in re: petco animal supplies, inc. securities litigation...

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ORIGINA L 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 2 4 25 6 2 7 28 MILBERG WEISS BERSHAD HYNES & LERACH LLP WILLIAM S . LERACH (68581 ) BLAKE M . HARPER (115756) JEFFREY D . LIGHT (159515) MARISA JANINE (199316 ) 600 West Broadway, Suite 1800 San Diego, CA 92101 Telephone : 619/231-105 8 SCHIFFRIN & BARROWAY, LLP RICHARD S . SCHIFFRIN ANDREW L . BARROWAY DAVID KESSLE R Three Bala Plaza East Suite 40 0 Bala Cynwyd, PA 19004 Telephone : 610/667-770 6 Co-Lead Counsel for Plaintiffs M1 1 Q 2000 I UNITED STATES DISTRICT COUR T SOUTHERN DISTRICT OF CALIFORNI A In re PETCO ANIMAL SUPPLIES, INC . SECURITIES LITIGATIO N This Document Relates T o ALL ACTIONS- Master Fi No . 98cv152L (POR ) CLASS ACTIO N SECOND AMENDED CLASS ACTION COMPLAINT FOR VIOLATION OF THE SECURITIES EXCHANGE ACT OF 193 4 DEMAND FOR JURY TRIA L ~5~

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Page 1: In Re: PETCO Animal Supplies, Inc. Securities Litigation ...securities.stanford.edu/filings-documents/1012/... · 10 . PETCO's growth-by-acquisition strategy was dependent on PETCO

ORIGINA L2

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MILBERG WEISS BERSHADHYNES & LERACH LLP

WILLIAM S . LERACH (68581 )BLAKE M . HARPER (115756)JEFFREY D . LIGHT (159515)MARISA JANINE (199316 )

600 West Broadway, Suite 1800San Diego, CA 92101Telephone : 619/231-105 8

SCHIFFRIN & BARROWAY, LLP

RICHARD S . SCHIFFRINANDREW L . BARROWAY

DAVID KESSLER

Three Bala Plaza EastSuite 40 0

Bala Cynwyd, PA 19004Telephone : 610/667-770 6

Co-Lead Counsel for Plaintiffs

M1 1 Q 2000 I

UNITED STATES DISTRICT COURT

SOUTHERN DISTRICT OF CALIFORNIA

In re PETCO ANIMAL SUPPLIES,INC . SECURITIES LITIGATION

This Document Relates T o

ALL ACTIONS-

Master Fi No .98cv152L (POR)

CLASS ACTION

SECOND AMENDED CLASS ACTIONCOMPLAINT FOR VIOLATION OF THE

SECURITIES EXCHANGE ACT OF

193 4

DEMAND FOR JURY TRIAL

~5~

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1 JURISDICTION AND VENUE

2 1. The claims asserted arise under §§10(b) and 20(a) of the

3 Securities Exchange Act of 1934 ("1934 Act") , 15 U .S .C . §§78j (b)

4 and 78t(a), and Rule 10b-5_ Jurisdiction is conferred by §27 of

5 the 1934 Act, 15 U .S .C . §78aa .

6 2 . Venue is proper pursuant to §27 of the 1934 Act . False

7 and misleading statements were issued from San Diego . Petco Animal

8 Supplies, Inc . ("PETCO'r or the "Company") is headquartered in San

9 Diego . The Individual Defendants live in San Diego . Acts giving

10 rise to the violations complained of occurred in San Diego .

11 THE PARTIES

12 Plaintiff s

13 3 . Plaintiffs are members of the Lerner Plaintiffs Group who

14 were appointed as Lead Plaintiffs in this action by order entered

15 December 14, 1998 . Each member of the Lerner Plaintiffs Group

16 purchased or acquired shares of PETCO common stock at artificially

17 inflated prices between 1/30/97 and 7/10/98 (the "Class Period")

18 and was damaged thereby . Appendix A attached hereto identifies the

19 members of the Lerner Plaintiffs Group and details the PETCO stock

20 purchases made by them during the Class Period .

21 Defendants

22 4 . PETCO is headquartered in San Diego . Its common stock

23 trades in an efficient market on the NASDAQ National Market System .

24 5 . (a) Brian K . Devine ("Devine") is President, CEO and

25 Chairman of PETCO . During the Class Period, as part of the scheme,

26 Devine sold 91,350 shares of his PETCO stock at prices as high as

27 $30-1/2 based on inside information, pocketing over $2 .7 million in

28 illegal insider-trading proceeds - thus committing deceptive and

- 1 - 98cv1521-L(POR)

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1 manipulative acts . Devine sold 75% of the stock he actually owned

2 in PETCO, 31% of his total stock and exercisable options, and 100%

3 of the PETCO stock he acquired by option exercise during the Class

4 Period . Devine's stock sales were unusual in timing and

5 inconsistent with his prior trading history as his only previous

6 sale of PETCO stock was in 4/96 and he has not sold any PETCO stock

7 since his sales during the Class Period .

8 (b) Larry D. Asselin ("Asselin") is Senior V .P .-

9 Merchandising and Distribution of PETCO . During the Class Period,

10 as part of the scheme, Asselin sold 8,753 shares of his PETCO stock

11 at prices as high as $30-1/2 based on inside information, pocketing

12 over $262,000 in illegal insider-trading proceeds - thus committing

13 deceptive and manipulative acts . Asselin sold 85% of the stock he

14 actually owned in PETCO, 18 .7% of his total stock and exercisable

15 options, and 100% of the PETCO stock he acquired by option exercise

16 during the Class Period . Asselin's stock sales were unusual in

17 timing and inconsistent with his prior trading history as his only

18 previous sale of PETCO stock was in 4/96 and he has not sold any

19 PETCO stock since his sales during the Class Period .

20 (c) James M . Myers ("Myers") is Senior V .P .-Finance of

21 PETCO and its principal accounting officer . During the Class

22 Period, as part of the scheme, Myers sold 8,835 shares of his PETCO

23 stock at prices as high as $26-3/4 based on inside information,

24 pocketing over $220,000 in illegal insider-trading proceeds - thus

25 committing deceptive and manipulative acts . Myers sold 93% of the

26 stock he actually owned in PETCO, 50% of his total stock and

27 exercisable options, and 100% of the PETCO stock he acquired by

28 option exercise during the Class Period . Myers' stock sales wer e

- 2 - 98cv1521-L(POR)

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unusual in timing and inconsistent with his prior trading history

as he had not previously sold any PETCO stock and has not sold any

PETCO stock since his sales during the Class Period .

(d) Richard C . St . Peter ("St . Peter") is Executive

V .P .-Administration and CFO of PETCO . During the Class Period, as

part of the scheme, St . Peter sold 28,027 shares of his PETCO stock

at prices as high as $30-1/2 based on inside information, pocketing

over $839, 000 in illegal insider-trading proceeds - thus committing

deceptive and manipulative acts . St . Peter sold 100% of the stock

he actually owned in PETCO, 73 .7% of his total stock and

exercisable options, and 100% of the PETCO stock he acquired by

option exercise during the Class Period . St . Peter's stock sales

were unusual in timing and inconsistent with his prior trading

history as his only previous sale of PETCO stock was 4/96 of 1996

and he has not sold any PETCO stock since his sales during the

Class Period .

6 . The individuals named as defendants in ¶5(a)-(d) are

referred to as the "Individual Defendants ." The Individual

Defendants are liable for the false statements pleaded herein at

1130-31, 35, 77-81, 83-87, 89, 91, 93-94, 96-97, 99-06, 109-11,

113, 115, 117-21, 123-25, 127, 128, 129, 131-33, those statements

were each "group-published" information, the result of the

collective action of the Individual Defendants .

7 . By reason of his stock ownership, management position,

and membership on PETCO's Board, Devine was a controlling person of

PETCO . PETCO controlled each of the Individual Defendants . Devine

and PETCO are each liable under §20(a) of the 1934 Act .

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SUMMARY OF THE FRAUD

8 . This is a securities class action on behalf of purchaser s

of the common stock of PETCO, during the Class Period, complaining

of a fraudulent scheme and course of business that operated as a

Ifraud and deceit on them . The defendants are PETCO and th e

(Individual Defendants .

9 . PETCO operates a national chain of retail pet stores ,

selling pet food, small pets and pet supplies and services, mostl y

via large stores known as "Superstores ." PETCO went public in 3/94

and then began to pursue an aggressive growth/expansion program by

opening new stores and by acquiring 17 other retail pet store

chains with 204 stores during 94-97, typically using its commo n

stock as currency to make acquisitions . As PETCO's existing and

acquired stores matured, it became more difficult for PETCO t o

achieve a high rate of internal revenue and earnings per share

("EPS") growth based only on increased sales from those existing

stores . PETCO could achieve really substantial revenue growth ,

i .e ., 30%+ per year, only by achieving 10%+ "same-store" growth and

by constantly acquiring other companies .

10 . PETCO's growth-by-acquisition strategy was dependent on

PETCO continuing to report strong operating earnings . Defendant s

knew that reporting strong EPS and forecasting continuing EPS

growth would lead to an increasing stock price, which would also

make PETCO's stock more attractive to potential acquisition s

targets . This would enable its growth-by-acquisition program to

continue and would enable PETCO to make acquisitions on a les s

dilutive basis - by issuing as few shares as possible .

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1 11 . PETCO's acquisition strategy had four significant

2 impacts . First, it permitted a mechanism by which PETCO could

3 falsely report huge year-to-year revenue growth from ongoing

4 operations . Second, it provided a vehicle for PETCO to falsely

5 report huge double-digit same-store sales growth . Third, it

6 created the opportunity for defendants to manipulate PETCO's

7 expenses to falsely create the appearance of increasing operating

8 profitability . Fourth, it allowed defendants to create the image

9 that PETCO was a high growth company with 30% EPS growth .

10 12 . As long as the Company continued to make acquisitions, it

11 was able to conceal its true level of revenues from ongoing

12 operations, and was able to present a very profitable Superstore

13 operating model and double-digit same-store sales growth to

14 securities analysts and investors . Based on defendants' positive

15 statements and projections, securities analysts and the market

16 placed a high value on PETCO's stock, due to the expectation of

17 future internal revenue growth and increasing operating

18 profitability .

19 13 . The manipulation of PETCO's financial statements began

20 when PETCO started accounting for its acquisitions under the

21 pooling of interest method in late 1996 . Under the pooling of

22 interest method, PETCO was able to restate its historical financial

23 statements to reflect the combined results of the two companies .

24 Pursuant to Securities and Exchange Commission ("SEC") Rules, PETCO

25 could not do a pooling of interest transaction until two years

26 after its initial public offering . Pet Nosh, acquired in late

27 1996, was the first acquisition for which PETCO was able to use the

28 pooling of interest method .

- 5 - 98cvl521-L(POR)

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1 14 . Because most of the companies PETCO acquired were

2 privately held and whose results were not publicly reported, the

3 Individual Defendants were able to and did, understate the

4 historical revenue figures of PETCO'S acquisitions to make PETCO's

5 reported revenues from ongoing operations appear more robust .

6 PETCO would represent to analysts and other market participants

7 that the acquired companies' revenues were lower than they actually

8 were . Then, when PETCO reported combined numbers after the

9 acquisition, analysts and other market participants would attribut e

10 a larger portion of the combined revenues to PETCO, and thus be

11 misled into believing that PETCO had stronger core revenue growth

12 than the Individual Defendants actually knew was the case . Thus,

13 defendants were able to use acquisitions to fuel the appearance of

14 strong internal revenue growth, which made PETCO attractive to

15 investors . As the Individual Defendants knew, analysts and other

16 market participants place emphasis on income from continuing

17 operations and exclude special one-time charges, such as merger and

18 restructuring costs .

19 15 . In addition, when PETCO would make an acquisition, the

20 Individual Defendants would improperly attribute normal operating

21 expenses to the one-time merger charges, thus decreasing normal

22 operating expenses and inflating PETCO's earnings from continuing

23 operations . This practice had the intended effect of reducing

24 current and future operating expenses . For example, defendants

25 would charge off the salaries of certain officers of the Company,

26 including Mike Woodard (Senior V .P . - Store Operations) and

27 St . Peter, as well as all executive bonuses, directly from the

28 merger and restructuring reserves, thereby excluding the salarie s

- 6 - 98cv1521-L(POR)

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1 and bonuses from current operating expenses and overstating merger

2 expenses . As a result, PETCO's reported operating earnings,

3 excluding special charges, were materially inflated and did not

4 properly present PETCO's current results of operations .

5 16 . PETCO also manipulated its publicly reported same-store

6 sales comparisons . PETCO's impressive double-digit same-store

7 sales growth was considered a "joke" inside the Company and was not

8 the result of improving sales, but was a fiction . PETCO was

9 misleadingly comparing converted Superstores to pre-conversio n

10 regular stores . Instead of comparing similar stores, PETCO would

11 compare its Superstores with an older, smaller store that had no

12 advertising, no parking and did not sell groceries .

13 17 . During the Class Period, PETCO would invariably be behind

14 in the projections it had made to analysts and the market for each

15 quarter . As a result, defendants would meet each quarter in

16 Devine's office after they had generated actual financial results

17 for two months of the quarter . There was invariably a roundtable

18 discussion to determine how defendants could manipulate PETCO's

19 financial results to meet the projections defendants had led the

20 market to expect . These discussions included determining which

21 potential acquisitions could be closed before the end of the

22 quarter to enable defendants to manipulate the revenues and

23 expenses associated with the acquisitions to meet PETCO's

24 projections . There was no other reason to acquire many of the

25 companies other than to use the acquisitions to manipulate PETCO's

26 financial results to meet its earning projections and to mask the

27 problems in, and ongoing overstatement of, its core business .

28 PETCO made these acquisitions often times doing little or no du e

- 7 - 98cv1521-L(POR)

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diligence and despite knowing that the companies that it was

acquiring were , more often than not, performing poorly . Thus, in

evaluating acquisition candidates, defendants focused on how th e

I acquisitions could be manipulated to allow PETCO to achieve th e

financial results and appearance of strong growth from ongoing

operations that defendants had led the market to expect, rather

than for a strategic business purpose .

18 . PETCO maintained a list of companies that had called

wanting to be acquired . These acquisition targets were maintained

on a "working deal list" and "open and close list ." Some of the

companies stayed on the lists for over 2 years . As a result, i t

was never a problem for PETCO to find an acquisition to manipulate

its financial results .

19 . PETCO had three separate reserve accounts that it used t o

manipulate the merger and restructuring charges . These were

inventory obsolescence, closed stores, and a catch-all account

that included, among other things, severance pay, salaries, legal

costs, travel, reset team and training costs . The reserve account s

were a dumping ground for any expense whether or not legitimately

related to acquisitions . To meet PETCO's quarterly earnings

projections, Myers, St . Peter and John Morberg W .P . and Controller

since 5/97) would back into the numbers . They would calculate what

the one-time charge for an acquisition would need to be and then

work backwards to justify the charge . They would then prepare the

backup - the specific items justifying the charge - to equal the

amount of the charge . This was documented in schedules that wer e

completed at quarter- and year-end .

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1 20 . The closed-store reserve account was the last account to

2 be considered in backing into the numbers . PETCO had an

3 acquisition reset team that was supposedly responsible for making

4 sure the acquisition went smoothly . The salaries for people

5 working on the reset team would go directly through the reserve

6 account without any consideration of how much of their time was

7 devoted to the acquisition . In addition, salaries of employees who

8 were not involved in the acquisition were improperly put into the

9 merger charges and thereby excluded from operating earnings . The

10 manipulation of PETCO's financial results was well known within the

11 Company . Over time, it became a joke in the accounting department

12 that PETCO had "only exaggerated the one-time charges by 50% . "

13 21 . The information relating to the merger and acquisition

14 charge was deliberately not presented to Peat Marwick, PETCO's

15 outside auditor, to review until the very last minute, so that the

16 auditors would have little time to request or review documentation

17 to substantiate the numbers . Moreover, when the auditors came to

18 PETCO, PETCO deliberately made it uncomfortable for them, so that

19 they would leave . For example, PETCO would turn off the air

20 conditioning in the room they were working in, would not provide

21 food or beverages and would not respond to requests for'

22 information . Even so, the outside auditors required some reduction

23 to be made to PETCO's proposed charge for 4thQ F97 before final

24 results were released, contributing to weak results for that

25 quarter . But the charge was still overstated by 50% .

