $112 $2,206 n/a $2,206Illinois $5,575 $4,455 $3,570 $5,113 $1,461 $1,421 $21,595 $1,368 $22,963Indiana $951 $1,398 $1,101 $1,820 $832 $588 $6,689 $209 $6,899

Iowa $570 $1,564 $486 $1,006 $603 $400 $4,629 n/a $4,629Kansas $684 $1,042 $439 $919 $427 $336 $3,846 n/a $3,846Kentucky $975 $1,117 $765 $1,592 $421 $562 $5,433 n/a $5,433Louisiana $873 $1,757 $1,678 $2,278 $1,640 $830 $9,055 $364 $9,419Maine $388 $382 $392 $513 $134 $178 $1,988 n/a $1,988

Maryland $2,221 $1,456 $1,617 $2,310 $685 $723 $9,012 $319 $9,331Massachusetts $3,224 $1,326 $2,052 $2,024 $619 $708 $9,952 $1,247 $11,199Michigan $2,639 $2,720 $1,568 $2,684 $1,536 $842 $11,990 $582 $12,572Minnesota $1,571 $1,222 $1,128 $1,921 $1,458 $652 $7,952 $330 $8,282Mississippi $690 $840 $561 $1,225 $1,687 $429 $5,432 n/a $5,432

Missouri $1,754 $2,076 $1,208 $2,280 $1,093 $766 $9,177 $121 $9,299Montana $340 $763 $275 $392 $152 $138 $2,059 n/a $2,059Nebraska $390 $812 $348 $726 $235 $262 $2,773 n/a $2,773Nevada $1,837 $1,144 $2,469 $3,902 $8,833 $1,134 $19,319 $2,021 $21,340New Hampshire $1,215 $303 $364 $444 $198 $164 $2,688 $121 $2,809

New Jersey $2,994 $1,681 $1,969 $2,578 $4,607 $899 $14,728 $689 $15,416New Mexico $646 $1,119 $627 $905 $491 $289 $4,076 n/a $4,076New York $7,149 $3,604 $6,716 $6,272 $1,896 $2,089 $27,726 $7,708 $35,434North Carolina $1,445 $1,844 $2,291 $4,244 $1,376 $1,432 $12,632 $418 $13,049North Dakota $103 $399 $159 $363 $86 $127 $1,237 n/a $1,237

Ohio $2,484 $2,806 $1,864 $3,266 $1,002 $998 $12,419 $556 $12,975Oklahoma $515 $1,318 $502 $1,084 $394 $394 $4,208 n/a $4,208Oregon $1,490 $782 $839 $1,289 $684 $472 $5,557 $303 $5,860Pennsylvania $3,490 $2,708 $2,458 $3,766 $1,447 $1,368 $15,237 $1,182 $16,419Rhode Island $705 $191 $204 $197 $58 $72 $1,427 n/a $1,427

South Carolina $671 $1,310 $1,601 $2,247 $629 $756 $7,215 $514 $7,730South Dakota $87 $529 $206 $393 $165 $142 $1,521 n/a $1,521Tennessee $1,103 $1,666 $1,873 $3,490 $1,175 $1,272 $10,580 $270 $10,850Texas $5,115 $4,937 $5,672 $9,623 $2,792 $3,332 $31,471 $3,119 $34,590Utah $846 $1,036 $560 $790 $246 $246 $3,725 $318 $4,043

Vermont $139 $152 $303 $429 $201 $149 $1,372 n/a $1,372Virginia $2,025 $2,424 $2,876 $4,007 $1,134 $1,424 $13,890 $414 $14,304Washington $2,504 $1,242 $1,334 $1,802 $563 $594 $8,040 $779 $8,818

West Virginia $156 $495 $323 $499 $148 $177 $1,798 n/a $1,798Wisconsin $1,201 $1,415 $997 $1,875 $1,087 $582 $7,157 $229 $7,386Wyoming $261 $469 $303 $424 $108 $143 $1,708 n/a $1,708

TRAVEL AND TOURISM EXPENDITURES BY INDUSTRY




PAYROLL GENERATED BY DOMESTIC AND INTERNATIONAL TRAVEL BY INDUSTRY, 2003(IN MILLIONS OF CURRENT US$)

Public Auto Food Entertainment General Travel Domestic International GrandTransportation Transportation Lodging Services Recreation Trade Planning Total Total Total

U.S. Total $40,946.9 $5,754.7 $24,670.1 $32,960.2 $23,665.6 $6,928.1 $6,220.1 $141,145.7 $18,425.2 $159,570.9

Alabama $155.9 $90.6 $154.8 $342.8 $203.1 $81.1 $27.7 $1,056.2 n/a $1,056.2Alaska $375.2 $21.9 $113.9 $87.0 $29.5 $14.6 $22.0 $664.1 n/a $664.1Arizona $1,012.3 $94.7 $521.6 $660.3 $258.2 $121.3 $108.1 $2,776.5 $462.7 $3,239.1Arkansas $234.1 $52.1 $107.5 $263.4 $106.2 $108.0 $12.4 $883.8 n/a $883.8California $3,899.2 $770.2 $3,515.2 $4,091.0 $2,694.7 $640.6 $928.8 $16,539.7 $3,122.5 $19,662.2

Colorado $821.3 $148.1 $583.5 $671.5 $332.9 $132.4 $172.6 $2,862.3 $213.5 $3,075.8Connecticut $190.3 $54.0 $182.2 $295.4 $438.9 $61.9 $162.2 $1,384.9 $42.2 $1,427.2Delaware $102.2 $12.6 $42.7 $77.4 $39.0 $13.9 $13.3 $301.0 n/a $301.0District of Columbia $130.2 $27.5 $322.1 $437.2 $94.2 $26.3 $48.9 $1,086.4 $345.4 $1,431.8Florida $2,138.6 $251.7 $2,837.6 $3,150.4 $2,063.2 $664.5 $395.1 $11,501.1 $3,942.3 $15,443.3

Georgia $2,768.8 $118.9 $703.6 $1,176.1 $639.4 $270.0 $278.6 $5,955.5 $457.7 $6,413.2Hawaii $540.1 $41.3 $864.5 $488.9 $227.4 $45.7 $125.9 $2,333.8 $1,504.0 $3,837.7Idaho $57.3 $51.9 $56.0 $97.5 $64.1 $20.9 $12.6 $360.3 n/a $360.3Illinois $3,510.0 $306.3 $754.9 $1,371.3 $675.4 $220.2 $392.8 $7,230.9 $416.1 $7,647.0Indiana $439.4 $86.3 $255.1 $449.4 $306.3 $93.9 $44.5 $1,674.9 $57.9 $1,732.8

Iowa $205.8 $105.8 $116.3 $234.7 $195.2 $61.2 $20.6 $939.6 n/a $939.6Kansas $254.5 $74.7 $78.0 $224.2 $170.6 $52.4 $39.1 $893.6 n/a $893.6Kentucky $603.6 $78.0 $201.6 $388.7 $185.5 $91.2 $18.3 $1,566.8 n/a $1,566.8Louisiana $264.4 $98.5 $364.5 $554.9 $508.6 $94.5 $29.7 $1,915.0 $82.3 $1,997.3Maine $83.5 $22.5 $105.7 $147.1 $46.1 $27.9 $12.7 $445.6 n/a $445.6

Maryland $791.2 $99.5 $597.3 $670.8 $304.4 $104.4 $70.3 $2,637.8 $101.3 $2,739.1Massachusetts $611.8 $114.9 $620.1 $629.0 $345.5 $116.6 $327.2 $2,765.1 $372.1 $3,137.2Michigan $1,232.1 $169.5 $390.5 $637.6 $563.9 $132.8 $143.7 $3,270.0 $171.8 $3,441.8Minnesota $1,669.2 $95.9 $328.0 $504.6 $541.9 $129.9 $187.5 $3,456.9 $128.7 $3,585.6Mississippi $227.8 $56.5 $610.2 $265.3 $433.1 $76.1 $7.3 $1,676.3 n/a $1,676.3

