increase customer retention and build greater recurring revenue | vindicia select

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7 Steps to Increase

Customer Retention with Vindicia Select

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Why Customer Retention Is Critical

© 2016 Vindicia, Inc. All rights reserved. 2

25% more subscribers

In 24 months

5% increase in revenue

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7 Steps to Strike a Balance

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7 Steps

12

3

45

6

7

Communicate

Optimize

Retry Logic

Be Aware

Maximize Payment

Processor Features

Think Outside

the Box

Manage Your

Resources

Try Vindicia

Select

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1. Communicate


Communicate about the

value of your service,

not renewals.

Over-communicating about

renewals gives passive

subscribers an excuse

to leave.

4

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2. Optimize Retry Logic

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Change your retry dates.

A repeated Thursday retry

won’t work for customers

who get paid on Friday.

Focus on days where you

have greater success,

like Fridays, Saturdays

and Sundays.

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3. Be Aware


When you get error codes

signifying lost or stolen

cards, don’t move forward.

6

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4. Maximize Payment Processor Features


Take advantage of

Account Updater fetches,

making sure to allow

enough time

for responses.

7

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5. Think Outside the Box


Help your customers

keep the services

they want.

Avoid losing more than

one month of revenue by

retrying the card in a

single billing period.

8

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6. Manage Your Resources


Further maximize

retention by going beyond

simple retries. Turn to an

agile solution that doesn't

drain your IT resources or

require changes to your

billing system.

9

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7. Try Vindicia Select


Reduce

involuntary churn

up to 25%

See revenue

uplift of as

much as 5%

Increase

ACLV

Increase customer

retention in days,

not months

Vindicia Select

10

Reduce involuntary

churn up to 25%

See revenue uplift

of as much as 5%

Increase ACLV

Increase customer retention

in days, not months

Vindicia® Select™

www.vindicia.com

Vindicia Select

11© 2016 Vindicia, Inc. All rights reserved.

Keep your customers

connected to the

subscriptions they love and

your business connected

to the revenue

you need.

Vindicia’s cloud-based

recurring payment and

customer retention solution

works seamlessly with your

existing billing platform.

Vindicia® Select™

increase customer retention and build greater recurring revenue | vindicia select

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