26 22 . During 1996, 1997 and early 1998 defendants also caused

27 PETCO to manipulate its financial results by recognizing income

28 from advertising cooperatives ("co-ops") prior to earning the co-

- 9 - 98cv1521-L(POR)

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1 ops . In connection with PETCO's manipulation of advertising co-

2 ops, defendant Myers would always ask in roundtable meetings with

3 all defendants present, "are we going to front the co-ops ." It was

4 agreed at these meetings that PETCO would front-load co-ops from

5 advertising that was to take place in later quarters into earlier

6 quarters . The co-ops agreements with vendors, including Nutro,

7 lams and Hills Science Diet, did not provide for payments to PETCO

8 until PETCO did the applicable advertising . PETCO improperly

9 recorded income from the co-op agreements before the advertising

10 had occurred .

11 23 . In 12/96, PETCO acquired Pet Food Warehouse, which

12 operated 32 pet food and supply stores in five states, for

13 2,052,190 shares of PETCO stock . In connection with this

14 acquisition, defendants took a one-time charge of significantly

15 higher amounts than PETCO expected to incur, against which PETCO

16 could improperly charge off normal operating expenses in that

17 quarter and subsequent quarters .

18 24 . In the 2ndQ F97 (ended 8/2/97), when PETCO was a week

19 away from quarter close and needed an acquisition to meet the

20 numbers it had projected to the market, John Morberg, who had just

21 started with the Company said, "there won't be any acquisitions

22 this quarter ." Defendants, however, knew that it was imperative

23 that PETCO make an acquisition or acquisitions so that it would be

24 able to manipulate PETCO's financial results to meet projections .

25 PETCO therefore acquired SuperPets, enabling it to continue to

26 manipulate its financial results . In connection with the SuperPets

27 acquisition, defendants took a one-time charge of significantly

28 higher amounts then PETCO expected to incur, against which PETC O

- 10 - 98cv1521-L(POR)

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1 could improperly charge off normal operating expenses in the 2ndQ

2 and subsequent quarters .

3 25 . In the 3rdQ of PETCO's F97 (ended 11/1/97) , defendants

4 knew they would have to close acquisitions in the quarter of a

5 certain dollar amount in order to meet the revenues and earnings

6 expectations to which they had led the market . Defendants held

7 several meetings in 9/97-10/97 to discuss which of seven or eight

8 possible target companies should be acquired . These meetings were

9 held in Brian Devine's or Richard St . Peter's office and were

10 attended by defendants Devine, Myers, Asselin and St . Peter, and

11 other members of PETCO's senior management, which at times included

12 Mike Woodard, Razia Richter (V .P . of Development), John Morberg,

13 Mike Rocklin (Financial Planner) and Mike Jocelyn (Director/Former

14 Financial Planner) . At the meetings, defendants discussed the

15 fact that PETCO needed to acquire a specific amount of sales to

16 meet its numbers for the quarter . Thus, in evaluating acquisition

17 candidates, defendants focused on how the acquisitions could be

18 manipulated to permit PETCO to achieve the financial results they

19 had led the market to expect .

20 26 . The initial pass at 3rdQ 97 EPS was $ .05, while PETCO hadl

21 projected $ .29 to the market . By this point in the quarter, PETCO

22 was doing forecasts every week . During the meetings, there were

23 discussions regarding making as many acquisitions as possible

24 during the quarter to generate confusion so analysts would not pick

25 up any negatives . Conversations took place between Myers and John

26 Morberg where Morberg indicated that there was no way that PETCO

27 could reach the $ .29 EPS projected to the market . Morberg said,

28 "$ .22 is as far as I can get the auditors to accept . "

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1 27 . During this time, PETCO was attempting to acquire PetCare

2 Inc ., which ultimately became PETCO's largest acquisition . PETCO,

3 however, was in a bidding war with PETsMART to acquire PetCare . In

4 an offer letter to PetCare in 9/97, PETCO gave PetCare an incentive

5 of at least an additional $1 million in stock if it closed the deal

6 prior to the end of PETCO's 3rdQ . Because defendants were not sure

7 that the PetCare acquisition would close prior to the end of the

8 3rdQ, PETCO pursued the acquisitions of SuperPets, Pet Food

9 Supermarket, Petworld, PAWS and Pet Food SaveMart . PAWS wa s

10 especially attractive to PETCO because it had approximately $20

11 million in sales .

12 28 . PETCO ultimately closed the PetCare, as well as the PAWSI

13 and Pet Food SaveMart acquisitions before the end of the 3rdQ . The

14 only reason that PAWS and Pet Food SaveMart were acquired was

15 because defendants were not sure that the PetCare acquisition would

16 close prior to the end of the quarter .

17 29_ The PetCare acquisition was made without looking at

18 PetCare's store-by-store financials . This acquisition was almost

19 completely negative from a business perspective because most of the

20 acquired stores were losing money . PETCO kept two executives of

21 PetCare on as consultants to evaluate transactions . They were paid

22 $200, 000 per year for essentially doing no work . PETCO improperly

23 put their salaries into the one-time acquisition charge . PETCO

24 also gave incentive packages of cash and consulting salaries to the

25 former owners of other acquisitions, including Pet Food SaveMart,

26 which also were improperly placed into the one-time acquisition

27 charge . The merger and acquisition charges for the 3rdQ F97 were

28 overstated by at least 50% .

- 12 - 98cv1521-L(POR)

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30 . In early 12/97, despite manipulating its 3rdQ F97 results

to make 2+2=3 by acquiring PetCare, PAWS and Pet Food SaveMart, and

despite booking an excessive merger and restructuring charge, PETCO

was only able to report operating EPS of $ .22 for the quarter -

well below the $ .29 it had been forecasting to analysts and th e

market . PETCO stock immediately plunged from $30 to $23-5/8 and

then continued to decline to $19-1/2 . This sharp stock decline

alarmed PETCO's top insiders and they were determined to halt it .

PETCO insiders quickly insisted the market had misinterpreted it s

3rdQ EPS report and that PETCO's EPS growth prospects remained

unchanged . PETCO falsely told investors "we would have done 29

cents . . . without the acquisitions ," that the apparent EPS

shortfall was not due to any "operational prob lem" and that the

"fundamentals of the company have not changed ." PETCO insisted

that certain analysts had been confused and that "[t] hose not in

the know were caught by surprise " while "ftlhose familiar wi th the

story knew this was exactly what was expected ." PETCO falsely

blamed the shortfall in earnings on the fact that the PetCar e

acquisition was $ .07 negative, accounting for the drop in earnings .

As is discussed above, the Individual Defendants were only able t o

get to $ .22 EPS, however, by using the PetCare, PAWS and Pet Food

SaveMart acquisitions to manipulate PETCO's financial results .

PETCO's inability to meet its projections had nothing to do with

the fact that the PetCare acquisition was $ .07 dilutive, bu t

instead was indicative of the weakness in, and prior manipulation

of, PETCO's core business . Devine and Myers falsely assure d

analysts that although PETCO would slow its expansion somewhat ,

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1 PETCO was " comfortable " with F98 EPS forecasts of $1 .41--$1 .46 and

2 the "positive trend going forward is still reflected . "

3 31 . During 12/97-1/98 PETCO continued to tell analysts its

4 30%+ EPS growth rate going forward was intact , its PetCare

5 acquisition was yielding " synergies . . . and reduced overhead,"

6 same-store sales gains were running at I0% -12%, the competitive

7 environment had eased significantly, which was benefitting profit

8 margins and PETCO still expected F98 EPS of $1 .40+ . As a result,

9 PETCO's stock decline was halted and the stock recovered to $26-1/4

10 in 1/98 .

11 32 . Meanwhile, during the 4thQ, defendants held numerous

12 meetings in Devine's office concerning PETCO's inability to meet

13 its F98 projections . The Individual Defendants knew that PETCO

14 would not be able to meet the numbers it was projecting for F98

15 (ending 1/31/99) because they had had to manipulate so drastically

16 the 3rdQ F97 numbers just to come close to the targeted levels, and

17 because the 4thQ F97 was also in trouble . The initial pass at F98

18 numbers was $1 .00 instead of the $1 .40+ EPS being projected to the

19 market . Thus, PETCO knew it needed to manipulate $ .40 of earnings .

20 This meant that PETCO was off by $12 million in revenue because

21 every $300,000 in revenue was expected to generate $ .01 of

22 earnings .

23 33 . In 1/98, analysts kept calling PETCO and screaming, "I

24 have a $1 .45 EPS estimate and have doubts that is correct ."

25 Defendants assured them the estimates would be met . Budgets and

26 renegotiation of bank credit lines were being prepared at the same

27 time as the F98 forecasts . Numerous meetings were held . At these

28 meetings a hit list of things to improve PETCO's earnings wa s

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1 prepared and discussed . Rozia Richter was in charge of the hit

2 list to make the 1998 numbers . PETCO was so desperate to seek

3 sources of earnings that defendants were, for example, considering

4 whether PETCO could add $2 million in gross margin by selling Pepsi

5 and Coke in their stores . The hit list also targeted possible ways

6 to ship fish that would save money . In January, more meetings were

7 held in Devine's office to discuss the first run F98 EPS of $1 .00 .

8 During this time, PETCO hired a public relations firm that

9 specialized in damage control, i .e., protecting a corporation' s

10 image when it reported bad news or had bad news to report . PETCO

11 paid the public relations firm $50,000 . The PR firm recommended

12 that PETCO admit its true business and financial condition instead

13 of having to be forced to admit a little now and a little later .

14 Devine, who was known within the Company as the "Spin Master," did

15 not heed this advice because he did not want to be perceived as a

16 liar .

17 34 . On the evening of 2/22/98, another meeting was held in

18 Devine's office attended by at least all defendants, at which it

19 was apparent that PETCO could not make the $1 .40 EPS it had

20 projected . The highest that PETCO could possibly achieve was

21 $1 .05, but Devine insisted that PETCO report $1 .15 to show that

22 PETCO was still a high growth company with 30% EPS growth . The

23 $1 .15 EPS target came from using the F97 number of $ .87 EPS and

24 then adding 30% growth to equal $1 .15 EPS . At the meeting, Devine

25 declared : "I can't say anything less than $1 .15 or else everything

26 I said before is a lie ." PETCO was able to report the $1 .15 by

27 again improperly taking out operating expenses and putting them

28 into one-time merger and integration charges .

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1 35 . But then, on 2/19/98-2/20/98, PETCO's stock fell from

2 $22-3/8 to $19-7/8, as rumors circulated that PETCO would report

3 disappointing results . On 2/23/98, PETCO reported 4thQ F97 results

4 that improperly understated expenses due to PETCO's excessive one-

5 time merger and integration charges of at least 50%, but knew it

6 could not continue to do so . PETCO therefore revealed that its

7 growth rate in F98 would be back-ended into 2ndH F98 and much lower

8 than earlier forecasted and that its F98 EPS would be no more than

9 $1 .13-$1 .15, far below the previously forecasted $1 .40+ per share .

10 PETCO also announced that it would sharply push back to 2ndH F98

11 its expansion plans, opening only four new stores instead of the

12 planned 20, in the lstH F98, and would make no further acquisitions

13 for at least the next six months . PETCO's stock fell to $17-1/2 on

14 2/23/98, on volume of 2 .4 million shares and to $13-1/8 on 2/24/98,

15 on 6 .9 million shares volume .

16 36 . Thus, because PETCO did not have any acquisitions planned

17 for 1stH F98, and was behind schedule for re-opening newly acquired

18 stores, defendants knew they would not be able to continue toy

19 manipulate PETCO's same-store sales comparisons and operating

20 earnings in 1998 to the same extent they had in the past .

21 Nevertheless, defendants continued to issue false financial

22 statements and other false and misleading information to conceal

23 its true business and financial condition and prospects for as long

24 as possible . Thus, defendants blamed PETCO's poor prospects on

25 difficulties in integrating the new acquisitions, even though those

26 stores were, for the most part, performing as expected .

27 37 . PETCO's reported 1stH F98 results still proved to be

28 worse than PETCO had indicated, even though PETCO's operatin g

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1 earnings continued to be inflated via the excessive merger charges .

2 PETCO's F98 EPS forecast was further cut in 7/98 to $ .70-$ .75 - a

3 large decline from its F97 EPS of $ .87, and results much worse than

4 $I .40 + forecast during the Class Period . On 7/10/98, PETCO

5 revealed that it expected net earnings for the 2ndQ, before

6 charges, to be only $ .10 to $ .12 per share - approximately half of

7 the earnings previously expected . PETCO later reported results in

8 line with these figures, but only after extraordinary merger and

9 business integration charges of $10 .9 million and a charge of $4 .5

10 million for the write off of certain assets .

11 38 . Following the revelations on 7/10/98, PETCO's stock price

12 plunged from $19-3/16 to as low as $9-3/4 before closing the day at

13 $11-1/16 . PETCO's stock price continued to decline thereafter,

14 trading for as low as $5-3/8 by 9/8/98 . Analysts were furious as a

15 result of these revelations . They said "[t]he turnaround isn't

16 happening, and this latest news leads me to believe that management

17 has been over optimistic . . . [f]rom now on, I'm going to take their

18 comments with a grain of salt" ; and "this is pretty much a recipe

19 for disaster . "

20 39. Defendants' false and/or misleading statements about the

21 success and profitability of PETCO's business and expected 25%-40%+

22 EPS growth for PETCO artificially inflated its stock to a Class

23 Period high of $33 per share in 10/97 . Capitalizing on PETCO's

24 apparent growing profitability, its prospects of strong EPS growth

25 going forward and inflated stock price, PETCO issued over 2 .3

26 million shares of its stock during the Class Period to complete six

27 acquisitions, including the PetCare acquisition, the largest

28 acquisition in PETCO's history . At the same time, PETCO's top

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insiders, Devine, Myers, Asselin and St . Peter unloaded 136,965

shares of their PETCO stock at as high as $30-1/2 per share for $4+

million in illegal insider-trading proceeds, while they all

obtained large F97 and F98 cash bonuses due to meeting PETCO's

acquisition targets during F97 and F98 .

40 . During the Class Period, PETCO represented that :

• PETCO's aggressive growth-by-acquisition strategy

was succeeding . PETCO was achieving the

operational efficiencies and operating economies

expected from its recent acquisitions, including

PetsUSA, Pet Supply Warehouse, Pet Nosh, SuperPets, Paws, The PetCare Company, Pet Food SaveMart,

Pet Food Warehouse and PetCare, Inc . and was not

encountering any significant difficulties in

integrating those acquisitions into its ongoing

operations .

• PETCO's Superstore model was extremely effectiveand its Superstores were all either meeting orexceeding the operational targets of PETCO'sSuperstore model . The Superstore model resulted instrong ongoing profit growth with new Superstoresreaching profitability in approximately sevenmonths .

• PETCO expected significant ongoing profit margingrowth due to the effectiveness of its Superstoremodel and the continuing strong sales growth of itsexisting stores .

• PETCO expected to add 40-50 stores per year overthe next several years and would contribute to andresult in strong ongoing EPS growth .

• PETCO expected strong comparable-store sales growth

to continue over the next 3-5 years with same-storesales growth between l0%-12% .

• PETCO expected to achieve 30%+ EPS growth going

forward over the next several years without any

acquisitions .

• PETCO expected to achieve 40%+ EPS growth goingforward for the next several years, includingacquisitions .

• As a result of the foregoing, PETCO was forecasting

F97 EPS from ongoing operations of $1 .10+ and F98EPS OF $1 .40+ .