Missouri $880.2 $132.0 $314.2 $591.5 $535.3 $135.1 $153.8 $2,742.1 $40.0 $2,782.1Montana $46.1 $55.9 $76.9 $97.9 $45.4 $25.6 $10.6 $358.4 n/a $358.4Nebraska $177.2 $57.3 $86.6 $172.9 $71.8 $45.3 $32.3 $643.3 n/a $643.3Nevada $367.8 $222.8 $1,089.9 $1,350.4 $3,281.9 $302.3 $114.5 $6,729.6 $758.2 $7,487.8New Hampshire $70.9 $24.6 $111.4 $116.6 $64.7 $24.8 $20.8 $433.9 $21.4 $455.3

New Jersey $998.1 $113.3 $469.2 $696.7 $1,661.8 $136.3 $351.8 $4,427.2 $224.4 $4,651.6New Mexico $199.5 $67.5 $153.4 $248.4 $120.4 $47.8 $23.0 $859.9 n/a $859.9New York $2,231.2 $282.6 $1,909.9 $1,803.0 $960.9 $304.8 $351.8 $7,844.2 $2,422.8 $10,267.1North Carolina $1,027.7 $120.4 $518.4 $1,018.1 $560.5 $282.8 $79.9 $3,607.9 $134.4 $3,742.3North Dakota $18.6 $24.2 $42.1 $79.6 $51.2 $17.0 $22.2 $254.8 n/a $254.8

Ohio $742.9 $190.2 $415.1 $862.9 $472.5 $196.4 $107.3 $2,987.3 $133.6 $3,120.9Oklahoma $772.5 $144.8 $81.1 $243.7 $137.5 $71.0 $27.9 $1,478.5 n/a $1,478.5Oregon $252.4 $55.7 $301.1 $337.3 $257.5 $83.4 $68.5 $1,355.9 $79.8 $1,435.7Pennsylvania $2,077.3 $169.7 $583.0 $879.8 $625.6 $194.7 $226.5 $4,756.6 $378.8 $5,135.4Rhode Island $88.7 $16.5 $46.6 $55.3 $23.3 $13.0 $25.9 $269.2 n/a $269.2

South Carolina $172.3 $64.1 $365.7 $620.4 $282.3 $130.1 $27.5 $1,662.4 $117.7 $1,780.2South Dakota $21.5 $36.8 $57.2 $91.3 $67.9 $23.4 $5.9 $304.0 n/a $304.0Tennessee $679.3 $86.7 $427.0 $842.2 $375.6 $241.3 $76.2 $2,728.3 $77.2 $2,805.5Texas $4,673.1 $340.5 $1,313.5 $2,515.6 $1,276.2 $639.1 $392.6 $11,150.6 $1,058.7 $12,209.3Utah $648.3 $67.6 $177.4 $213.6 $137.0 $62.0 $36.6 $1,342.6 $123.9 $1,466.5

Vermont $15.6 $11.9 $115.8 $107.0 $23.6 $23.2 $12.9 $309.9 n/a $309.9Virginia $1,054.1 $181.7 $710.3 $972.5 $538.5 $272.6 $140.2 $3,869.8 $120.8 $3,990.6Washington $816.8 $82.5 $373.0 $463.8 $229.0 $103.0 $181.0 $2,249.0 $219.0 $2,468.0

West Virginia $92.4 $32.3 $99.8 $102.7 $54.4 $26.7 $6.4 $414.8 n/a $414.8Wisconsin $449.2 $89.4 $305.0 $445.9 $305.0 $91.6 $116.8 $1,802.9 $64.5 $1,867.4Wyoming $54.7 $39.9 $99.0 $114.9 $38.5 $32.4 $5.2 $384.6 n/a $384.6

TRAVEL AND TOURISM PAYROLL BY INDUSTRY



TAX REVENUE GENERATED BY DOMESTIC AND INTERNATIONAL TRAVEL BY LEVEL GOVERNMENT, 2003(IN MILLIONS OF CURRENT US$)

Federal State Local Domestic International GrandGovernment Government Government Total Total Total

U.S. Total $47,586.2 $23,462.9 $13,343.8 $84,393.0 $10,291.6 $94,684.6

Alabama $369.2 $244.3 $96.1 $709.6 n/a $709.6Alaska $175.7 $29.9 $48.6 $254.2 n/a $254.2Arizona $696.8 $523.5 $216.4 $1,436.7 $221.1 $1,657.8Arkansas $320.0 $227.9 $51.1 $599.0 n/a $599.0California $5,193.0 $3,172.2 $1,769.7 $10,134.9 $1,770.0 $11,904.9

Colorado $1,303.8 $405.2 $268.4 $1,977.4 $135.1 $2,112.5Connecticut $548.9 $392.6 $100.3 $1,041.9 $32.5 $1,074.5Delaware $125.2 $28.1 $16.1 $169.5 n/a $169.5District of Columbia $376.5 n/a $246.6 $623.1 $207.2 $830.3Florida $3,603.4 $1,810.7 $1,136.6 $6,550.7 $2,076.5 $8,627.2

Georgia $2,201.7 $708.5 $437.1 $3,347.3 $257.3 $3,604.7Hawaii $607.5 $361.7 $97.7 $1,066.9 $783.8 $1,850.7Idaho $221.7 $141.2 $25.7 $388.5 n/a $388.5Illinois $2,743.2 $1,067.5 $518.3 $4,328.9 $282.5 $4,611.4Indiana $568.4 $341.8 $131.5 $1,041.6 $33.1 $1,074.7

Iowa $324.5 $262.8 $71.4 $658.7 n/a $658.7Kansas $299.0 $222.0 $56.0 $577.1 n/a $577.1Kentucky $479.7 $303.2 $91.9 $874.9 n/a $874.9Louisiana $562.6 $391.8 $216.1 $1,170.5 $49.5 $1,219.9Maine $125.7 $95.8 $41.4 $262.9 n/a $262.9

Maryland $1,131.9 $408.6 $354.3 $1,894.8 $64.9 $1,959.7Massachusetts $1,001.8 $426.9 $247.7 $1,676.5 $222.3 $1,898.7Michigan $1,355.2 $664.9 $138.0 $2,158.1 $106.9 $2,265.0Minnesota $1,618.9 $657.2 $208.2 $2,484.3 $101.1 $2,585.4Mississippi $454.8 $359.7 $105.3 $919.9 n/a $919.9

Missouri $1,004.6 $467.0 $175.4 $1,647.0 $23.3 $1,670.3Montana $141.4 $81.3 $24.0 $246.6 n/a $246.6Nebraska $264.8 $150.9 $58.5 $474.2 n/a $474.2Nevada $1,577.8 $510.1 $653.9 $2,741.7 $291.4 $3,033.1New Hampshire $180.1 $24.1 $49.3 $253.5 $11.6 $265.2

New Jersey $1,559.0 $735.2 $365.6 $2,659.8 $127.0 $2,786.8New Mexico $240.3 $279.4 $65.7 $585.3 n/a $585.3New York $2,706.3 $1,134.8 $1,758.7 $5,599.8 $1,582.5 $7,182.3North Carolina $1,034.6 $683.4 $417.7 $2,135.8 $73.3 $2,209.0North Dakota $80.8 $71.8 $107.9 $260.5 n/a $260.5

Ohio $1,266.5 $576.6 $287.1 $2,130.2 $96.9 $2,227.1Oklahoma $381.5 $246.3 $105.8 $733.5 n/a $733.5Oregon $572.5 $150.1 $103.2 $825.8 $45.9 $871.6Pennsylvania $1,602.7 $712.3 $272.2 $2,587.2 $204.6 $2,791.7Rhode Island $119.0 $52.1 $19.3 $190.4 n/a $190.4

South Carolina $485.0 $413.8 $172.8 $1,071.7 $76.4 $1,148.1South Dakota $102.7 $81.3 $26.4 $210.5 n/a $210.5Tennessee $1,022.0 $566.6 $318.5 $1,907.1 $58.8 $1,965.8Texas $3,458.5 $1,411.3 $809.7 $5,679.6 $573.5 $6,253.1Utah $407.6 $273.3 $76.5 $757.4 $66.0 $823.4

Vermont $83.0 $64.8 $34.3 $182.1 n/a $182.1Virginia $1,060.7 $591.6 $409.7 $2,062.0 $66.4 $2,128.4Washington $950.9 $306.8 $145.9 $1,403.5 $138.6 $1,542.0

West Virginia $111.4 $133.6 $27.7 $272.7 n/a $272.7Wisconsin $640.2 $438.6 $132.9 $1,211.8 $39.6 $1,251.3Wyoming $123.4 $57.6 $34.6 $215.6 n/a $215.6

TRAVEL AND TOURISM TAX REVENUE BY LEVEL GOVERNMENT


70

Data are rounded and are based on national and international travel and tourism.

