important google algorithm updates 2013

1

Click here to load reader

Upload: agriya

Post on 08-May-2015

138 views

Category:

Marketing


0 download

DESCRIPTION

Google- familiar search engine updated its version to successive level of up gradation to establish the best stability as well as adding some prominent enhancements. Let’s have a look on the overall revision made on 2013

TRANSCRIPT

Page 1: Important google algorithm updates 2013

Le�’� hav� � loo� o� th� overal� revisio� mad� o� 2013

Algorithm changes

in2013

With its precise speed and accurate metrics, they named this excusive update as Hummingbird. This update covers the queries mainly raised due to the “conversional search” mechanism.

HummingbirdAugust

20

This consumes a considerable period of time to renovate the existing version. Through this update, Google has softening their search algorithm for a stabilized level.

Panda recovery

July

18

This is exclusive panda dance update will cover all the beneficial aspects of search engine optimization regulations and ranking metrics.

Panda Dance

June

11

To ensure the page ranking volatility of the search indexing behavior, multi week update has been released. And moreover It appears that Google may have been testing some changes that were later rolled back.

June

27Panda Recovery

This is considered to be the major release against the spam fighting with reference to the search engine results. This update has successfully comprised of the Penguin2.0 technology to block the spammy queries.

Penguin 2.0

May

22

New blog post: Penguin 2.0 rolled out today

goo.gl/fb/U7llH

Matt Cutts

In order to restrict the spammy queries, this greatly reduces the spam ingredients like pornographic results and several other queries. this impacts is about 0.3% of U.S. queries but up to 4% or so of Turkish queries where spam is a larger part of the index there.

June

11Pay Day Loan Update

$

We just started a new ranking update today for some spammy queries. See 2:30-3:10 of this video:

http://goo.gl/ufCiH

Matt Cutts

To stabilize the results in terms of domain crowding logic, this exclusive update has released and implemented successfully. but it seemed to roll out just prior to Penguin 2.0 in the US and possibly the same day internationally.

May

21Domain Crowding

This is an advanced version and google called this update as Penguin 2.1. It covers almost 1% of the queries been found out.

Penguin 5

October

04

Penguin 2.1 launching today. Affects ~1% of searches to a noticeable degree. More info on Penguin:

http://googlewebmastercentral.blogspot.com/2012/04/another-step-to-reward-high-quality.html ⋯

Matt Cutts

It covers 1.2% of the queries made by the English. This update effectively enhanced with several smart options and access.

Panda 24

January

22

Google Algorithm Change Historyhttp://moz.com/google-algorithm-change

Google- familiar search engine updated its version to successive level of up gradation to establish the best stability as well as adding some prominent enhancements.

Powered by