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1 41 . Each of these positive statements about PETCO's business

2 during the Class Period was materially false and/or misleading when

3 issued . During the Class Period, defendants knowingly or

4 recklessly failed to disclose the following material information

5 about PETCO's business, disclosure of which was required to make

6 the statements made not misleading, and which information was then

7 known only to defendants due to their access to internal PETCO

8 information and data :

9 (a) PETCO's financial results for 4thQ F96 through 1stQ

10 F98 were falsely reported because defendants caused the Company to

11 improperly inflate merger and acquisition charges, to misclassify

12 normal recurring operating expenses as nonrecurring merger charges

13 and to front-loading cooperative advertising credits from vendors

14 into income before such credits were earned . These improprieties

15 caused the Company's financial statements and other positive

16 representations to be false and misleading and materially misstated

17 in violation of Generally Accepted Accounting Principles ("GAAP")

18 as described in 1146-56 ;

19 (b ) Because most of the companies PETCO acquired were

20 privately held and did not publicly report their revenues, the

21 Individual Defendants were able to, and did, misrepresent the

22 historical revenue figures of the acquired companies to create the

23 false appearance that PETCO's ongoing operating revenues were

24 growing at a more rapid pace than they were . PETCO would represent

25 to analysts and other market participants that the acquired

26 companies' revenues were lower than those acquired companies

27 actually had earned . Then, when PETCO reported combined numbers

28 after the acquisition, analysts and other market participants woul d

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attribute a larger portion of the combined revenues to PETCO's

ongoing operations, believing that PETCO had stronger core revenue

growth than the Individual Defendants actually knew was the case ;

(c) PETCO's acquisitions were not being made for

strategic business purposes, but were being evaluated and made

according to how well they would permit defendants to inflate

PETCO's financial results and manipulate the appearance of stron g

growth in ongoing operations ;

(d) PETCO's core fundamentals were not strong and the

Company's deteriorating cash situation (from $44 million at 2/1/97

to $3 million at 1/31/98) was even worse than disclosed as PETCO

would deliberately not pay invoices from vendors until after

quarter-end in order to show higher cash balances ;

(e) PETCO's key same-store sales comparisons, issued

each quarter during the Class Period, were false and misleadin g

because defendants compared sales from Superstores with sales from

regular stores that were smaller had no advertising, no parking and

did not sell groceries ;

(f) PETCO' s purported Superstore model was a fiction and

did not accurately reflect the financial results PETCO was

achieving . This was due to several negative factors, including the

fact that ordinary expenses were misclassified as nonrecurring

merger costs, making stores appear to be more profitable than they

actually were ;

(g) Due to the problems PETCO was encountering with it s

core business and its acquisitions, it could not continue to expand

nearly as rapidly as it had represented it would and, in fact ,

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1 would have to sharply curtail its expansion program in order to try

2 to obtain control of its operations ;

3 (h) As a result of the foregoing, the Individual

4 Defendants actually knew that PETCO's forecasts of F97 operating

5 EPS of $1 .10+ were false when made as, due to the negative

6 conditions impacting PETCO's business set forth above, those

7 forecasted results could not legitimately be achieved ;

8 (i) As a result of the foregoing, the individual

9 defendants actually knew that PETCO's forecasts for F98 operating

10 EPS of $1 .40-$1 .48 were false when made as, due to the negative

11 conditions inside and impacting PETCO's business set forth above, :

12 those forecasted results could not legitimately be achieved ; and

13 (j) As a result of the foregoing, the Individual

14 Defendants actually knew that PETCO's forecasts of 25%-40%

15 operating EPS growth and of adding 40-50 stores per year were false

16 when made as, due to the negative conditions inside and impacting

17 PETCO's business set forth above, those forecasted results could

18 not be achieved .

19 42 . Public investors, who invested in PETCO stock at prices

20 reflecting PETCO's representations about the success of its growth-

21 by-acquisition expansion plan, continuing strong industry

22 fundamentals, successful Superstore model, successful integration

23 of acquisitions and achievement of acquisition synergies and

24 economies, strong internal sales growth, and increasing margins and

25 forecasts of strong EPS growth in 98-99, paid prices as high as $33

26 for PETCO's stock and have thereby suffered millions in damages .

27 PETCO and PETCO's insiders, however, who knew the truth about its

28 financial condition, overstated same-store sales comparisons, fals e

- 21 - 98cv1521-L(POR)

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Superstore model and diminished growth prospects, did not fare

nearly so poorly . Before the revelations of 2/23/98 and 7/10/98

occurred, and PETCO's stock price collapsed, PETCO's top four

officers took advantage of this inflated stock price , selling

136,965 shares for proceeds exceeding $4 million at artificially

inflated prices as high as $30-1/2 per share . The Individual

Defendants' illegal insider-selling during the Class Period is

summarized below :

Date

Name Sold

Asselin 07/03/9 7

07/03/97

07/03/97

07/07/97

07/07/9707/08/97

07/08/97

07/09/9707/09/97

07/11/97

07/16/9707/17/97

SharesSold

1,50 0

800

80 0

1,20 0

1,6001,6001,20 0

5 38,753

PricePer

Share

$30 .25

$29 .91

$30 .13

$29 .83

$29 .88

$29 .81

$30 .06

$30 .50

Proceeds OptionFrom Sale Shares

$ 45,37 5

23,92 8

24,104

8,753

91,3 $10 .3 3

35,796

Pric e

5,192 $10 .33

800 $10 .3 3

1,200 $10 .33

1, 561 $10 .3 3

47,808

47,696

36, 07 2

1 .61 7$ 262,39 6

Devine 07/03/9 7

07/03/97 31,195 $30 .25 $ 943,64 9

07/03/97 6,300 $29 .91 188,43 307/07/97 6,300 $30 .13 189,81 9

07/08/97 9,450 $29 .83 281,89407/09/97 12,600 $29 .88 376,48 807/11/97 12,600 $29 .81 375,60 607/16/97 9,450 $30 .06 284,06 707/17/97 3,455 $30 .50 105,37 6

91,350 $ 2,745,33 3

Myers 04/04/9 7

04/04/97 5,000 $24 .00 $120,00 0

05/30/97 1,577 $25 .13 39,63 005/30/9 705/30/97 2,258 $26 .75 60,40 2

8,835 $22032

St . Peter 07/03/9 707/03/97 2,900 $29 .91 $ 86,73 9

07/07/9 7

07/07/97 2,900 $30 .13 87,37 7

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91,350

5,000 $10 .3 3

3,835 $10 .33

8_,_.8 3 5

2,900 $10 .33

2,900 $10 .0 0

98cv1521-L (POR)

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Pric eDate Shares Per Proceeds Option

Name Sold Sold Share From Sale Shares Pric e

07/08/97 4,350 $10 .3 307/08/97 4,350 $29 .83 129,76 1

07/09/97 4,800 $10 .3 307/09/97 5,800 $29 .88 173,30 4

07/11/97 5,800 $10 .3 307/11/97 5,800 $29 .81 172,89 807/16/97 4,350 $10 .3 307/16/97 4,350 $30 .06 130,76 107/17/97 1,927 $10 .3 307/17/97 1,927 $30 .50 58,77 4

28,027 839,613 28,02 7

TOTALS : 136,965 $ 4,067,374 136,96 5

43 . PETCO also directly benefitted from the fraud . It

acquired six companies during the Class Period including PetCare,

issuing 4 .3 million shares of its stock . Because PETCO's stock was

artificially inflated when these acquisitions were made, PETCO was

able to issue significantly fewer shares to complete them than

would otherwise have been the case .

44 . The artificial inflation of PETCO's stock, the Individual

Defendants' illegal insider-trading during the Class Period,

PETCO's well-timed acquisitions, including PetCare, and the

collapse of PETCO's stock when the previously concealed facts about

PETCO's true financial condition, poor internal growth prospects,

broken Superstore model, deteriorating industry fundamentals and

PETCO's greatly diminished prospects for future EPS growth were

disclosed, are graphically displayed below :

- 23 - 98cv1521-L(POR)

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Petco Animal Supplies, Inc .

December 2,1996 - August 31, 199 8

Daily Stock Prices

35

30

L 25

us

- 20Eea

D1 5

10

5

5130/9 7Insider sells 3,835 shares Super pets acquisition -for $100 ,032 PetCare uisition -111,000 shares

12/31/961 . 7 million share s

rPat Food Warehous eacquisiti on - 2,052,000shares

APet Foo dSavemart, Paws,PetCareCompanyacquisitions - -

; 500,000 shares

417Insider sells 5,000 shares 713 1719 7

for $ 120,000 Insiders sell 128,130 shares fo r$3,647,34 1

12/02/96 03/17/97 06/27197 10/09/97 01/23/98 05/07/98 08/20/98

01/23/97 05/07/97 08/19/97 12/01/97 03/17/98 06/29/9 8

45 . The graph below shows the price of PETCO stock while

defendants were issuing their false and misleading statements about

the Company, compared to the stock price action of its principal

competitor, PETsMART, showing how dramatically PETCO's stock

outperformed PETsMART's stock during 1997 while defendants were

issuing false statements to the market, assuring analysts and

investors that PETCO was not encountering the same kind of problems

that were adversely impacting PETsMART's business, and how, when

PETCO finally admitted that its business was also seriously

troubled and suffering from many of the same types of problems that

were affecting PETsMART's business, its stock price returned in

relative performance to the low level of PETsMART's stock .

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2001/02/97 03/24/97 061121997 09/02/97 11/19/97 02/11/98 05/04/98 07/23/98

02/11/97 05/02197 07/23/97 10/10/97 12/31/97 03/24/98 06/12/9 8

PETCO'S MANIPULATION OF ITS FINANCIAL RESULT S

46 . Despite defendants' representations to the contrary,

PETCO's Class Period financial statements failed to comply with

GAAP, causing PETCO's financial statements to be materially

misleading and not representative of PETCO's underlying

profitability and trends . In addition, during the Class Period,

defendants engaged in several shenanigans to conceal or obfuscate

the deterioration in PETCO's core ongoing operations . As the end

of virtually every quarter during the Class Period approached,

PETCO's actual earnings would be behind market expectations .

Defendants then caused PETCO to complete an acquisition to obscure

- 25 - 98cv1521-L(POR )

PETCO vs. PETsMART

_ mnIinru 9 1007 _ A . .nii * Q 100f1

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1 the earnings shortfall . PETCO recorded excessive merger and

2 acquisition charges to report higher earnings from continuing

3 operations . This practice had the intended effect of reducing

4 current and future operating expenses . The excessive one-time

5 merger or restructuring charges were not viewed negatively by Wall

6 Street, as PETCO put emphasis on its results excluding the charge

7 for purposes of comparing its operating results to prior results .

8 Additionally, the defendants caused PETCO to improperly accelerate

9 recognition of advertising co-op payments, thereby overstating

10 reported operating income .

11 47 . GAAP encompass the rules, conventions and practices

12 recognized and employed by the accounting profession for the

13 preparation of financial statements . Financial statements filed in

14 any documents with the SEC are required by Regulation S-X (17

15 C .F .R_ §210 .4-01(a)(1)) to conform to GAAP .

16 48 . During the Class Period, PETCO reported the following

17 quarterly results :

18 2/1/97 5/3/97 8/2/97 11/1/97 1/31/98 5/2/98Sales $142.5 $143 .3M $148 .9M $191 .BM $211 .6M $196 .3M

19

Merger Charges $19 .3M - 0- $ 9 .4M $ 22 .5M $ 6 .8M $ 6 .4M

20 Net Income

(including charges) ($ 7.8M) ($ 1 .9M) ($ 17 .0) $ 5 .3M F$ 1 .IM)

21 Net Income

(excluding charges) $ 5 .6M $ 2 .3M $ 4 .5M $ 9.3M $ 9 .2M $ 3 .0M

22

For the year ended 2/1/97, PETCO reported a loss of $12 .2 million,23

including charges of $37 .2 million, and income of $12 .6 million,

24

excluding the charges . For the year ended 1/31/98, PETCO reported

25

a loss of $13 .2 million, including merger charges of $38 .7 million,26

and net income of $18 .6 million, excluding the charges .27

49 . PETCO's reported income was materially misstated due to28

its practice of inflating merger and business integration costs, s o

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that income excluding charges would be higher than PETCO was

actually experiencing . PETCO would assemble for each acquisition

an "acquisition reset team" which was supposedly occupied in making

sure the acquisition went smoothly . In fact, this team would

include numerous employees not involved in the acquisitio n

transition, whose salaries would be included in the merger charges

and excluded from operating earnings . For instance, PETCO would

almost invariably include St . Peter's salary and all executive

bonuses in the merger charges .

50 . GAAP, as set forth in FASB Statement of Financial

Accounting Standard ("SFAS") No . 5 provides that a loss should not

be recognized unless two conditions are met : the impairment of an

asset or incurrence of a liability is probable and the amount of

the loss can be reasonably estimated . The chief accountant of the

SEC has recently stated :

There is also a viewpoint among some accountants that afocus of financial reporting is to ensure thatliabilities are not understated and therefore, the largera liability is, the more "conservative" the accountingis . The staff certainly believes liabilities should berecorded pursuant to the authoritative literature,including FASB Statement No . 5, on a timely basis-However, recording a larger than necessary liability,especially when that liability is used later to manageearnings, is not conservative accounting .

51 . In 12/96, PETCO acquired Pet Food Warehouse, which

operated 32 pet food and supply stores in five states, for

2,052,190 shares of PETCO stock . In connection with thi s

acquisition , defendants took a one-time charge of significantly

' SFAS No . 5, ¶8 . ("It is implicit in this condition that itmust be probable that one or more future events will occurconfirming the fact of the loss ." )

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1 higher amounts than PETCO expected to incur, reducing PETCO's

2 operating expenses in that quarter and subsequent quarters .

3 52 . In the 2ndQ, PETCO acquired SuperPets and again recorded

4 excessive charges . By the 3rdQ of PETCO's F97 ended 11/1/97,

5 defendants knew they would have to close acquisitions in the

6 quarter of a certain dollar amount in order to meet the revenues

7 and earnings expectations to which they had led the market to

8 expect . Defendants held several meetings in 9/97 to discuss which

9 of seven or eight possible target companies should be acquired . At

10 least one of these meetings, which was held in Brian Devine's

11 office and attended by at least defendants Devine, Myers and

12 St . Peter, PETCO's senior management discussed the fact that PETCO

13 needed to acquire a specific amount of sales in order to meet its

14 numbers for the quarter . Thus, in evaluating acquisition

15 candidates, defendants focused on how the acquisitions could be

16 manipulated to permit PETCO to achieve the financial results they

17 had led the market to expect .

28 53 . The merger and acquisition charges for the 3rdQ and 4thQ

19 of F97 were overstated by at least 50% . In fact, the merger and

20 acquisition charge was typically backed into . In other words,

21 Myers, St . Peter and PETCO's controller would decide what the

22 merger and acquisition charge figure would be and would then

23 prepare the back up - the specific items justifying the charge - to

24 equal the amount of the charge . In addition, the information

25 relating to the merger and acquisition charge was deliberately not

26 presented to the outside auditors for their review until the very

27 last minute, so that the auditors would have little time to request

28 or review documentation to substantiate the numbers . Over time, i t

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became a joke in the accounting department that PETCO had "only

exaggerated the one-time charges by 500 . "

54 . PETCO's manipulation of merger charges caused its

reported earnings excluding charges to be materially overstated .

For example, PETCO charged off salaries of all business development

personnel without regard to how much of their time was devoted to

merger activities . PETCO would also inflate the amount of

discontinued inventory written off at the acquired companies .

55 . GAAP, as set forth in FASB Statement of Concepts No . 5,

states that revenues and gains should not be recognized until such

income is both earned and collectible . During 1996, 1997 and early

1998, defendants caused PETCO to violate GAAP and SEC rules by

recognizing income from advertising co-ops prior to earning the

co-ops . PETCO would front-load co-ops from advertising to take

place in later quarters into earlier quarters . The co-op

arrangements with vendors, including Nutro, Lams, and Science Diet

(Hills Science Diet), did not provide for payment to PETCO until

PETCO did the applicable advertising . Thus, PETCO had not earned

the income associated with the co-ops until it did the advertising

and it was a violation of GAAP to record the income from co-ops

before advertising had occurred .