2003 state data are the most recent available.


EMPLOYMENT IN THE TRAVEL AND TOURISM INDUSTRY BY STATE, 1999 - 2003

% Change # Change1999 2000 2001 2002 2003 2002-2003 2002-2003

U.S. Total 7,487,900 7,701,200 7,595,800 7,366,300 7,260,100 -1.4% -106,200

Alabama 73,100 73,100 72,500 70,500 71,000 0.8% 500Alaska 23,100 24,000 23,900 24,000 23,700 -1.0% -200Arizona 150,500 154,500 151,300 144,200 146,300 1.4% 2,100Arkansas 58,500 59,600 59,700 58,700 57,300 -2.4% -1,400California 859,800 885,500 866,300 820,200 818,700 -0.2% -1,500

Colorado 148,500 153,700 149,600 143,200 141,100 -1.5% -2,100Connecticut 61,700 62,100 61,600 60,600 60,700 0.3% 200Delaware 14,500 14,800 14,800 15,100 14,800 -1.5% -200District of Columbia 54,300 61,500 58,000 56,900 56,200 -1.2% -700Florida 760,800 787,100 773,700 742,600 734,600 -1.1% -8,000

Georgia 227,100 235,100 235,700 227,800 225,800 -0.9% -1,900Hawaii 168,100 172,300 162,500 156,000 153,600 -1.5% -2,400Idaho 22,600 23,100 22,900 22,300 21,900 -1.5% -300Illinois 308,700 320,000 314,600 304,800 297,600 -2.4% -7,200Indiana 99,600 102,000 99,900 97,600 95,200 -2.4% -2,300

Iowa 63,600 64,400 63,400 62,900 62,100 -1.3% -800Kansas 56,000 57,300 57,000 55,000 54,600 -0.8% -400Kentucky 82,400 84,700 83,500 83,600 84,000 0.5% 400Louisiana 118,900 122,300 122,400 119,800 119,900 0.1% 100Maine 29,100 29,500 29,400 28,600 28,500 -0.4% -100

Maryland 110,000 114,600 114,900 112,200 112,600 0.3% 400Massachusetts 131,400 135,300 132,000 126,700 124,800 -1.4% -1,800Michigan 161,900 166,100 161,200 155,400 150,500 -3.1% -4,800Minnesota 150,200 157,300 154,300 141,100 138,900 -1.6% -2,200Mississippi 90,800 90,800 88,700 92,800 91,800 -1.1% -1,000

Missouri 137,300 136,600 134,200 133,000 128,000 -3.8% -5,000Montana 25,600 26,100 25,900 25,900 25,800 -0.2% -100Nebraska 43,600 44,300 43,900 42,100 41,200 -2.2% -900Nevada 350,200 363,400 350,500 336,300 342,700 1.9% 6,500New Hampshire 25,800 26,400 26,300 25,500 24,800 -3.0% -800

New Jersey 197,600 201,200 200,400 193,400 190,200 -1.7% -3,200New Mexico 53,800 54,700 54,800 54,900 53,600 -2.4% -1,300New York 410,400 419,900 407,600 383,300 378,500 -1.2% -4,800North Carolina 194,600 202,000 200,300 194,500 190,000 -2.3% -4,400North Dakota 20,200 20,900 20,700 20,100 20,200 0.7% 100

Ohio 174,700 177,800 175,100 172,100 167,900 -2.4% -4,200Oklahoma 74,900 76,000 75,400 73,800 71,200 -3.4% -2,500Oregon 80,200 80,900 79,600 79,200 77,500 -2.1% -1,600Pennsylvania 231,900 240,300 239,500 233,600 224,600 -3.9% -9,000Rhode Island 12,300 12,800 12,800 12,600 12,600 -0.4% 0

South Carolina 113,000 114,300 114,100 113,600 114,900 1.2% 1,300South Dakota 23,900 24,000 23,900 24,400 24,100 -1.1% -300Tennessee 138,900 142,200 142,400 140,600 141,200 0.4% 600Texas 537,200 557,900 552,800 534,400 518,500 -3.0% -15,900Utah 72,000 73,900 73,300 73,900 70,100 -5.1% -3,800

Vermont 19,200 19,400 19,300 19,000 18,800 -1.2% -200Virginia 204,900 210,700 211,900 206,800 207,300 0.3% 600Washington 110,400 110,800 108,300 103,700 102,700 -0.9% -1,000

West Virginia 26,200 27,400 27,100 27,700 27,000 -2.4% -700Wisconsin 116,600 119,900 118,100 114,900 115,400 0.5% 500Wyoming 26,200 26,900 26,400 27,700 28,000 1.0% 300

TRAVEL AND TOURISM EMPLOYMENT BY STATE


71




EXPENDITURES IN THE TRAVEL AND TOURISM INDUSTRY BY STATE, 1999 - 2003(IN MILLIONS OF CURRENT US$)

% Change # Change1999 2000 2001 2002 2003 2002-2003 2002-2003

United States $541,973 $580,795 $550,909 $540,329 $555,379 2.8% $15,050

Alabama $5,191 $5,397 $5,348 $5,294 $5,549 4.8% $255Alaska $1,292 $1,381 $1,343 $1,341 $1,380 2.9% $39Arizona $9,939 $10,718 $10,156 $9,934 $10,537 6.1% $603Arkansas $3,714 $3,902 $3,921 $3,886 $3,973 2.2% $87California $72,983 $79,271 $72,517 $68,218 $71,560 4.9% $3,341

Colorado $9,566 $10,361 $9,829 $9,530 $9,810 2.9% $279Connecticut $6,581 $7,053 $6,819 $6,641 $6,911 4.1% $270Delaware $1,030 $1,080 $1,067 $1,113 $1,135 2.0% $22District of Columbia $5,732 $6,347 $5,617 $5,492 $5,681 3.4% $189Florida $56,205 $60,297 $56,167 $54,544 $56,265 3.2% $1,721

Georgia $15,213 $16,195 $15,584 $15,293 $15,648 2.3% $355Hawaii $14,224 $15,115 $12,952 $12,459 $12,903 3.6% $444Idaho $2,035 $2,233 $2,164 $2,120 $2,206 4.0% $86Illinois $22,333 $23,891 $22,457 $22,164 $22,963 3.6% $799Indiana $6,430 $6,848 $6,625 $6,695 $6,899 3.0% $204

Iowa $4,311 $4,499 $4,415 $4,464 $4,629 3.7% $165Kansas $3,514 $3,703 $3,637 $3,695 $3,846 4.1% $152Kentucky $4,994 $5,253 $5,116 $5,248 $5,433 3.5% $185Louisiana $8,583 $9,228 $9,266 $9,263 $9,419 1.7% $156Maine $1,851 $1,953 $1,920 $1,904 $1,988 4.4% $85