56 . PETCO's financial statements, which were included in its

reports on Forms 10--Q and 10-K, were not prepared in accordance

with GAAP, for inter alia, the following reasons :

(a) The principle that financial reporting should

provide information that is useful to present and potential

investors and creditors and other users in making rationa l

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investment, credit and similar decisions was violated (FASB

Statement of Concepts No . 1, ¶34) ;

(b) The principle that financial reporting should

provide information about the economic resources of an enterprise,

the claims to those resources, and the effects of transactions,

events, and circumstances that change resources and claims to those

resources was violated (FASB Statement of Concepts No . 1, ¶40) ;

(c) The principle that financial reporting should

provide information about how management of an enterprise has

discharged its stewardship responsibility to owners (stockholders)

for the use of enterprise resources entrusted to it was violated .

To the extent that management offers securities of the enterprise

to the public, it voluntarily accepts wide responsibilities for

accountability to prospective investors and to the public in

general (FASB Statement Concepts No . 1, ¶50) ;

(d) The principle that financial reporting should

provide information about an enterprise's financial performance

during a certain time period was violated . Investors and creditors

often use information about the past to help in assessing the

prospects of an enterprise . Thus, although investment and credit

decisions reflect investors' expectations about future enterprise

performance, those expectations are commonly based at least partly

on evaluations of past enterprise performance (FASB Statement of

Concepts No . 1, ¶42) ;

(e) The principle that financial reporting should be

reliable in that it represents what it purports to represent was

violated . That information should be reliable as well as relevan t

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1 is a notion that is central to accounting (FASB Statement of

2 Concepts No . 2, ¶158-59) ;

3 (f) The principle of completeness, which means that

4 nothing is left out of the information that may be necessary to

5 insure that it validly represents underlying events and conditions

6 was violated (FASB Statement of Concepts No . 2, ¶79) ;

7 (g) The principle that conservatism be used as a prudent

8 reaction to uncertainty to try to ensure that uncertainties and

9 risks inherent in business situations are adequately considered wa s

10 violated . The best way to avoid injury to investors is to try to

11 ensure that what is reported represents what it purports to

12 represent (FASB Statement of Concepts No . 2, ¶¶95, 97) ; and

13 (h) The principle that revenue must be realizable

14 (collectible) and earned prior to recognition was violated (FASB

15 Statement of Concepts No . 5, ¶83) .

16 SCIENTER AND SCHEME ALLEGATIONS

17 Actual Knowledge

18 57 . The Individual Defendants had the ability to commit the

19 fraud complained of, and did, as they were the top executives

20 and/or directors of PETCO . Because of the Individual Defendants'

21 positions with the Company, the reports they received and the

22 meetings they participated in, all described herein, they each had

23 access to the adverse non-public information about PETCO's

24 business, finances and future prospects described herein .

25 58 . Devine, Myers, Asselin and St . Peter were the top

26 executives of PETCO and controlled PETCO's publicly issued

27 financial statements and the disclosures made in them, PETCO's

28 public statements and its SEC filings and thus, could falsify them .

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I They ran PETCO as "hands-on" managers, dealing with the most

2 important issues facing PETCO's business, i .e ., its growth-by-

3 acquisition program, its financial results, how its recent

4 acquisitions were working out and being integrated into PETCO, the

5 capability of its internal controls to deal with the rapid

6 expansion of its business due to its acquisitions, how PETCO's

7 Superstores were performing compared to PETCO's Superstore model,

8 PETCO's same store sales growth, and how PETCO's business was

9 performing compared to its F97 and F98 plans .

10 59 . Because increased revenues from acquired companies and

11 cost savings and synergies from the integration of them into PETCO

12 were indispensable to PETCO's ability to meet its internally

13 budgeted and publicly forecasted F97 and F98 revenues and EPS, each

14 of the Individual Defendants focused on and constantly monitored

15 each of these key factors affecting PETCO's business, revenues and

16 EPS . Sales reports were prepared and distributed everyday to

17 defendants . The numbers clearly indicated that the new stores that

18 PETCO had acquired were for the most part performing very poorly .

19 Defendant Myers kept a black binder with all the sales reports and

20 forecasts of future sales behind his desk . Not only did defendants

21 learn of the adverse factors affecting PETCO's business, they

22 personally directed the falsification of PETCO's financial results

23 by improperly inflating merger and acquisition charges, by

24 misclassifying normal recurring operating expenses as nonrecurring

25 merger charges, by front-loading cooperative advertising credits

26 from vendors into income before such credits were earned, and by

27 manipulating the revenues of acquired companies to make PETCO's

28 revenues appear more robust .

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1 60 . Contrary to their representations about the success of

2 PETCO's Superstores, PETCO's double-digit, same-store growth rate

3 and the ability to successfully integrate its acquisitions, PETCO's

4 financial results were only achieved in 4thQ F96 through 1stQ F98

5 as a result of defendants' manipulation of PETCO's expenses and

6 revenues . Those manipulations, described more fully in ¶ 1 13-20,

7 22-30, 32-34, 46-56, were initiated and directed by the Individual

8 Defendants . Defendants knew at all times the true financial

9 condition of PETCO .

10 61 . During the Class Period, PETCO was always behind in the

11 projections it had made for the quarter . As a result, the

12 defendants would meet in Devine's office after they had the

13 financial results for two months of the quarter . At these meetings,

14 there was a roundtable discussion to determine how defendants could

15 manipulate PETCO's financial results to meet the projections

16 defendants had led the market to expect . This discussion included

17 determining which potential acquisitions could close before the end

18 of the quarter in order to enable defendants to manipulate PETCO's

19 financial results to meet PETCO's EPS projections . PETCO

20 maintained a list of companies that had called wanting to be

21 acquired . These acquisition targets were maintained on a "working

22 deal list" and an "open and close list ." There was no other reason

23 to acquire the companies other than to use the acquisition toi

24 manipulate PETCO's financial statements to meet EPS projections and

25 mask the problems in its core business- From these meetings, each

26 of the Individual Defendants was apprised of the true financial

27 condition of the Company and the Company's progress in meeting its

28 financial targets .

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62 . Defendants also knew that during 1996, 1997 and early

1998 PETCO improperly recognized income from advertising co-ops

prior to earning the co-ops . In the meetings discussing ways to

meet PETCO's targeted financial results, defendants discussed and

agreed to improperly front-load the co-ops from advertising .

Defendants would front-load co-ops from advertising co-ops prior to

earning the co-ops even though PETCO's co-op agreements with

vendors, including Nutro, Iams, and Science Diet (Hills Science

Diet), did not provide for payment to PETCO until the applicable

advertising was done .

63 . Because of their top executive positions with PETCO, and

involvement in the day-to-day management of its business, the

Individual Defendants each actually knew the adverse non-public

information about the manipulation of expenses and earnings, the

failure of PETCO's Superstores to perform in accordance with its

publicly discussed "store model," the false same-store sales

growth, and its diminished future revenue and EPS prospects, from

internal corporate documents and conversations with other corporate

officers and employees and their attendance at management and Board

meetings .

64 . St . Peter and Myers, as CFO and principal accounting

officer, respectively, oversaw the preparation of PETCO's false

financial statements . They personally decided, with the

concurrence of the other defendants, what the merger and

integration charges and other reserves would be each quarter, and

instructed Finance Department personnel to alter the underlying

data to substantiate the charges they decided to make .

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1 65 . PETCO's Finance Department, under the direction of St .

2 Peter and Myers, generated weekly and monthly reports distributed

3 to all the Individual Defendants as part of PETCO's financial

4 forecasting and accounting systems . Because the Finance Department

5 also distributed monthly reports comparing PETCO's actual sales and

6 expenses to projected sales and expenses by store, geographic

7 region and on a company-wide basis, the Individual Defendants also

8 actually knew that PETCO's actual results were in fact well below

9 the levels internally budgeted or forecasted and that many of it s

10 Superstores were performing well below the model . They thus each

11 actually knew that PETCO's publicly forecasted revenues, EPS and

12 ongoing growth for F97, F98 and F99 were false and could not be

13 achieved unless they continued to manipulate the financial results .

14 To conceal the poor quarterly results, the Individual Defendants

15 falsified PETCO's financial results throughout the Class Period by

16 hiding actual operating expenses in one-time merger charges,

17 improperly inflating revenues by falsely restating the revenues of

18 the companies PETCO acquired under the pooling of interest

19 accounting method, and front-loading cooperative advertising

20 credits from vendors into income before such credits were earned

21 and thus inflating PETCO's reported EPS . As a result, defendants

22 did not fairly present PETCO's results in accordance with GAAP and

23 thereby concealed the true nature of the underlying deterioration

24 of PETCO's business and gave credibility to their store model,

25 same-store sales growth and false forecasts of sharply improved

26 F97/F98 results .

27 66. As a result of the foregoing, defendants had actual

28 knowledge of the material, undisclosed, adverse facts about PETCO' s

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false financial statements, misleading same-store sales

comparisons, Superstore performance, acquisition and integration

charge overstatements, and EPS prospects, and thus they each

actually knew that the public statements being made by them about

those subjects were false when made . Thus, each of the Individual

Defendants knew that the adverse facts specified herein had not

been disclosed to and were being concealed from the public and that

the positive representations which were being made were materially

false and misleading .

67 . Also supporting a strong inference of defendants'

scienter is the Individual Defendants' insider-trading . While

defendants were issuing falsely favorable statements about PETCO's

business and financial results and prospects, the Individual

Defendants sold 136,965 shares of PETCO stock for more than $4

million to personally profit from the artificial inflation in

PETCO's stock price that resulted from their fraudulent scheme .

Notwithstanding their access to confidential information as a

result of their status as officer and/or directors of the Company,

and their corresponding duty to disclose adverse material facts

before trading in PETCO stock, the Individual Defendants sold

significant amounts of PETCO stock at artificially inflated prices

in order to profit from the fraud, and did so while in possession

of material non-public information . The Individual Defendants

insider selling during the Class Period is detailed below :

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1Shares Sold A s

2 Percent of Shares Sold As

Total Holdings Shares Total Co=n Percent o f

3 Defendant c Time of Sale (1) Sold Stock Holdings Total Holdings (2}

4 B. Devine 287,770 91 , 350 75 .00% 31 .74%

L . Asselin 46,816 8, 753 85.00% 18 .70 %

5 R, St. Peter 38,027 28,027 100 .00% 73 .70%

J. Myers 4,485 2,258 93.00% 50.35%6

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9 ( 1) Source : May 1997 Proxy , p . 14 ; includes options exerciseable within 60 days of of 5/9/9 7

(2) Includes options exercisable within 60 days of 5/9/97

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12 Motive And Opportunity

13 68 . The Individual Defendants , because of their positions

14 with PETCO , controlled and/or possessed the power and authority to

15 control the contents of PETCO's quarterly and annual reports, press

16 releases and presentations to securities analysts . Each of them

17 was provided with copies of PETCO's reports and press releases

18 alleged herein to be misleading prior to or shortly after their

19 issuance and had the ability and opportunity to prevent their

20 issuance or cause them to be corrected . Because of their positions

21 and access to material non-public information available to them but

22 not to the public, each of these defendants thus had the

23 opportunity to falsify the information given to the investment

24 community and conceal adverse information they knew about PETCO's

25 business and thus manipulate and artificially inflate PETCO's stock

26 price .

27 69. Each of the Individual Defendants also had the motive to

28 inflate PETCO ' s stock price and perpetrate the fraudulent schem e

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1 and course of business complained of . During the Class Period,

2 PETCO was operating in an industry in which PETCO and PETsMART were

3 intense competitors - attempting to grow by acquiring other pet

4 store companies . Before and during the Class Period, PETCO was

5 actively engaged in reviewing several potential acquisitions to

6 grow its business, including PetCare, which it had identified as an

7 acquisition target in 1996 . However, PETCO faced special

8 difficulties in making significant acquisitions .

9 70 . Because PETCO needed to conserve its cash to fund its

10 expanding ongoing operations, it had to use stock for acquisitions,

11 especially sizable acquisitions . However, using PETCO stock to pay

12 for acquisitions meant that PETCO's profitability had to bed

13 maintained so that acquisitions would be made on a non-dilutive

14 basis . This put tremendous pressure on PETCO's executives to

15 present PETCO's business and finances in a very favorable light,

16 pressure to which they succumbed when they improperly inflated

17 earnings by recording inflated one-time charges and manipulating

18 the revenue of the acquired company to make PETCO's revenues more

19 robust .

20 71. In 1994, PETCO had revenues of less than $150 million per

21 year and 198 stores . In order to attempt to rapidly grow its

22 business, PETCO went public in 3/94 and created a trading market in

23 its stock . Then, using its publicly traded stock, PETCO went on an

24 acquisition binge, acquiring 14 pet store chains with 186+ stores

25 during 94-97 . By year-end F97, PETCO's annual revenues had

26 ballooned to over $440 million per year and PETCO had over 336

27 stores . Despite this very rapid expansion and growth and its

28 numerous acquisitions in this short period of time, PETCO reporte d

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1 growing operating EPS that consistently exceeded analysts'

2 expectations . However, in order for its growth-by-acquisition plan

3 to succeed, PETCO needed to keep its stock price trading at higher

4 levels . Thus, it was of critical importance to PETCO to report

5 profitable growth and show a strong financial condition to keep its

6 stock price at high levels so that PETCO stock would appear

7 attractive to the businesses PETCO was attempting to acquire in

8 exchange for PETCO stock and so that PETCO could make its

9 acquisitions while limiting the dilutive impact of thos e

10 acquisitions . PETCO knew that the only way to keep its stock price

11 trading at high levels was to convince investors that PETCO's rapid

12 expansion plan was working, that PETCO was able to generate and

13 could sustain strong same-store sales growth, that PETCO was

14 successfully integrating the large number of acquisitions it was

15 making while tightly controlling its operating expenses, that

16 PETCO's vaunted "Superstore model" was working well, and that its

17 Superstores were meeting or exceeding the model . Thus, PETCO

18 represented that its current operations were increasingly

19 profitable, that its aggressive growth-by-acquisition program was

20 succeeding and would continue, that it was successfully integrating

21 the acquired businesses into its operations, that it was

22 effectively controlling its operating costs and achieving

23 acquisition economies, synergies and savings - while forecasting a

24 three- to five-year EPS growth rate of 25%-40% - including F97 and

25 F98 EPS of $1 .11 and $1 .40-$1 .48, respectively .

26 72 . PETCO's compensation program for its executives also

27 provided them with a motive to keep its stock price high and thus'

28 continue PETCO's rapid expansion program . PETCO's compensation )

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1 program provided that its officers were paid in significant part by

2 incentive bonuses which depended on PETCO meeting its financial

3 targets and continuing its acquisition program . PETCO's Executive

4 Compensation Plan and the criteria it used to reward its top

5 executives thus incentivized the Individual Defendants to commit

6 the fraud complained of because if the fraud was successful they

7 stood to collect millions of dollars personally . In F97 PETCO's

8 executive compensation plan was described as follows :

9 ANNUAL CASH COMPENSATION includes base salary and anannual cash incentive (bonus) . . . . The annual incentive

10 component of pay is . . . tied to specific performanc emeasures . The Committee establishes the annual incentive

11 opportunity for each executive officer in relation to hisor her base salary . Actual incentive awards for 199 7

12 were based primarily on financial performance measuredagainst objectives approved by the Committee for the

13 fiscal year . These objectives were based on financialresults and expansion goals . . . . An executive's bonus

14 may be above or below his or her target incentiveopportunity, depending on the level of overal l

15 performance . In 1997, the Company's performance met theobjectives set by the Committee, resulting in target

16 incentive payouts to the executive officers . . . .

17 73 . At year-end F96, Devine received a cash bonus of $480,000

18 - over 100% of his base pay - his maximum cash bonus . At year-end

19 F96, St . Peter received a cash bonus of $216,000 - over 100% of his

20 base pay - his maximum cash bonus . At year-end F96, Asselin

21 received a cash bonus of $104,000 - equal to 56% of his base pay -

22 his maximum cash bonus . At year-end F96, Myers received a cash

23 bonus of $50,000 - equal to 43% of his base pay - his maximum cash

24 bonus . As a result Devine, Myers, Asselin and St . Peter were

25 determined to cause PETCO to achieve expansion and financial

26 results in F97-F99 that at least met PETCO's internal targets, and

27 to complete several acquisitions, most importantly the PetCare

28 acquisition - the largest acquisition in PETCO's history - so that

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i their F97-F99 cash bonuses would be large . Also, as part of the

2 PETCO Executive Compensation Program, Devine, St . Peter, Asselin

3 and Myers were each given large new stock options in 1996 and 1997

4 as a result of PETCO's apparent rapid growth and successful

5 acquisition program . These options had value however only if the

6 Individual Defendants could keep PETCO stock trading above the

7 exercise price of $22 . 50-$23 .17 . These large option grants and

8 their respective exercise prices are shown below :

9 Option Grant/ Exercise

Name Year Price10

Devine 96 - 75,000 $23 .17

11 97 - 100,000 $22 .50

12 St. Peter 96 - 37,500 $23 .1 797 - 50,000 $22 .50

13Asselin 96 - 18,750 $23 .17

14 97 - 25,000 $22 .50

15 Myers 96 - 3,000 $23 .1 797 - 25,000 $22 .50

1 6

17 74 . Thus, PETCO's top insiders - the Individual Defendants -

18 were highly motivated to have PETCO report EPS that met PETCO's

19 budgeted levels and to continue PETCO's rapid growth-by-acquisition

20 program and to keep PETCO's stock trading at artificially inflated

21 levels . If they did this their large new stock option accounts

22 would have real value, they stood to collect hundreds of thousands

23 of dollars each in cash bonuses during F97-F99 as PETCO would be

24 able to continue to make large numbers of acquisitions and the

25 Individual Defendants could also sell off large amounts of the

26 PETCO stock they actually owned and pocket large amounts of illegal

27 insider-selling profits . Indeed, at the end of F97, Devine

28 received a cash bonus of $458,000 - over 100% of his base pay . At

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1 year-end F97 St . Peter received a cash bonus of $221,000 - almost

2 90% of his base pay . At year-end F97, Asselin received a cash

3 bonus of $105,000 -- over 50% of his base pay . At year-end F97

4 Myers received a cash bonus of $75,000 - equal to 47% of his base

5 pay .

6 Scheme

7 75 . Each defendant is liable for making false statements

8 and/or for committing manipulative acts by failing to disclose

9 adverse facts while selling PETCO stock and for participating in a

10 fraudulent scheme which permitted Devine, Myers, Asselin and St .

11 Peter to sell 136,965 shares of their PETCO stock at artificially

12 inflated prices for $4+ million in illegal insider-trading proceeds

13 and also allowed PETCO to complete six acquisitions, including

14 PetCare, the largest acquisition it ever made, by issuing over 2 .3

15 million shares of PETCO stock based on its artificially inflated

16 trading price .

17 76. Defendants' scheme succeeded . Based on PETCO's inflated

18 stock price, PETCO made six acquisitions during the Class Period

19 for 2 .3 million shares, issuing at least 2 million fewer shares

20 than it would have issued had PETCO's stock not been artificially

21 inflated . Also, PETCO's top four insiders, Devine, St . Peter,

22 Myers and Asselin got large F97 cash bonuses of $458,000, $221,000,

23 $105,000 and $75,000, respectively, for meeting PETCO's targeted

24 expansion goals for F97 .

25 FALSE AND MISLEADING STATEMENTS

ISSUED DURING THE CLASS PERIOD26

77 . On 1/30/97, PETCO executives Devine and St . Peter27

appeared at the Smith Barney Emerging Growth Stock Conference . In28

a formal presentation and in break-out sessions, they told the

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l assembled security analysts, money and portfolio managers ,

institutional investors, brokers and stock traders :

• PETCO's aggressive growth-by-acquisition strategywas succeeding . PETCO was achieving theoperational efficiencies and operating economiesexpected from its recent acquisitions, includingPetsUSA, Pet Food Warehouse, Pet Nosh and PetSupply Warehouse and was not encountering anysignificant difficulties in integrating thoseacquisitions into its ongoing operations .

• PETCO's Superstore model was extremely effectiveand its Superstores were all either meeting orexceeding the operational targets of PETCO'sSuperstore model . The Superstore model resulted instrong ongoing profit growth with new Superstoresreaching profitability in approximately sevenmonths .

• PETCO expected significant ongoing profit margingrowth due to the effectiveness of its Superstoremodel and the continuing strong sales growth of itsexisting stores .

• PETCO expected to add 40-50 stores per year overthe next several years and would contribute to andresult in strong ongoing EPS growth .

• PETCO expected strong comparable-store sales growthto continue over the next 3-5 years with same-storesales growth between 10%-12% .

• PETCO expected to achieve 30%+ EPS growth going

forward over the next several years without anyacquisitions .

• PETCO expected to achieve 40%+ EPS growth goingforward for the next several years, includingacquisitions .

• As a result of the foregoing, PETCO was forecasting

F97 EPS from ongoing operations of $1 .10+ and F98

EPS OF $1 .40+ .

78 . Several analysts issued reports on PETCO following thi s

conference . For example, on 2/10/97, Smith Barney issued a report

on PETCO, written by Giblen after he had discussions with Devine

and St . Peter, which was based on and repeated information provided

him by them and during their recent presentation at the Smit h

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Barney Conference . Devine or St . Peter reviewed this report before

it was issued and assured Giblen it was accurate . The report

forecast 97 EPS of $1 .13+ and a 30% five-year EPS growth rate for

PETCO . The report also stated :

This presents . . . fresh insights following PETC'spresentation at the Smith Barney Emerging Growth StockConference and time on the road with management .

ACHIEVING ACQUISITION BENEFITS AND SMOOTH INTEGRATION

Smooth Integration of Acquisitions /Benefits Achieved WithMore to Come :

PETC is achieving benefits with more to come via itssmooth integration of past and present acquisitions .

Five Years of +1O % ish Comps , In Our View , TogetherWith Aggressive Expansion Plans .

We conclude that PETC's exemplary merchandisingskills ensure continued strong comp gains into 1997 andbeyond. PETC can sustain 5 years of +10%ish camps, +8-10% minimum , in our view . Coupled with 20%-25% squarefootage growth, excluding acquisitions (40-50 new storesa year) , PETC should easily produce 5 plus years of 30 .0%EPS growth . In addition to aggressive store developmentplans, PETC plans to add 40-50 stores a year for at leastthe next three years , through acquisitions .

79 . On 2/25/97, PETCO executives Devine, Asselin and

St . Peter met with several institutional investors in Minneapolis,

Minnesota during a trip sponsored by Needham & Co ., which was

intended to stimulate interest in PETCO's stock by institutional

investors and thus boost PETCO's stock price . In formal

presentations and in question and answer discussions, these

defendants repeated to the security analysts, money and portfolio

managers and institutional investors they met the same informatio n

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1 that they had disseminated at the 1/30/97 Smith Barney Emerging

2 Growth Stock Conference .

3 80 . On 2/26/97, PETCO executives Devine and St . Peter

4 appeared at the Cruttenden Roth Growth Stock Conference . In a

5 formal presentation and in a break-out session, they told the

6 assembled security analysts, money and portfolio managers,

7 institutional investors, brokers and stock traders the same

8 information they had presented at the 1/30/97 Smith Barney Emerging

9 Growth Stock Conference .

10 81 . On 2/27/97, Devine was interviewed by MSNBC at the

11 Cruttenden Roth Growth Stock Conference . During the interview

12 which was broadcast nationally, Devine stated :

13 DEVINE : Our sales and earnings have continued to meet

or exceed expectations, and really with our

14 rapidly growing super store base the sales andearnings will be able to continue .

15* * *

16

PETCO super store economics are compelling .17 . . . Sales growth is projected to be 28% in

the year two, followed by 15% and 10% and 8% ,18 the same as other super store concepts .

Taking us from $110 per square foot to $19919 per square foot in year five . Store

contribution margin expands from 6% to 18% by20 year five . New stores typically turn a profit

within seven months . . . . Sales in a relocated21 store immediately run about 60% ahead of the

old store sales, as well as if it's a new22 store. How have we performed against thi s

model? Very well indeed . We've outperformed23 the model including in markets where we have

strong pet warehouse competition . We are24 definitely a growing company . . . . Excluding

acquisitions, we opened 48 super stores in '9625 and 41 in '95 . We plan to open 40 to 50 pe r

year thereafter . . . . [S]o as you can see, we26 are a super store chain, this is really the

expansion that is going to drive the future27 sales and profitability of the company .

28

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1 In summary, we believe we have an excitingstory to tell, and the best is yet to come . . . .

2 We have a low cost, high return super storemodel which is not just compelling on paper,

3 but has been delivering results on the botto mline . Our super store growth . . . will

4 continue to drive our sales and earnings overthe next few years .

582 . The above statements were false and misleading because,

6

as is described herein, defendants improperly inflated merger and7

acquisition charges, front-loaded co-op advertising credits before8

they were earned, manipulated the revenues of acquired companies to9

make PETCO's revenues appear more robust, and compared Superstores10

with regular smaller stores in order to conceal the deterioration11

in PETCO's core operations and to create the false appearance of

12increasing operating profitability and strong revenue growth .

1383 . On 3/1/97, Cruttenden Roth issued a report "initiating

14coverage" on PETCO, written by Healey . Since this was Cruttenden

15Roth's first report on PETCO, it was written only after Healey had

16extensive discussions with Devine and St . Peter, and was based on

17and repeated information provided her by them- Devine or St . Peter

18reviewed this report before it was issued and assured Healey it was

19accurate . The report forecast 97 and 98 EPS of $1 .11 and $1 .43,

20

respectively for PETCO, and also stated :21

* PETCO's management has done an excellent job22 managing expenses and translating the company's growth

into profitability . . . . Absent additional acquisitions ,23 we are looking for EPS growth of 50 .6% to $1 .11 in 1997

and an additional 28 .8% to $1 .43 in 1998 . With

24 additional acquisitions highly likely, we would expec t

EPS to grow at a compound annual growth rate of at least25 45% over the next five years .

26 These statements were false and misleading because, in their

27 communications with Cruttenden Roth analysts, defendants knew but

28 failed to disclose, as is described herein, that PETCO was using

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I its acquisitions to bury operating expenses into one-time merger

2 charges and manipulating revenues to obfuscate the deteriorating

3 financial condition of PETCO and create the appearance of

4 increasing operating profitability of strong revenue growth .

5 84 . On 3/27/97, PETCO reported its 4thQ and F96 results . The

6 press release represented that comparable store sales rose 12 .6%

7 during 4thQ F96 . Net earnings, excluding merger and nonrecurring

8 charges, were represented to have increased 44% over the prior year

9 to $ .30 per share . PETCO recorded $19 .3 million in merger and

10 nonrecurring charges in the 4thQ, and $37 .2 million of such charges

11 for F96 . These statements were false and/or misleading because, as

12 is described herein, defendants knew but failed to disclose that

13 same-store sales were not as strong as reported but were the result

14 of PETCO comparing Superstore sales with ordinary smaller stores

15 and that PETCO's 4thQ F96 earnings were false and achieved only by

16 using the Pet Food warehouse acquisition to manipulate its

17 financial results .

18 85 . On 3/27/97, subsequent to the press release announcing

19 its F96 results, PETCO held a conference call for securities

20 analysts, money and portfolio managers, institutional investors,

21 large PETCO shareholders, brokers and stock traders to discuss

22 PETCO's business and its prospects . During the call, Devine and

23 St . Peter made presentations and answered questions . During the

24 call - and in follow-up conversations with key participants,

25 including analysts Hanratty, Giblen, Pak and Bogucki - they

26 directly disseminated important information to the market by

27 stating :

28 • PETCO's aggressive growth-by-acquisition strategywas succeeding . PETCO was achieving th e

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1 operational efficiencies and operating economiesexpected from its recent acquisitions, including

2 PetsUSA, Pet Food Warehouse, Pet Nosh and PetSupply Warehouse and was not encountering any

3 significant difficulties in integrating thoseacquisitions into its ongoing operations .

4• PETCO's Superstore model was extremely effective

5 and its Superstores were all either meeting orexceeding the operational targets of PETCO' s

6 Superstore model . The Superstore model resulted instrong ongoing profit growth with new Superstores

7 reaching profitability in approximately sevenmonths .

8• PETCO expected significant ongoing profit margin

9 growth due to the effectiveness of its Superstoremodel and the continuing strong sales growth of its

10 existing stores .

11 • PETCO expected to add 40-50 stores per year overthe next several years and would contribute to and

12 result in strong ongoing EPS growth .

13 • PETCO expected strong comparable-store sales growth

to continue over the next 3-5 years with same-store

14 sales growth between 10%-12% .

15 • PETCO expected to achieve 30%+ EPS growth goingforward over the next several years without any

16 acquisitions .

17 • PETCO expected to achieve 40%+ EPS growth goingforward for the next several years, including

i8 acquisitions .

19 • As a result of the foregoing, PETCO was forecastingF97 EPS from ongoing operations of $1 .10+ and F98

20 EPS OF $1 .40+ .

21 These statements were false and misleading because, as is described

22 herein, defendants knew but failed to disclose that they improperly

23 inflated merger and acquisition charges, front-loaded co-op

24 advertising credits before they were earned, manipulated the

25 revenues of acquired companies to make PETCO's revenues appear more

26 robust, compared Superstores with regular smaller stores in order

27 to conceal the deterioration in PETCO's core operations and

28 improperly manipulated the revenues from the Pet Food Warehous e

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1 acquisition to create the false appearance of strong revenue growth

2 from ongoing operations .

3 86 . On 3/27/97, Smith Barney issued a report on PETCO,

4 written by Giblen, which was based on and repeated information

5 provided him in the 3/27/97 conference call and in follow-up

6 conversations with Devine or St . Peter . The report forecast F97

7 EPS of $1 .13 and a 30% five-year EPS growth rate for PETCO .

8 87 . On 4/16/97, Cruttenden Roth issued a report on PETCO,

9 written by Healey after Healey had discussions with Devine and St .

10 Peter, which was based on and repeated information provided him by

11 them . Devine and St . Peter reviewed this report before it was

12 issued and assured Healey it was accurate . The report forecast F97

13 and F98 EPS of $1 .11 and $1 .43, respectively, and a 45% three-year

14 EPS growth rate for PETCO . The report also stated :

15 We are looking for further strong results in 1997, with. . . EPS growth of 50% . With additional acquisitions

16 highly likely, we would expect EPS to grow at a compoundannua l growth rate of at least 45% over the next five

17 years .

18

19 Comparable store sales growth should continue in the lowteens throughout the year as the store base continues t o

20 mature and as the stores come up against 1996's strongresults . Comps in 1997 will also be helped by the

21 conversion of the newly acquired stores into Petco store swith an improved merchandise mix and higher sales

22 volumes .

23 88 . The above statements were false and misleading because,

24 in their communications with Cruttenden Roth and Smith Barney

25 analysts, defendants knew but failed to disclose, as is described

26 herein, that same-store comparisons were false because defendants

27 compared sales from Superstores with smaller regular stores and

28 that PETCO was using its acquisitions to manipulate PETCO' s

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1 earnings and as a result PETCO would not be able to meet its EPS

2 estimates for F97 and F98 .

3 89 . On or about 5/1/97, PETCO filed its report on Form 10-K

4 for the year ended 2/1/97, which was signed by, among others,

5 defendants Devine and St . Peter . The report contained the same

6 financial results for the 4thQ and the percentage increase in

7 comparable store sales as were reported in the 3/27/97 press

8 release . These statements were false and/or misleading because as

9 described herein same-store sales were not as strong as reported

10 because defendants were comparing Superstore sales with smaller

11 regular stores and defendants failed to reveal that PETCO's

12 financial results were achieved only by using the Pet Food

13 Warehouse acquisition to manipulate its financial results .

14 90 . During 4/97-5/97, negative information about PETCO's

15 largest competitor, PETsMART, became public, indicating PETsMART's

16 business was performing poorly and well below expectations,

17 resulting in a steep decline in PETsMART stock and concern in the

18 investment community that PETCO was suffering similar business

19 problems . This put pressure on PETCO's stock, which fell to $19-

20 $20 per share . So, PETCO's top insiders falsely reassured

21 investors that PETCO's business was strong and was benefitting from

22 good industry fundamentals, that its acquisitions were succeeding,

23 that its growth/ expansion plan was intact, that its Superstores

24 were doing very well and that whatever problems PETsMART was

25 encountering were unique to PETsMART, not shared by PETCO, and not

26 indicative of any industry problems or deterioration .