Maryland $8,238 $9,002 $9,070 $9,030 $9,331 3.3% $301Massachusetts $12,388 $13,352 $11,883 $11,258 $11,199 -0.5% -$59Michigan $12,293 $13,109 $12,424 $12,171 $12,572 3.3% $400Minnesota $7,795 $8,545 $8,192 $7,997 $8,282 3.6% $285Mississippi $4,984 $5,225 $5,174 $5,291 $5,432 2.7% $142

Missouri $9,542 $9,993 $9,476 $9,459 $9,299 -1.7% -$160Montana $1,854 $1,998 $1,964 $1,961 $2,059 5.0% $98Nebraska $2,605 $2,729 $2,692 $2,699 $2,773 2.7% $74Nevada $21,098 $22,502 $20,782 $20,244 $21,340 5.4% $1,097New Hampshire $2,447 $2,726 $2,716 $2,703 $2,809 3.9% $106

New Jersey $15,457 $16,103 $15,545 $15,074 $15,416 2.3% $342New Mexico $3,694 $3,913 $3,949 $3,991 $4,076 2.1% $85New York $36,927 $39,831 $35,448 $34,405 $35,434 3.0% $1,029North Carolina $12,302 $13,129 $12,827 $12,909 $13,049 1.1% $140North Dakota $1,103 $1,178 $1,167 $1,166 $1,237 6.1% $71

Ohio $13,121 $13,964 $13,139 $12,746 $12,975 1.8% $229Oklahoma $3,993 $4,207 $4,206 $4,145 $4,208 1.5% $63Oregon $5,786 $6,063 $5,761 $5,683 $5,860 3.1% $177Pennsylvania $15,084 $16,297 $16,015 $15,945 $16,419 3.0% $474Rhode Island $1,325 $1,425 $1,414 $1,365 $1,427 4.5% $62

South Carolina $7,147 $7,477 $7,428 $7,498 $7,730 3.1% $231South Dakota $1,411 $1,486 $1,463 $1,483 $1,521 2.6% $39Tennessee $9,990 $10,566 $10,507 $10,609 $10,850 2.3% $241Texas $33,946 $36,753 $35,106 $34,239 $34,590 1.0% $351Utah $3,987 $4,272 $4,093 $4,103 $4,043 -1.4% -$59

Vermont $1,316 $1,391 $1,351 $1,339 $1,372 2.5% $33Virginia $13,086 $13,911 $13,619 $13,738 $14,304 4.1% $566Washington $8,726 $9,197 $8,732 $8,444 $8,818 4.4% $375

West Virginia $1,623 $1,730 $1,707 $1,766 $1,798 1.8% $33Wisconsin $6,913 $7,332 $7,099 $7,150 $7,386 3.3% $236Wyoming $1,445 $1,571 $1,538 $1,604 $1,708 6.5% $104

TRAVEL AND TOURISM EXPENDITURES BY STATE


72

TRAVEL AND TOURISM PAYROLL BY STATE




PAYROLL IN THE TRAVEL AND TOURISM INDUSTRY BY STATE, 1999 - 2003(IN MILLIONS OF CURRENT US$)

% Change # Change1999 2000 2001 2002 2003 2002-2003 2002-2003

United States $150,382 $161,540 $162,446 $159,516 $159,571 0.0% $55

Alabama $982 $1,018 $1,019 $1,022 $1,056 3.4% $34Alaska $565 $607 $620 $637 $664 4.3% $28Arizona $2,967 $3,228 $3,227 $3,133 $3,239 3.4% $106Arkansas $824 $854 $869 $876 $884 0.9% $8California $18,485 $20,084 $20,145 $19,585 $19,662 0.4% $78

Colorado $2,915 $3,209 $3,173 $3,078 $3,076 -0.1% -$2Connecticut $1,378 $1,452 $1,464 $1,428 $1,427 0.0% $0Delaware $275 $296 $298 $299 $301 0.8% $2District of Columbia $1,303 $1,502 $1,426 $1,419 $1,432 0.9% $13Florida $14,683 $15,793 $15,690 $15,283 $15,443 1.0% $160

Georgia $5,771 $6,311 $6,431 $6,388 $6,413 0.4% $25Hawaii $3,825 $4,030 $3,877 $3,777 $3,838 1.6% $61Idaho $336 $359 $362 $358 $360 0.7% $3Illinois $7,302 $7,805 $7,803 $7,699 $7,647 -0.7% -$52Indiana $1,683 $1,784 $1,772 $1,757 $1,733 -1.4% -$24

Iowa $903 $935 $933 $940 $940 0.0% $0Kansas $848 $890 $901 $882 $894 1.3% $12Kentucky $1,396 $1,489 $1,488 $1,526 $1,567 2.6% $40Louisiana $1,802 $1,936 $1,975 $1,967 $1,997 1.5% $30Maine $412 $434 $438 $439 $446 1.4% $6

Maryland $2,451 $2,639 $2,706 $2,683 $2,739 2.1% $56Massachusetts $3,010 $3,299 $3,241 $3,124 $3,137 0.4% $13Michigan $3,203 $3,421 $3,420 $3,426 $3,442 0.5% $16Minnesota $3,525 $3,872 $3,915 $3,573 $3,586 0.3% $12Mississippi $1,557 $1,600 $1,575 $1,665 $1,676 0.7% $11

Missouri $2,683 $2,767 $2,765 $2,857 $2,782 -2.6% -$75Montana $321 $338 $339 $351 $358 2.2% $8Nebraska $640 $670 $675 $643 $643 0.1% $1Nevada $7,094 $7,712 $7,481 $7,324 $7,488 2.2% $164New Hampshire $414 $452 $456 $452 $455 0.6% $3

New Jersey $4,444 $4,672 $4,709 $4,662 $4,652 -0.2% -$11New Mexico $786 $822 $833 $858 $860 0.2% $2New York $10,113 $10,912 $10,774 $10,137 $10,267 1.3% $130North Carolina $3,541 $3,828 $3,908 $3,773 $3,742 -0.8% -$31North Dakota $229 $250 $248 $249 $255 2.2% $5

Ohio $2,930 $3,097 $3,099 $3,139 $3,121 -0.6% -$18Oklahoma $1,471 $1,537 $1,549 $1,492 $1,478 -0.9% -$14Oregon $1,363 $1,426 $1,430 $1,443 $1,436 -0.5% -$7Pennsylvania $5,044 $5,423 $5,527 $5,366 $5,135 -4.3% -$231Rhode Island $238 $264 $267 $269 $269 0.0% $0

South Carolina $1,631 $1,701 $1,708 $1,738 $1,780 2.4% $42South Dakota $273 $283 $285 $299 $304 1.6% $5Tennessee $2,581 $2,687 $2,731 $2,748 $2,805 2.1% $57Texas $11,699 $12,644 $12,827 $12,448 $12,209 -1.9% -$239Utah $1,279 $1,368 $1,390 $1,463 $1,466 0.2% $3

Vermont $284 $299 $299 $303 $310 2.2% $7Virginia $3,596 $3,867 $3,947 $3,912 $3,991 2.0% $79Washington $2,300 $2,490 $2,511 $2,436 $2,468 1.3% $32

West Virginia $369 $397 $396 $418 $415 -0.7% -$3Wisconsin $1,806 $1,916 $1,930 $1,878 $1,867 -0.6% -$10Wyoming $320 $341 $338 $372 $385 3.3% $12


73

* All levels of taxes include federal, state, and local taxes generated by both domestic andinternational travel and tourism.

Data are rounded. 2003 state data are the most recent available.