27 91 . On 5/29/97, PETCO reported its IstQ F97 results (ended

28 5/3/97) . The press release represented that comparable store sale s

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1 rose 14% during the 1stQ . Net earnings increased 53% from to the

2 prior year to $ .13 per share . Operating income was represented to

3 have increased 48% from the prior year to $4 .0 million, or 2 .4% of

4 net sales . The release quoted Devine as stating : "We are very

5 pleased with our strong earnings and record sales performance . "

6 92 . The above statements were false and misleading because as

7 described herein defendants improperly inflated merger and

8 acquisition charges, front-loaded co-op advertising credits before

9 they were earned, manipulated the revenues of acquired companies t o

10 make PETCO's revenues appear more robust, and compared Superstores

11 with regular smaller stores in order to conceal the deterioration

12 in PETCO's core operations and create the appearance of increasing

13 operating profitability and strong revenue growth .

14 93 . On 5/29/97, subsequent to the release of its 1stQ F97

15 results, PETCO held a conference call for securities analysts,

16 money and portfolio managers, institutional investors, large PETCO

17 shareholders, brokers and stock traders to discuss PETCO's business

18 and its prospects . During the call, Devine, Asselin, Myers, St .

19 Peter, Woodard and Bruce Hall (Executive V .P . Operations), made

20 presentations and answered questions . During the call - and in

21 follow-up conversations during 5/29/97-5/30/97 with participants,

22 including analysts Hanratty, Healey and Pak - they directly

23 disseminated important information to the market by stating :

24 • PETCO`s aggressive growth-by-acquisition strategywas succeeding . PETCO was achieving the

25 operational efficiencies and operating economie s

expected from its recent acquisitions, including26 PetsUSA, Pet Supply Warehouse, Pet Nosh, and Pet

Food Warehouse, and was not encountering any

27 significant difficulties in integrating thoseacquisitions into its ongoing operations .

28

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1 • PETCO's Superstore model was extremely effectiveand its Superstores were all either meeting or

2 exceeding the operational targets of PETCO'sSuperstore model . The Superstore model resulted in

3 strong ongoing profit growth with new Superstoresreaching profitability in approximately seven

4 months .

5 • PETCO expected significant ongoing profit margingrowth due to the effectiveness of its Superstore

6 model and the continuing strong sales growth of itsexisting stores .

7

• PETCO expected to add 40-50 stores per year over8 the next several years and would contribute to and

result in strong ongoing EPS growth .9

• PETCO expected strong comparable-store sales growth10 to continue over the next 3-5 years with same-store

sales growth between 10%-12% .11

• PETCO expected to achieve 30%+ EPS growth going12 forward over the next several years without any

acquisitions .13

• PETCO expected to achieve 40%+ EPS growth going14 forward for the next several years, including

acquisitions .15

s As a result of the foregoing, PETCO was forecasting

16 F97 EPS from ongoing operations of $1 .10+ and F98

EPS of $1 .40+ .

17• The operational problems of PETsMART which had been

18 disclosed in the spring of 97 were unique toPETsMART, especially the problems PETsMART wa s

19 apparently having with its Superstore model . PETCOwas not encountering or suffering similar problems .

2094 . Analysts responded by repeating the favorable information

21in research reports disseminated to the public . For example, on

225/29/97, PaineWebber issued a report on PETCO, written by Hanratty,

23

which was based on and repeated information provided him in the24

5/29/97 conference call and in follow-up conversations with Devine25

or St . Peter . The report forecast F97 and F98 EPS of $1 .11 and

26

$1 .47, respectively, for PETCO . The report also stated :

27

EPS out performance was due to better than expected28 operating margin from the leveraging of stronger than

expected comps .

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1 95 . As a result of defendants' very positive statements,

2 reassurances and forecasts during 5/97, PETCO's stock staged a very

3 strong recovery from its earlier decline, reaching $27 on 5/30/97 .

4 96 . On 6/3/97, PETCO executives Devine and St . Peter appeared

5 at the PaineWebber 8th Annual Aggressive Growth & Technologies

6 Conference in New York City . In a formal presentation and in a

7 break-out session , they told the assembled security analysts, money

8 and portfolio managers, institutional investors, brokers and stock

9 traders the same information they disseminated in the 5/29/97

10 conference call .

11 97 . On 6/4/97, PaineWebber issued a report on PETCO, written

12 by Hanratty . This report was written after Hanratty had

13 discussions with Devine and St . Peter and was based on and repeated

14 information provided him by them and provided during the

15 presentation made by Devine and St . Peter for PETCO at the

16 PaineWebber Aggressive Growth Conference . The report forecast F97

17 and F98 EPS of $1 .11 and $1 .47, respectively, and a 30% secular EPS

18 growth rate for PETCO . The report also stated :

19 PETCO : BULLISH CONFERENCE PRESENTATION

20 KEY POINT S

21 1. PETC management made a bullish presentation to

investors at PaineWebber's Aggressive Growth Stock

22 Conference .

23 2 . PETC reaffirmed comfort with . . . 97E of $1 .11 .

24 98 . The above statements that were made to and repeated by

25 securities analysts were false and misleading because as described

26 herein defendants were improperly comparing sales from Superstores

27 with smaller regular stores in order to report strong same-store

28 sales growth and manipulating PETCO's financial results to mask the

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deterioration in PETCO' s core business and create the appearance of

increasing operating profitability and strong revenue growth .

99 . On or about 6/17/97, PETCO filed its report on Form 10-Q

for the quarter ended 5/3/97, which was signed by defendant Myers .

The report on Form 10-Q contained the same financial information as

was contained in the 5/29/97 press release . The Form 10-Q stated :

"In the opinion of management of Petco Animal Supplies, Inc . . . .

the unaudited consolidated financial statements contain all

adjustments consisting of normal recurring adjustments, necessary

to present the financial position, results of operations and cash

flow as of May 3, 1997 ." These statements were false and

misleading because as described herein defendants improperly

inflated merger and acquisition charges, front loaded co-op

advertising credits before they were earned, manipulated the

revenues of acquired companies to make PETCO's revenues appear more

robust and compared Superstores with regular smaller stores in

order to conceal the deterioration in PETCO's core operations and

create the appearance of increasing operating profitability and

strong revenue growth .

100 . On 6/25/97, Morgan Stanley "initiated coverage" on PETCO

in a report written by Pearson . Because this was Morgan Stanley's

first report on PETCO, it was written only after Pearson had

extensive discussions with Devine and St . Peter and was based on

and repeated information provided to Pearson by them . Devine or

St . Peter reviewed this report before it was issued and assured

Pearson it was accurate . Subsequent to the release of this report,

PETCO copied and distributed it, thus adopting it as its own . The

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report forecast 97 and 98 EPS of $1 .12 and $1 .48, respectively, and

a 25% five-year EPS growth rate for PETCO . The report also stated :

Executing a successful acquisition strategy . . .PETC has been executing a well controlled , nondilutiveacquisition strategy for the past several years (making11 acquisitions over the last two years) . . . .Operationally, following the integration of a petsuperstore acquisition , PETC typically achieves : (1) a2-3% improvement in the acquired chain's gross margin,driven by improved purchasing power (a 7% improvementover a 2-3 year period) ; (2) significantly enhancedefficiencies in advertising, store supervision, etc . ; (3)enhanced sales productivity through rationalization ofthe stores ; and (4) improved comparable store salesdriven by a widening of the acquired chain's mechanizeassortment . The combination of a successful acquisitionstrategy and strong organic growth has translated intorapid CAGR in PETC's sales and square footage, and theenhanced ability to quickly establish a presence in newmarkets .

These statements were false and misleading because, in thei r

communications with Morgan Stanley's analysts, defendants, as is

described herein, knew but failed to disclose that PETCO' s

acquisition strategy was failing and that defendants were

manipulating the revenue figures of PETCO's acquisitions to make

PETCO's revenues appear more robust as well as attributing normal

operating expenses to one-time merger charges to inflate PETCO' s

earnings from continuing operations and create the appearance o f

strong revenue and earning growth .

101 . On 8/20/97, defendant Devine was quoted in an articl e

that appeared in The Wall Street Journal about PETCO as follows :

"We're just at the beginning of our growth curve,"says Chairman, President and Chief Executive Officer[Devine] . . . .

"The strength of our company has been the quality ofour acquisitions," Mr . Devine says .

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1 These statements were false as Devine knew but failed to disclose,

2 as described herein, that PETCO was only making acquisitions to

3 manipulate its financial results in order to create the appearance

4 of huge revenue growth and increasing profitability and conceal the

5 deterioration in PETCO's core business .

6 102 . On 8/26/97, PETCO reported its 2ndQ F97 results - EPS of

7 $ .24 . The press release represented that comparable store sales

8 rose 12 .4% during the 2ndQ and that net earnings, excluding merger

9 and integration costs, increased 55% from the prior year to $ .2 4

10 per share . The release represented that PETCO had recorded merger

11 and business integration costs of $9 .4 million in the quarter,

12 including which company incurred a net loss of $1 .9 million . The

13 release quoted defendant Devine as stating :

14 "We are very pleased with our strong sales growthand overall performance i n the second quarter ." Mr .

15 Devine further stated , "We are also very pleased with theperformance of our former Pet Food Warehouse stores in

16 the Midwest market which we grand opened as PETCO at theend of the quarter . "

17103 . On 8/26/97, subsequent to the release of its 2ndQ F97

18results, PETCO held a conference call for securities analysts,

19money and portfolio managers, institutional investors, large PETCO

20

shareholders, brokers and stock traders to discuss PETCO's business

21

and prospects . During the call, Devine, St . Peter, Asselin, Myers22

and Bruce Hall made presentations and answered questions . During23

the call - and in follow-up conversations with participants24

(analysts Healey, Giblen, Hanratty and Bogucki on 8/27/97) -- they

25directly disseminated important information to the market by

26stating :

27• PETCO's aggressive growth-by-acquisition strategy

28 was succeeding . PETCO was achieving theoperational efficiencies and operating economie s

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1 expected from its recent acquisitions, includingPet Food Warehouse, PetsUSA, Pet Nosh, Pet Suppl y

2 Warehouse, and Super Pets was not encountering anysignificant difficulties in integrating those

3 acquisitions into its ongoing operations .

4 • PETCO's Superstore model was extremely effectiveand its Superstores were all either meeting or

5 exceeding the operational targets of PETCO' sSuperstore model . The Superstore model resulted in

6 strong ongoing profit growth with new Superstoresreaching profitability in approximately seven

7 months .

8 • PETCO expected significant ongoing profit margingrowth due to the effectiveness of its Superstore

9 model and the continuing strong sales growth of itsexisting stores .

10• PETCO expected to add 40-50 stores per year over

11 the next several years and would contribute to andresult in strong ongoing EPS growth .

12

• PETCO expected strong comparable-store sales growth13 to continue over the next 3-5 years with same-store

sales growth between about 10%-12% .14

• PETCO expected to achieve 30%+ EPS growth going15 forward over the next several years without any

acquisitions .16

• PETCO expected to achieve 40%+ EPS growth going17 forward for the next several years, including

acquisitions .18

• As a result of the foregoing, PETCO was forecasting19 F97 and F98 EPS from ongoing operations of $1 .10+

and $1 .43+ .20

104 . On 8/26/97, Cruttenden Roth issued a report on PETCO,

21

written by Healey, which was based on and repeated information22

provided her in the 8/26/97 conference call and in follow-up23

conversations with Devine and St . Peter . The report forecast F9724

and F98 EPS of $1 .11 and $1 .43, respectively, and a 30% three-year25

EPS growth rate for PETCO . The report also stated :26

We believe these results clearly demonstrate that27 Petco's store model and business strategy works and that

any problems (other than the weak flea and tick business )28 being experienced by PetsMart are internal to that

company and are not an indication of any industry-wid e

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1 problems . _ . . We believe both Petco's and the industry'sfundamentals are very attractive and that Petco can gro w

2 its EPS at a 30%+ annual rate over the next few yearsbefore acquisitions .

3

4

Operating margins should continue to improve . . . .5 Gross margin improvement should come from the better

margins rolling through the stores acquired last year,6 especially the Pet Food Warehouse stores ; . . . in Q4/199 7

we are projecting net income and EPS increases of 56% and7 53 .6%, respectively . For the year, we are projecting a

58 .4% increase in net income to $20 .9 million and a 50 .4 %8 increase in EPS to $1 .11 ; for 1998, we are projecting a

30 .8% increase in net income and a 28 .6% increase in EPS9 to $1 .43 .

10 105 . On or about 9/13/97, PETCO filed its report on Form 10-Q

11 for the quarter ended 8/2/97, signed by defendant Myers . This

12 report contained the same false financial information as was

13 contained in the 8/26/97 press release . The Form 10--Q stated : "In

14 the opinion of management of Petco Animal Supplies, Inc . . . . the

15 unaudited consolidated financial statements contain all adjustments

16 consisting of normal recurring adjustments, necessary to present

17 the financial position, results of operations and cash flow as of

18 August 2, 1997 . "

19 106 . On 8/27/97, Needham issued a report on PETCO, written by

20 Bogucki, which was based on and repeated information provided him

21 in the 8/26/97 conference call and in follow-up conversations with

22 Devine or St . Peter . The report forecast F97 and F98 EPS of $1 .12

23 and $1 .48, respectively, for PETCO . The report also stated : "New

24 stores continue to perform above the model . "

25 107 . The above statements were false and misleading because as

26 described herein defendants improperly inflated merger and

27 acquisition charges and manipulated the revenues of acquired

28 companies including SuperPets, front-loaded advertising credit s

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1 before they were earned, and compared Superstores with regular

2 smaller stores in order to conceal the deterioration in PETCO's

3 business .

4 108 . On 10/1/97, PETCO completed the acquisition of Paws, The

5 PetCare Company and Pet Food SaveMart . On 10/1/97, PETCO also

6 announced its largest acquisition ever - PetCare, Inc . for 1 .7

7 million shares of PETCO stock .

8 109 . Subsequent to the announcement on 10/1/97 of PETCO's

9 acquisition of PetCare, PETCO spoke to securities analysts, money

10 and portfolio managers, institutional investors, large PETCO

11 shareholders and brokers to discuss the acquisition and its impact

12 on PETCO . During these conversations Devine and St . Peter directly

13 disseminated important information to the market by stating :

14 • PETCO's aggressive growth-by-acquisition strategywas succeeding . PETCO was achieving the

15 operational efficiencies and operating economie sexpected from its recent acquisitions, including

16 PetsUSA, Pet Supply Warehouse, The PetCare Company,

Super Pets, Paws, Pet Food SaveMart, Pet Nosh, Pe t

17 Food Warehouse, PetCare, Inc . and PETCO was notencountering any significant difficulties in

18 integrating those acquisitions into its ongoingoperations .

19• Based on the similarity of the Companies' product

20 offerings, as well as the fact that there was nogeographic overlap of operations, PETCO anticipated

21 a smooth integration of PetCare into PETCO's

system-

22

• PETCO's Superstore model was extremely effective23 and its Superstores were all either meeting or

exceeding the operational targets of PETCO' s24 Superstore model . The Superstore model resulted in

strong ongoing profit growth with new Superstores25 reaching profitability in approximately seven

months .26

• PETCO expected significant ongoing profit margin27 growth due to the effectiveness of its Superstore

model and the continuing strong sales growth of its28 existing stores .