Source: Travel Industry Association of America and Office of Travel and Tourism Industry,U.S. Department of Commerce

ALL LEVELS OF TAX REVENUE IN THE TRAVEL AND TOURISM INDUSTRY BY STATE, 1999 - 2003*(IN MILLIONS OF CURRENT US$)

% Change # Change1999 2000 2001 2002 2003 2002-2003 2002-2003

United States $92,510 $99,886 $96,802 $93,995 $94,685 0.7% $689

Alabama $673 $701 $690 $680 $710 4.4% $30Alaska $236 $250 $249 $249 $254 2.3% $6Arizona $1,540 $1,676 $1,634 $1,583 $1,658 4.8% $75Arkansas $554 $583 $595 $589 $599 1.7% $10California $11,855 $13,014 $12,289 $11,674 $11,905 2.0% $231

Colorado $2,094 $2,273 $2,209 $2,119 $2,112 -0.3% -$6Connecticut $1,050 $1,118 $1,099 $1,050 $1,074 2.3% $25Delaware $163 $173 $171 $170 $170 -0.2% $0District of Columbia $806 $924 $837 $821 $830 1.1% $9Florida $8,658 $9,337 $8,879 $8,488 $8,627 1.6% $139

Georgia $3,447 $3,759 $3,747 $3,644 $3,605 -1.1% -$40Hawaii $2,009 $2,155 $1,916 $1,811 $1,851 2.2% $39Idaho $364 $393 $391 $382 $389 1.8% $7Illinois $4,508 $4,823 $4,658 $4,563 $4,611 1.1% $49Indiana $1,059 $1,121 $1,088 $1,070 $1,075 0.4% $5

Iowa $633 $658 $648 $648 $659 1.6% $11Kansas $536 $565 $563 $561 $577 2.9% $16Kentucky $808 $864 $847 $857 $875 2.1% $18Louisiana $1,139 $1,233 $1,224 $1,214 $1,220 0.5% $6Maine $244 $259 $258 $255 $263 3.1% $8

Maryland $1,731 $1,905 $1,927 $1,914 $1,960 2.4% $46Massachusetts $1,958 $2,133 $1,991 $1,897 $1,899 0.1% $2Michigan $2,182 $2,337 $2,297 $2,246 $2,265 0.9% $19Minnesota $2,500 $2,780 $2,806 $2,586 $2,585 0.0% $0Mississippi $844 $887 $879 $903 $920 1.9% $17

Missouri $1,713 $1,762 $1,716 $1,721 $1,670 -2.9% -$51Montana $232 $246 $241 $240 $247 3.0% $7Nebraska $458 $485 $484 $468 $474 1.3% $6Nevada $2,986 $3,244 $3,052 $2,954 $3,033 2.7% $79New Hampshire $241 $269 $267 $257 $265 3.0% $8

New Jersey $2,769 $2,919 $2,859 $2,777 $2,787 0.4% $10New Mexico $535 $558 $569 $573 $585 2.2% $12New York $7,345 $7,987 $7,441 $7,054 $7,182 1.8% $129North Carolina $2,122 $2,308 $2,262 $2,206 $2,209 0.1% $3North Dakota $235 $252 $252 $252 $260 3.4% $9

Ohio $2,181 $2,342 $2,273 $2,225 $2,227 0.1% $3Oklahoma $719 $751 $752 $727 $734 0.9% $7Oregon $873 $930 $895 $875 $872 -0.4% -$3Pennsylvania $2,735 $2,956 $2,950 $2,850 $2,792 -2.1% -$58Rhode Island $177 $195 $192 $187 $190 2.0% $4

South Carolina $1,073 $1,137 $1,125 $1,135 $1,148 1.2% $13South Dakota $195 $205 $202 $204 $210 3.2% $7Tennessee $1,798 $1,893 $1,898 $1,911 $1,966 2.9% $55Texas $6,140 $6,699 $6,577 $6,341 $6,253 -1.4% -$88Utah $791 $839 $822 $841 $823 -2.0% -$17

Vermont $175 $187 $182 $180 $182 1.1% $2Virginia $1,986 $2,130 $2,105 $2,078 $2,128 2.4% $50Washington $1,494 $1,601 $1,571 $1,507 $1,542 2.3% $35

West Virginia $254 $270 $266 $273 $273 -0.1% $0Wisconsin $1,179 $1,268 $1,265 $1,240 $1,251 0.9% $11Wyoming $188 $201 $197 $207 $216 4.3% $9

TRAVEL AND TOURISM TAX REVENUE BY STATE


74

TRAVEL AND TOURISM EMPLOYMENT AS A PERCENT OF THE WORKFORCE

* Percent of the total non-farm employment.




TRAVEL AND TOURISM EMPLOYMENT RANKINGPERCENT OF THE WORKFORCE*

2003

TRAVEL AND TOURISM EMPLOYMENT AS APERCENT OF THE WORKFORCE*

2003

EmploymentRank State Concentration

United States 5.6%

1 Nevada 31.5%2 Hawaii 27.1%3 Wyoming 11.2%4 Florida 10.1%5 District of Columbia 8.4%6 Mississippi 8.2%7 Alaska 7.9%8 New Mexico 6.9%9 Colorado 6.6%

10 Utah 6.5%11 Montana 6.4%12 South Dakota 6.4%13 Arizona 6.4%14 South Carolina 6.4%15 Louisiana 6.3%16 Vermont 6.3%17 North Dakota 6.1%18 Virginia 5.9%19 Georgia 5.9%20 California 5.7%21 Texas 5.5%22 Tennessee 5.3%23 Minnesota 5.2%24 Illinois 5.1%25 North Carolina 5.0%26 Arkansas 5.0%27 Oregon 5.0%28 Oklahoma 4.9%29 New Jersey 4.8%30 Missouri 4.8%31 Kentucky 4.7%32 Maine 4.7%33 Maryland 4.5%34 Nebraska 4.5%35 New York 4.5%36 Iowa 4.3%37 Wisconsin 4.2%38 Kansas 4.2%39 New Hampshire 4.0%40 Pennsylvania 4.0%41 Massachusetts 3.9%42 Washington 3.9%43 Idaho 3.8%44 Alabama 3.8%45 West Virginia 3.7%46 Connecticut 3.7%47 Delaware 3.6%48 Michigan 3.4%49 Indiana 3.3%50 Ohio 3.1%51 Rhode Island 2.6%

State 2003United States 5.6%

Alabama 3.8%Alaska 7.9%Arizona 6.4%Arkansas 5.0%California 5.7%Colorado 6.6%Connecticut 3.7%Delaware 3.6%District of Columbia 8.4%Florida 10.1%Georgia 5.9%Hawaii 27.1%Idaho 3.8%Illinois 5.1%Indiana 3.3%Iowa 4.3%Kansas 4.2%Kentucky 4.7%Louisiana 6.3%Maine 4.7%Maryland 4.5%Massachusetts 3.9%Michigan 3.4%Minnesota 5.2%Mississippi 8.2%Missouri 4.8%Montana 6.4%Nebraska 4.5%Nevada 31.5%New Hampshire 4.0%New Jersey 4.8%New Mexico 6.9%New York 4.5%North Carolina 5.0%North Dakota 6.1%Ohio 3.1%Oklahoma 4.9%Oregon 5.0%Pennsylvania 4.0%Rhode Island 2.6%South Carolina 6.4%South Dakota 6.4%Tennessee 5.3%Texas 5.5%Utah 6.5%Vermont 6.3%Virginia 5.9%Washington 3.9%West Virginia 3.7%Wisconsin 4.2%Wyoming 11.2%


75

TRAVEL AND TOURISM EMPLOYMENT AND PAYROLL RANKINGS





2003

TRAVEL AND TOURISMPAYROLL, 2003

(In Millions of Current US$)

Rank State EmploymentUnited States 7,260,100

1 California 818,7002 Florida 734,6003 Texas 518,5004 New York 378,5005 Nevada 342,7006 Illinois 297,6007 Georgia 225,8008 Pennsylvania 224,6009 Virginia 207,300