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1 • PETCO expected to add 40-50 stores per year overthe next several years and would contribute to and

2 result in strong ongoing EPS growth .

3 • PETCO expected strong comparable-store sales growthto continue over the next 3-5 years with same-store

4 sales growth between 10%-12% .

5 • PETCO expected to achieve 30%+ EPS growth goingforward over the next several years without any

6 acquisitions .

7 • PETCO expected to achieve 40%+ EPS growth goingforward for the next several years, including

8 acquisitions .

9 • As a result of the PetCare acquisition, PETCO's 97operating EPS would be slightly ($ .08-$ .10) lower

10 than earlier forecast, due to short-term EP Sdilution . PETCO was now forecasting 97 EPS from

11 ongoing operations of about $1 .00 .

12 • PETCO was still forecasting 98 EPS of $3 .43+ .

13 110 . On 10/1/97, Morgan Stanley issued a report on PETCO,

14 written by Pearson, which was based on and repeated information

15 provided him in conversations with Devine or St . Peter on 10/1/97 .

16 The report forecast F97 and F98 EPS of $1 .12 and $1 .46,

17 respectively, a 25% five-year EPS growth rate for PETCO .

18 111 . On 11/3/97, PETCO completed the PetCare acquisition . On

19 11/3/97, subsequent to the announcement of PETCO's acquisition of

20 PetCare, PETCO spoke to securities analysts, money and portfolio

21 managers, institutional investors, large PETCO shareholders and

22 brokers to discuss the acquisition and its impact on PETCO . During

23 these conversations Devine and St . Peter directly disseminated the

24 same information discussed in the 10/1/97 conference call .

25 112 . The above statements were false and misleading because,

26 as described herein, the only reason that PetCare Paws and Pet Food

27 SaveMart were acquired was because defendants knew that they would

28 have to close acquisitions in the quarter of a certain dolla r

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1 amount in order to be able to manipulate PETCO's financial results

2 to meet the revenue and earnings expectations which they had led

3 the market to expect . This enabled defendants to hide the

4 deterioration in PETCO's business and create the appearance of

5 increasing operating profitability and strong revenue growth .

6 113 . On 12/4/97, PETCO reported its 3rdQ F97 results . PETCO's

7 press release represented that comparable store sales rose 10 .2%

8 during the 3rdQ . Net earnings for the quarter, excluding charges,

9 purportedly increased 45% from the prior year to $ .22 per share .

10 In the quarter, PETCO recorded charges of $33 .5 million, consisting

11 of merger and integration costs of $22 .5 million and $11 million of

12 related costs reflected in selling, general and administrative

13 expenses . Including these charges, PETCO recorded a net loss of

14 $17 million or $ .81 per share for the quarter . The release quoted

15 defendant Devine as stating :

16 "We are very pleased with our record sales and overallperformance . . . . Mr . Devine further stated, "Our

17 acquisitions this quarter have strengthened our positionas the leading consolidator of retail pet food and

18 supplies . "

19 114 . In fact, PETCO's 3rdQ F97 results included the results of

20 PetCare and defendants had offered PetCare's former owners

21 additional shares so as to close the deal in time to include

22 PetCare's results in the 3rdQ F97 results .

23 115 . On 12/4/97, subsequent to the release of its 3rdQ F97

24 results, PETCO held a conference call for securities analysts,

25 money and portfolio managers, institutional investors, large PETCO

26 shareholders, brokers and stock traders to discuss PETCO's business

27 and its prospects . During the call, Devine, Asselin, Myers, St .

28 Peter, Hall and Woodard made presentations and answered questions .

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1 During the call - and in follow-up conversations with participants ,

2 including analysts Bogucki and Hanratty, they directly disseminated

3 important to the market by stating :

4 • PETCO's aggressive growth-by-acquisition strategywas succeeding . PETCO was achieving the

5 operational efficiencies and operating economie sexpected from its recent acquisitions, includin g

6 PetsUSA, Pet Supply Warehouse, The PetCare Company ,Super Pets, Paws, Pet Food Savemart, Pet Foo d

7 Warehouse, Pet Nosh and PetCare, Inc . and was no tencountering any significant difficulties in

8 integrating those acquisitions into its ongoingoperations .

9• PETCO's Superstore model was extremely effectiv e

10 and its Superstores were all either meeting o rexceeding the operational targets of PETCO' s

11 Superstore model . The Superstore model resulted i nstrong ongoing profit growth with new Superstore s

12 reaching profitability in approximately seve nmonths .

13• PETCO expected significant ongoing profit margi n

14 growth due to the effectiveness of its Superstoremodel and the continuing strong sales growth of it s

15 existing stores .

16 • PETCO expected strong comparable-store sales growthto continue over the next 3-5 years with same-stor e

17 sales growth between 10%-12% .

18 • PETCO expected to achieve 30%+ EPS growth goingforward over the next several years without any

19 acquisitions .

20 • PETCO expected to achieve 40%+ EPS growth goingforward for the next several years , including

21 acquisitions .

22 • PETCO was going to slow its acquisition growth plan"somewhat" in the 1stH of F98, but still expecte d

23 to gain 40-50 stores per year over the next severa lyears which would contribute to and result in

24 strong ongoing EPS growth .

25 • PETCO was still forecasting F98 EPS of $1 .43+ .

26 116 . The above statements were false and misleading because ,

27 as is described herein, comparable same store sales were not strong

28 and defendants knew that the 3rdQ results were false because, among

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1 other things, they caused PETCO to improperly misclassify normal

2 operating expenses as one-time merger charges and manipulated the

3 revenues of PetCare, Paws and Pet Food SaveMart to make PETCO's

4 revenues appear more robust to create the appearance of increasing

5 revenue and EPS growth and conceal PETCO's true financial

6 condition .

7 117 . PETCO's stock plunged after it announced its 3rdQ F97

8 results, falling from $30-1/4 on 12/3/97 to $23-5/8 on 12/4/97 and

9 to $19-1/2 on 12/19/97 . PETCO immediately claimed that a fe w

10 analysts were confused and had misunderstood the impact of the

11 PetCare acquisition on PETCO's F97 EPS, that the operating EPS

12 PETCO reported was in line with the forecasts it had given to key

13 analysts, that its fundamentals were intact and that it was not

14 suffering from the problems impacting PETsMART's business . Even

15 though its acquisitions and new store openings would slow

16 "somewhat," it still expected 20%-30% EPS growth going forward andl

17 F98 EPS of $1 .40+ .

18 118 . On 12/4/97, the Dow Jones Online News ran an item on

19 PETCO stating :

20 Shares of PETCO Animal Supplies Inc . slid Thursdayafter the company reported operating earnings for its

21 third quarter that seemingly missed Wall Street estimate sby a wide margin . However , company officials said the

22 share slump was unwarranted because the company'searnings were in line with recent revisions of those

23 estimates .

24

25 Commenting on the share-price decline, executives atPETCO said investors are likely reacting to a misleading

26 comparison between the company's actual and expectedearnings - the mean estimate of analysts surveyed by

27 First Call of 29 cents a share didn't account for theeffects of the PetCare acquisition-

28* * *

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1 Those not in the know were caught by surprise bywhat appeared to be poor earnings , according to PETCO

2 Chairman Brian Devine, which resulted in the shares'plunge .

3"People don ' t understand we would have done 29 cents

4 (a share ) without the acquisitions ," said James Myers,

PETCO's senior vice president of finance . . . . "Thos e5 familiar with the story knew this is exactly what was

expected ," Myers said .6

119 . On 12/5/97, an article about PETCO appeared in the San7

Diego Union-Tribune :

8

The stock of San Diego's PETCO Animal supplies9 plunged to $23 .75 from $30 on Wednesday on very heavy

(1 .66 million shares) volume, as investors expressed10 disappointment with third quarter earnings announced

after the market closed Wednesday .11

12

Wall Street focuses on earnings excluding such13 expansion-related charges . For the quarter, they came in

at 22 cents a share . First Call, an operation tha t14 publishes analysts' consensus earnings expectations, had

said that analysts expected 29 cents .15

Whammoi Some investors had one thought : dog . The16 stock was pummeled at the opening, and continued

dropping, even though management explained that the 2 917 cents expectation did not take into account PETCO's

acquisition during the quarter of PetCare Plus for $1 .7

18 million in common shares . . . "We would have done 2 9

cents without the acquisitions," says James Myers, senior19 vice president of finance .

20

21 Devine . . . is comfortable with analysts' estimates thatPETCO can earn $1 .41 to $1 .46 a share next year . . . .

22Unless some spectacular bargains come around, the

23 company intends to take a three- or four-quarter pause inits acquisition spree as it digests the big bites it ha s

24 recently taken . "There are only two large acquisitionsout there we would likely make in the next several

25 years," says Devine . Store openings will also slowsomewhat .

26* * *

27"Longer term, we think PETCO can grow at a 30

28 percent rate-plus for several more years," says Boguck i

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1 120 . On 12/5/97, Needham issued a report on PETCO, written by

2 Bogucki, which was based on and repeated information from the

3 12/4/97 conference call and follow-up conversations with Devine or

4 St . Peter . The report forecast F98 EPS of $1 .48 for PETCO, 30% EPS

5 growth going forward and stated :

6 We believe yesterday's 20% drop in PETCO's stockprice is unwarranted and view the current valuation as a

7 buying opportunity . We think investors overreacted totwo inter-related issues : near term earnings dilution

8 and the influence of PETsMART's disappointing trackrecord . Below we address investor issues and our

9 investment opinion .

10 Investor Issue s

11 Near term dilution : Because the 3Q acquisitionswere at the end of the quarter, PETCO was unable to give

12 definitive quantitative guidance regarding the impact o fthe acquisitions . However, management clearly stated

13 that there would be historical dilution as well as thepotential for dilution to 2H97 . We expect the impact t o

14 be neutral to F1999 and accretive to F2000 . We think thebenefits of the acquisitions including obtaining dominant

15 market share in several key new markets (when its larges tcompetitor is slowing expansion) outweigh near term

16 dilution .

17 PETM's disappointing performance : PETM's rockytrack record is having a negative impact on PETCO's

18 growth strategy. We believe investors need todifferentiate PETM's strategy from PETCO' s . We believe

19 PETCO's core business is fundamentally intact . in

addition , PETCO has a successful track record integrating

20 acquisitions .

21 Investment O inion

22 PETCOIs core business is intact . . . . New stores

continue to perform at or above the model . PETCO has

23 continually been able to expand margins through gros s

margin improvement and leverage of the expense ratio .

2 4

25

We think PETCO has successfully integrated its acquired26 companies by improving profitability through increased

sales and gross margins and lower expenses . Pet Food27 Warehouse is a good example . PFWA is currently achieving

double-digit sales gains . PETCO previously cut expenses28 and the region's gross margins have improved by over 40 0

basis points with more improvement to come . PETCO plan s

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to convert PetCare in a similar manner which should beaccretive to earnings within a year .

We believe PETCO can grow 30% longer term .

121 . On 12/12/97, Morgan Stanley issued a report on PETCO,

written by Ohmes, after he had discussions with Devine and St .

Peter and was based on and repeated information provided him by

them . The report forecast F98 EPS of $1 .41 and a 20% five-year EPS

growth rate for PETCO . The report also stated :

PETC' s core fundamentals remain on track .

The fundamentals of PETC's core business remainedstrong in 3Q97 . . . . Comparable-store sales rose 10 .2%despite continued weakness in the flea and tick category. . . . PETC continues to have success . . . with grossmargins benefitting from the near-completion of theintegration of several of PETC's previous acquisitions,including Pet Supply Warehouse and Super Pets .

Dilution should be modest in 1998 . For 1998, givenhigher interest expense associated with the acquisitionand our expectation for further modest operating dilutionfrom PetCare Superstores, we have reduced our estimate$0 .05, to $1 .41, still a powerful forecast 62% reboundfrom our pro forma 1997 EPS estimate .

122 . The above positive statements that were made to and s

repeated by analysts were false and misleading because as described

herein defendants knew that without the acquisitions made in th e

3rdQ, including PetCare, that PETCO would have only been able to

report an EPS of $ .05 instead of the $ .29 projected . Even with the

defendants' manipulation of the acquisitions, PETCO was only abl e

to report $ .22 EPS . Defendants knew but failed to disclose that

PETCO's inability to meet the $ .29 EPS projected was not the result

of the fact that the PetCare acquisition was $ .07 dilutive but

instead was indicative of the problems with PETCO's core business .

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1 123 . On or about 12/16/97, PETCO filed its report on Form 10-Q

2 for the quarter for its 3rdQ ended 11/1/97, which was signed by

3 defendant Myers . This report contained the same false financial

4 information as had been reported in PETCO's 12/4/97 press release .

5 The Form 10-Q stated : "In the opinion of management of Petco Animal

6 Supplies, Inc . . . . the unaudited consolidated financial statements

7 contain all adjustments consisting of normal recurring adjustments,

8 necessary to present the financial position, results of operations

9 and cash flow as of November 1, 1997 ." These statements were fals e

10 and misleading because as described herein comparable same store

11 sales were not strong and defendants knew that the 3rdQ results

12 were false because they caused PETCO to improperly misclassify

13 normal operating expenses as one-time merger charges and

14 manipulated the revenues of PetCare, Paws and Pet Food SaveMart to

15 make PETCO's revenues appear more robust to create the appearance

16 of increasing revenue and EPS growth and conceal PETCO's true

17 financial condition .

18 124 . On 12/29/97, PaineWebber issued a report on PETCO,

19 written by Hanratty after he had extensive discussions with Devine

20 and St . Peter, which was based on and repeated information provided

21 him by them. The report forecast F97 and F98 EPS of $ .88 and

22 $1 .43, respectively, a 30% EPS growth rate . The report also

23 stated :

24 1 . . . . We continue to feel comfortable with our EPS

growth rate estimate of 30% for PETC for both 1998 and

25 1999 . Drivers of growth in 1998-2000 ; 8-10% comp sales ;

8-10% square footage growth ; 50 basis points operating26 margin improvement per year .

27 125 . In 1/98, PETCO executives Devine and St . Peter appeared

28 at the Smith Barney Growth Stocks Conference and made a

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1 presentation to the assembled analysts and money and portfolio

2 managers . During their presentation and in a later break-out

3 session, they told participants that PETCO was comfortable with and

4 endorsed F98 EPS forecasts of $1 .40+ for PETCO, that the

5 competitive environment was improving, PETCO's business

6 fundamentally remained strong, its Superstore model was working

7 well and even with PETCO's somewhat slowed growth program it would

8 still achieve 30% growth going forward . As a result of defendants'

9 positive statements, reassurances and forecasts during 12/97-1/98,

10 PETCO stock rebounded to as high as $26-1/4 on 1/20/98 .

11 126 . The above statements that were made to and repeated to

12 analysts were false and misleading because as described herein

13 defendants knew but failed to disclose that 3rdQ F97 results were

14 false and that defendants' initial forecast of EPS for F98 was

15 $1 .00 instead of the $1 .40+ being projected ,

16 127 . On Thursday, 2/19/98, PETCO's stock traded at $22-3/8 .

17 On Friday, 2/20/98, PETCO stock fell to $19-7/8, as rumors

18 circulated that PETCO would report disappointing 4thQ F97 EPS on

19 Monday, 2/23/98_ On 2/23/98, PETCO announced its results for the

20 4thQ, ended 1/31/98 . Comparable store sales rose 10 .2% during the

21 quarter . The Company did not release earnings figures for the

22 quarter . PETCO also revealed in this release that its growth rate

23 in F98 would be much lower than earlier forecast and its F98 EPS

24 would be no more than $1 .13-$1 .15, much lower than its previously

25 forecasted $1 .40+ per share . PETCO revealed its growth-by-

26 acquisition program was failing and it would sharply curtail its

27 growth, opening only four new stores in the 1stH of 98, and that it

28 would make no further acquisitions for at least the next si x

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months . PETCO's stock fell to $16-3/4 on 2/23/98, on volume of 2 .4

million shares volume and to $13-1/8 on 2/24/98, on 6 .9 million

shares volume . These statements were false and misleading becaus e

as described herein defendants knew that the highest that PETCO

could forecast for F98 EPS was $1 .05, but Devine insisted on

reporting $1 .15 to continue to support PETCO's image as a 30%

growth company and that same-store sales were not growing double-

digits because PETCO was comparing Superstores to smaller regular

stores .