10 New Jersey 190,20011 North Carolina 190,00012 Ohio 167,90013 Hawaii 153,60014 Michigan 150,50015 Arizona 146,30016 Tennessee 141,20017 Colorado 141,10018 Minnesota 138,90019 Missouri 128,00020 Massachusetts 124,80021 Louisiana 119,90022 Wisconsin 115,40023 South Carolina 114,90024 Maryland 112,60025 Washington 102,70026 Indiana 95,20027 Mississippi 91,80028 Kentucky 84,00029 Oregon 77,50030 Oklahoma 71,20031 Alabama 71,00032 Utah 70,10033 Iowa 62,10034 Connecticut 60,70035 Arkansas 57,30036 District of Columbia 56,20037 Kansas 54,60038 New Mexico 53,60039 Nebraska 41,20040 Maine 28,50041 Wyoming 28,00042 West Virginia 27,00043 Montana 25,80044 New Hampshire 24,80045 South Dakota 24,10046 Alaska 23,70047 Idaho 21,90048 North Dakota 20,20049 Vermont 18,80050 Delaware 14,80051 Rhode Island 12,600

Rank State PayrollUnited States $159,571

1 California $19,6622 Florida $15,4433 Texas $12,2094 New York $10,2675 Illinois $7,6476 Nevada $7,4887 Georgia $6,4138 Pennsylvania $5,1359 New Jersey $4,652

10 Virginia $3,99111 Hawaii $3,83812 North Carolina $3,74213 Minnesota $3,58614 Michigan $3,44215 Arizona $3,23916 Massachusetts $3,13717 Ohio $3,12118 Colorado $3,07619 Tennessee $2,80520 Missouri $2,78221 Maryland $2,73922 Washington $2,46823 Louisiana $1,99724 Wisconsin $1,86725 South Carolina $1,78026 Indiana $1,73327 Mississippi $1,67628 Kentucky $1,56729 Oklahoma $1,47830 Utah $1,46631 Oregon $1,43632 District of Columbia $1,43233 Connecticut $1,42734 Alabama $1,05635 Iowa $94036 Kansas $89437 Arkansas $88438 New Mexico $86039 Alaska $66440 Nebraska $64341 New Hampshire $45542 Maine $44643 West Virginia $41544 Wyoming $38545 Idaho $36046 Montana $35847 Vermont $31048 South Dakota $30449 Delaware $30150 Rhode Island $26951 North Dakota $255


76

TRAVEL AND TOURISM EXPENDITURES AND TAX REVENUE RANKING

* All levels of taxes include federal, state, and local taxes generated by both domestic andinternational travel and tourism.




TRAVEL AND TOURISM EXPENDITURES, 2003


TRAVEL AND TOURISMALL TAX REVENUE, 2003*


Rank State ExpendituresUnited States $555,379

1 California $71,5602 Florida $56,2653 New York $35,4344 Texas $34,5905 Illinois $22,9636 Nevada $21,3407 Pennsylvania $16,4198 Georgia $15,6489 New Jersey $15,416

10 Virginia $14,30411 North Carolina $13,04912 Ohio $12,97513 Hawaii $12,90314 Michigan $12,57215 Massachusetts $11,19916 Tennessee $10,85017 Arizona $10,53718 Colorado $9,81019 Louisiana $9,41920 Maryland $9,33121 Missouri $9,29922 Washington $8,81823 Minnesota $8,28224 South Carolina $7,73025 Wisconsin $7,38626 Connecticut $6,91127 Indiana $6,89928 Oregon $5,86029 District of Columbia $5,68130 Alabama $5,54931 Kentucky $5,43332 Mississippi $5,43233 Iowa $4,62934 Oklahoma $4,20835 New Mexico $4,07636 Utah $4,04337 Arkansas $3,97338 Kansas $3,84639 New Hampshire $2,80940 Nebraska $2,77341 Idaho $2,20642 Montana $2,05943 Maine $1,98844 West Virginia $1,79845 Wyoming $1,70846 South Dakota $1,52147 Rhode Island $1,42748 Alaska $1,38049 Vermont $1,37250 North Dakota $1,23751 Delaware $1,135

Rank State Tax Revenue*United States $94,685

1 California $11,9052 Florida $8,6273 New York $7,1824 Texas $6,2535 Illinois $4,6116 Georgia $3,6057 Nevada $3,0338 Pennsylvania $2,7929 New Jersey $2,787

10 Minnesota $2,58511 Michigan $2,26512 Ohio $2,22713 North Carolina $2,20914 Virginia $2,12815 Colorado $2,11216 Tennessee $1,96617 Maryland $1,96018 Massachusetts $1,89919 Hawaii $1,85120 Missouri $1,67021 Arizona $1,65822 Washington $1,54223 Wisconsin $1,25124 Louisiana $1,22025 South Carolina $1,14826 Indiana $1,07527 Connecticut $1,07428 Mississippi $92029 Kentucky $87530 Oregon $87231 District of Columbia $83032 Utah $82333 Oklahoma $73434 Alabama $71035 Iowa $65936 Arkansas $59937 New Mexico $58538 Kansas $57739 Nebraska $47440 Idaho $38941 West Virginia $27342 New Hampshire $26543 Maine $26344 North Dakota $26045 Alaska $25446 Montana $24747 Wyoming $21648 South Dakota $21049 Rhode Island $19050 Vermont $18251 Delaware $170


77

* These figures understate/estimate the total number of travelers that visited any given state.** Arrivals to interior only. ***Other includes not reported data and visits to the U.S. Virgin Island, Guam, and Puerto Rico.

Source: Office of Travel and Tourism Industries, U.S. Department of Commerce

FIRST INTENDED ADDRESS OF NON-RESIDENT ARRIVALS BY REGION OF RESIDENCE, 2004*

Western Eastern Middle South CentralEurope Europe Asia East Africa Oceania America America Caribbean Mexico** Total

United States 9,305,859 380,059 5,801,834 502,170 240,752 659,753 1,645,342 691,580 1,094,908 3,992,811 24,315,068

Alabama 24,592 1,395 11,150 1,406 1,081 865 2,248 1,353 1,650 4,277 50,017Alaska 41,964 1,017 25,820 1,209 621 5,781 1,383 490 653 5,311 84,249Arizona 103,573 3,752 35,508 4,268 1,782 5,963 7,797 3,061 1,300 295,095 462,099Arkansas 6,911 480 4,179 544 382 434 1,441 1,449 272 5,723 21,815California 1,202,836 44,149 1,005,584 70,851 19,042 198,933 109,391 122,547 13,097 718,620 3,505,050

Colorado 110,228 4,140 25,241 4,165 2,672 11,600 11,816 4,172 1,809 89,056 264,899Connecticut 78,288 9,246 22,157 4,805 2,781 2,815 12,060 3,042 8,291 4,401 147,886Delaware 12,523 573 3,956 549 633 365 1,412 533 837 1,094 22,475District of Columbia 105,461 6,845 32,596 7,892 7,972 5,665 16,706 8,924 5,338 8,908 206,307Florida 2,203,055 34,024 128,153 47,554 23,500 28,471 809,152 234,359 508,506 268,921 4,285,695

Georgia 133,258 6,283 45,638 7,645 11,817 5,403 24,363 12,357 16,991 31,666 295,421Hawaii 70,072 3,113 1,513,176 1,143 681 83,362 4,686 928 524 4,277 1,681,962Idaho 6,961 454 4,244 366 248 781 620 235 58 2,046 16,013Illinois 248,561 42,906 108,984 15,105 6,936 12,852 26,463 11,951 5,882 92,232 571,872Indiana 37,876 2,699 25,122 2,664 2,113 2,454 4,915 2,551 1,230 12,054 93,678

Iowa 12,618 1,059 7,804 835 727 1,077 1,747 683 352 3,626 30,528Kansas 11,046 900 8,296 1,134 884 764 2,279 977 393 14,916 41,589Kentucky 19,434 1,219 13,054 1,047 1,031 1,142 2,176 968 1,289 4,694 46,054Louisiana 84,945 2,963 23,048 3,762 1,918 5,057 10,616 9,160 3,263 14,981 159,713Maine 19,764 746 2,777 754 277 598 719 189 367 391 26,582