128 . On 3/20/98, PETCO announced sales and earnings for the

4thQ ended 1/31/98 . Net earnings for the 4thQ, excluding merger

and integration costs, purportedly increased 51% from the prior

year to $9 .2 million or $ .44 per share . PETCO recorded merger and

integration costs of $6 .8 million in the quarter . For F97, merger

and integration charges of $38 .7 million were recorded, and an

additional $11 million of related costs were recorded in selling

general and administrative expenses during the 3rdQ .

129 . On or about 5/1/98, PETCO issued its report on Form 10-K

for its F97, which was signed by, among others, defendants Devine,

St . Peter and Myers . The report on Form 10-K contained the same

financial information for the 4thQ as had been contained in the

3/20/98 press release .

130 . These statements were false and misleading because ,

earnings were not strong and defendants failed to reveal tha t

PETCO's quarterly and year-end results were achieved only by using

acquisitions to manipulate PETCO's financial results as describe d

herein .

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1 131 . On 5/28/98, PETCO announced its 1stQ F98 results (ended

2 5/2/98) . PETCO announced that comparable store sales rose only 5 .7%

3 during the 1stQ . Net earnings for the quarter, excluding merger

4 and integration costs, more than doubled over the prior year to $3

5 million or $ .14 per share . Merger and integration costs of $6 .4

6 million were recorded in the lstQ . Including these costs, PETCO

7 incurred a net loss for the quarter of $1 .1 million or $ .05 per

8 share .

9 132 . At the PaineWebber Growth & Technology Conference on

10 6/2/98, Devine represented that PETCO's same-store sales were

11 expected to rise between 8% and 10% in its 2ndQ F98 . Devine blamed

12 the poor comparable store sales figures for the 1stQ on poor

13 weather in February . Devine also represented that PETCO should be

14 able to return to its goal of 20% of top line growth and 25% bottom

15 line growth in fiscal year 2000 if it did not make any large

16 acquisitions .

17 133 . On or about 6/12/98, PETCO filed its report on Form 10-Q

18 for its 1stQ ended 5/2/98, which was signed by Myers . This report

19 contained the same financial information as had been reported in

20 PETCO's 5/28/98 press release . The Form 10-Q stated : "In the

21 opinion of management of Petco Animal Supplies, Inc . . . . the

22 unaudited consolidated financial statements contain all adjustments

23 consisting of normal recurring adjustments, necessary to present

24 the financial position, results of operations and cash flow as of

25 May 2, 1998 . 1 "

26 134 . The above statements were false and misleading because

27 defendant knew but failed to disclose that they would not be able

28 to continue to manipulate PETCO's same-store comparisons as the y

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1 had in the past and PETCO's quarterly financial results were

2 manipulated as described herein .

3 135 . On 7/10/98, PETCO revealed that it expected to report net

4 sales of approximately $195 million and comparable store sales

5 growth of only 5% for the 2ndQ ended 8/1/98 . The press release

6 revealed that the Company also expected to take a one-time charge

7 of approximately $3 million in connection with the write-off of

8 certain assets, in addition to a previously announced $5 million

9 after-tax charge for merger and integration charges .

10 136_ PETCO's actual F98 results proved to be far worse than

11 PETCO had indicated, and PETCO's F98 EPS forecast was cut to $ .70-

12 $ .75 -- a large decline from F97 EPS of $ .87, and much worse than

13 $1 .40+ forecast during the Class Period . Devine admitted that

14 competitors' sales were growing faster than PETCO's, that PETCO's

15 recent acquisitions were underperforming, that PETCO's same-store

16 sales growth was far below 10%, while Myers said : "We had some

17 negative impact due to competitive things ." PETCO's stock fell to

18 just $11 per share by 7/98 .

19 137 . Analysts were furious as a result of these revelations .

20 They said these announcements " came as a surprise " ; "[c]onsidering

21 the fact that . . . the stock price has gone from the low $30s to

22 $11, 2 definitely think that the acquisition [program ] has not

23 worked " ; "[c]omparable store sales gains . . . are now slowing to 5

24 percent . . . [and] the [pet supply] market looks like it is slowing

25 down , there are problems with the newly acquired stores ; this is

26 pretty much a recipe for disaster " ; "(t]he turnaround isn't

27 happening , and this latest news leads me to believe that management

28 has been over optimistic . . . ( f]rom now on, I'm going to take thei r

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comments with a grain of salt " ; "[p]ricing and promotion in the

industry is definitely a problem ." By 9/7/98, PETCO's stock price

hit $5-3/8 .

STATUTORY SAFE HARBOR

138 . The statutory safe harbor provided for forward-looking

statements ("FLS") does not apply to the false FLS pleaded . The

safe harbor does not apply to PETCO's false financial statements .

None of the FLS were identified as a "forward-looking statements"

when made, it was not stated that actual results "could diffe r

materially from those projected," nor did meaningful cautionary

statements identifying important factors that could cause actual

results to differ materially from those in the FLS accompany any

FLS . None of the particular oral FLS in PETCO's 1/30/97, 2/25/97 ,

2/26/97, 3/27/97, 5/29/97, 6/3/97, 8/26/97, 10/1/97, 11/3/97,

12/4/97 and 1/98 conference calls were so identified as required .

The defendants are liable for the false FLS pleaded because, at th e

time each FLS was made, the speaker knew the FLS was false and the

FLS was authorized and/or approved by an executive officer of PETCO

who knew that the FLS was false . None of the historic or presen t

tense statements made by defendants were assumptions underlying or I

relating to any plan, projection or statement of future economi c

performance, as they were not stated to be such assumptions

underlying or relating to any projection or statement of future

economic performance when made nor were any of the projections or

forecasts made by defendants expressly related to or stated to b e

dependent on those historic or present tense statements when made .

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CLASS ACTION ALLEGATIONS

139 . This is a class action on behalf of those persons who

purchased or acquired PETCO stock during the Class Period (1/30/97

to 7/10/98) and who suffered damage thereby, excluding defendants,

the members of the immediate families of the defendants, and

entities affiliated of the defendants (the "Class") . Class members

are so numerous that joinder of them is impracticable .

140 . Common questions of law and fact predominate and include

whether defendants : (i) violated the 1934 Act ; (ii) omitted and/or

misrepresented material facts ; (iii) knew or recklessly disregarded

that their statements were false ; (iv) artificially inflated

PETCO's stock price ; and (v) the extent of and appropriate measure

of damages .

141 . Plaintiffs' claims are typical of those of the Class .

Prosecution of individual actions would create a risk of

inconsistent adjudications . Plaintiffs will adequately protect the

interests of the Class . A class action is superior to other

available methods for the fair and efficient adjudication of this

controversy .

CLAIM FOR RELIEF

142 . Defendants violated §§10(b) and 20(a) of the 1934 Act and

Rule l 0b-5 by :

(a) Employing devices, schemes and artifices to defraud ;

(b) Making untrue statements of material facts and

omitting to state material facts necessary in order to make the

statements made, in light of the circumstances under which they

were made, not misleading ; and

- 73 - 98cvl521-L(POR)

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1 (c) Engaging in acts, practices and a course of business

2 that operated as a fraud or deceit upon the Class in connection

3 with their purchases of PETCO stock .

4 143 . Class members were damaged . In reliance on the integrity

5 of the market, they paid artificially inflated prices for PETCO

6 stock .

7 PRAYER FOR RELIEF

8 WHEREFORE, plaintiffs pray for judgment as follows : declaring

9 this action to be a proper class action ; awarding damages including

10 interest ; and such other relief as the Court may deem proper .

11 JURY DEMAND

12 Plaintiffs demand a trial by jury .

13 DATED this 14th day of January, 2000 .

14 MILBERG WEISS BERSHAD

HYNES & LERACH LLP

15 WILLIAM S. LERACH

BLAKE M . HARPER16 JEFFREY D. LIGHT

MARISA JANINE17

18

19 KE M. PER

20 600 West Broadway, Suite 1800San Diego, CA 9210 1

21 Telephone: 619/231-1058

22 SCHIFFRIN & BARROWAY, LLP

RICHARD S . SCHIFFRIN

23 ANDREW L. BARROWAYDAVID KESSLER

24 Three Bala Plaza EastSuite 40 0

25 Bala Cynwyd, PA 19004

Telephone : 610/667-7706

26Co-Lead Counsel for Plaintiffs

2 7

2 8 N :\CASES\PETCO\VXR80122 .CPr

- 74 -- 98cv1521-L(POR)

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Movants' Purchases, Sales and Losses PETCO Animal Supplies, Inc .

Shares Share Tota lName Date Purchased ! Price LossAderson, Frank & Steiner Profit Sharing Plan 103/06/97 300 $27.00

300 $2,472.00

Althouse, Ron 01/06/97 217 $24 .38217 :::=($1,218.46)

Cisinsky, Jerry 10/02/97 100 $31 .00100 ($1,224 .00)

Comport, Thomas L . 02/07/97 300 $25.50 I300 ($2,022 .00)

Finch, Terry 01/23/98 385 1 $25.25385 ($2,498 .65)

Finkelstein, David 12/04/97 200 $25.88200 $1,423 .00

Forystek, Roger 06/06/97 42 $26.125 142 1 ($309.33)

IGaliej, Madeline 12/04/97 1 .299 $30.00

1,299 +-($14,600 .76)

Gerson, Margot Custodian 12/05/97 25 $25.3125 ($163.81 )

Gerson, Margot 12/05/97 100 1 $25 .56Gerson, Margot 12/05/97 170 $25.3 1

270 ($1,794.18)

Gibbs, Randy 10/30/97 115 .129 $30.750115,129 ($1,380,396 .71 )

Gold, Marilyn 12/05/97 200 $25.375200 ($1,323.00)

Gold, Paul 05/27/97 200 $24.500Gold, Paul 02/17/98 300 $23.125

500 ($209.50 )

PETC.wk4 1 10/16198 02:36 PM

APP13M

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Movants' Purchases, Sales and Losse s

Kantor, Jerry

Karsen , MichaelKarsen , Michael

Lee, Brian

Le rner, Fern

Lynqard, Barry C .

PETCO Animal Supplies, In c

Shares Share Tota lDate Purchased Price Loss

07/14/97 137 $29.250137 $1,437.1 3

08/21/97 500 $29.17009/29/97 200 $32.060

700 L$7,865.00

08/25/97 250 $28 .88250 ($2,528.75)

06/09/97 200 $28 .44j 200 ($1,935.40)

10/28/97 81280 i $29 .94 a81280 ($908,466 .56 )

Marks, Suzanne 02/20/98 500 $20 .1 3j 500 $682.50

Mitchell IRA, Patricia 08/26/97 100 $28 .56Mitchell IRA, Patricia 12/05/97 100 $25 .56

200 ($1,660.25)

Moore, Carol 01/21/98 200 $25 .38200 $1,323.00

Sand, Morton 10/20/97 81 .280 $29 .0081,280 $832,307.20

Seward, Scott 09/15/97 340 $29 .50Seward, Scott 09/23/97 328 $30 .50Seward, Scott 10/01/97 323 $30 .75Seward, Scott 10/06/97 324 $30 .88Seward, Scott 10/16/97 331 $30 .25Seward, Scott 10/23/97 336 $29 .75Seward, Scott 10/27197 340 $29 .38Seward, Scott 11/07/97 330 $30.38Seward, Scott 11/07/97 142 $29.25Seward, Scott 11107/97 200 $29.2 5Seward, Scott 11/11/97 345 $29.1 3

PETC.wk4 2 10/16/98 02:36 PM

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Movants' Purchases , Sales and Losses PETCO Animal Supplies, Inc .

Shares Share TotalName Date Purchased l Price LossSeward , Scott 11/12/97 351 $28.50Seward , Scott 11/19/97 232 $30.1 3Seward , Scott 1 1119197 100 $30.1 3Seward , Scott 11/24/97 330 $30.3 8

4352 ($49,689.11 )

Young, John 09/05/97 35 $29.62

Seward, IRA Scott 05/29/97 400 $25.50Seward, IRA Scott 06/02/97 370 $27 .00Seward, IRA Scott 06/27/97 175 $28 .50Seward, IRA Scott 08/04/97 360 $27.50Seward , IRA Scott 10/06/97 195 $30.88

1500 $9,655 .63)

Singleton, John { 10/20/97 81280 $29 .8881280 ($903,427.20 )

! I

Sykes, Wilbur 12/05/97 200 $25.50Sykes, Wilbur 12/09/97 200 $22.88Sykes, Wilbur 01/14/98 300 $22 .75Sykes, Wilbur 02/04/98 300 $23 .1 3Sykes, Wilbur 02/19/98 200 $21 .00

1,200 ($5,125.50)

The Naiad Press Pension Plan 06/18/97 200 $29.38200 ($2,123.00)

Vaughan Thompson, Ann J . 09/23/97 300 $30 .50300 ($3,522.00)

Voglis, Marietta 06/23/97 500 $28.500500 ($4,870.00)

35 ($380.10)

Zapf, Eric 01/06/98 250 $23.1 3250 ($1,091 .25)

Totals= 373.331 ($4 , 147,744 .96)

PETC.wk4 3 10/16/98 02:36 PM

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1 DECLARATION OF SERVICE BY MAIL

2

3I, the undersigned , declare :

41 . That declarant is and was, at all times herein mentioned,

5a citizen of the United States and a resident of the County of San

6

Diego, over the age of 18 years, and not a party to or interested7

in the within action ; that declarant ' s business address is 600 West8

Broadway , Suite 1800 , San Diego , California 92101 .9

2 . That on January 14, 2000, declarant served the SECOND10

AMENDED CLASS ACTION COMPLAINT FOR VIOLATION OF THE SECURITIES

11

EXCHANGE ACT OF 1934 by depositing a true copy thereof in a United12

States mailbox at San Diego , California in a sealed envelope with13

postage thereon fully prepaid and addressed to the parties listed

14

on the attached Service List .15

3 . That there is a regular communication by mail between the16

place of mailing and the places so addressed .17

I declare under penalty of perjury that the foregoing is true18

and correct . Executed this 14th day of January, 2000, at San

19Diego, California .

2 0

21 t +~ANITA VILLANUEVA

2 2

23

24

25

26

27

28

98cvl521-L (POR)

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PETCOService List - 02/11/99Page 1

COUNSEL FOR PLAINTIFF(S )

Richard S. Schiffrin Ann D . WhiteAndrew L. Barroway LIEBENBERG & WHITESCHIFFRIN & BARROWAY, LLP The Pavilio nThree Bala Plaza East, Suite 400 261 Old York Road, Suite 810Bala Cynwyd, PA 19004 Jenkintown, PA 19046610/667-7706 215/481-0272610/667-7056 (fax) 215/481-0271 (fax )

Steven E . CauleyLAW OFFICES OF STEVEN E .

CAULEY, P .A .Suite 218, Cypress Plaza2200 N . Rodney Parham RoadLittle Rock, AR 7220 1

501/312-8500501/312 -8505 (fax)

Blake M . HarperJeffrey D . LightMarisa JanineMILBERG WEISS BERSHAD HYNES &

LER.ACH LLP600 West Broadway, Suite 1800San Diego, CA 92101-5050

619/231-105 8619/231-7423 (fax )

Robert I . HarwoodWECHSLER HARWOOD HALEBIAN &

FEFFER LLP488 Madison Avenue, 8th FloorNew York, NY 10022

212/935-740 0212/753-3630 (fax )

COUNSEL FOR DEFENDANT S

Peter H . BenzianLATHAM & WATKINS701 B Street, Suite 2000

San Diego, CA 92101619/236-1234

619/696-7419 (fax)

Howard D . FinkelsteinJeffrey R . KrinskFINKELSTEIN & KRINSK501 West Broadway, Suite 1250San Diego, CA 92101619/238-133 3619/238-5425 (fax )

* Denotes service by hand delivery .