Maryland 84,939 5,885 34,506 8,118 14,210 3,336 12,995 16,161 10,906 5,424 196,480Massachusetts 314,666 12,736 83,225 20,109 9,337 9,758 28,222 11,811 15,359 16,961 522,184Michigan 106,194 7,680 61,661 7,160 3,618 4,445 8,411 2,028 2,743 27,042 230,982Minnesota 54,755 2,944 24,191 3,495 2,925 3,001 5,409 2,605 1,274 8,633 109,232Mississippi 6,712 486 2,921 384 340 370 867 581 483 2,074 15,218

Missouri 31,128 2,088 15,407 2,764 1,745 2,348 4,162 1,725 1,638 10,655 73,660Montana 10,238 298 2,934 198 119 912 302 94 73 470 15,638Nebraska 6,267 573 4,377 365 502 486 1,027 638 229 3,767 18,231Nevada 353,620 6,515 205,476 9,789 3,006 26,558 22,674 8,549 5,472 200,421 842,080New Hampshire 27,071 1,056 5,971 1,197 460 696 1,411 294 623 983 39,762

New Jersey 216,525 22,814 116,069 25,797 10,564 6,951 46,758 19,584 34,434 13,083 512,579New Mexico 16,218 794 4,125 717 363 1,054 1,207 604 261 113,408 138,751New York 1,901,104 74,275 419,955 147,752 42,786 70,881 190,001 48,941 218,095 90,976 3,204,766North Carolina 83,465 3,550 24,767 4,118 3,572 3,040 10,706 7,707 5,623 14,820 161,368North Dakota 3,438 328 1,006 127 146 207 197 72 90 343 5,954

Ohio 75,247 6,029 42,969 7,516 3,512 3,730 9,561 3,374 2,814 12,076 166,828Oklahoma 12,317 957 8,719 1,106 1,440 912 2,929 1,149 718 15,670 45,917Oregon 35,380 2,055 36,423 2,291 768 4,007 2,701 1,275 373 7,769 93,042Pennsylvania 147,975 10,030 51,800 10,743 5,873 5,939 12,870 4,532 10,306 10,143 270,211Rhode Island 18,053 817 4,595 1,184 1,007 897 1,744 1,954 2,210 1,509 33,970

South Carolina 45,758 1,560 7,503 1,366 1,091 1,129 3,661 1,570 1,915 5,161 70,714South Dakota 4,117 132 1,334 104 80 171 175 96 39 388 6,636Tennessee 47,283 2,008 17,951 1,820 1,622 2,515 4,436 2,884 2,225 10,667 93,411Texas 263,177 10,950 119,764 19,643 17,352 15,123 60,291 53,119 13,391 1,123,896 1,696,706Utah 30,033 1,552 20,354 1,066 722 3,725 4,876 1,661 442 13,462 77,893

Vermont 20,462 566 2,842 543 270 485 859 200 595 458 27,280Virginia 110,984 7,285 49,786 10,670 7,946 4,863 18,515 21,155 5,062 8,303 244,569Washington 124,961 7,089 115,514 5,534 3,386 14,368 7,195 3,585 1,138 14,875 297,645

West Virginia 4,771 311 2,520 464 185 237 410 139 226 253 9,516Wisconsin 41,348 2,821 17,551 2,054 1,305 2,372 3,965 1,456 1,068 9,811 83,751Wyoming 6,589 212 1,557 134 109 603 317 89 113 978 10,701

Other*** 567,098 15,700 1,247,574 26,144 13,293 90,252 124,498 52,019 182,868 666,043 2,985,489

INTERNATIONAL TRAVELERS BY STATE


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DEFINITION OF THE TRAVEL ANDTOURISM INDUSTRY

Currently, there is no commonly accepted definition of travel and tourism. Thisreport uses the Travel Industry Association of America’s data and its industrydefinition, which defines travel as activities associated with all overnight trips awayfrom home in paid accommodations and day trips to places 50 miles or more,one way, from the traveler’s origin. The Travel Economic Impact Model definitionincludes all overnight trips regardless of distance away from home, but excludesday trips to places less than 50 miles away from home.

The word “tourism” is even more difficult to define. Some define tourism as alltravel away from home, while others use the dictionary definition that limitstourism to personal or pleasure travel.

The TIA defines the travel industry as the collection of 16 types of businesses thatprovide goods and services to the traveler or potential traveler at the retail level.

For many years, TIA selected these business types using the 1987 U.S. StandardIndustrial Classification (SIC) coding system. At the industry group level, SICcodes report industry groups as 2- or 3-digit categories, or 4-digits at their mostspecific. However, as a direct consequence of rapid and widespread structuralchanges throughout the American economy in recent years, the SIC system hasbecome outdated.


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DEFINITION OF THE TRAVEL ANDTOURISM INDUSTRY

NORTH AMERICAN INDUSTRIAL CLASSIFICATION SYSTEM

In 1998, the United States Office of Management and Budget published the1997 North American Industry Classification System (NAICS) to replace the SICsystem. In contrast to SIC codes, the 2- to 6-digit NAICS industry classificationsystem includes more useful and detailed economic data and provides a morecomprehensive statistical representation of the travel industry.

NAICS offers four major advantages over the SIC system. First, NAICS identifieshundreds of new, emerging, and advanced technology industries, especially in theservice producing segments of the economy. Second, under NAICS, businessesthat use similar processes are grouped together. Furthermore, NAICS providescomparable statistics among the three North American Free Trade Agreementtrading partners. Finally, NAICS will be reviewed every five years to keep currentwith the changing economy.

With the transition to NAICS, TIA adjusted its selections of the travel relatedbusiness types using the new NAICS codes and brought its travel economicresearch into conformity with NAICS. For measurement purposes, TIA’s TravelEconomic Impact Model tracks business activity in seven major travel relatedindustry groups. These in turn, are comprised of 16 business categories.

The industry groups and subcategories used in the model are outlined below:

1. Automobile Transportation Industry: Gasoline service stations, motorvehicle/parts dealers, and passenger car rental.

2. Entertainment/Recreation Industry: Entertainment, art, and recreation industry.

3. Food Services Industry: Eating and drinking places and grocery stores.

4. General Retail Trade Industry: General merchandise group stores and miscel-laneous retail stores, including gift and souvenir shops.

5. Lodging Industry: Hotels, motels, motor hotels, camps, and trailer parks.

6. Public Transportation Industry: Air transportation, taxicab companies,interurban and rural bus transportation, railroad passenger transportation(Amtrak), and water passenger transportation. Also includes othertransportation.

7. Travel Arrangement Industry: Travel agencies, tour operators, and other travelarrangement and reservation services.

TRAVEL AND TOURISMDEFINITION BY NORTHAMERICAN INDUSTRIALCLASSIFICATION SYSTEM

CODES

ACCOMMODATIONS7211 Traveler Accommodation7212 Recreational Vehicle Parks

and Campgrounds

AUTO TRANSPORTATION532111 Passenger Car Rental447110 Gasoline Stations with

Convenience Stores447190 Other Gasoline Stations4411 Automobile Dealers4412 Other Motor Vehicle Dealers4413 Automotive Parts,

Accessories and Tire Stores

ENTERTAINMENT ANDRECREATION713 Amusement, Gambling, and

Recreational Industries711 Performing Arts, Spectator

Sports, and Related Industries712 Museums, Historical Sites, and

Similar Institutions

FOOD7221 Full Service Restaurants7222 Limited Service Eating Places7224 Drinking Places445 Food and Beverage Stores

PUBLIC TRANSPORTATION481 Passenger Air Transportation4881 Airport Support Activities4852 Interurban and Rural Bus

Transportation485510 Charter Bus 4853 Taxi and Limousine Services483112 Deep Sea Passenger

Transportation483114 Coastal and Great Lakes

Passenger Transportation483212 Inland Water Passenger

Transportation487 Scenic and Sightseeing

Transportation

RETAIL452 General Merchandise Stores453 Miscellaneous Store Retailers44611 Pharmaceutical and Drug Stores4483 Jewelry, Luggage, and Leather

Good Stores4511 Sporting Goods Stores4512 Hobby, Toy, and Game Stores45121 Book Stores and News Dealers

TRAVEL ARRANGEMENT5615 Travel Arrangement and

Reservation Services


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M E T H O D O L O G Y

Most of the statistics in Impact of Travel and Tourism on the U.S. and State Economieswere compiled from TIA.

TIA uses the Travel Economic Impact Model (TEIM) to provide annual estimates of theimpact of travel activity in the United States quantifying expenditures, employment,payroll, and tax revenue generated by travel and tourism activities. The data arefurther broken down by state and include information for all 50 states and the Districtof Columbia. These estimates include both the direct and indirect effect of traveland tourism, and as a result, represent the total effect of the travel and tourismactivity. For example, the job data represent the total number of jobs supported bytravel and tourism activity, not just those jobs that are directly related, but also thesecondary impact.

TIA's model assumes that each job in a specific type of business in a state issupported by some amount of business receipts and that each dollar of wages andsalaries is similarly supported by some dollar volume of business receipts. The ratiosof employment to business receipts are computed for each industry in each state.These ratios then are multiplied by the total amount of business receipts generated bytraveler spending in a particular type of business to obtain the measures of travel andtourism generated employment and payroll of each type of business in each state.For example, the ratio of employees to business receipts in Massachusettscommercial lodging establishments is multiplied by travel and tourism generatedbusiness receipts of these establishments to obtain travel and tourism generatedemployment in commercial lodging. A similar process is used for the payrollestimates.

The Fiscal Impact Component of the TEIM is used to estimate traveler generated taxrevenues of federal, state, and local governments. The yield of each type of tax isrelated to the best measure of the relevant tax base available for each stateconsistent with the output of the Economic Impact Component. The ratio of yield tobase for each type of tax in each state then is applied to the appropriate primarylevel output to obtain estimates of tax receipts generated by travel and tourism. Forexample, the ratio of Massachusetts state personal income tax collections to payrollin the state is applied to total travel and tourism generated payroll to obtain theestimate of the state personal income tax receipts attributable to traveler spending inMassachusetts.

TIA notes that there are a few limitations to their data collection. For variousreasons, two important classes of travel and tourism related expenses have not beenestimated. Consumers purchase certain goods and services in anticipation of a tripaway from home. These include sports equipment, travel books, and services suchas language lessons. The magnitude of these purchases cannot be quantified due tothe lack of sound, relevant data.

The second type of spending not covered due to lack of sufficient data is thepurchase of major consumer durables generally related to outdoor recreation on


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trips. Further research is required in this area to determine to what extent pre-tripspending on consumer durable products justifiably can be included within a traveleconomic impact study.

Some states do not show international travelers' impact due to the small sample sizesof international visitors included in the Office of Travel and Tourism Industries’ (OTTI)In-Flight Survey. However, the total U.S. estimates of international travel impact doinclude those states for which individual estimates are not provided.

For more details about TEIM, see TIA at www.tia.org.

The data provided at the bottom of each overview page on the number of interna-tional travelers to the state are the only data not provided by TIA. These data comefrom OTTI and are based on the number of I-94 visas completed. When interna-tional visitors enter the United States they must fill out an I-94 visa stating where theyare staying in the United States. The location is recorded as the primary destinationof the international traveler and the aggregation of these data is used in this report.

The benefit of using I-94 data is that information exists for all 50 states and theDistrict of Columbia. The limitation of using I-94 data is that it counts only theprimary location of the international visitor. Often, international visitors travel tomultiple locations, so the actual number of international visits to the states is higher.The number of international visitors at the bottom of the overview pages representsthe base of international visitors.

DEFINITIONS

Automobile Transportation ExpendituresThis category includes a prorated share of the fixed costs of owning an automobile,truck, camper, or other recreational vehicle, such as insurance, license fees, tax, anddepreciation costs. Also included are the variable costs of operating an automobile,truck, camper, or other recreational vehicle on a trip, such as gasoline, oil, tires, andrepairs. The costs of renting an automobile or other motor vehicle are included inthis category.

Entertainment/Recreation ExpendituresTraveler spending on recreation facility user fees, admissions at amusement parksand attractions, attendance at nightclubs, movies, legitimate shows, sports events,and other forms of entertainment and recreation while traveling.

Food ExpendituresTraveler spending in commercial eating facilities and grocery stores or carry-outs, aswell as food purchased for off-premise consumption.

Lodging ExpendituresTraveler spending on hotels and motels, campgrounds and trailer parks, rental ofvacation homes, and other types of lodging.


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Public Transportation ExpendituresThis includes traveler spending on air, bus, rail, and boat/ship transportation, andtaxicab or limousine service between airports and central cities. Also included areexpenditures on “other transportation” as indicated in the TravelScope® survey.

Travel and Tourism Generated ExpendituresThe exchange of money or the promise of money for goods or services whiletraveling, including any advance purchase of public transportation tickets, lodging, orother items normally considered incidental to travel, but which may be purchased inadvance of the trip. In addition, certain of the “fixed” or capital costs of owning amotor vehicle (including campers, motor homes, etc.) or a vacation or second homeare included as associated with taking a trip.

Generally, expenditures are assumed to take place at the point where the goods orservices are bought while traveling. The two exceptions to this rule are that the fixedcosts of operating a motor vehicle while on a trip are allocated to the traveler’s areaof residence, and the “imputed rent” of spending nights in the traveler’s ownvacation home is allocated to the area visited.

Travel and Tourism Generated EmploymentThe number of jobs attributable to travel and tourism expenditures in an area. Theseestimates of employment follow the “establishment payroll survey definition” ratherthan the “household survey definition.” Consequently, the TEIM estimates are moreclosely related to the number of jobs than to the number of employees. For adetailed description of the household and establishment survey differences, visithttp://www.bls.gov/lau/lauhvse.htm.

Travel and Tourism Generated PayrollThis is the payroll, or wage and salary income, attributable to travel and tourismexpenditures in an area. Payroll includes all forms of compensation, such assalaries, wages, commissions, bonuses, vacation allowances, sick leave pay, and thevalue of payments in kind (such as free meals and lodgings) paid during the year toall employees. Trips and gratuities received by employees from patrons and reportedto employers are included. For corporations, it includes amounts paid to officers andexecutives; for unincorporated businesses, it does not include profit or other compen-sation of proprietors or partners. Payroll is reported before deductions for socialsecurity, income tax, insurance, union dues, etc.

Travel and Tourism Generated Tax ReceiptsThese federal, state, and local tax revenues attributable to travel and tourism in anarea. For a given state locality, all or some of the taxes may apply. “Local” includescounty, city, or municipality, and township units of government actually collecting thereceipts and not the level that may end up receiving it through intergovernmentaltransfers. The total tax revenue on the U.S. and state overview pages represent taxesgenerated by both domestic and international travel and tourism. The tax revenue atthe federal, state, and local levels includes only those taxes generated by domestictravel and tourism.


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Federal TaxesThese receipts include corporate income taxes, individual income taxes, employmenttaxes, gasoline excise taxes, and airline ticket taxes.

State TaxesThese receipts include corporate income taxes, individual income taxes, sales andgross receipts taxes, and excise taxes.

Local TaxesThese receipts include county and city receipts from individual and corporate incometaxes, sales, excise, and gross receipts taxes, and property taxes.


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S O U R C E S O F D A T A

Primary sources of data used in this report:

Air Transport Association

American Automobile Association

Amtrak

American Society of Travel Agents

Bureau of the Census, U.S. Department of Commerce

Bureau of Economic Analysis, U.S. Department of Commerce

Bureau of Labor Statistics, U.S. Department of Labor

Bureau of Transportation Statistics, U.S. Department of Commerce

Federal Aviation Administration, U.S. Department of Transportation

Federal Highway Administration, U.S. Department of Transportation

National Park Service

Smith Travel Research

The Office of Travel and Tourism Industries, U.S. Department of Commerce

Travel Industry Association of America


Travel & Tourism on the U.S. and State Economies

2005 Edition

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